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Food is love [[electronic resource] ] : food advertising and gender roles in modern America / / Katherine J. Parkin
Food is love [[electronic resource] ] : food advertising and gender roles in modern America / / Katherine J. Parkin
Autore Parkin Katherine J
Pubbl/distr/stampa Philadelphia [Pa.], : University of Pennsylvania Press, 2006
Descrizione fisica 1 online resource (305 p.)
Disciplina 659.19/66400973
Soggetto topico Sex role in advertising - United States - History
Advertising - Food - United States - History
Women consumers - United States - History
Women in advertising - United States - History
Men in advertising - United States - History
Soggetto genere / forma Electronic books.
ISBN 1-283-21218-8
9786613212184
0-8122-0407-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Introduction -- Chapter 1 Advertisers and Their Paradigm: Women as Consumers -- Chapter 2 Love, Fear, and Freedom: Selling Traditional Gender Roles -- Chapter 3 Women's Power to Make Us: Cooking Up a Family's Identity -- Chapter 4 Authority and Entitlement: Men in Food Advertising -- Chapter 5 Health, Beauty, and Sexuality: A Woman's Responsibility -- Chapter 6 A Mother's Love: Children and Food Advertising -- Epilogue -- Periodical and Archive Sources and Abbreviations -- Notes -- Index -- Acknowledgments
Record Nr. UNINA-9910457644903321
Parkin Katherine J  
Philadelphia [Pa.], : University of Pennsylvania Press, 2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Food is love [[electronic resource] ] : food advertising and gender roles in modern America / / Katherine J. Parkin
Food is love [[electronic resource] ] : food advertising and gender roles in modern America / / Katherine J. Parkin
Autore Parkin Katherine J
Pubbl/distr/stampa Philadelphia [Pa.], : University of Pennsylvania Press, 2006
Descrizione fisica 1 online resource (305 p.)
Disciplina 659.19/66400973
Soggetto topico Sex role in advertising - United States - History
Advertising - Food - United States - History
Women consumers - United States - History
Women in advertising - United States - History
Men in advertising - United States - History
Soggetto non controllato American History
American Studies
Home Economics
ISBN 1-283-21218-8
9786613212184
0-8122-0407-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Introduction -- Chapter 1 Advertisers and Their Paradigm: Women as Consumers -- Chapter 2 Love, Fear, and Freedom: Selling Traditional Gender Roles -- Chapter 3 Women's Power to Make Us: Cooking Up a Family's Identity -- Chapter 4 Authority and Entitlement: Men in Food Advertising -- Chapter 5 Health, Beauty, and Sexuality: A Woman's Responsibility -- Chapter 6 A Mother's Love: Children and Food Advertising -- Epilogue -- Periodical and Archive Sources and Abbreviations -- Notes -- Index -- Acknowledgments
Record Nr. UNINA-9910781885603321
Parkin Katherine J  
Philadelphia [Pa.], : University of Pennsylvania Press, 2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui