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Building rainmakers : the definitive guide to business development for lawyers / / David King Keller, PhD
Building rainmakers : the definitive guide to business development for lawyers / / David King Keller, PhD
Autore Keller David King
Edizione [1;2016-07.]
Pubbl/distr/stampa Cleveland, : American Bar Association, 2016
Descrizione fisica 1 online resource (viii, 556 pages)
Disciplina 340.0688
Soggetto topico Lawyers - United States - Marketing
Law firms - United States - Marketing
Practice of law - Economic aspects - United States
Legal services - United States - Marketing
ISBN 1-63425-084-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Intro -- Title Page -- Copyright -- Contributors -- Contents -- Chapter 1. Learn from the Experts -- Chapter 2. A to Z Business Development Guide For Lawyers -- Chapter 2's Index of Topic Titles -- Chapter 3. Avoid These Disasters -- Chapter 3's Index of Topic Titles -- Chapter 4. Summary and Conclusion -- Exhibits 1-4: Questions For Strangers/Potential Clients/Clients -- Exhibit 1. Five Good Questions Upon Meeting Someone -- Exhibit 2. Twenty Questions you Should Ask Current and Prospective Clients -- Exhibit 3. Rainmaking Advantage® Key Talking Points/Scripts -- Exhibit 4. Five Tips for Turning Introductions into Opportunities -- Exhibits 5-10: How to Identify and Create Ideal Target Client List -- Exhibit 5. Answer Five Questions to Identify and Find New Clients -- Exhibit 6. Developing a Target Market Prospect List -- Exhibit 7. The Best Way to Catch New Clients Find Their Associations and Get Actively Involved -- Exhibit 8. How to Identify Your Ideal Client Target List -- Exhibit 9. Save Client Targeting Time & -- Money-80/20 Approach -- Exhibit 10. Defining the Ideal Client: Using PRIZM -- Exhibits 11-16: Business Development Plan Templates -- Exhibit 11. Individual Marketing/Business Development Action Plan ("IMAP"sm) -- Exhibit 12. Business Development Contact Activity Tracker -- Exhibit 13. Business Development Tracking Form: By Category -- Exhibit 14. Business Development Tracking Form: Activities -- Exhibit 15. Business Development Tracking Form: By Name -- Exhibit 16. Sample Associate Professional Development Plan -- Exhibits 17-20: Understanding the Sales Process -- Exhibit 17. A Brief Summary of The Sales Process -- Exhibit 18. Comparing Legal Skills To Sales Skills During Client/Buyer Acquisition Steps -- Exhibit 19. The Business Development Cycle -- Exhibit 20. 10 Ways To Ask For The Order -- Exhibits 21-25: Marketing Firm/Self.
Exhibit 21. Role of Marketing and Business Development During Client's Hiring Process -- Exhibit 22. The Ten Most Effective Law Firm Marketing Techniques -- Exhibit 23. This One Statistic Will Define Your Entire Client Strategy -- Exhibit 24. Turn Every Vendor Into a Potential Referral Source -- Exhibit 25. Developing an Effective Elevator Pitch -- Exhibits 26-28: Key Business Development Topics -- Exhibit 26. How to Hire a First-Year Associate Who has Rainmaker Awareness -- Exhibit 27. Stress, Anxiety and Depression -- Exhibit 28. Draft Law School Curricula On Law Practice Business Development -- Exhibit 29: 300 Questions to Test Your BD IQ/Answers in The Book -- Exhibit 29. Over 300 Business Development Questions -- Exhibits Index of Topic Titles -- Appendix A. Biographies of Contributors -- Appendix B. Author's Request -- Acknowledgments and Dedications -- About the Author -- Index.
Record Nr. UNINA-9910963462403321
Keller David King  
Cleveland, : American Bar Association, 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Evaluation of law firm marketing practices : a survey of American lawyers & marketing staff at major law firms / / Primary Research Group
Evaluation of law firm marketing practices : a survey of American lawyers & marketing staff at major law firms / / Primary Research Group
Pubbl/distr/stampa [New York, New York] : , : Primary Research Group, Inc., , 2016
Descrizione fisica 1 online resource (76 pages) : illustrations, tables
Disciplina 340.0688
Soggetto topico Law firms - United States - Marketing
ISBN 1-57440-029-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910149383503321
[New York, New York] : , : Primary Research Group, Inc., , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Il marketing per lo studio legale : comunicazione, pubblicità, sviluppo applicativo / Giovanna Raffaella Stumpo
Il marketing per lo studio legale : comunicazione, pubblicità, sviluppo applicativo / Giovanna Raffaella Stumpo
Autore STUMPO, Giovanna Raffaella
Pubbl/distr/stampa Santarcangelo di Romagna : Maggioli, 2013
Descrizione fisica 272 p. ; 24 cm
Disciplina 340.0688
Collana Legale
Soggetto topico Studi legali - Marketing
ISBN 978-88-387-8229-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNISA-990005918400203316
STUMPO, Giovanna Raffaella  
Santarcangelo di Romagna : Maggioli, 2013
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Legal marketing / Laura Biarella ; prefazione di Gianfranco D'Aietti
Legal marketing / Laura Biarella ; prefazione di Gianfranco D'Aietti
Autore Biarella, Laura
Pubbl/distr/stampa Milano, : Giuffrè, 2021
Descrizione fisica XII, 221 p. : ill. ; 24 cm
Disciplina 340.0688
ISBN 978-88-288-2884-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-9910740500103321
Biarella, Laura  
Milano, : Giuffrè, 2021
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Marketing e personal branding dell'avvocato : i nuovi orizzonti della professione / Beatrice Lomaglio, Giulio De Carolis ; prefazione di Valter Militi
Marketing e personal branding dell'avvocato : i nuovi orizzonti della professione / Beatrice Lomaglio, Giulio De Carolis ; prefazione di Valter Militi
Autore LOMAGLIO, Beatrice
Pubbl/distr/stampa Milano, : Giuffrè, 2023
Descrizione fisica XIII, 212 p. : ill. ; 24 cm
Disciplina 340.0688
Altri autori (Persone) DE CAROLIS, Giulio
Soggetto topico Studi legali - Marketing - Ruolo [dell'] Innovazione tecnologica
ISBN 978-88-288-4963-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNISA-996663670003316
LOMAGLIO, Beatrice  
Milano, : Giuffrè, 2023
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Survey of American lawyers at major law firms : job satisfaction / / Primary Research Group
Survey of American lawyers at major law firms : job satisfaction / / Primary Research Group
Pubbl/distr/stampa [New York, New York] : , : Primary Research Group Inc., , 2015
Descrizione fisica 1 online resource (83 pages) : illustrations, tables
Disciplina 340.0688
Soggetto topico Lawyers - Job satisfaction - United States
ISBN 1-57440-990-5
1-57440-059-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910149553103321
[New York, New York] : , : Primary Research Group Inc., , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui