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Anthropology in China : defining the discipline / edited by Gregory Eliyu Guldin
| Anthropology in China : defining the discipline / edited by Gregory Eliyu Guldin |
| Pubbl/distr/stampa | Armonk, : M.E. Sharpe, Inc., 1991 |
| Descrizione fisica | xii, 217 p. ; 23 cm |
| Soggetto topico |
Antropologia - Cina
CINA - USI E COSTUMI - SEC. XX |
| Classificazione | CIN XIV |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNIOR-UON00006474 |
| Armonk, : M.E. Sharpe, Inc., 1991 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. L'Orientale | ||
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Chinese sociological review
| Chinese sociological review |
| Pubbl/distr/stampa | Armonk, NY : , : M.E. Sharpe, Inc. |
| Descrizione fisica | 1 online resource |
| Disciplina | 301 |
| Soggetto topico |
Sociology
Sociology - China |
| Soggetto genere / forma | Periodicals. |
| Soggetto non controllato | Social Change |
| ISSN | 2162-0563 |
| Formato | Materiale a stampa |
| Livello bibliografico | Periodico |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | CSR |
| Record Nr. | UNISA-996203076903316 |
| Armonk, NY : , : M.E. Sharpe, Inc. | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
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Chinese sociological review
| Chinese sociological review |
| Pubbl/distr/stampa | Armonk, NY : , : M.E. Sharpe, Inc. |
| Descrizione fisica | 1 online resource |
| Disciplina | 301 |
| Soggetto topico |
Sociology
Sociology - China |
| Soggetto genere / forma | Periodicals. |
| Soggetto non controllato | Social Change |
| ISSN | 2162-0563 |
| Formato | Materiale a stampa |
| Livello bibliografico | Periodico |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | CSR |
| Record Nr. | UNINA-9910160190603321 |
| Armonk, NY : , : M.E. Sharpe, Inc. | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Chinese Studies on China
| Chinese Studies on China |
| Pubbl/distr/stampa | Armonk, : M.E. Sharpe, Inc., 19..- - v. ; cm |
| Formato | Materiale a stampa |
| Livello bibliografico | Collezione |
| Lingua di pubblicazione | eng |
| Record Nr. | UNIOR-UON00002648 |
| Armonk, : M.E. Sharpe, Inc., 19..- - v. ; cm | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. L'Orientale | ||
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Civil-military relations in today's China [[electronic resource] ] : swimming in a new sea / / David M. Finkelstein and Kristen Gunness, editors
| Civil-military relations in today's China [[electronic resource] ] : swimming in a new sea / / David M. Finkelstein and Kristen Gunness, editors |
| Pubbl/distr/stampa | Armonk, N.Y., : M.E. Sharpe, Inc., c2007 |
| Descrizione fisica | 1 online resource (344 p.) |
| Disciplina | 322/.50951 |
| Altri autori (Persone) |
FinkelsteinDavid Michael
GunnessKristen <1976-> |
| Soggetto topico |
Civil-military relations - China
Social change - China |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-317-47435-X
1-315-70560-5 1-280-91272-3 9786610912728 0-7656-2221-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Social trends in China : implications for the Pople's Liberation Army / Tony Saich -- The impact of social changes on the PLA : a Chinese military perspective / Xiaobing Li -- The new military elite : generational profile and contradictory trends / Cheng Li -- The fourth-generation leaders and the new military elite / Yu bin -- The PLA and the provinces : military district and local issues / Zhiyue Bo -- The political implications of PLA professionalism / Lyman Miller -- Unravelling the myths about political commissars / You Ji -- Searching for a twenty-first-century officer corps / Thomas J. Bickford -- Educating the officer corps : the Chinese People's Liberation Army and its interactions with civilian academic institutions / Kristen Gunness -- China's defense budget : is there impending friction between defense and civilian needs? / Joseph Fewsmith -- The PLA in the new economy : plus Ça change, plus C'est la même chose / James Mulvenon -- The challenge of conscription in an era of social change / Sijin Cheng -- Demobilization and resettlement: the challenge of downsizing the People's Liberation Army / Maryanne Kivlehan-Wise -- People's war in the twenty-first century : the militia and the reserves / Dennis J. Blasko. |
| Record Nr. | UNINA-9910457729003321 |
| Armonk, N.Y., : M.E. Sharpe, Inc., c2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Civil-military relations in today's China : swimming in a new sea / / David M. Finkelstein and Kristen Gunness, editors
| Civil-military relations in today's China : swimming in a new sea / / David M. Finkelstein and Kristen Gunness, editors |
| Pubbl/distr/stampa | Armonk, N.Y., : M.E. Sharpe, Inc., c2007 |
| Descrizione fisica | 1 online resource (xviii, 326 pages) : illustrations |
| Disciplina | 322/.50951 |
| Collana | Gale eBooks |
| Soggetto topico |
Civil-military relations - China
Social change - China |
| ISBN |
1-317-47435-X
1-315-70560-5 1-280-91272-3 9786610912728 0-7656-2221-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Social trends in China : implications for the Pople's Liberation Army / Tony Saich -- The impact of social changes on the PLA : a Chinese military perspective / Xiaobing Li -- The new military elite : generational profile and contradictory trends / Cheng Li -- The fourth-generation leaders and the new military elite / Yu bin -- The PLA and the provinces : military district and local issues / Zhiyue Bo -- The political implications of PLA professionalism / Lyman Miller -- Unravelling the myths about political commissars / You Ji -- Searching for a twenty-first-century officer corps / Thomas J. Bickford -- Educating the officer corps : the Chinese People's Liberation Army and its interactions with civilian academic institutions / Kristen Gunness -- China's defense budget : is there impending friction between defense and civilian needs? / Joseph Fewsmith -- The PLA in the new economy : plus Ça change, plus C'est la même chose / James Mulvenon -- The challenge of conscription in an era of social change / Sijin Cheng -- Demobilization and resettlement: the challenge of downsizing the People's Liberation Army / Maryanne Kivlehan-Wise -- People's war in the twenty-first century : the militia and the reserves / Dennis J. Blasko. |
| Record Nr. | UNINA-9910784474903321 |
| Armonk, N.Y., : M.E. Sharpe, Inc., c2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Economic Collapse, Economic Change [[electronic resource] ] : Getting to the Roots of the Crisis
| Economic Collapse, Economic Change [[electronic resource] ] : Getting to the Roots of the Crisis |
| Autore | MacEwan Arthur |
| Pubbl/distr/stampa | M.E. Sharpe, Inc., 2011 |
| Descrizione fisica | 1 online resource (248 p.) |
| Disciplina | 330.973 |
| Soggetto topico |
Financial crises -- United States
International economic relations Recessions -- United States United States -- Economic conditions -- 2009- United States -- Economic policy -- 2009- Business & Economics Economic History |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-7656-3071-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Title Page""; ""Contents""; ""List of Table, Figures, and Boxes""; ""Preface""; ""PART I Economic Crisis, Causes, and Cures""; ""1 What Ails the U.S. Economy?: Understanding Causes to Find Cures""; ""2 Where Are We Now? Why Is This a “Crisis�?""; ""PART II How We Got Here: The Changing Terrain of Inequality, Power, and Ideology""; ""3 Ideology and Power in the Post�World War II Era""; ""4 The Turnaround: Change in the Last Quarter of the Twentieth Century""; ""PART III The Emergence of Crisis in the United States""; ""5 Setting the Stage: Loosening the Reins on Finance""
""6 Tracking the Evolution of the Crisis""""PART IV Globalization and Instability""; ""7 Shaping the Global Economy""; ""8 China, the United States, and the Crisis""; ""PART V Moving in a Different Direction""; ""9 Palliative Care: An Appraisal""; ""10 Moving in a Different Direction""; ""Appendix A Brief Notes on Wealth and Power""; ""Appendix B What�s Wrong with the Case for Free-Market Globalization?""; ""Index""; ""About the Authors"" |
| Record Nr. | UNINA-9910466445803321 |
MacEwan Arthur
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| M.E. Sharpe, Inc., 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Economic Collapse, Economic Change [[electronic resource] ] : Getting to the Roots of the Crisis
| Economic Collapse, Economic Change [[electronic resource] ] : Getting to the Roots of the Crisis |
| Autore | MacEwan Arthur |
| Pubbl/distr/stampa | M.E. Sharpe, Inc., 2011 |
| Descrizione fisica | 1 online resource (248 p.) |
| Disciplina | 330.973 |
| Soggetto topico |
Financial crises -- United States
International economic relations Recessions -- United States United States -- Economic conditions -- 2009- United States -- Economic policy -- 2009- Business & Economics Economic History |
| ISBN | 0-7656-3071-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Title Page""; ""Contents""; ""List of Table, Figures, and Boxes""; ""Preface""; ""PART I Economic Crisis, Causes, and Cures""; ""1 What Ails the U.S. Economy?: Understanding Causes to Find Cures""; ""2 Where Are We Now? Why Is This a “Crisis�?""; ""PART II How We Got Here: The Changing Terrain of Inequality, Power, and Ideology""; ""3 Ideology and Power in the Post�World War II Era""; ""4 The Turnaround: Change in the Last Quarter of the Twentieth Century""; ""PART III The Emergence of Crisis in the United States""; ""5 Setting the Stage: Loosening the Reins on Finance""
""6 Tracking the Evolution of the Crisis""""PART IV Globalization and Instability""; ""7 Shaping the Global Economy""; ""8 China, the United States, and the Crisis""; ""PART V Moving in a Different Direction""; ""9 Palliative Care: An Appraisal""; ""10 Moving in a Different Direction""; ""Appendix A Brief Notes on Wealth and Power""; ""Appendix B What�s Wrong with the Case for Free-Market Globalization?""; ""Index""; ""About the Authors"" |
| Record Nr. | UNINA-9910796459903321 |
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MacEwan Arthur
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| M.E. Sharpe, Inc., 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Humor in advertising [[electronic resource] ] : a comprehensive analysis / / Charles S. Gulas and Marc G. Weinberger
| Humor in advertising [[electronic resource] ] : a comprehensive analysis / / Charles S. Gulas and Marc G. Weinberger |
| Autore | Gulas Charles S. <1962-> |
| Pubbl/distr/stampa | Armonk, N.Y., : M.E. Sharpe, Inc., c2006 |
| Descrizione fisica | 1 online resource (256 p.) |
| Disciplina | 659.1/02/07 |
| Altri autori (Persone) | WeinbergerMarc G |
| Soggetto topico | Wit and humor in advertising |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-91265-0
9786610912650 0-7656-2152-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Intro -- Contents -- Tables, Figures, and Exhibits -- Preface and Acknowledgments -- 1 History of Humor in Advertising -- Humor Pioneers -- Growth of Humor in Advertising -- History of Research on Humor in Advertising -- Analysis of Research on Humor in Advertising -- Notes -- 2 What Is Humor? And How Does It Work? -- What Mechanism Explains How Humor Works? -- What Makes Humor Work? Enabling Factors -- Integrating Humor: A Challenge Framework -- 3 Audience Factors -- Components of Humor -- Demographic Factors -- Culture, Subculture, and Ethnicity -- Psychographic Factors -- Other Individual-Level Factors -- Paradox of Humor -- Note -- 4 Media and Humor -- Using Humor in Different Media -- Where Is Humor Effective? -- 5 Product Type and Humor -- An ELM Explanation of How Humor Works in Advertising -- Using Humor With Different Products -- Conclusion -- 6 Humor Type and Message -- The Broad View of Humor -- Types of Humor -- Communication Goals and Humor -- Conclusion -- 7 Context Issues -- The Importance of Context in Advertising -- Source Context -- Media Context: Humor in Advertising and Advertising in Humor -- Micro-Social Context -- Macro-Social Context -- Ad-Induced Context -- Conclusion -- 8 Research Methodology Issues -- Advertising Research -- Doctoral Dissertation Research Methodology -- Lab Studies Versus Field Studies -- Audience Factors -- Product Factors -- Comparable Executions -- Context Issues -- Attempted Humor Versus Perceived Humor -- Wear Out Revisited -- Conclusion -- 9 Entertaining Some- Offending Others -- Entertaining Some -- Offending Others -- Notes -- 10 General Conclusions and Research Directions -- How Humor Works -- What Humor Can Do -- What Humor Cannot Do -- What We Do Not Know: Directions for Future Research -- Parting Words -- Note -- Bibliography -- Name Index -- Subject Index -- About the Authors. |
| Record Nr. | UNINA-9910457730603321 |
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Gulas Charles S. <1962->
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| Armonk, N.Y., : M.E. Sharpe, Inc., c2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Humor in advertising [[electronic resource] ] : a comprehensive analysis / / Charles S. Gulas and Marc G. Weinberger
| Humor in advertising [[electronic resource] ] : a comprehensive analysis / / Charles S. Gulas and Marc G. Weinberger |
| Autore | Gulas Charles S. <1962-> |
| Pubbl/distr/stampa | Armonk, N.Y., : M.E. Sharpe, Inc., c2006 |
| Descrizione fisica | 1 online resource (256 p.) |
| Disciplina | 659.1/02/07 |
| Altri autori (Persone) | WeinbergerMarc G |
| Soggetto topico | Wit and humor in advertising |
| ISBN |
1-280-91265-0
9786610912650 0-7656-2152-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Intro -- Contents -- Tables, Figures, and Exhibits -- Preface and Acknowledgments -- 1 History of Humor in Advertising -- Humor Pioneers -- Growth of Humor in Advertising -- History of Research on Humor in Advertising -- Analysis of Research on Humor in Advertising -- Notes -- 2 What Is Humor? And How Does It Work? -- What Mechanism Explains How Humor Works? -- What Makes Humor Work? Enabling Factors -- Integrating Humor: A Challenge Framework -- 3 Audience Factors -- Components of Humor -- Demographic Factors -- Culture, Subculture, and Ethnicity -- Psychographic Factors -- Other Individual-Level Factors -- Paradox of Humor -- Note -- 4 Media and Humor -- Using Humor in Different Media -- Where Is Humor Effective? -- 5 Product Type and Humor -- An ELM Explanation of How Humor Works in Advertising -- Using Humor With Different Products -- Conclusion -- 6 Humor Type and Message -- The Broad View of Humor -- Types of Humor -- Communication Goals and Humor -- Conclusion -- 7 Context Issues -- The Importance of Context in Advertising -- Source Context -- Media Context: Humor in Advertising and Advertising in Humor -- Micro-Social Context -- Macro-Social Context -- Ad-Induced Context -- Conclusion -- 8 Research Methodology Issues -- Advertising Research -- Doctoral Dissertation Research Methodology -- Lab Studies Versus Field Studies -- Audience Factors -- Product Factors -- Comparable Executions -- Context Issues -- Attempted Humor Versus Perceived Humor -- Wear Out Revisited -- Conclusion -- 9 Entertaining Some- Offending Others -- Entertaining Some -- Offending Others -- Notes -- 10 General Conclusions and Research Directions -- How Humor Works -- What Humor Can Do -- What Humor Cannot Do -- What We Do Not Know: Directions for Future Research -- Parting Words -- Note -- Bibliography -- Name Index -- Subject Index -- About the Authors. |
| Record Nr. | UNINA-9910784474103321 |
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Gulas Charles S. <1962->
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| Armonk, N.Y., : M.E. Sharpe, Inc., c2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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