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Food marketing to children and adolescents : activities, expenditures, and nutritional profiles / / Oscar C. Thomas and Jim D. Jackson, editors
| Food marketing to children and adolescents : activities, expenditures, and nutritional profiles / / Oscar C. Thomas and Jim D. Jackson, editors |
| Pubbl/distr/stampa | New York : , : Nova Publishers, , 2013 |
| Descrizione fisica | 1 online resource (320 pages) : illustrations |
| Disciplina | 664.0068/8 |
| Collana |
Nutrition and Diet Research Progress
Children's Issues, Laws and Programs |
| Soggetto topico |
Food industry and trade - United States
Grocery trade - United States Food industry and trade - Self-regulation - United States Grocery trade - Self-regulation - United States |
| ISBN | 1-62618-393-7 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | A review of food marketing to children and adolescents: follow-up report / Federal Trade Commission -- Children's food environment state indicator report, 2011 / Department of Health and Human Services Centers for Disease Control and Prevention. |
| Record Nr. | UNINA-9910155019903321 |
| New York : , : Nova Publishers, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Marketing food to children and adolescents [[electronic resource] ] : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor
| Marketing food to children and adolescents [[electronic resource] ] : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor |
| Pubbl/distr/stampa | New York, : Nova Science Publishers, c2009 |
| Descrizione fisica | 1 online resource (120 p.) |
| Disciplina | 664.0068/8 |
| Altri autori (Persone) | WilksNicoletta A |
| Collana | Food and beverage consumption and health series |
| Soggetto topico |
Food industry and trade - United States
Grocery trade - United States Food industry and trade - Self-regulation - United States Grocery trade - Self-regulation - United States Advertising - Food - Costs Food - Marketing - Costs Target marketing - Research - United States Advertising and children - Research - United States |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-61470-216-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Expenditures for marketing food to children and adesecents -- Food marketing activities directed to children and adolescents -- Assessment of food company health initiatives and recommendations. |
| Record Nr. | UNINA-9910461471503321 |
| New York, : Nova Science Publishers, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Marketing food to children and adolescents [[electronic resource] ] : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor
| Marketing food to children and adolescents [[electronic resource] ] : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor |
| Pubbl/distr/stampa | New York, : Nova Science Publishers, c2009 |
| Descrizione fisica | 1 online resource (120 p.) |
| Disciplina | 664.0068/8 |
| Altri autori (Persone) | WilksNicoletta A |
| Collana | Food and beverage consumption and health series |
| Soggetto topico |
Food industry and trade - United States
Grocery trade - United States Food industry and trade - Self-regulation - United States Grocery trade - Self-regulation - United States Advertising - Food - Costs Food - Marketing - Costs Target marketing - Research - United States Advertising and children - Research - United States |
| ISBN | 1-61470-216-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Expenditures for marketing food to children and adesecents -- Food marketing activities directed to children and adolescents -- Assessment of food company health initiatives and recommendations. |
| Record Nr. | UNINA-9910790210403321 |
| New York, : Nova Science Publishers, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Marketing food to children and adolescents : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor
| Marketing food to children and adolescents : a review of industry expenditures, activities, and self-regulation / / Nicoletta A. Wilks, editor |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | New York, : Nova Science Publishers, c2009 |
| Descrizione fisica | 1 online resource (120 p.) |
| Disciplina | 664.0068/8 |
| Altri autori (Persone) | WilksNicoletta A |
| Collana | Food and beverage consumption and health series |
| Soggetto topico |
Food industry and trade - United States
Grocery trade - United States Food industry and trade - Self-regulation - United States Grocery trade - Self-regulation - United States Advertising - Food - Costs Food - Marketing - Costs Target marketing - Research - United States Advertising and children - Research - United States |
| ISBN | 1-61470-216-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Expenditures for marketing food to children and adesecents -- Food marketing activities directed to children and adolescents -- Assessment of food company health initiatives and recommendations. |
| Record Nr. | UNINA-9910967591803321 |
| New York, : Nova Science Publishers, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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New food product development : from concept to marketplace / / Gordon W. Fuller
| New food product development : from concept to marketplace / / Gordon W. Fuller |
| Autore | Fuller Gordon W. |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Boca Raton : , : Taylor & Francis, , 2011 |
| Descrizione fisica | 1 online resource (494 p.) |
| Disciplina |
664.0068/8
664.00685 |
| Soggetto topico |
Food - Marketing
Food - Research New products - Marketing Product management Food industry and trade - Technological innovations |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-429-06271-0
1-4398-1865-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Front cover; Dedication; Contents; Preface; Acknowledgments; Author; Chapter 1. What Is New Food Product Development?; Chapter 2. The New Product Development Team: Company Organization and Its Influence on New Product Development; Chapter 3. What Are the Sources for New Product Ideas?; Chapter 4. Strategy and the Strategists; Chapter 5. The Tacticians: Their Influence in Product Development; Chapter 6. The Legal Department: Protecting the Company-Its Name, Goodwill, and Image; Chapter 7. Quality Control: Protecting the Consumer, the Product, and the Company
Chapter 8. Going to Market: Success or Failure?Chapter 9. Why Farm Out New Product Development?; Chapter 10. New Food Product Development in the Food Service Industry; Chapter 11. Product Development in the Food Additive and Food Ingredient Industries; Chapter 12. Dancing but Uncertain of the Music; References; Back cover |
| Record Nr. | UNINA-9910465063603321 |
Fuller Gordon W.
|
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| Boca Raton : , : Taylor & Francis, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
New food product development : from concept to marketplace / / Gordon W. Fuller
| New food product development : from concept to marketplace / / Gordon W. Fuller |
| Autore | Fuller Gordon W. |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Boca Raton : , : Taylor & Francis, , 2011 |
| Descrizione fisica | 1 online resource (494 p.) |
| Disciplina |
664.0068/8
664.00685 |
| Soggetto topico |
Food - Marketing
Food - Research New products - Marketing Product management Food industry and trade - Technological innovations |
| ISBN |
0-429-06271-0
1-4398-1865-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Front cover; Dedication; Contents; Preface; Acknowledgments; Author; Chapter 1. What Is New Food Product Development?; Chapter 2. The New Product Development Team: Company Organization and Its Influence on New Product Development; Chapter 3. What Are the Sources for New Product Ideas?; Chapter 4. Strategy and the Strategists; Chapter 5. The Tacticians: Their Influence in Product Development; Chapter 6. The Legal Department: Protecting the Company-Its Name, Goodwill, and Image; Chapter 7. Quality Control: Protecting the Consumer, the Product, and the Company
Chapter 8. Going to Market: Success or Failure?Chapter 9. Why Farm Out New Product Development?; Chapter 10. New Food Product Development in the Food Service Industry; Chapter 11. Product Development in the Food Additive and Food Ingredient Industries; Chapter 12. Dancing but Uncertain of the Music; References; Back cover |
| Record Nr. | UNINA-9910791982403321 |
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Fuller Gordon W.
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| Boca Raton : , : Taylor & Francis, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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