90日間でトップセールスマンになれる最強の営業術 / / 野部剛著 |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2009.2 |
Descrizione fisica | オンライン資料1件 |
Soggetto topico | セールス (外交販売) |
ISBN | 4-492-91610-5 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Record Nr. | UNINA-9910149120403321 |
東京, : 東洋経済新報社, 2009.2 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Best solution(ロジカル・セリング) [[ロジカルセリング]] |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2010.12 |
Descrizione fisica | オンライン資料1件 |
Collana | Best solution |
Soggetto topico |
販売管理
思考 法人営業 |
ISBN | 4-492-91598-2 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Altri titoli varianti | ロジカルセリング : 最強の法人営業 |
Record Nr. | UNINA-9910149121403321 |
東京, : 東洋経済新報社, 2010.12 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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GoldMine 8 for dummies / / by Joel Scott |
Autore | Scott Joel |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Hoboken, N.J. ; ; Chichester, : Wiley, c2008 |
Descrizione fisica | 1 online resource (386 p.) |
Disciplina |
005.3
658.800285/5369 |
Collana | --For dummies |
Soggetto topico |
Business - Communication systems
Sales management - Computer programs |
ISBN | 0-470-24916-1 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Gold Mine 8 For Dummies; About the Author; Author's Acknowledgments; Contents at a Glance; Table of Contents; Introduction; The Various Flavors of Gold Mine; How to Use This Book; Foolish Assumptions; How This Book Is Organized; Conventions Used in This Book; Icons Used in This Book; Where to Go from Here; Part I: Gold Mine Premium Basics; Chapter 1: Gold Mine: An Overview; Discovering Everything that Gold Mine Can Do; Investigating a Few of the Things Gold Mine Isn't Designed to Do; Planning a Successful Project; Providing Training: The Key to Success; Chapter 2: Getting Around in Gold Mine
Understanding the Gold Mine Interface The status bar; Getting Help; Chapter 3: Setting Up Your Preferences; Customizing Your Tabs; Customizing All Your Preferences; Chapter 4: Accessing Gold Mine Remotely; Securing Your Data; Syncing Up with Gold Sync; Adding iGold Mine Plus; Accessing Gold Mine with Remote Desktop; Using Handheld Devices; Part II: Managing Contacts; Chapter 5: Creating and Viewing Client Records; Creating New Records; Finding a Record in Your Database; Using a Custom Field; Chapter 6: Handling Notes and Secondary Contacts; The Main Notepad; The Contacts Tab Chapter 7: Details and Referrals Taking Care of the Details; Making Use of Referrals; Chapter 8: Using Filters, Groups, and SQL Queries; Building and Using Filters; Building and Using Groups; Building and Using SQL Queries; Part III: Managing Activities; Chapter 9: Scheduling Activities; Defining Activities; Creating Activities; Entering Activities on the Calendar; Filling in the Scheduling Dialog Box; Rescheduling an Activity; Scheduling Activities for Other People; Using the iCal Features; Scheduling Recurring Activities; Chapter 10: Viewing Scheduled Activities Viewing Activities Using the Calendar Checking the Activity List; Viewing Groups of Users on the Calendar; Chapter 11: Dealing with and Completing Scheduled Activities; Four Ways to Complete Your Activities; The Best Way to Complete an Activity; Chapter 12: Sales Forecasting; Setting up Quotas; Entering Your Forecasts; Viewing Your Sales Pipeline; Completing Your Forecasts; Part IV: Marketing and Support; Chapter 13: Managing Your Leads; Importing Leads into Gold Mine; Assigning Leads to Users; Analyzing Your Leads; Using Automated Processes; Chapter 14: Managing Your Marketing Using the Campaign Manager Using the Essential Fields for Marketing with Gold Mine; Chapter 15: Handling Cases; Configuring Your Case Setup; Using Templates; Handling Cases; Using Your Knowledge Base; Part V: Managing Documents; Chapter 16: Integrating with Word; Understanding What Versions Work Together; Creating Templates; Using Your Templates; Chapter 17: Sending and Receiving E-Mail; Configuring Your E-Mail System; Sending E-Mail Messages; Getting Your Mail; Chapter 18: Using Outlook; What Versions Work Together; The Three Options for Outlook; Using GISMO; Chapter 19: Linking Documents Exploring the Links Tab |
Record Nr. | UNINA-9910807383203321 |
Scott Joel | ||
Hoboken, N.J. ; ; Chichester, : Wiley, c2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Key account management : the definitive guide / / Diana Woodburn and Malcolm McDonald |
Autore | Woodburn Diana |
Edizione | [Third edition.] |
Pubbl/distr/stampa | Chichester, England : , : Wiley Publishing, Inc., , 2011 |
Descrizione fisica | 1 online resource (498 p.) |
Disciplina | 658.8/04 |
Soggetto topico |
Selling - Key accounts
Marketing - Key accounts |
ISBN |
0-470-97473-7
1-119-20725-8 0-470-97475-3 |
Classificazione |
673.3
658.8/04 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Key Account Management: The Definitive Guide; Contents; Foreword; Acknowledgements; The purpose of this book; Before you read this book!; List of figures and tables; 1 The crucial role of key account management; Introduction; 1.1 Pressures that have led to growth in customer power; 1.1.1 Summary of the pressures; 1.1.2 Rapid change; 1.1.3 Process refinement; 1.1.4 Redefining the marketplace and pleasing the customers; 1.1.5 Globalization; 1.1.6 Implications; 1.2 Why understanding relationships is so important; 1.2.1 Relationship risks; 1.2.2 Satisfactory return
1.2.3 Implications of joint commitment1.2.4 Misconception and disappointment; 1.3 Increasing complexity of key account relationships; 1.3.1 The consolidation of customers; 1.3.2 Dual roles: the customer may be 'competitor' as well as 'client'; 1.3.3 The development of global businesses that demand global supply; 1.3.4 The accelerating pace of change, particularly as new IT reshapes markets; 1.3.5 The emphasis on strategic alliances; Summary; 2 Selecting and categorizing key customers; Introduction; 2.1 Why is choosing the right customers so important?; 2.1.1 Fulfilling corporate strategy 2.1.2 Selecting for superior returns2.1.3 How many key accounts?; 2.2 Selection criteria; 2.2.1 Identifying customers; 2.2.2 Choosing selection criteria; 2.2.3 Applying selection criteria; 2.3 Categorizing key customers; 2.3.1 The key account selection matrix; 2.3.2 Relative business strength; 2.3.3 Rebuffs and exits; 2.3.4 Categorization versus selection: portfolios versus lists; 2.3.5 Allocating scarce resources; Summary; 3 Relationship stages; Introduction; 3.1 Understanding key relationships; 3.1.1 Why do you need to know?; 3.1.2 The hierarchy of key relationships 3.2 Stages in key relationships3.2.1 Exploratory relationships; 3.2.2 Basic relationships; 3.2.3 Cooperative relationships; 3.2.4 Interdependent relationships; 3.2.5 Integrated relationships; 3.2.6 Disintegrating relationships; Summary; 4 Developing key relationships; Introduction; 4.1 The customer's point of view; 4.1.1 What do customers want?; 4.1.2 A deep understanding of the customer; 4.2 Developing relationships; 4.2.1 Choosing the right relationship stage; 4.2.2 Contact mapping; 4.2.3 Relationship-building strategies; 4.2.4 Building an interdependent relationship 4.3 Managing relationships4.3.1 Multilevel relationships; 4.3.2 Avoiding relationship traps; Summary; 5 The buyer perspective; Introduction; 5.1 The purchasing context; 5.1.1 Customer drivers; 5.1.2 Cost reduction; 5.1.3 Risk reduction; 5.2 Buying company strategies; 5.2.1 Strategy independence; 5.2.2 Strategy direction matrix; 5.2.3 Supply chain integration; 5.2.4 Matching strategies; 5.2.5 Supplier delusions; 5.2.6 Trust; 5.3 Balance of power; Summary; 6 Key account profitability; Introduction; 6.1 Profitability in the context of key accounts 6.1.1 Sustainable competitive advantage and key accounts |
Record Nr. | UNINA-9910830927603321 |
Woodburn Diana | ||
Chichester, England : , : Wiley Publishing, Inc., , 2011 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Telephone sales for dummies / / by Dirk Zeller |
Autore | Zeller Dirk |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Hoboken, NJ, : Wiley, c2008 |
Descrizione fisica | 1 online resource (290 p.) |
Disciplina |
658.84
658.872 |
Collana | --For dummies |
Soggetto topico |
Telephone selling
Telemarketing Sales personnel - Training of |
ISBN |
1-118-05177-7
0-470-27622-3 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Telephone Sales For Dummies; About the Author; Dedication; Author's Acknowledgments; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organized; Icons Used in This Book; Where to Go from Here; Part I: Picking Up on Telephone Sales; Chapter 1: Calling All Sales Professionals!; Chapter 2: Thriving as a Telephone-Sales Pro; Chapter 3: Brave New World: The Laws of Telesales Land; Part II: Laying the Groundwork for Telephone-Sales Success
Chapter 4: Doing Your Homework for A-Plus CallsChapter 5: Prospecting Your Way to Success; Chapter 6: Conquering Sales Call Aversion; Chapter 7: Investing Your Time Wisely; Part III: You Make the Call!; Chapter 8: Getting Past the Gatekeeper; Chapter 9: Opening Your Sales Call with Ease; Chapter 10: Getting Out of the Answers and Into the Questions; Chapter 11: Mastering the Art of Listening and Silence; Chapter 12: Executing Powerful Presentations; Part IV: Going for the Close; Chapter 13: Overcoming Objections; Chapter 14: Orchestrating a Successful Close Chapter 15: Moving Forward When You Don't Land the SalePart V: Increasing Your Sales; Chapter 16: Exploding Your Earnings through Behavioral Selling; Chapter 17: Selling the Way Your Customer Wants to Buy; Chapter 18: Staying Motivated to Succeed; Part VI: The Part of Tens; Chapter 19: Ten (Or So) Ways to Sound Like a Pro on the Phone; Chapter 20: Ten Phrases to Banish from Your Vocabulary; Chapter 21: Ten (Or So) Actions That Promote Phone-Sales Success; Index |
Record Nr. | UNINA-9910819463303321 |
Zeller Dirk | ||
Hoboken, NJ, : Wiley, c2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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「苦手な顧客」とどう向き合えばいいのか : 「感情労働営業」スキルを高める方法 / / 茂木信幸著 |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2012.4 |
Descrizione fisica | オンライン資料1件 |
Soggetto topico | 販売 |
ISBN | 4-492-91614-8 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Altri titoli varianti | 苦手な顧客とどう向き合えばいいのか : 感情労働営業スキルを高める方法 |
Record Nr. | UNINA-9910149120003321 |
東京, : 東洋経済新報社, 2012.4 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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インサイドセールスの実務 : 売上を3倍に増やす驚異の営業支援システム / / 沼澤拓也著 |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2013.4 |
Descrizione fisica | オンライン資料1件 |
Soggetto topico |
セールス (外交販売)
CRM |
ISBN | 4-492-91763-2 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Altri titoli varianti | Inside sales |
Record Nr. | UNINA-9910149108403321 |
東京, : 東洋経済新報社, 2013.4 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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トップ営業のフレームワーク : 売るための行動パターンと仕組み化・習慣化 / / 高城幸司著 |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2010.4 |
Descrizione fisica | オンライン資料1件 |
Soggetto topico | セールスマン |
ISBN | 4-492-91580-X |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Altri titoli varianti | トップ営業のフレームワーク : 売るための行動パターンと仕組み化習慣化 |
Record Nr. | UNINA-9910149122203321 |
東京, : 東洋経済新報社, 2010.4 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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営業マンは理系思考で売りなさい / / 菊原智明著 |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2011.6 |
Descrizione fisica | オンライン資料1件 |
Soggetto topico | セールス(外交販売) |
ISBN | 4-492-91775-6 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Record Nr. | UNINA-9910149107403321 |
東京, : 東洋経済新報社, 2011.6 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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最強の営業戦略 : 企業成長をドライブするマーケティング理論と実践の仕掛け / / 栗谷仁著 |
Pubbl/distr/stampa | 東京, : 東洋経済新報社, 2009.12 |
Descrizione fisica | オンライン資料1件 |
Soggetto topico | 販売管理 |
ISBN | 4-492-91611-3 |
Classificazione | 673.3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | jpn |
Record Nr. | UNINA-9910149120303321 |
東京, : 東洋経済新報社, 2009.12 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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