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Biblioteca

MARC Lista (tabellare)
China in world history / / Paul Ropp
China in world history / / Paul Ropp
Autore Ropp Paul S. <1944->
Pubbl/distr/stampa New York, New York : , : Oxford University Press, , 2010
Descrizione fisica 1 online resource (206 p.)
Disciplina 951
Collana New Oxford World History
Soggetto genere / forma Electronic books.
ISBN 0-19-972153-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Contents; Editors' Preface; Preface; CHAPTER 1 The Formative Age: Beginnings to Third Century BCE; CHAPTER 2 The First Empires: Qin (221-206 BCE) and Han (206 BCE -220 CE); CHAPTER 3 The Era of Division (220-589); CHAPTER 4 Reunified Empires: Sui (581-618) and Tang (618-907); CHAPTER 5 Diminished Empire and Nomadic Challengers: Song (960-1279) and Yuan (1279-1368); CHAPTER 6 Early Modern China: Ming (1368-1644) and Early Qing (1644-1800); CHAPTER 7 Decline, Fall, and Aftermath of the Qing Empire (1800-1920); CHAPTER 8 Civil Wars, Invasion, and the Rise of Communism (1920-1949)
CHAPTER 9 The People's Republic of China (1949 to the Present)Chronology; Notes; Further Reading; Websites; Acknowledgments; Index
Record Nr. UNINA-9910459515103321
Ropp Paul S. <1944->  
New York, New York : , : Oxford University Press, , 2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
China in world history / / Paul S. Ropp
China in world history / / Paul S. Ropp
Autore Ropp Paul S. <1944->
Pubbl/distr/stampa Oxford, : OUP, 2010
Descrizione fisica 1 online resource (xvi, 184 p.) : ill., maps
Disciplina 951
Collana The new Oxford world history
ISBN 9780199721535 (e-book)
9780195170733 (hbk.)
9780195381955 (pbk.)
0-19-972153-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto CHAPTER 1 The Formative Age: Beginnings to Third Century BCE -- CHAPTER 2 The First Empires: Qin (221-206 BCE) and Han (206 BCE -220 CE) -- CHAPTER 3 The Era of Division (220-589) -- CHAPTER 4 Reunified Empires: Sui (581-618) and Tang (618-907) -- CHAPTER 5 Diminished Empire and Nomadic Challengers: Song (960-1279) and Yuan (1279-1368) -- CHAPTER 6 Early Modern China: Ming (1368-1644) and Early Qing (1644-1800) -- CHAPTER 7 Decline, Fall, and Aftermath of the Qing Empire (1800-1920) -- CHAPTER 8 Civil Wars, Invasion, and the Rise of Communism (1920-1949) -- CHAPTER 9 The People's Republic of China (1949 to the Present) -- Chronology -- Notes -- Further Reading -- Websites -- Acknowledgments -- Index.
Record Nr. UNINA-9910784948603321
Ropp Paul S. <1944->  
Oxford, : OUP, 2010
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong
Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong
Autore Tian Kelly
Edizione [1st ed.]
Pubbl/distr/stampa London ; ; New York, : Routledge, 2011
Descrizione fisica 1 online resource (xviii, 147 pages) : digital, PDF file(s)
Disciplina 306.30951
Altri autori (Persone) DongLily
Collana Routledge contemporary China series
Soggetto topico Consumers - China - Psychology
Brand choice - China - Psychological aspects
Nationalism - China
ISBN 1-136-88935-3
1-136-88936-1
1-283-04377-7
9786613043771
0-203-84011-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Imagining China, imagining brands -- 2. Rethinking popular notions of Chinese consumers' motives for responding to Western brands -- 3. Highlighted moments in the history of branded goods in China -- 4. Foreign brands in China as global brands from the imagined West -- 5. Chinese national narratives and the meanings of Western brands -- 6. National narratives in imaginative processing of Western brand promotions -- 7. Citizen-consumers in an age of globalization.
Record Nr. UNINA-9910141037403321
Tian Kelly  
London ; ; New York, : Routledge, 2011
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong
Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong
Autore Tian Kelly
Pubbl/distr/stampa Taylor & Francis, 2010
Descrizione fisica 1 online resource (xviii, 147 pages) : digital, PDF file(s)
Disciplina 306.30951
Altri autori (Persone) DongLily
Collana Routledge contemporary China series
Soggetto topico Consumers - China - Psychology
Brand choice - China - Psychological aspects
Nationalism - China
Soggetto non controllato internationale marketing
aziatische studies
marketing
international marketing
chinese studies
consumentengedrag
consumer behaviour
asian studies
Beijing
Brand
China
Western culture
Western world
ISBN 1-136-88935-3
1-136-88936-1
1-283-04377-7
9786613043771
0-203-84011-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Imagining China, imagining brands -- 2. Rethinking popular notions of Chinese consumers' motives for responding to Western brands -- 3. Highlighted moments in the history of branded goods in China -- 4. Foreign brands in China as global brands from the imagined West -- 5. Chinese national narratives and the meanings of Western brands -- 6. National narratives in imaginative processing of Western brand promotions -- 7. Citizen-consumers in an age of globalization.
Record Nr. UNISA-996213124003316
Tian Kelly  
Taylor & Francis, 2010
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui