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Cultural heritage and tourism in the developing world : a regional perspective / edited by Dallen J. Timothy and Gyan P. Nyaupane
Cultural heritage and tourism in the developing world : a regional perspective / edited by Dallen J. Timothy and Gyan P. Nyaupane
Pubbl/distr/stampa London ; New York : Routledge, 2009
Descrizione fisica XII, 260 p. : ill. ; 24 cm
Disciplina 338.4791091724
Collana Contemporary geographies of leisure, tourism and mobility
Soggetto non controllato Turismo - Paesi in via di sviluppo
ISBN 978-0-415-77622-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-990009692400403321
London ; New York : Routledge, 2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Marketing Tourist Destinations in Emerging Economies : Towards Competitive and Sustainable Emerging Tourist Destinations
Marketing Tourist Destinations in Emerging Economies : Towards Competitive and Sustainable Emerging Tourist Destinations
Autore Mensah Ishmael
Pubbl/distr/stampa Cham : , : Springer International Publishing AG, , 2022
Descrizione fisica 1 online resource (315 pages)
Disciplina 338.4791091724
Altri autori (Persone) BalasubramanianKandappan
JamaluddinMohd Raziff
AlcorizaGina
GaffarVanessa
RasoolimaneshS. Mostafa
Collana Palgrave Studies of Marketing in Emerging Economies Ser.
Soggetto genere / forma Electronic books.
ISBN 9783030837112
9783030837105
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Intro -- Preface -- Acknowledgements -- Contents -- Notes on Contributors -- Abbreviations -- List of Figures -- List of Tables -- Part I: Destination Attributes and Features -- 1: Nature and Scope of Destination Marketing in Emerging Economies -- Introduction -- The Tourist Destination -- Destination Marketing -- Destination Marketing Mix -- Destination Marketing Organisations -- Features of Emerging Economies -- Tourism Prospects of Emerging Economies -- Challenges of Marketing Emerging Destinations -- Structure of the Book -- Conclusion -- References -- 2: Marketing Mix Strategies of Emerging Tourist Destinations: The Case of Indonesia -- Introduction -- Marketing Mix Elements for Emerging Tourist Destination -- Product -- Price -- Place -- Promotion -- People -- Process -- Physical Evidence -- Partnership -- Packaging -- Programming -- Conclusion -- References -- 3: Special Events and Destination Marketing Strategies in Emerging Economies in Asia -- Introduction -- Destination Marketing Strategies -- Destination Marketing Strategies: Tourism Malaysia -- Special Events -- Local Events -- Major Events -- Mega-Events -- Sporting Events as Special Events -- Sporting Event as a Catalyst for Special Events in Asia -- Sporting Events: A Case of the Republic of Korea -- Sporting Events: A Case of Malaysia -- Conclusion -- References -- 4: Competitiveness of Emerging Economies as Tourist Destinations -- Introduction -- Destination Competitiveness -- Indicators of Destination Competitiveness -- Models of Destination Competitiveness -- Comparative and Competitive Advantage of Emerging Destinations -- Competitiveness of Emerging Tourist Destinations -- Factors Influencing the Competitiveness of Emerging Destinations -- Creating Competitive Emerging Destinations: Critical Success Factors -- Conclusion -- References.
Part II: Travel Behaviour and ICT Applications in Destination Marketing -- 5: Travel to Emerging Tourist Destinations: Motivations and Decision-Making Processes -- Introduction -- Factors that Influence Travel to Emerging Destinations -- Travel Motivation -- Theories of Travel Motivation -- Motives for Travel to Emerging Destinations -- Travel Decision-Making -- Models of Travel Decision-Making -- Travel Motivation and Decision-Making Nexus -- Implications for the Marketing of Emerging Destinations -- Market Planning -- Promotion and Advertising -- Enhanced Destination Image -- Customised Service Delivery and Competitive Advantage -- Conclusion -- References -- 6: Service Quality, Tourist Satisfaction, and Destination Loyalty in Emerging Economies -- Introduction -- Prospects of Tourism and Challenges of Service Quality in Emerging Economies -- Concepts -- Service Quality -- Destination Quality -- Perceived Value -- Tourist Satisfaction -- Destination Loyalty -- Approaches to Destination Loyalty -- Attitudinal -- Behavioural -- Composite -- Importance and Benefits of Loyalty -- Service Quality, Perceived Value, Tourist Satisfaction, and Destination Loyalty -- Drivers of Destination Loyalty in Emerging Economies -- Conclusions and Recommendations -- References -- 7: Destination Distribution Systems and Travel Disintermediation in Emerging Economies -- Introduction -- Nature of Travel Intermediation in Emerging Economies -- Current Trends in Travel Intermediation in Emerging Economies -- Role of Online Travel Intermediaries in the Marketing of Emerging Tourist Destinations -- Disintermediation in the Travel and Tourism Industry in Emerging Economies -- Challenges and the Future of Travel Intermediation in Emerging Economies -- Future of Travel Intermediation in Emerging Economies -- Conclusion -- References.
8: The Progress of ICT Applications in Destination Marketing in Emerging Economies -- Introduction -- Social Media Marketing (SMM) -- E-Tourism: An Overview -- The e-Tourism System -- The Transformation from E-Tourism to V-Tourism Using Virtual and Augmented Reality in the Tourism Sector -- Use of AR/VR in the Hospitality and Tourism Industry During Crisis -- Conclusion and Recommendations -- References -- Part III: Destination Marketing Process and Activities -- 9: New Approaches to Market Segmentation, Targeting and Positioning: The Case of Maribojoc, Bohol, Philippines -- Introduction -- Understanding the Market Through Travel Motivations -- Market Segmentation -- Specialised Tourist Segments -- Market Targeting -- Market Positioning -- Role of Technology in Market Segmentation, Targeting, and Positioning -- Steps in Market Segmentation, Targeting, and Positioning -- The Maribojoc, Bohol, Philippines Experience -- Conclusion -- References -- 10: Homecoming Events and Diaspora Tourism Promotion in Emerging Economies: The Case of the Year of Return 2019 Campaign in Ghana -- Introduction -- Homecoming Events in Emerging Destinations -- History of Ghana's Engagement with the African Diaspora -- The Year of Return 2019 (YOR19) Campaign -- Impacts of the Year of Return Campaign -- Improvement in Diaspora Relations -- Increase in International Arrivals -- Increase in Tourism Receipts and Stimulation of Economic and Social Activities -- Increase in International Media Coverage and Awareness of the Country -- Critical Success Factors of the YOR19 -- Collaboration -- Celebrity Endorsement -- Effective Use of Funds -- Easing of Entry Restrictions -- Beyond the Return -- Conclusion -- References -- 11: Destination Branding Slogans and their Impact on Tourist Arrivals: The Case of the Philippines -- Introduction -- The Evolving Concept of Destination Brand.
Frameworks and Approaches -- Success Factors -- Benefits of Destination Branding -- Limitations -- Studies on Destination Branding of the Philippines -- Destination Branding Slogans and Their Impact on the Philippine Tourist Arrivals -- Conclusion -- References -- 12: Opportunities and Challenges of Globalisation for ASEAN Destinations Through the One Belt One Road Initiative -- Introduction -- Impact of Globalisation on Destinations -- ASEAN Tourism in an Era of Globalisation -- One Belt One Road Initiative (China and ASEAN) -- BRI and the Future Tourism Outlook of Asia -- Conclusion -- References -- 13: Marketing Emerging Tourist Destinations During Crisis and Pandemics -- Introduction -- Forms of Crises -- Pandemics and Tourism -- Impacts of Crises and Pandemics on Tourism in Emerging Economies -- Crises and Destination Image -- Crisis Communication -- Crisis Management Strategies -- Conclusion -- References -- Index.
Record Nr. UNINA-9910510554103321
Mensah Ishmael  
Cham : , : Springer International Publishing AG, , 2022
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Marketing tourist destinations in emerging economies : towards competitive and sustainable emerging tourist destinations / / edited by Ishmael Mensah [and five others]
Marketing tourist destinations in emerging economies : towards competitive and sustainable emerging tourist destinations / / edited by Ishmael Mensah [and five others]
Pubbl/distr/stampa Cham, Switzerland : , : Springer, , [2022]
Descrizione fisica 1 online resource (315 pages)
Disciplina 338.4791091724
Collana Palgrave Studies of Marketing in Emerging Economies
Soggetto topico Tourism - Developing countries
Tourism - Management
ISBN 3-030-83711-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Intro -- Preface -- Acknowledgements -- Contents -- Notes on Contributors -- Abbreviations -- List of Figures -- List of Tables -- Part I: Destination Attributes and Features -- 1: Nature and Scope of Destination Marketing in Emerging Economies -- Introduction -- The Tourist Destination -- Destination Marketing -- Destination Marketing Mix -- Destination Marketing Organisations -- Features of Emerging Economies -- Tourism Prospects of Emerging Economies -- Challenges of Marketing Emerging Destinations -- Structure of the Book -- Conclusion -- References -- 2: Marketing Mix Strategies of Emerging Tourist Destinations: The Case of Indonesia -- Introduction -- Marketing Mix Elements for Emerging Tourist Destination -- Product -- Price -- Place -- Promotion -- People -- Process -- Physical Evidence -- Partnership -- Packaging -- Programming -- Conclusion -- References -- 3: Special Events and Destination Marketing Strategies in Emerging Economies in Asia -- Introduction -- Destination Marketing Strategies -- Destination Marketing Strategies: Tourism Malaysia -- Special Events -- Local Events -- Major Events -- Mega-Events -- Sporting Events as Special Events -- Sporting Event as a Catalyst for Special Events in Asia -- Sporting Events: A Case of the Republic of Korea -- Sporting Events: A Case of Malaysia -- Conclusion -- References -- 4: Competitiveness of Emerging Economies as Tourist Destinations -- Introduction -- Destination Competitiveness -- Indicators of Destination Competitiveness -- Models of Destination Competitiveness -- Comparative and Competitive Advantage of Emerging Destinations -- Competitiveness of Emerging Tourist Destinations -- Factors Influencing the Competitiveness of Emerging Destinations -- Creating Competitive Emerging Destinations: Critical Success Factors -- Conclusion -- References.
Part II: Travel Behaviour and ICT Applications in Destination Marketing -- 5: Travel to Emerging Tourist Destinations: Motivations and Decision-Making Processes -- Introduction -- Factors that Influence Travel to Emerging Destinations -- Travel Motivation -- Theories of Travel Motivation -- Motives for Travel to Emerging Destinations -- Travel Decision-Making -- Models of Travel Decision-Making -- Travel Motivation and Decision-Making Nexus -- Implications for the Marketing of Emerging Destinations -- Market Planning -- Promotion and Advertising -- Enhanced Destination Image -- Customised Service Delivery and Competitive Advantage -- Conclusion -- References -- 6: Service Quality, Tourist Satisfaction, and Destination Loyalty in Emerging Economies -- Introduction -- Prospects of Tourism and Challenges of Service Quality in Emerging Economies -- Concepts -- Service Quality -- Destination Quality -- Perceived Value -- Tourist Satisfaction -- Destination Loyalty -- Approaches to Destination Loyalty -- Attitudinal -- Behavioural -- Composite -- Importance and Benefits of Loyalty -- Service Quality, Perceived Value, Tourist Satisfaction, and Destination Loyalty -- Drivers of Destination Loyalty in Emerging Economies -- Conclusions and Recommendations -- References -- 7: Destination Distribution Systems and Travel Disintermediation in Emerging Economies -- Introduction -- Nature of Travel Intermediation in Emerging Economies -- Current Trends in Travel Intermediation in Emerging Economies -- Role of Online Travel Intermediaries in the Marketing of Emerging Tourist Destinations -- Disintermediation in the Travel and Tourism Industry in Emerging Economies -- Challenges and the Future of Travel Intermediation in Emerging Economies -- Future of Travel Intermediation in Emerging Economies -- Conclusion -- References.
8: The Progress of ICT Applications in Destination Marketing in Emerging Economies -- Introduction -- Social Media Marketing (SMM) -- E-Tourism: An Overview -- The e-Tourism System -- The Transformation from E-Tourism to V-Tourism Using Virtual and Augmented Reality in the Tourism Sector -- Use of AR/VR in the Hospitality and Tourism Industry During Crisis -- Conclusion and Recommendations -- References -- Part III: Destination Marketing Process and Activities -- 9: New Approaches to Market Segmentation, Targeting and Positioning: The Case of Maribojoc, Bohol, Philippines -- Introduction -- Understanding the Market Through Travel Motivations -- Market Segmentation -- Specialised Tourist Segments -- Market Targeting -- Market Positioning -- Role of Technology in Market Segmentation, Targeting, and Positioning -- Steps in Market Segmentation, Targeting, and Positioning -- The Maribojoc, Bohol, Philippines Experience -- Conclusion -- References -- 10: Homecoming Events and Diaspora Tourism Promotion in Emerging Economies: The Case of the Year of Return 2019 Campaign in Ghana -- Introduction -- Homecoming Events in Emerging Destinations -- History of Ghana's Engagement with the African Diaspora -- The Year of Return 2019 (YOR19) Campaign -- Impacts of the Year of Return Campaign -- Improvement in Diaspora Relations -- Increase in International Arrivals -- Increase in Tourism Receipts and Stimulation of Economic and Social Activities -- Increase in International Media Coverage and Awareness of the Country -- Critical Success Factors of the YOR19 -- Collaboration -- Celebrity Endorsement -- Effective Use of Funds -- Easing of Entry Restrictions -- Beyond the Return -- Conclusion -- References -- 11: Destination Branding Slogans and their Impact on Tourist Arrivals: The Case of the Philippines -- Introduction -- The Evolving Concept of Destination Brand.
Frameworks and Approaches -- Success Factors -- Benefits of Destination Branding -- Limitations -- Studies on Destination Branding of the Philippines -- Destination Branding Slogans and Their Impact on the Philippine Tourist Arrivals -- Conclusion -- References -- 12: Opportunities and Challenges of Globalisation for ASEAN Destinations Through the One Belt One Road Initiative -- Introduction -- Impact of Globalisation on Destinations -- ASEAN Tourism in an Era of Globalisation -- One Belt One Road Initiative (China and ASEAN) -- BRI and the Future Tourism Outlook of Asia -- Conclusion -- References -- 13: Marketing Emerging Tourist Destinations During Crisis and Pandemics -- Introduction -- Forms of Crises -- Pandemics and Tourism -- Impacts of Crises and Pandemics on Tourism in Emerging Economies -- Crises and Destination Image -- Crisis Communication -- Crisis Management Strategies -- Conclusion -- References -- Index.
Record Nr. UNINA-9910522968103321
Cham, Switzerland : , : Springer, , [2022]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Sun & sea tourism : fantasy and finance of the all-inclusive industry / / by Linda M. Ambroise, PhD, CPA
Sun & sea tourism : fantasy and finance of the all-inclusive industry / / by Linda M. Ambroise, PhD, CPA
Autore Ambroise Linda M.
Pubbl/distr/stampa Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2015
Descrizione fisica 1 online resource (319 p.)
Disciplina 338.4791091724
Soggetto topico Tourism - Developing countries
Tourism - Taxation - Developing countries
Soggetto genere / forma Electronic books.
ISBN 1-4438-8229-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Altri titoli varianti Sun and sea tourism
Record Nr. UNINA-9910461458703321
Ambroise Linda M.  
Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Sun & sea tourism : fantasy and finance of the all-inclusive industry / / by Linda M. Ambroise
Sun & sea tourism : fantasy and finance of the all-inclusive industry / / by Linda M. Ambroise
Autore Ambroise Linda M.
Pubbl/distr/stampa Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2015
Descrizione fisica 1 online resource (319 p.)
Disciplina 338.4791091724
Soggetto topico Tourism - Developing countries
Tourism - Taxation - Developing countries
ISBN 1-4438-8229-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Altri titoli varianti Sun and sea tourism
Record Nr. UNINA-9910797679903321
Ambroise Linda M.  
Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Sun & sea tourism : fantasy and finance of the all-inclusive industry / / by Linda M. Ambroise
Sun & sea tourism : fantasy and finance of the all-inclusive industry / / by Linda M. Ambroise
Autore Ambroise Linda M.
Pubbl/distr/stampa Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2015
Descrizione fisica 1 online resource (319 p.)
Disciplina 338.4791091724
Soggetto topico Tourism - Developing countries
Tourism - Taxation - Developing countries
ISBN 1-4438-8229-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Altri titoli varianti Sun and sea tourism
Record Nr. UNINA-9910809605503321
Ambroise Linda M.  
Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Tourism in Emerging Economies : The Way We Green, Sustainable, and Healthy / / by Wei-Ta Fang
Tourism in Emerging Economies : The Way We Green, Sustainable, and Healthy / / by Wei-Ta Fang
Autore Fang Wei-Ta
Edizione [1st ed. 2020.]
Pubbl/distr/stampa Singapore : , : Springer Singapore : , : Imprint : Springer, , 2020
Descrizione fisica 1 online resource (xx, 377 pages)
Disciplina 338.4791091724
Soggetto topico Sustainable development
Environmental education
Asian Economics
Sustainable Development
Environmental and Sustainability Education
ISBN 981-15-2463-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto An Orientation -- Religious Tourism -- Mass Tourism -- Cultural Tourism -- Rural Tourism -- Responsible Tourism -- Pro-Poor Tourism -- Ecotourism -- Sustainable Tourism -- MICE Industry -- Future Tourism -- Epilogue.
Record Nr. UNINA-9910373879703321
Fang Wei-Ta  
Singapore : , : Springer Singapore : , : Imprint : Springer, , 2020
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui