Info
- Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.
Controlling the message : new media in American political campaigns / / edited by Victoria A. Farrar-Myers and Justin S. Vaughn
| Controlling the message : new media in American political campaigns / / edited by Victoria A. Farrar-Myers and Justin S. Vaughn |
| Pubbl/distr/stampa | Gainesville, Florida : , : New York University Press, , 2015 |
| Descrizione fisica | 1 online resource (325 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Campaign management - Technological innovations - United States - History
Internet in political campaigns - United States - History Political campaigns - Technological innovations - United States - History Digital media - United States - History Medios de comunicación - Innovaciones tecnológicas - Estados Unidos Campañas políticas - Innovaciones tecnológicas - Estados Unidos - Historia Libros electrónicos |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-4798-6550-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction: Controlling the Message in the Social Media Marketplace of Ideas / Victoria A. Farrar-Myers and Justin S. Vaughn -- Part 1: Elite Utilization -- 1. Strategic Communication in a Networked Age / Daniel Kreiss and Creighton Welch -- 2. Congressional Campaigns' Motivations for Social Media Adoption / Girish J. Gulati and Christine B. Williams -- 3. Surrogates or Competitors? Social Media Use by Independent Political Actors / Julia R. Azari and Benjamin A. Stewart -- 4. The Competition to Control Campaign Messages on YouTube / Robert J. Klotz -- Part 2: Message Control in the New Media Environment -- 5. Campaign News in the Time of Twitter / Regina G. Lawrence -- 6. New and Traditional Media Reportage on Electoral Campaign Controversies / Mike Gruszczynski -- 7. Traditional Media, Social Media, and Different Presidential Campaign Messages / Matthew Eshbaugh-Soha -- Part 3: Social Media's Impact on Campaign Politics -- 8. The Influence of User-Controlled Messages on Candidate Evaluations / Joshua Hawthorne and Benjamin R. Warner -- 9. Terms of Engagement: Online Political Participation and the Impact on Offline Political Participation / Meredith Conroy, Jessica T. Feezell, and Mario Guerrero -- 10. Is Laughter the Best Medicine for Politics? Commercial versus Noncommercial YouTube Videos / Todd L. Belt -- Part 4: Social Media and Civic Relations -- 11. Comment Forum Speech as a Mirror of Mainstream Discourse / Karen S. Hoffman -- 12. Sparking Debate: Campaigns, Social Media, and Political Incivility / Daniel J. Coffey, Michael Kohler, and Douglas M. Granger -- 13. Flaming and Blaming: The Political Effect of Internet News and Reader "Comments" / Brian R. Calfano -- Conclusion: Message Control at the Margins /Victoria A. Farrar-Myers and Justin S. Vaughn. |
| Record Nr. | UNINA-9910459889403321 |
| Gainesville, Florida : , : New York University Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Controlling the message [[electronic resource] ] : new media in American political campaigns / / edited by Victoria A. Farrar-Myers and Justin S. Vaughn
| Controlling the message [[electronic resource] ] : new media in American political campaigns / / edited by Victoria A. Farrar-Myers and Justin S. Vaughn |
| Pubbl/distr/stampa | Gainesville, Florida : , : New York University Press, , 2015 |
| Descrizione fisica | 1 online resource (325 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Campaign management - Technological innovations
Internet in political campaigns Political campaigns - Technological innovations Digital media |
| ISBN | 1-4798-6550-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction: Controlling the Message in the Social Media Marketplace of Ideas / Victoria A. Farrar-Myers and Justin S. Vaughn -- Part 1: Elite Utilization -- 1. Strategic Communication in a Networked Age / Daniel Kreiss and Creighton Welch -- 2. Congressional Campaigns' Motivations for Social Media Adoption / Girish J. Gulati and Christine B. Williams -- 3. Surrogates or Competitors? Social Media Use by Independent Political Actors / Julia R. Azari and Benjamin A. Stewart -- 4. The Competition to Control Campaign Messages on YouTube / Robert J. Klotz -- Part 2: Message Control in the New Media Environment -- 5. Campaign News in the Time of Twitter / Regina G. Lawrence -- 6. New and Traditional Media Reportage on Electoral Campaign Controversies / Mike Gruszczynski -- 7. Traditional Media, Social Media, and Different Presidential Campaign Messages / Matthew Eshbaugh-Soha -- Part 3: Social Media's Impact on Campaign Politics -- 8. The Influence of User-Controlled Messages on Candidate Evaluations / Joshua Hawthorne and Benjamin R. Warner -- 9. Terms of Engagement: Online Political Participation and the Impact on Offline Political Participation / Meredith Conroy, Jessica T. Feezell, and Mario Guerrero -- 10. Is Laughter the Best Medicine for Politics? Commercial versus Noncommercial YouTube Videos / Todd L. Belt -- Part 4: Social Media and Civic Relations -- 11. Comment Forum Speech as a Mirror of Mainstream Discourse / Karen S. Hoffman -- 12. Sparking Debate: Campaigns, Social Media, and Political Incivility / Daniel J. Coffey, Michael Kohler, and Douglas M. Granger -- 13. Flaming and Blaming: The Political Effect of Internet News and Reader "Comments" / Brian R. Calfano -- Conclusion: Message Control at the Margins /Victoria A. Farrar-Myers and Justin S. Vaughn. |
| Record Nr. | UNINA-9910797188203321 |
| Gainesville, Florida : , : New York University Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Controlling the message [[electronic resource] ] : new media in American political campaigns / / edited by Victoria A. Farrar-Myers and Justin S. Vaughn
| Controlling the message [[electronic resource] ] : new media in American political campaigns / / edited by Victoria A. Farrar-Myers and Justin S. Vaughn |
| Pubbl/distr/stampa | Gainesville, Florida : , : New York University Press, , 2015 |
| Descrizione fisica | 1 online resource (325 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Campaign management - Technological innovations
Internet in political campaigns Political campaigns - Technological innovations Digital media |
| ISBN | 1-4798-6550-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction: Controlling the Message in the Social Media Marketplace of Ideas / Victoria A. Farrar-Myers and Justin S. Vaughn -- Part 1: Elite Utilization -- 1. Strategic Communication in a Networked Age / Daniel Kreiss and Creighton Welch -- 2. Congressional Campaigns' Motivations for Social Media Adoption / Girish J. Gulati and Christine B. Williams -- 3. Surrogates or Competitors? Social Media Use by Independent Political Actors / Julia R. Azari and Benjamin A. Stewart -- 4. The Competition to Control Campaign Messages on YouTube / Robert J. Klotz -- Part 2: Message Control in the New Media Environment -- 5. Campaign News in the Time of Twitter / Regina G. Lawrence -- 6. New and Traditional Media Reportage on Electoral Campaign Controversies / Mike Gruszczynski -- 7. Traditional Media, Social Media, and Different Presidential Campaign Messages / Matthew Eshbaugh-Soha -- Part 3: Social Media's Impact on Campaign Politics -- 8. The Influence of User-Controlled Messages on Candidate Evaluations / Joshua Hawthorne and Benjamin R. Warner -- 9. Terms of Engagement: Online Political Participation and the Impact on Offline Political Participation / Meredith Conroy, Jessica T. Feezell, and Mario Guerrero -- 10. Is Laughter the Best Medicine for Politics? Commercial versus Noncommercial YouTube Videos / Todd L. Belt -- Part 4: Social Media and Civic Relations -- 11. Comment Forum Speech as a Mirror of Mainstream Discourse / Karen S. Hoffman -- 12. Sparking Debate: Campaigns, Social Media, and Political Incivility / Daniel J. Coffey, Michael Kohler, and Douglas M. Granger -- 13. Flaming and Blaming: The Political Effect of Internet News and Reader "Comments" / Brian R. Calfano -- Conclusion: Message Control at the Margins /Victoria A. Farrar-Myers and Justin S. Vaughn. |
| Record Nr. | UNINA-9910812699603321 |
| Gainesville, Florida : , : New York University Press, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Empire of Direct Mail : : How Conservative Marketing Persuaded Voters and Transformed the Grassroots / / Takahito Moriyama
| Empire of Direct Mail : : How Conservative Marketing Persuaded Voters and Transformed the Grassroots / / Takahito Moriyama |
| Autore | Moriyama Takahito |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | University Press of Kansas, 2022 |
| Descrizione fisica | 1 online resource (1 online resource) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Politics and government
Political consultants Direct-mail fund raising Conservatism Campaign literature Advertising, Political Advertising, Direct-mail POLITICAL SCIENCE - Political Process - Elections Conseillers politiques - États-Unis Conservatisme - États-Unis - Histoire - 20e siecle Campagnes electorales - Documentation - États-Unis - Histoire - 20e siecle Collecte de fonds par la poste - États-Unis - Histoire - 20e siecle Publicite directe - États-Unis - Histoire - 20e siecle Publicite politique - États-Unis - Histoire - 20e siecle Political consultants - United States Conservatism - United States - History - 20th century Campaign literature - United States - History - 20th century Direct-mail fund raising - United States - History - 20th century Advertising, Direct-mail - United States - History - 20th century Advertising, Political - United States - History - 20th century |
| Soggetto genere / forma |
History
Electronic books. |
| Soggetto non controllato | direct mail;media;advertising;New York;conservatism;the New Right;Richard Viguerie;Paul Weyrich;George Wallace;Ronald Reagan |
| ISBN | 0-7006-3342-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | The rise of political consultants -- The development of political direct mail -- The presidential election of 1964 -- After Goldwater -- Debates over campaign finance reform -- The formation of the New Right. |
| Record Nr. | UNINA-9910573821603321 |
Moriyama Takahito
|
||
| University Press of Kansas, 2022 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A functional analysis of political television advertisements / / William L. Benoit
| A functional analysis of political television advertisements / / William L. Benoit |
| Autore | Benoit William L. |
| Pubbl/distr/stampa | Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Advertising, Political - United States
Television in politics - United States Political campaigns - United States Presidents - United States - Election |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-4985-2535-0
0-7391-8899-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; PART I. PRELIMINARIES; Chapter 1. Introduction: Political Television Spots; Chapter 2. Method: The Functional Approach to Political Advertising; PART II. PRESIDENTIAL CAMPAIGNS; Chapter 3. In the Beginning: 1952, 1956; The Democrats Ascend: 1960, 1964; Chapter 4. Nixon's Return: 1968, 1972; After Watergate: 1976, 1980; Chapter 5. Republicans in Control: 1984, 1988; The End of the Millennium: 1992, 1996; Chapter 6. George W. Bush in the Oval Office: 2000, 2004; Barack Obama, African-American President: 2008, 2012; Chapter 7. Primary Campaigns: Who Shall Lead Us?
Chapter 8. Political Television Spots from Third-Party Candidates: Another ChoicePART III. OTHER CAMPAIGNS; Chapter 9. Other Theories and Political Television Spots; Chapter 10. Nonpresidential and Non-U.S. Television Spots; PART IV. COMPARISONS; Chapter 11. Trends and Contrasts of Political Television Spots; Chapter 12. Development of Political Television Spots; Chapter 13. Conclusion; Bibliography; Index of Topics; Index of Authors; About the Author |
| Record Nr. | UNINA-9910453813803321 |
|
Benoit William L.
|
||
| Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A functional analysis of political television advertisements / / William L. Benoit
| A functional analysis of political television advertisements / / William L. Benoit |
| Autore | Benoit William L. |
| Pubbl/distr/stampa | Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Advertising, Political - United States
Television in politics - United States Political campaigns - United States Presidents - United States - Election |
| ISBN |
1-4985-2535-0
0-7391-8899-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; PART I. PRELIMINARIES; Chapter 1. Introduction: Political Television Spots; Chapter 2. Method: The Functional Approach to Political Advertising; PART II. PRESIDENTIAL CAMPAIGNS; Chapter 3. In the Beginning: 1952, 1956; The Democrats Ascend: 1960, 1964; Chapter 4. Nixon's Return: 1968, 1972; After Watergate: 1976, 1980; Chapter 5. Republicans in Control: 1984, 1988; The End of the Millennium: 1992, 1996; Chapter 6. George W. Bush in the Oval Office: 2000, 2004; Barack Obama, African-American President: 2008, 2012; Chapter 7. Primary Campaigns: Who Shall Lead Us?
Chapter 8. Political Television Spots from Third-Party Candidates: Another ChoicePART III. OTHER CAMPAIGNS; Chapter 9. Other Theories and Political Television Spots; Chapter 10. Nonpresidential and Non-U.S. Television Spots; PART IV. COMPARISONS; Chapter 11. Trends and Contrasts of Political Television Spots; Chapter 12. Development of Political Television Spots; Chapter 13. Conclusion; Bibliography; Index of Topics; Index of Authors; About the Author |
| Record Nr. | UNINA-9910790942803321 |
|
Benoit William L.
|
||
| Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A functional analysis of political television advertisements / / William L. Benoit
| A functional analysis of political television advertisements / / William L. Benoit |
| Autore | Benoit William L. |
| Pubbl/distr/stampa | Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Advertising, Political - United States
Television in politics - United States Political campaigns - United States Presidents - United States - Election |
| ISBN |
1-4985-2535-0
0-7391-8899-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; PART I. PRELIMINARIES; Chapter 1. Introduction: Political Television Spots; Chapter 2. Method: The Functional Approach to Political Advertising; PART II. PRESIDENTIAL CAMPAIGNS; Chapter 3. In the Beginning: 1952, 1956; The Democrats Ascend: 1960, 1964; Chapter 4. Nixon's Return: 1968, 1972; After Watergate: 1976, 1980; Chapter 5. Republicans in Control: 1984, 1988; The End of the Millennium: 1992, 1996; Chapter 6. George W. Bush in the Oval Office: 2000, 2004; Barack Obama, African-American President: 2008, 2012; Chapter 7. Primary Campaigns: Who Shall Lead Us?
Chapter 8. Political Television Spots from Third-Party Candidates: Another ChoicePART III. OTHER CAMPAIGNS; Chapter 9. Other Theories and Political Television Spots; Chapter 10. Nonpresidential and Non-U.S. Television Spots; PART IV. COMPARISONS; Chapter 11. Trends and Contrasts of Political Television Spots; Chapter 12. Development of Political Television Spots; Chapter 13. Conclusion; Bibliography; Index of Topics; Index of Authors; About the Author |
| Record Nr. | UNINA-9910827348203321 |
|
Benoit William L.
|
||
| Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Ground wars [[electronic resource] ] : personalized communication in political campaigns / / Rasmus Kleis Nielsen
| Ground wars [[electronic resource] ] : personalized communication in political campaigns / / Rasmus Kleis Nielsen |
| Autore | Nielsen Rasmus Kleis <1980-> |
| Edizione | [Course Book] |
| Pubbl/distr/stampa | Princeton, : Princeton University Press, 2012 |
| Descrizione fisica | 1 online resource (250 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Political campaigns - United States - History - 21st century
Communication in politics - United States - History - 21st century |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-37973-2
9786613379733 1-4008-4044-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prologue: welcome to the campaigns -- Personalized political communication in American campaigns -- The ground war enters the twenty-first century -- Contacting voters at home -- Organizing campaign assemblages -- Targeting voters for personal contacts -- Always fighting the same ground war?. |
| Record Nr. | UNINA-9910461826203321 |
|
Nielsen Rasmus Kleis <1980->
|
||
| Princeton, : Princeton University Press, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Ground wars [[electronic resource] ] : personalized communication in political campaigns / / Rasmus Kleis Nielsen
| Ground wars [[electronic resource] ] : personalized communication in political campaigns / / Rasmus Kleis Nielsen |
| Autore | Nielsen Rasmus Kleis <1980-> |
| Edizione | [Course Book] |
| Pubbl/distr/stampa | Princeton, : Princeton University Press, 2012 |
| Descrizione fisica | 1 online resource (250 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Political campaigns - United States - History - 21st century
Communication in politics - United States - History - 21st century |
| ISBN |
1-283-37973-2
9786613379733 1-4008-4044-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prologue: welcome to the campaigns -- Personalized political communication in American campaigns -- The ground war enters the twenty-first century -- Contacting voters at home -- Organizing campaign assemblages -- Targeting voters for personal contacts -- Always fighting the same ground war?. |
| Record Nr. | UNINA-9910789876803321 |
|
Nielsen Rasmus Kleis <1980->
|
||
| Princeton, : Princeton University Press, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Ground wars [[electronic resource] ] : personalized communication in political campaigns / / Rasmus Kleis Nielsen
| Ground wars [[electronic resource] ] : personalized communication in political campaigns / / Rasmus Kleis Nielsen |
| Autore | Nielsen Rasmus Kleis <1980-> |
| Edizione | [Course Book] |
| Pubbl/distr/stampa | Princeton, : Princeton University Press, 2012 |
| Descrizione fisica | 1 online resource (250 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Political campaigns - United States - History - 21st century
Communication in politics - United States - History - 21st century |
| ISBN |
1-283-37973-2
9786613379733 1-4008-4044-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prologue: welcome to the campaigns -- Personalized political communication in American campaigns -- The ground war enters the twenty-first century -- Contacting voters at home -- Organizing campaign assemblages -- Targeting voters for personal contacts -- Always fighting the same ground war?. |
| Record Nr. | UNINA-9910823946903321 |
|
Nielsen Rasmus Kleis <1980->
|
||
| Princeton, : Princeton University Press, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
