Info
- Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.
Balancing between trade and risk : integrating legal and social science perspectives / / edited by Marjolein B.A. van Asselt, Esther Versluis, and Ellen Vos
| Balancing between trade and risk : integrating legal and social science perspectives / / edited by Marjolein B.A. van Asselt, Esther Versluis, and Ellen Vos |
| Pubbl/distr/stampa | New York, N.Y. : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (297 p.) |
| Disciplina | 382.094 |
| Altri autori (Persone) |
AsseltM. B. A. van
VersluisEsther <1975-> VosEllen |
| Soggetto topico | Risk management - European Union countries |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-203-10990-2
1-299-27922-8 1-136-27257-7 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction / Tessa Fox, Marjolein B.A. van Asselt, Esther Versluis and Ellen Vos -- The European Union in context -- Regulating food trade in the enlarged European Union / Karolina Zurek -- EU risk governance of "cloned food" : regulatory uncertainty between trade and non-trade / Maria Weimer -- Risky politics : a socialogical analysis of the WTO panel on biotechnological products / Renata C. Motta -- Pre-empting precaution : GMO trade conflicts, uncertainty intolerant risk assessment and precaution-based risk management / Boryana Ivanova and Marjolein B.A. van Asselt -- Risk regulation in the European Union -- Between politics and science : accommodating national diversity in GMO regulation / Vessela Hristova -- The politics of risk decision-making : the voting behaviour of the EU member states on GMOs / Madjar Navah, Esther Versluis and Marjolein B.A. van Asselt -- Regulating the use of bisphenol a in baby and children's products in the European Union : trade implications and of an uncertain risk / Tessa Fox, Esther Versluis and Marjolein B.A. van Asselt -- Taking stock of policy fashions -- Agencies as risk managers? : exploring the role of eu agencies in authorization procedures / Jinhee Kim, Christoph Klika and Esther Versluis -- The precautionary principle in court : an analysis of post-pfizer case law / Anne-May Janssen and Marjolein B.A. van Asselt -- The scientification of participation / Frank Rodrigues -- Synthesis / Marjolein B.A. van Asselt, Tessa Fox, Esther Versluis and Ellen Vos. |
| Record Nr. | UNINA-9910465389803321 |
| New York, N.Y. : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Balancing between trade and risk : integrating legal and social science perspectives / / edited by Marjolein B.A. van Asselt, Esther Versluis, and Ellen Vos
| Balancing between trade and risk : integrating legal and social science perspectives / / edited by Marjolein B.A. van Asselt, Esther Versluis, and Ellen Vos |
| Pubbl/distr/stampa | New York, N.Y. : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (297 p.) |
| Disciplina | 382.094 |
| Altri autori (Persone) |
AsseltM. B. A. van
VersluisEsther <1975-> VosEllen |
| Soggetto topico | Risk management - European Union countries |
| ISBN |
1-136-27256-9
0-203-10990-2 1-299-27922-8 1-136-27257-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction / Tessa Fox, Marjolein B.A. van Asselt, Esther Versluis and Ellen Vos -- The European Union in context -- Regulating food trade in the enlarged European Union / Karolina Zurek -- EU risk governance of "cloned food" : regulatory uncertainty between trade and non-trade / Maria Weimer -- Risky politics : a socialogical analysis of the WTO panel on biotechnological products / Renata C. Motta -- Pre-empting precaution : GMO trade conflicts, uncertainty intolerant risk assessment and precaution-based risk management / Boryana Ivanova and Marjolein B.A. van Asselt -- Risk regulation in the European Union -- Between politics and science : accommodating national diversity in GMO regulation / Vessela Hristova -- The politics of risk decision-making : the voting behaviour of the EU member states on GMOs / Madjar Navah, Esther Versluis and Marjolein B.A. van Asselt -- Regulating the use of bisphenol a in baby and children's products in the European Union : trade implications and of an uncertain risk / Tessa Fox, Esther Versluis and Marjolein B.A. van Asselt -- Taking stock of policy fashions -- Agencies as risk managers? : exploring the role of eu agencies in authorization procedures / Jinhee Kim, Christoph Klika and Esther Versluis -- The precautionary principle in court : an analysis of post-pfizer case law / Anne-May Janssen and Marjolein B.A. van Asselt -- The scientification of participation / Frank Rodrigues -- Synthesis / Marjolein B.A. van Asselt, Tessa Fox, Esther Versluis and Ellen Vos. |
| Record Nr. | UNINA-9910792059803321 |
| New York, N.Y. : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Balancing between trade and risk : integrating legal and social science perspectives / / edited by Marjolein B.A. van Asselt, Esther Versluis, and Ellen Vos
| Balancing between trade and risk : integrating legal and social science perspectives / / edited by Marjolein B.A. van Asselt, Esther Versluis, and Ellen Vos |
| Pubbl/distr/stampa | New York, N.Y. : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (297 p.) |
| Disciplina | 382.094 |
| Altri autori (Persone) |
AsseltM. B. A. van
VersluisEsther <1975-> VosEllen |
| Soggetto topico | Risk management - European Union countries |
| ISBN |
1-136-27256-9
0-203-10990-2 1-299-27922-8 1-136-27257-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction / Tessa Fox, Marjolein B.A. van Asselt, Esther Versluis and Ellen Vos -- The European Union in context -- Regulating food trade in the enlarged European Union / Karolina Zurek -- EU risk governance of "cloned food" : regulatory uncertainty between trade and non-trade / Maria Weimer -- Risky politics : a socialogical analysis of the WTO panel on biotechnological products / Renata C. Motta -- Pre-empting precaution : GMO trade conflicts, uncertainty intolerant risk assessment and precaution-based risk management / Boryana Ivanova and Marjolein B.A. van Asselt -- Risk regulation in the European Union -- Between politics and science : accommodating national diversity in GMO regulation / Vessela Hristova -- The politics of risk decision-making : the voting behaviour of the EU member states on GMOs / Madjar Navah, Esther Versluis and Marjolein B.A. van Asselt -- Regulating the use of bisphenol a in baby and children's products in the European Union : trade implications and of an uncertain risk / Tessa Fox, Esther Versluis and Marjolein B.A. van Asselt -- Taking stock of policy fashions -- Agencies as risk managers? : exploring the role of eu agencies in authorization procedures / Jinhee Kim, Christoph Klika and Esther Versluis -- The precautionary principle in court : an analysis of post-pfizer case law / Anne-May Janssen and Marjolein B.A. van Asselt -- The scientification of participation / Frank Rodrigues -- Synthesis / Marjolein B.A. van Asselt, Tessa Fox, Esther Versluis and Ellen Vos. |
| Record Nr. | UNINA-9910826637303321 |
| New York, N.Y. : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Boosting european competitiveness : the role of cesee countries / / Edited by Marek Belka [and three others]
| Boosting european competitiveness : the role of cesee countries / / Edited by Marek Belka [and three others] |
| Pubbl/distr/stampa | Cheltenham, England ; ; Northampton, Massachusetts : , : Edward Elgar Publishing, , 2016 |
| Descrizione fisica | 1 online resource (222 pages) : illustrations, graphs |
| Disciplina | 330 |
| Soggetto topico | Economics |
| ISBN | 1-78536-932-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910149408203321 |
| Cheltenham, England ; ; Northampton, Massachusetts : , : Edward Elgar Publishing, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The business environment / / Ian Worthington and Chris Britton, Leicester Business School, De Montfort University, Leicester
| The business environment / / Ian Worthington and Chris Britton, Leicester Business School, De Montfort University, Leicester |
| Autore | Worthington Ian <1946-> |
| Edizione | [Seventh edition.] |
| Pubbl/distr/stampa | Harlow, England : , : Pearson, , 2015 |
| Descrizione fisica | 1 online resource (504 pages) |
| Disciplina | 658 |
| Soggetto topico |
Industrial management - Great Britain
Industrial policy - Great Britain Industrial policy - European Union countries International economic relations Business |
| ISBN | 1-292-07460-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover -- Half Title Page -- Title Page -- Copyright Page -- Brief contents -- Contents -- Contributors -- Preface to the first edition -- Preface to the sixth edition -- Preface to the seventh edition -- Acknowledgements -- Guided tour -- Part One: Introduction -- 1: Business organisations: the external environment -- Learning outcomes and key terms -- Introduction -- The business organisation and its environment -- The general or contextual environment -- Mini case: The impact of regional economic conditions -- The immediate or operational environment -- Analysing the business environment -- Mini case: Fresh but not so easy -- Central themes -- Synopsis -- Summary of key points -- Case study: Facing the unexpected -- Review and discussion questions -- Assignments -- Further reading -- 2: Business organisations: the internal environment -- Learning outcomes and key terms -- Introduction -- The concept of the organisation: an initial comment -- Understanding the nature of organisations: theories of organisation and management -- Other theoretical approaches -- Organisational structures -- Mini case: 'Into the Dragon's Den' -- Mini case: A merger of equals? -- The virtual organisation -- Structural change -- Aspects of functional management -- Synopsis -- Summary of key points -- Case study: Reshuffle at Microsoft -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 3: The global context of business -- Learning outcomes and key terms -- Introduction -- Globalisation versus internationalisation -- The role of multinational enterprises -- Mini case: Transfer pricing -- Globalisation and business -- Mini case: Currency crisis in emerging markets -- Globalisation and the small and medium-sized firm -- Synopsis -- Summary of key points -- Case study: FDI flows -- Review and discussion questions -- Assignments.
Notes and references -- Further reading -- International business in action: The global car industry and the changing business environment -- Part Two: Contexts -- 4: The political environment -- Learning outcomes and key terms -- Introduction -- Political systems -- Government in democratic states -- Mini case: Brought to book -- The three branches or functions of government -- Mini case: The power of the purse -- Checks and balances in democracies -- A model of the policy process -- Synopsis -- Summary of key points -- Appendix 4.1: A democratic political system in action: UK national government -- Appendix 4.2: Subnational government: UK local authorities -- Appendix 4.3: Supranational government: the European Union -- Case study: The business of lobbying -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 5: The macroeconomic environment -- Learning outcomes and key terms -- Introduction -- Economic systems -- Economies in transition -- Politico-economic synthesis -- The macroeconomy -- Government and the macroeconomy: objectives -- Mini case: Digging in for the long term -- Government and the macroeconomy: policies -- The role of financial institutions -- Mini case: A new kid on the block: the rise of the credit rating agency -- International economic institutions and organisations -- Synopsis -- Summary of key points -- Case study: Quantitative easing (QE) -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 6: The demographic, social and cultural context of business -- Learning outcomes and key terms -- Introduction -- The demographic environment of business -- The social context -- Mini case: A new class structure? -- Lifestyles -- The cultural environment -- Mini case: National cultures -- Application: market segmentation -- Synopsis. Summary of key points -- Case study: An invitation to 'tweet' -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 7: The resource context: people, technology and natural resources -- Learning outcomes and key terms -- Introduction -- People -- Mini case: Zero-hours contracts -- Technology -- Mini case: The robots are coming -- Natural resources -- Synopsis -- Summary of key points -- Case study: Fracking -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 8: The legal environment -- Learning outcomes and key terms -- Introduction -- Classification of law -- Mini case: Banking on advice -- Sources of law -- The legal system: the courts -- Mini case: Jean-Marc Bosman - a case of foul play? -- Business organisations and the law -- Contract law: the essentials -- Agency -- Law and the consumer -- Codes of practice -- Synopsis -- Summary of key points -- Case study: The sale of goods on the internet -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 9: The ethical and ecological environment -- Learning outcomes and key terms -- Introduction -- Ethics and business -- Mini case: Illegal or unethical? -- Corporate social responsibility (CSR) -- The 'environment' as a business issue: the emergence of corporate environmentalism -- Drivers of 'green' business -- Why and how firms become more environmentally responsible -- Mini case: Going round in circles: Desso Carpets -- Another perspective: the 'outside-in' view -- Synopsis Summary of key points -- Case study: Doing well by doing good -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- International business in action: Migration -- Part Three: Firms -- 10: Legal structures -- Learning outcomes and key terms -- Introduction. Private sector organisations in the UK -- Mini case: Companies under pressure -- Social enterprises -- Public sector business organisations in the UK -- Business organisations in mainland Europe -- The public sector in mainland Europe -- Legal structure: some implications -- Franchising, licensing and joint ventures -- Mini case: Cross-national joint ventures -- Synopsis -- Summary of key points -- Case study: Facebook: from fledgling start-up to global phenomenon -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 11: Size structure of firms -- Learning outcomes and key terms -- Introduction -- The size structure of UK industry -- Organisational growth -- Methods of growth -- Mini case: The story of a failed merger -- Finance for growth -- Small firms -- Mini case: 'Olderpreneurs' and small firms -- Multinationals -- Synopsis -- Summary of key points -- Case study: Gazprom, the Russian giant -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 12: Industrial structure -- Learning outcomes and key terms -- Introduction -- The structure of industry -- Mini case: The end of manufacturing? -- Mini case: The life cycle model -- Deindustrialisation -- Synopsis -- Summary of key points -- Appendix 12.1: The Standard Industrial Classification (SIC), 2007 -- Case study: The rise of the public service companies: the case of Serco -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 13: Government and business -- Learning outcomes and key terms -- Introduction -- Government and business: an overview -- Regional policy -- Regional aid within the European Union -- Mini case: The EU and state aid -- UK urban policy -- Selected urban policy instruments -- Developments in urban policy: 1997-2010. Urban and industrial policy developments in the UK since 2010 -- Local government and business in the UK -- Business as an influence on government -- Mini case: A taxing issue -- Synopsis -- Summary of key points -- Case study: Strength in numbers? -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- International business in action: A lot of bottle -- Part Four: Markets -- 14: The market system -- Learning outcomes and key terms -- Introduction -- The market mechanism -- Demand -- Supply -- Shifts in demand and supply -- Mini case: The eff ect of a factory fi re on the market for microchips -- Price controls -- Mini case: The price of toilet rolls in Venezuela -- Elasticity of demand -- Elasticity of supply -- The importance of the market to business -- Synopsis -- Summary of key points -- Case study: The housing market in the UK -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 15: Market structure -- Learning outcomes and key terms -- Introduction -- Market structures - in theory and practice -- Porter's five-forces model -- Mini case: Open Skies and contestability -- Mini case: The success story of Prosecco -- Measuring the degree of actual competition in the market -- Synopsis -- Summary of key points -- Case study: A Porter's five-forces analysis of the cigarette industry in the UK -- Review and discussion questions -- Assignments -- Notes and references -- Further reading -- 16: International markets and trade -- Learning outcomes and key terms -- Introduction -- International trade - why it takes place -- Restrictions to international trade -- Mini case: The cotton dispute -- The European Union (EU) -- The balance of payments -- The history of the balance of payments in the United Kingdom -- Mini case: The current account of the balance of payments. Exchange rates. |
| Record Nr. | UNINA-9910154643603321 |
Worthington Ian <1946->
|
||
| Harlow, England : , : Pearson, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Energy security, trade and the EU : regional and international perspectives / / Rafael Leal-Arcas, Costantino Grasso, Juan Alemany Rios
| Energy security, trade and the EU : regional and international perspectives / / Rafael Leal-Arcas, Costantino Grasso, Juan Alemany Rios |
| Autore | Leal-Arcas Rafael |
| Pubbl/distr/stampa | Cheltenham : , : Edward Elgar Publishing, , 2016 |
| Descrizione fisica | 1 online resource (xviii, 468 pages) : ill |
| Disciplina | 333.79 |
| Altri autori (Persone) |
GrassoCostantino
RíosJuan Alemany |
| Soggetto topico |
Energy security
energy policy energy production ASEAN countries Mercosur countries energy consumption price of energy European Union |
| ISBN | 1-78536-674-2 |
| Classificazione | 68.04 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Multilateral, regional and bilateral energy trade governance -- Energy transit -- Unconventional fossil fuel sources and EU energy security -- Renewables, preferential trade agreements and EU energy security -- Diversifying EU energy supply to improve EU energy security -- The creation of the European Energy Union. |
| Record Nr. | UNINA-9910149408403321 |
|
Leal-Arcas Rafael
|
||
| Cheltenham : , : Edward Elgar Publishing, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
European business and marketing [[electronic resource] /] / edited by Phil Harris and Frank McDonald
| European business and marketing [[electronic resource] /] / edited by Phil Harris and Frank McDonald |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | London, : SAGE, 2004 |
| Descrizione fisica | 1 online resource (337 p.) |
| Disciplina | 381/.094 |
| Altri autori (Persone) |
HarrisPhil <1952->
McDonaldFrank <1951-> |
| Soggetto topico | Marketing - European Union countries |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-7619-6604-8
9786610370122 1-4462-2938-6 1-280-37012-2 1-4129-3234-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; List of Figures and Tables and Exhibits; Case Study Contributors; Preface; Acknowledgements; List of Abbreviations and Acronyms; Chapter 1 - The New Europe - Myths and Reality; Chapter 2 - The European Union and the Business Environment; Chapter 3 - The Policies of the Single Economic System of the European Union; Chapter 4 - The European Union and the World Economy; Chapter 5 - European Marketing; Chapter 6 - Political Marketing and Public Affairs; Chapter 7 - Joint Ventures and Strategic Alliances - A European Perspective; Chapter 8 - European Business and Culture
Case Study 1: Evaluating European Potential and Expansion Possibilities for a US Furniture CompanyCase Study 2: What's Your Beef? The Role of the Meat and Livestock Commission After the UK BSE Crisis; Case Study 3: Blending Ethics and Modernity the Co-operative Way; Case Study 4: Boutinot Wines Limited; Case Study 5: EVC (1986-94): The European PVC Industry and the Creation of the European Vinyls Corporation (EVC); Case Study 6: EVC (1995-2002): Joint Venture,The Amsterdam Stock Market Flotation and Acquisition by INEOS Case Study 7: Fulham FC: Club-Supporter Relationships 'Come All Ye Faithful'Case Study 8: Gruppo Massone: Acquisition Venture into the UK; Case Study 9: LEGO: The Toy of the Twentieth Century - The Case of the Simple Building Blocks; Case Study 10: Mannesmann Mobilfunk: Distribution Channel Decisions in the Growth Phase of the Mobile Phone Market in Germany; Case Study 11: European Butter Battles the New Zealand Dairy Board and Spreadable Butter; Case Study 12: Perkins Foods: The Place of Public Relations in the Profile of a European Food Business; Case Study 13: Royal Philips Electronics Case Study 14: Shell: Environmental Stance in Eastern and Western EuropeCase Study 15: The Stena Case: Pricing Strategy; Case Study 16: Unilever Group: Marketing Strategies for Eastern Europe; Index |
| Record Nr. | UNINA-9910461937603321 |
| London, : SAGE, 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
European business and marketing [[electronic resource] /] / edited by Phil Harris and Frank McDonald
| European business and marketing [[electronic resource] /] / edited by Phil Harris and Frank McDonald |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | London, : SAGE, 2004 |
| Descrizione fisica | 1 online resource (xxxii, 302 p.) : ill |
| Disciplina | 381.094 |
| Altri autori (Persone) |
HarrisPhil <1952->
McDonaldFrank <1951-> |
| Soggetto topico | Marketing - European Union countries |
| ISBN |
0-7619-6604-8
9786610370122 1-4462-2938-6 1-280-37012-2 1-4129-3234-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; List of Figures and Tables and Exhibits; Case Study Contributors; Preface; Acknowledgements; List of Abbreviations and Acronyms; Chapter 1 - The New Europe - Myths and Reality; Chapter 2 - The European Union and the Business Environment; Chapter 3 - The Policies of the Single Economic System of the European Union; Chapter 4 - The European Union and the World Economy; Chapter 5 - European Marketing; Chapter 6 - Political Marketing and Public Affairs; Chapter 7 - Joint Ventures and Strategic Alliances - A European Perspective; Chapter 8 - European Business and Culture
Case Study 1: Evaluating European Potential and Expansion Possibilities for a US Furniture CompanyCase Study 2: What's Your Beef? The Role of the Meat and Livestock Commission After the UK BSE Crisis; Case Study 3: Blending Ethics and Modernity the Co-operative Way; Case Study 4: Boutinot Wines Limited; Case Study 5: EVC (1986-94): The European PVC Industry and the Creation of the European Vinyls Corporation (EVC); Case Study 6: EVC (1995-2002): Joint Venture,The Amsterdam Stock Market Flotation and Acquisition by INEOS Case Study 7: Fulham FC: Club-Supporter Relationships 'Come All Ye Faithful'Case Study 8: Gruppo Massone: Acquisition Venture into the UK; Case Study 9: LEGO: The Toy of the Twentieth Century - The Case of the Simple Building Blocks; Case Study 10: Mannesmann Mobilfunk: Distribution Channel Decisions in the Growth Phase of the Mobile Phone Market in Germany; Case Study 11: European Butter Battles the New Zealand Dairy Board and Spreadable Butter; Case Study 12: Perkins Foods: The Place of Public Relations in the Profile of a European Food Business; Case Study 13: Royal Philips Electronics Case Study 14: Shell: Environmental Stance in Eastern and Western EuropeCase Study 15: The Stena Case: Pricing Strategy; Case Study 16: Unilever Group: Marketing Strategies for Eastern Europe; Index |
| Record Nr. | UNINA-9910785976603321 |
| London, : SAGE, 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
European business and marketing [[electronic resource] /] / edited by Phil Harris and Frank McDonald
| European business and marketing [[electronic resource] /] / edited by Phil Harris and Frank McDonald |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | London, : SAGE, 2004 |
| Descrizione fisica | 1 online resource (xxxii, 302 p.) : ill |
| Disciplina | 381.094 |
| Altri autori (Persone) |
HarrisPhil <1952->
McDonaldFrank <1951-> |
| Soggetto topico | Marketing - European Union countries |
| ISBN |
0-7619-6604-8
9786610370122 1-4462-2938-6 1-280-37012-2 1-4129-3234-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; List of Figures and Tables and Exhibits; Case Study Contributors; Preface; Acknowledgements; List of Abbreviations and Acronyms; Chapter 1 - The New Europe - Myths and Reality; Chapter 2 - The European Union and the Business Environment; Chapter 3 - The Policies of the Single Economic System of the European Union; Chapter 4 - The European Union and the World Economy; Chapter 5 - European Marketing; Chapter 6 - Political Marketing and Public Affairs; Chapter 7 - Joint Ventures and Strategic Alliances - A European Perspective; Chapter 8 - European Business and Culture
Case Study 1: Evaluating European Potential and Expansion Possibilities for a US Furniture CompanyCase Study 2: What's Your Beef? The Role of the Meat and Livestock Commission After the UK BSE Crisis; Case Study 3: Blending Ethics and Modernity the Co-operative Way; Case Study 4: Boutinot Wines Limited; Case Study 5: EVC (1986-94): The European PVC Industry and the Creation of the European Vinyls Corporation (EVC); Case Study 6: EVC (1995-2002): Joint Venture,The Amsterdam Stock Market Flotation and Acquisition by INEOS Case Study 7: Fulham FC: Club-Supporter Relationships 'Come All Ye Faithful'Case Study 8: Gruppo Massone: Acquisition Venture into the UK; Case Study 9: LEGO: The Toy of the Twentieth Century - The Case of the Simple Building Blocks; Case Study 10: Mannesmann Mobilfunk: Distribution Channel Decisions in the Growth Phase of the Mobile Phone Market in Germany; Case Study 11: European Butter Battles the New Zealand Dairy Board and Spreadable Butter; Case Study 12: Perkins Foods: The Place of Public Relations in the Profile of a European Food Business; Case Study 13: Royal Philips Electronics Case Study 14: Shell: Environmental Stance in Eastern and Western EuropeCase Study 15: The Stena Case: Pricing Strategy; Case Study 16: Unilever Group: Marketing Strategies for Eastern Europe; Index |
| Record Nr. | UNINA-9910816531203321 |
| London, : SAGE, 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Transatlantisches Handels- und Investitionsabkommen / / Handels-, Wachstums- und industrielle Beschäftigungsdynamik in Deutschland, den USA und Europa
| Transatlantisches Handels- und Investitionsabkommen / / Handels-, Wachstums- und industrielle Beschäftigungsdynamik in Deutschland, den USA und Europa |
| Autore | Welfens Paul J. J. |
| Pubbl/distr/stampa | Stuttgart, [Germany] : , : Lucius & Lucius, , 2014 |
| Descrizione fisica | 1 online resource (126 pages) |
| Disciplina | 382.094 |
| Collana | Europäische Integration und Digitale Weltwirtschaft |
| Soggetto topico | BUSINESS & ECONOMICS / General |
| Soggetto genere / forma | Electronic books. |
| ISBN | 3-11-050736-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Frontmatter -- Vorwort -- Inhaltsverzeichnis -- Abbildungsverzeichnis -- Tabellenverzeichnis -- 1. Einführung -- 2. Transatlantische Handels- und Investitionspartnerschaft: Ein Blick auf ausgewählte Analysebefunde -- 3. Methodische Fragen zur Wirkungsanalyse von Input- Output-Tabellen -- 4. Ausgangsperspektiven -- 5. Sektorale Analysebefunde -- 6. Perspektiven zur Investitionspartnerschaft und Herausforderungen der Wirtschaftspolitik -- 7. Wirtschaftspolitische Konsequenzen -- Literaturverzeichnis -- Anhang 1: Ausgewählte Wirtschaftsdaten für die USA und die EU -- Anhang 2: Detailed consumption of intermediate inputs - observed sectors in the US -- Anhang 3: Detailed consumption of intermediate inputs in the EU (Irawan/Welfens, 2014) -- Anhang 4: CEPII-Szenarios zu TTIP -- Anhang 5: Bruttoexporte und Wertschöpfungsexporte sowie Bruttoimporte und Wertschöpfungsimporte -- Kurzfassung -- Backmatter |
| Record Nr. | UNINA-9910466115403321 |
|
Welfens Paul J. J.
|
||
| Stuttgart, [Germany] : , : Lucius & Lucius, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
