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E-réputation et influenceurs dans les médias sociaux : Nouveaux enjeux pour les organisations / / sous la direction de Francine Charest, Christophe Alcantara, Alain Lavigne et Charles Moumouni ; preface de Nicole Lacasse
| E-réputation et influenceurs dans les médias sociaux : Nouveaux enjeux pour les organisations / / sous la direction de Francine Charest, Christophe Alcantara, Alain Lavigne et Charles Moumouni ; preface de Nicole Lacasse |
| Pubbl/distr/stampa | Québec : , : Presses de l'Université du Québec, , 2017 |
| Descrizione fisica | 1 online resource (368 pages) |
| Disciplina | 659.20285/4678 |
| Collana | Communication - Relations publiques |
| Soggetto topico |
Entreprises - Image
Reseaux professionnels Reputation numerique Reputation Internet in public relations Internet dans les relations publiques |
| Soggetto genere / forma |
Actes de congres.
Conference papers and proceedings. Electronic books. |
| ISBN | 2-7605-4617-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | fre |
| Nota di contenuto | Théories et pratiques professionnelles des relations publiques : tendances observées dans le domaine des médias sociaux / Francine Charest [professeure à l'Université Laval] et Ema Zajmovic – Processus et répercussions de l’e-influence et de l’e-réputation / Francine Charest [professeure à l'Université Laval], Christophe Alcantara, Alain Lavigne [professeur à l'Université Laval] et Charles Moumouni [professeur à l'Université Laval] – Influence numérique et campus intelligent : la démarche de l’Université Laval / Marie-Andrée Doran et Nicole Lacasse [professeure à l'Université Laval] – Trajectoires d’usages et temporalités de la communication professionnelle sur le Web / Jean-Claude Domenget et Josianne Millette [professeure à l'Université Laval] – Influence numérique et protection juridique de la réputation / Charles Moumouni [professeur à l'Université Laval] |
| Record Nr. | UNINA-9910494727403321 |
| Québec : , : Presses de l'Université du Québec, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Share this [[electronic resource] ] : the social media handbook for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Stephen Waddington
| Share this [[electronic resource] ] : the social media handbook for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Stephen Waddington |
| Pubbl/distr/stampa | Chichester, West Sussex, U.K., : John Wiley & Sons, 2012 |
| Descrizione fisica | 1 online resource (246 pages) |
| Disciplina | 659.20285/4678 |
| Altri autori (Persone) | WaddingtonStephen |
| Soggetto topico |
Public relations
Social media |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-118-40487-4
1-119-20785-1 1-283-54264-1 9786613855091 1-118-40485-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Changing media, changing PR -- pt. 2. Planning -- pt. 3. Networks -- pt. 4. Online media relations -- pt. 5. Monitoring and measurement -- pt. 6. Skills -- pt. 7. Industry change -- pt. 8. The future. |
| Record Nr. | UNINA-9910138873803321 |
| Chichester, West Sussex, U.K., : John Wiley & Sons, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Share this : the social media handbook for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Stephen Waddington
| Share this : the social media handbook for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Stephen Waddington |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Chichester, West Sussex, U.K., : John Wiley & Sons, 2012 |
| Descrizione fisica | 1 online resource (246 pages) |
| Disciplina | 659.20285/4678 |
| Altri autori (Persone) | WaddingtonStephen |
| Soggetto topico |
Public relations
Social media |
| ISBN |
1-118-40487-4
1-119-20785-1 1-283-54264-1 9786613855091 1-118-40485-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Changing media, changing PR -- pt. 2. Planning -- pt. 3. Networks -- pt. 4. Online media relations -- pt. 5. Monitoring and measurement -- pt. 6. Skills -- pt. 7. Industry change -- pt. 8. The future. |
| Record Nr. | UNINA-9910814946303321 |
| Chichester, West Sussex, U.K., : John Wiley & Sons, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Share this too [[electronic resource] ] : more social media solutions for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Rob Brown and Stephen Waddington
| Share this too [[electronic resource] ] : more social media solutions for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Rob Brown and Stephen Waddington |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Chichester, West Sussex, : John Wiley and Sons, Inc., 2013 |
| Descrizione fisica | 1 online resource (xii, 312 p.) : ill |
| Disciplina | 659.20285/4678 |
| Altri autori (Persone) |
BrownRob <1962 December 17->
WaddingtonStephen |
| Soggetto topico |
Public relations
Social media |
| ISBN |
1-119-20799-1
1-118-67692-0 1-118-67686-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. I. The future of public relations -- pt. II. Audiences and online habits -- pt. III. Conversations -- pt. IV. New channels, new connections -- pt. V. Professional practice -- pt. VI. Business change and opportunities for the public relations industry -- pt. VII. Future proofing the public relations industry. |
| Record Nr. | UNINA-9910139007003321 |
| Chichester, West Sussex, : John Wiley and Sons, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Share this too : more social media solutions for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Rob Brown and Stephen Waddington
| Share this too : more social media solutions for PR professionals / / Chartered Institute of Public Relations (CIPR) ; edited by Rob Brown and Stephen Waddington |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Chichester, West Sussex, : John Wiley and Sons, Inc., 2013 |
| Descrizione fisica | 1 online resource (xii, 312 p.) : ill |
| Disciplina | 659.20285/4678 |
| Altri autori (Persone) |
BrownRob <1962 December 17->
WaddingtonStephen |
| Soggetto topico |
Public relations
Social media |
| ISBN |
1-119-20799-1
1-118-67692-0 1-118-67686-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. I. The future of public relations -- pt. II. Audiences and online habits -- pt. III. Conversations -- pt. IV. New channels, new connections -- pt. V. Professional practice -- pt. VI. Business change and opportunities for the public relations industry -- pt. VII. Future proofing the public relations industry. |
| Record Nr. | UNINA-9910821706103321 |
| Chichester, West Sussex, : John Wiley and Sons, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||