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Brief : make a bigger impact by saying less / / Joseph McCormack ; Megan Palicki, cover design ; Joan Bueta, illustration design
Brief : make a bigger impact by saying less / / Joseph McCormack ; Megan Palicki, cover design ; Joan Bueta, illustration design
Autore McCormack Joseph <1965->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2014
Descrizione fisica 1 online resource (258 p.)
Disciplina 650.1/3019
Altri autori (Persone) PalickiMegan
BuetaJoan
Soggetto topico Business communication
Soggetto genere / forma Electronic books.
ISBN 1-118-70528-9
1-118-70556-4
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Machine generated contents note: Foreword ACKNOWLEDGEMENTS PREFACE Introduction PART ONE Awareness Heightened Awareness in a World Begging for BRIEF CHAPTER ONE Why Brevity is Vital Get to the point or pay the price Executive -- Interrupted Who's responsible for adapting when the message is not being heard? Timing is of the essence BRIEF Balance: The harmony of clear, concise, and compelling A BRIEF Timeout CHAPTER TWO Mindful of Mind-filled-ness Brevity is like an instant stress release The flood 1. Information inundation -- the water's rising 2. Inattention -- the muscle is weakening 3. Interruption -- the rate is alarming 4. Impatience -- the ice is thinning What does it all mean? Your new reality: There's no time for a slow build up Test yourself Examination of brevity A new professional standard CHAPTER THREE Why You Struggle With Brevity: The Seven Capital Sins Why is it so difficult? 1. Cowardice 2. Confidence 3. Callousness 4. Comfort 5. Confusion 6. Complication: 7. Carelessness: CHAPTER FOUR The Big Bang of Brevity A success story PART TWO Discipline How to Gain Discipline to be Clear and Concise CHAPTER FIVE Mental Muscle Memory to Master Brevity The exercise of brevity CHAPTER SIX Map It: From Mind Mapping to BRIEF Maps Your 11th-grade English teacher was right Excuse to impact ratio An outline is missing, and so is the sale Mind mapping and the modern outline BRIEF Maps: A practical tool to delivering brevity How a BRIEF Map can be used Wrong Approach: Bob chooses to share but not to prepare. Right Approach: Bob prepares a BRIEF Map and maintains executive support. Step 1: Build a BRIEF Box Step 2: B, or the Background/Beginning Step 3: R, or Reason/Relevance Step 4: I, or key Information Step 5: E, or intended Ending Step 6: F, expected Follow-up questions Result: A successful update BRIEF Maps: What's the payoff? CHAPTER SEVEN Tell it: The Role of Narratives I'm tired of meaningless and meandering corporate jargon. I'm ready for a good story. Where's the disconnect? When a story is missing. The birth of Narrative Mapping: A way to organize and deliver your story Rediscovery of narratives and storytelling: breaking through the blah, blah, blah Listen, I'm ready for a story Think about your audience: Journalism 2.0 and the elements of a narrative Warning #1: Keep stories short Warning #2: Don't fall in love with fables and the "Once Upon A Time" trap Warning #3: Don't just promote storytelling; teach it Narrative Map (de)constructed Seeing and hearing is believing: The story of the evolution of commerce CHAPTER EIGHT Talk it: Controlled Conversations and TALC Tracks Risky business trip Controlled conversations are a game of tennis, not golf TALC Tracks -- A structure for balance and brevity Be prepared for anything Audience, Audience, Audience. CHAPTER NINE Show It: Powerful Ways to Make a Picture Exceed a Thousand Words Show and Tell: which would you choose? You can see the shift Seeing supersedes reading A visual language Connect an image with your story Momentary magic: Infographics in business Breakdown of complex information The age of YouTube and business TL;DR: Too Long; Didn't Read CHAPTER TEN Putting Brevity to Work: Grainger and the Al and Betty Story PART THREE Decisiveness Gaining the decisiveness to know when and where to be brief CHAPTER ELEVEN Meeting You Half-Way Defeat the villains of meetings Meeting villain #1: Time Meeting villain #2: Type Meeting villain #3: Tyrants Change the format and tone -- make it a conversation Put brief back into a briefing Long story, short. CHAPTER TWELVE Leaving a Smaller Digital Imprint The digital flood BRIEF Hall of Fame: Verne Harnish From social media to venture capital Social Media Squeeze Long story, short. CHAPTER THIRTEEN Presenting a Briefer Case Practicing what you preach The discipline of brevity Putting the power back in PowerPoint Training like a TED Talk CHAPTER FOURTEEN Trimming Your Sales (Pitch) Shut up and sell Billboard on a bumper sticker Cut to the customer's chase Long story, short. CHAPTER FIFTEEN Whose Bright Idea Was That Anyway? Your big idea A mission-critical narrative Clear picture with radical focus The entrepreneur's dilemma: mixed messages Tailor your pitch to your investor's needs Long story, short. CHAPTER SIXTEEN It's Never Really Small Talk Brevity as a conversational life raft Momentary misgivings stall momentum Walk the walk, talk the talk Long story, short. CHAPTER SEVENTEEN Help Wanted: Master of Brevity Not the time for anxious rambling Let others lead the conversation Talking your way out of a job offer Long story, short. CHAPTER EIGHTEEN I've Got Some Good News Pay the favor of brevity forward Let the brilliance shine through Speak the language of success Get into the habit of saying thank you CHAPTER NINETEEN And the Bad News Is... The bright (and brief) side of bearing bad news Give it to them straight Serving up the s#&$ sandwich CHAPTER TWENTY Got-A-Minute Updates The "say-do" ratio The most important question: Why am I here? PART FOUR Being BRIEF Summary and Action Plan Resources CITATIONS AUTHOR BIOGRAPHY .
Record Nr. UNINA-9910453601903321
McCormack Joseph <1965->  
Hoboken, New Jersey : , : Wiley, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brief : make a bigger impact by saying less / / Joseph McCormack ; Megan Palicki, cover design ; Joan Bueta, illustration design
Brief : make a bigger impact by saying less / / Joseph McCormack ; Megan Palicki, cover design ; Joan Bueta, illustration design
Autore McCormack Joseph <1965->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2014
Descrizione fisica 1 online resource (258 p.)
Disciplina 650.1/3019
Altri autori (Persone) PalickiMegan
BuetaJoan
Soggetto topico Business communication
ISBN 1-118-70528-9
1-118-70556-4
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Machine generated contents note: Foreword ACKNOWLEDGEMENTS PREFACE Introduction PART ONE Awareness Heightened Awareness in a World Begging for BRIEF CHAPTER ONE Why Brevity is Vital Get to the point or pay the price Executive -- Interrupted Who's responsible for adapting when the message is not being heard? Timing is of the essence BRIEF Balance: The harmony of clear, concise, and compelling A BRIEF Timeout CHAPTER TWO Mindful of Mind-filled-ness Brevity is like an instant stress release The flood 1. Information inundation -- the water's rising 2. Inattention -- the muscle is weakening 3. Interruption -- the rate is alarming 4. Impatience -- the ice is thinning What does it all mean? Your new reality: There's no time for a slow build up Test yourself Examination of brevity A new professional standard CHAPTER THREE Why You Struggle With Brevity: The Seven Capital Sins Why is it so difficult? 1. Cowardice 2. Confidence 3. Callousness 4. Comfort 5. Confusion 6. Complication: 7. Carelessness: CHAPTER FOUR The Big Bang of Brevity A success story PART TWO Discipline How to Gain Discipline to be Clear and Concise CHAPTER FIVE Mental Muscle Memory to Master Brevity The exercise of brevity CHAPTER SIX Map It: From Mind Mapping to BRIEF Maps Your 11th-grade English teacher was right Excuse to impact ratio An outline is missing, and so is the sale Mind mapping and the modern outline BRIEF Maps: A practical tool to delivering brevity How a BRIEF Map can be used Wrong Approach: Bob chooses to share but not to prepare. Right Approach: Bob prepares a BRIEF Map and maintains executive support. Step 1: Build a BRIEF Box Step 2: B, or the Background/Beginning Step 3: R, or Reason/Relevance Step 4: I, or key Information Step 5: E, or intended Ending Step 6: F, expected Follow-up questions Result: A successful update BRIEF Maps: What's the payoff? CHAPTER SEVEN Tell it: The Role of Narratives I'm tired of meaningless and meandering corporate jargon. I'm ready for a good story. Where's the disconnect? When a story is missing. The birth of Narrative Mapping: A way to organize and deliver your story Rediscovery of narratives and storytelling: breaking through the blah, blah, blah Listen, I'm ready for a story Think about your audience: Journalism 2.0 and the elements of a narrative Warning #1: Keep stories short Warning #2: Don't fall in love with fables and the "Once Upon A Time" trap Warning #3: Don't just promote storytelling; teach it Narrative Map (de)constructed Seeing and hearing is believing: The story of the evolution of commerce CHAPTER EIGHT Talk it: Controlled Conversations and TALC Tracks Risky business trip Controlled conversations are a game of tennis, not golf TALC Tracks -- A structure for balance and brevity Be prepared for anything Audience, Audience, Audience. CHAPTER NINE Show It: Powerful Ways to Make a Picture Exceed a Thousand Words Show and Tell: which would you choose? You can see the shift Seeing supersedes reading A visual language Connect an image with your story Momentary magic: Infographics in business Breakdown of complex information The age of YouTube and business TL;DR: Too Long; Didn't Read CHAPTER TEN Putting Brevity to Work: Grainger and the Al and Betty Story PART THREE Decisiveness Gaining the decisiveness to know when and where to be brief CHAPTER ELEVEN Meeting You Half-Way Defeat the villains of meetings Meeting villain #1: Time Meeting villain #2: Type Meeting villain #3: Tyrants Change the format and tone -- make it a conversation Put brief back into a briefing Long story, short. CHAPTER TWELVE Leaving a Smaller Digital Imprint The digital flood BRIEF Hall of Fame: Verne Harnish From social media to venture capital Social Media Squeeze Long story, short. CHAPTER THIRTEEN Presenting a Briefer Case Practicing what you preach The discipline of brevity Putting the power back in PowerPoint Training like a TED Talk CHAPTER FOURTEEN Trimming Your Sales (Pitch) Shut up and sell Billboard on a bumper sticker Cut to the customer's chase Long story, short. CHAPTER FIFTEEN Whose Bright Idea Was That Anyway? Your big idea A mission-critical narrative Clear picture with radical focus The entrepreneur's dilemma: mixed messages Tailor your pitch to your investor's needs Long story, short. CHAPTER SIXTEEN It's Never Really Small Talk Brevity as a conversational life raft Momentary misgivings stall momentum Walk the walk, talk the talk Long story, short. CHAPTER SEVENTEEN Help Wanted: Master of Brevity Not the time for anxious rambling Let others lead the conversation Talking your way out of a job offer Long story, short. CHAPTER EIGHTEEN I've Got Some Good News Pay the favor of brevity forward Let the brilliance shine through Speak the language of success Get into the habit of saying thank you CHAPTER NINETEEN And the Bad News Is... The bright (and brief) side of bearing bad news Give it to them straight Serving up the s#&$ sandwich CHAPTER TWENTY Got-A-Minute Updates The "say-do" ratio The most important question: Why am I here? PART FOUR Being BRIEF Summary and Action Plan Resources CITATIONS AUTHOR BIOGRAPHY .
Record Nr. UNINA-9910791326103321
McCormack Joseph <1965->  
Hoboken, New Jersey : , : Wiley, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Brief : make a bigger impact by saying less / / Joseph McCormack ; Megan Palicki, cover design ; Joan Bueta, illustration design
Brief : make a bigger impact by saying less / / Joseph McCormack ; Megan Palicki, cover design ; Joan Bueta, illustration design
Autore McCormack Joseph <1965->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2014
Descrizione fisica 1 online resource (258 p.)
Disciplina 650.1/3019
Altri autori (Persone) PalickiMegan
BuetaJoan
Soggetto topico Business communication
ISBN 1-118-70528-9
1-118-70556-4
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Machine generated contents note: Foreword ACKNOWLEDGEMENTS PREFACE Introduction PART ONE Awareness Heightened Awareness in a World Begging for BRIEF CHAPTER ONE Why Brevity is Vital Get to the point or pay the price Executive -- Interrupted Who's responsible for adapting when the message is not being heard? Timing is of the essence BRIEF Balance: The harmony of clear, concise, and compelling A BRIEF Timeout CHAPTER TWO Mindful of Mind-filled-ness Brevity is like an instant stress release The flood 1. Information inundation -- the water's rising 2. Inattention -- the muscle is weakening 3. Interruption -- the rate is alarming 4. Impatience -- the ice is thinning What does it all mean? Your new reality: There's no time for a slow build up Test yourself Examination of brevity A new professional standard CHAPTER THREE Why You Struggle With Brevity: The Seven Capital Sins Why is it so difficult? 1. Cowardice 2. Confidence 3. Callousness 4. Comfort 5. Confusion 6. Complication: 7. Carelessness: CHAPTER FOUR The Big Bang of Brevity A success story PART TWO Discipline How to Gain Discipline to be Clear and Concise CHAPTER FIVE Mental Muscle Memory to Master Brevity The exercise of brevity CHAPTER SIX Map It: From Mind Mapping to BRIEF Maps Your 11th-grade English teacher was right Excuse to impact ratio An outline is missing, and so is the sale Mind mapping and the modern outline BRIEF Maps: A practical tool to delivering brevity How a BRIEF Map can be used Wrong Approach: Bob chooses to share but not to prepare. Right Approach: Bob prepares a BRIEF Map and maintains executive support. Step 1: Build a BRIEF Box Step 2: B, or the Background/Beginning Step 3: R, or Reason/Relevance Step 4: I, or key Information Step 5: E, or intended Ending Step 6: F, expected Follow-up questions Result: A successful update BRIEF Maps: What's the payoff? CHAPTER SEVEN Tell it: The Role of Narratives I'm tired of meaningless and meandering corporate jargon. I'm ready for a good story. Where's the disconnect? When a story is missing. The birth of Narrative Mapping: A way to organize and deliver your story Rediscovery of narratives and storytelling: breaking through the blah, blah, blah Listen, I'm ready for a story Think about your audience: Journalism 2.0 and the elements of a narrative Warning #1: Keep stories short Warning #2: Don't fall in love with fables and the "Once Upon A Time" trap Warning #3: Don't just promote storytelling; teach it Narrative Map (de)constructed Seeing and hearing is believing: The story of the evolution of commerce CHAPTER EIGHT Talk it: Controlled Conversations and TALC Tracks Risky business trip Controlled conversations are a game of tennis, not golf TALC Tracks -- A structure for balance and brevity Be prepared for anything Audience, Audience, Audience. CHAPTER NINE Show It: Powerful Ways to Make a Picture Exceed a Thousand Words Show and Tell: which would you choose? You can see the shift Seeing supersedes reading A visual language Connect an image with your story Momentary magic: Infographics in business Breakdown of complex information The age of YouTube and business TL;DR: Too Long; Didn't Read CHAPTER TEN Putting Brevity to Work: Grainger and the Al and Betty Story PART THREE Decisiveness Gaining the decisiveness to know when and where to be brief CHAPTER ELEVEN Meeting You Half-Way Defeat the villains of meetings Meeting villain #1: Time Meeting villain #2: Type Meeting villain #3: Tyrants Change the format and tone -- make it a conversation Put brief back into a briefing Long story, short. CHAPTER TWELVE Leaving a Smaller Digital Imprint The digital flood BRIEF Hall of Fame: Verne Harnish From social media to venture capital Social Media Squeeze Long story, short. CHAPTER THIRTEEN Presenting a Briefer Case Practicing what you preach The discipline of brevity Putting the power back in PowerPoint Training like a TED Talk CHAPTER FOURTEEN Trimming Your Sales (Pitch) Shut up and sell Billboard on a bumper sticker Cut to the customer's chase Long story, short. CHAPTER FIFTEEN Whose Bright Idea Was That Anyway? Your big idea A mission-critical narrative Clear picture with radical focus The entrepreneur's dilemma: mixed messages Tailor your pitch to your investor's needs Long story, short. CHAPTER SIXTEEN It's Never Really Small Talk Brevity as a conversational life raft Momentary misgivings stall momentum Walk the walk, talk the talk Long story, short. CHAPTER SEVENTEEN Help Wanted: Master of Brevity Not the time for anxious rambling Let others lead the conversation Talking your way out of a job offer Long story, short. CHAPTER EIGHTEEN I've Got Some Good News Pay the favor of brevity forward Let the brilliance shine through Speak the language of success Get into the habit of saying thank you CHAPTER NINETEEN And the Bad News Is... The bright (and brief) side of bearing bad news Give it to them straight Serving up the s#&$ sandwich CHAPTER TWENTY Got-A-Minute Updates The "say-do" ratio The most important question: Why am I here? PART FOUR Being BRIEF Summary and Action Plan Resources CITATIONS AUTHOR BIOGRAPHY .
Record Nr. UNINA-9910827127803321
McCormack Joseph <1965->  
Hoboken, New Jersey : , : Wiley, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance / / Dave Mitchell
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance / / Dave Mitchell
Autore Mitchell Dave <1961->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2014
Descrizione fisica 1 online resource (210 p.)
Disciplina 650.1/3
Soggetto topico Customer relations
Customer services
Interpersonal relations
Soggetto genere / forma Electronic books.
ISBN 1-118-72688-X
1-118-72689-8
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The Power of Understanding People: The Key to Strengthening Relationships, Increasing Sales, and Enhancing Organizational Performance; Contents; Preface; Introduction: We Are All Delusional!; Sociocultural Schemas; Interactive Styles; Hollywood Style!; A Disclaimer; The Assessment; Chapter 1: Understanding Romantics and Warriors: It's Feelings versus Logic for These Styles; Romantics; Warriors; Chapter 2: Understanding Experts and Masterminds: Tried and True Contrasted with Possibilities; Experts; Masterminds; Chapter 3: The 12 Interactive Combinations-Hollywood Style!; The Best Friend
The Love InterestThe Crusader; The Hired Gun; The Sage; The Power Broker; The Voice of Reason; The Specialist; The Detective; The Eccentric; The Social Reformer; The Adventurer; Chapter 4: Recognizing Each Style: The Behavioral Cues That Might Indicate Another Person's Style; How Do I Recognize Romantics and Warriors?; How Do I Recognize Experts and Masterminds; Chapter 5: Leading Each Style: Creating a High- Performing Culture by Understanding Interactive Style; Coaching and Counseling by Style; Progressive Counseling; Things to Consider When Counseling Each Style
Chapter 6: Selling to Each Style: You Can Expand Your Market Share by Adjusting to Your Consumer's Interactive StyleEstablish Rapport; Framing Tips; Common Objections; Handling Objection Model; Chapter 7: Providing Customer Service to Each Style: The Key to High Customer Satisfaction Results Is Adjusting to the Customer's Style; Behavior Breeds Behavior; You Can Choose Your Behavior; Positive Behavior Overcomes Negative Behavior; Interact with People the Way They Prefer; Serving the Romantic; Serving the Warrior; Serving the Expert; Serving the Mastermind; LAST Model of Service Recovery
Chapter 8: Personal Relationships and Interactive Style: Better Understand Family and Friends and Enhance Your MarriageConflict Resolution; A Model for Conflict Resolution; Conclusion: The Unusual Goal of an Educator; Index
Record Nr. UNINA-9910453713603321
Mitchell Dave <1961->  
Hoboken, New Jersey : , : Wiley, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance / / Dave Mitchell
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance / / Dave Mitchell
Autore Mitchell Dave <1961->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2014
Descrizione fisica 1 online resource (210 p.)
Disciplina 650.1/3
Soggetto topico Customer relations
Customer services
Interpersonal relations
ISBN 1-118-72688-X
1-118-72689-8
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The Power of Understanding People: The Key to Strengthening Relationships, Increasing Sales, and Enhancing Organizational Performance; Contents; Preface; Introduction: We Are All Delusional!; Sociocultural Schemas; Interactive Styles; Hollywood Style!; A Disclaimer; The Assessment; Chapter 1: Understanding Romantics and Warriors: It's Feelings versus Logic for These Styles; Romantics; Warriors; Chapter 2: Understanding Experts and Masterminds: Tried and True Contrasted with Possibilities; Experts; Masterminds; Chapter 3: The 12 Interactive Combinations-Hollywood Style!; The Best Friend
The Love InterestThe Crusader; The Hired Gun; The Sage; The Power Broker; The Voice of Reason; The Specialist; The Detective; The Eccentric; The Social Reformer; The Adventurer; Chapter 4: Recognizing Each Style: The Behavioral Cues That Might Indicate Another Person's Style; How Do I Recognize Romantics and Warriors?; How Do I Recognize Experts and Masterminds; Chapter 5: Leading Each Style: Creating a High- Performing Culture by Understanding Interactive Style; Coaching and Counseling by Style; Progressive Counseling; Things to Consider When Counseling Each Style
Chapter 6: Selling to Each Style: You Can Expand Your Market Share by Adjusting to Your Consumer's Interactive StyleEstablish Rapport; Framing Tips; Common Objections; Handling Objection Model; Chapter 7: Providing Customer Service to Each Style: The Key to High Customer Satisfaction Results Is Adjusting to the Customer's Style; Behavior Breeds Behavior; You Can Choose Your Behavior; Positive Behavior Overcomes Negative Behavior; Interact with People the Way They Prefer; Serving the Romantic; Serving the Warrior; Serving the Expert; Serving the Mastermind; LAST Model of Service Recovery
Chapter 8: Personal Relationships and Interactive Style: Better Understand Family and Friends and Enhance Your MarriageConflict Resolution; A Model for Conflict Resolution; Conclusion: The Unusual Goal of an Educator; Index
Record Nr. UNINA-9910790851003321
Mitchell Dave <1961->  
Hoboken, New Jersey : , : Wiley, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance / / Dave Mitchell
The power of understanding people : the key to strengthening relationships, increasing sales, and enhancing organizational performance / / Dave Mitchell
Autore Mitchell Dave <1961->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2014
Descrizione fisica 1 online resource (210 p.)
Disciplina 650.1/3
Soggetto topico Customer relations
Customer services
Interpersonal relations
ISBN 1-118-72688-X
1-118-72689-8
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The Power of Understanding People: The Key to Strengthening Relationships, Increasing Sales, and Enhancing Organizational Performance; Contents; Preface; Introduction: We Are All Delusional!; Sociocultural Schemas; Interactive Styles; Hollywood Style!; A Disclaimer; The Assessment; Chapter 1: Understanding Romantics and Warriors: It's Feelings versus Logic for These Styles; Romantics; Warriors; Chapter 2: Understanding Experts and Masterminds: Tried and True Contrasted with Possibilities; Experts; Masterminds; Chapter 3: The 12 Interactive Combinations-Hollywood Style!; The Best Friend
The Love InterestThe Crusader; The Hired Gun; The Sage; The Power Broker; The Voice of Reason; The Specialist; The Detective; The Eccentric; The Social Reformer; The Adventurer; Chapter 4: Recognizing Each Style: The Behavioral Cues That Might Indicate Another Person's Style; How Do I Recognize Romantics and Warriors?; How Do I Recognize Experts and Masterminds; Chapter 5: Leading Each Style: Creating a High- Performing Culture by Understanding Interactive Style; Coaching and Counseling by Style; Progressive Counseling; Things to Consider When Counseling Each Style
Chapter 6: Selling to Each Style: You Can Expand Your Market Share by Adjusting to Your Consumer's Interactive StyleEstablish Rapport; Framing Tips; Common Objections; Handling Objection Model; Chapter 7: Providing Customer Service to Each Style: The Key to High Customer Satisfaction Results Is Adjusting to the Customer's Style; Behavior Breeds Behavior; You Can Choose Your Behavior; Positive Behavior Overcomes Negative Behavior; Interact with People the Way They Prefer; Serving the Romantic; Serving the Warrior; Serving the Expert; Serving the Mastermind; LAST Model of Service Recovery
Chapter 8: Personal Relationships and Interactive Style: Better Understand Family and Friends and Enhance Your MarriageConflict Resolution; A Model for Conflict Resolution; Conclusion: The Unusual Goal of an Educator; Index
Record Nr. UNINA-9910809079203321
Mitchell Dave <1961->  
Hoboken, New Jersey : , : Wiley, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Reputation strategy and analytics in a hyper-connected world / / Chris Foster
Reputation strategy and analytics in a hyper-connected world / / Chris Foster
Autore Foster Chris <1962->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2016
Descrizione fisica 1 online resource (154 pages)
Disciplina 659.2
Soggetto topico Corporate image
Communication in management
ISBN 1-119-21271-5
1-119-21270-7
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910798582903321
Foster Chris <1962->  
Hoboken, New Jersey : , : Wiley, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Reputation strategy and analytics in a hyper-connected world / / Chris Foster
Reputation strategy and analytics in a hyper-connected world / / Chris Foster
Autore Foster Chris <1962->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2016
Descrizione fisica 1 online resource (154 pages)
Disciplina 659.2
Soggetto topico Corporate image
Communication in management
ISBN 1-119-21271-5
1-119-21270-7
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910807852903321
Foster Chris <1962->  
Hoboken, New Jersey : , : Wiley, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Simply said : communicating better at work and beyond / / Jay Sullivan
Simply said : communicating better at work and beyond / / Jay Sullivan
Autore Sullivan Jay <1962->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2017
Descrizione fisica 1 online resource (290 pages)
Disciplina 650.1/3
Soggetto topico Business communication
Social interaction
Self-actualization (Psychology)
Soggetto genere / forma Electronic books.
ISBN 1-119-28530-5
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910136594603321
Sullivan Jay <1962->  
Hoboken, New Jersey : , : Wiley, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Simply said : communicating better at work and beyond / / Jay Sullivan
Simply said : communicating better at work and beyond / / Jay Sullivan
Autore Sullivan Jay <1962->
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , 2017
Descrizione fisica 1 online resource (290 pages)
Disciplina 650.1/3
Soggetto topico Business communication
Social interaction
Self-actualization (Psychology)
ISBN 1-119-28529-1
1-119-28530-5
Classificazione BUS007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910798997903321
Sullivan Jay <1962->  
Hoboken, New Jersey : , : Wiley, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui