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Chinese medicine men : consumer culture in China and Southeast Asia / Sherman Cochran
| Chinese medicine men : consumer culture in China and Southeast Asia / Sherman Cochran |
| Autore | COCHRAN, Sherman <1940-> |
| Pubbl/distr/stampa | Cambridge, Mass., : Harvard University Press, 2006 |
| Descrizione fisica | Testo elettronico (PDF) (X, 242 p., [36] p. di tav. : ill, ) |
| Disciplina | 306.30951 |
| Soggetto topico |
Consumer behavior - Southeast Asia - History
Farmaci - Consumo - Cina |
| ISBN | 0-674-02161-4 |
| Formato | Risorse elettroniche  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISA-996444853803316 |
COCHRAN, Sherman <1940->
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| Cambridge, Mass., : Harvard University Press, 2006 | ||
| Risorse elettroniche | ||
| Lo trovi qui: Univ. di Salerno | ||
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Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong
| Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong |
| Autore | Tian Kelly |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | London ; ; New York, : Routledge, 2011 |
| Descrizione fisica | 1 online resource (xviii, 147 pages) : digital, PDF file(s) |
| Disciplina | 306.30951 |
| Altri autori (Persone) | DongLily |
| Collana | Routledge contemporary China series |
| Soggetto topico |
Consumers - China - Psychology
Brand choice - China - Psychological aspects Nationalism - China |
| ISBN |
1-136-88935-3
1-136-88936-1 1-283-04377-7 9786613043771 0-203-84011-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Imagining China, imagining brands -- 2. Rethinking popular notions of Chinese consumers' motives for responding to Western brands -- 3. Highlighted moments in the history of branded goods in China -- 4. Foreign brands in China as global brands from the imagined West -- 5. Chinese national narratives and the meanings of Western brands -- 6. National narratives in imaginative processing of Western brand promotions -- 7. Citizen-consumers in an age of globalization. |
| Record Nr. | UNINA-9910141037403321 |
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Tian Kelly
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| London ; ; New York, : Routledge, 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong
| Consumer-citizens of China : the role of foreign brands in the imagined future China / / Kelly Tian and Lily Dong |
| Autore | Tian Kelly |
| Pubbl/distr/stampa | Taylor & Francis, 2010 |
| Descrizione fisica | 1 online resource (xviii, 147 pages) : digital, PDF file(s) |
| Disciplina | 306.30951 |
| Altri autori (Persone) | DongLily |
| Collana | Routledge contemporary China series |
| Soggetto topico |
Consumers - China - Psychology
Brand choice - China - Psychological aspects Nationalism - China |
| Soggetto non controllato |
internationale marketing
aziatische studies marketing international marketing chinese studies consumentengedrag consumer behaviour asian studies Beijing Brand China Western culture Western world |
| ISBN |
1-136-88935-3
1-136-88936-1 1-283-04377-7 9786613043771 0-203-84011-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Imagining China, imagining brands -- 2. Rethinking popular notions of Chinese consumers' motives for responding to Western brands -- 3. Highlighted moments in the history of branded goods in China -- 4. Foreign brands in China as global brands from the imagined West -- 5. Chinese national narratives and the meanings of Western brands -- 6. National narratives in imaginative processing of Western brand promotions -- 7. Citizen-consumers in an age of globalization. |
| Record Nr. | UNISA-996213124003316 |
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Tian Kelly
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| Taylor & Francis, 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
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Guanxi and business [[electronic resource] /] / Yadong Luo
| Guanxi and business [[electronic resource] /] / Yadong Luo |
| Autore | Luo Yadong |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New Jersey, : World Scientific, 2007 |
| Descrizione fisica | 1 online resource (413 p.) |
| Disciplina | 306.30951 |
| Collana | Asia-Pacific business series |
| Soggetto topico |
Industrial sociology - China
Corporate culture - China Interpersonal relations - China Business enterprises - Corrupt practices - China Business networks - China |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-281-12112-6
9786611121129 981-270-751-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface; CONTENTS; 1 Definition, Principles, and Philosophy of Guanxi; 2 Economic Perspective of Guanxi; 3 Guanxi and Firm Performance; 4 Organizational Dynamics and Guanxi; 5 Guanxi-Based Business Strategies; 6 Foreign Businesses and Guanxi; 7 Cuanxi, Corruption, and Governance; 8 Practical Guidelines to Guanxi Cultivation; Appendices; Bibliography; Index; About the Author |
| Record Nr. | UNINA-9910450706003321 |
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Luo Yadong
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| New Jersey, : World Scientific, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Guanxi and business [[electronic resource] /] / Yadong Luo
| Guanxi and business [[electronic resource] /] / Yadong Luo |
| Autore | Luo Yadong |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New Jersey, : World Scientific, 2007 |
| Descrizione fisica | 1 online resource (413 p.) |
| Disciplina | 306.30951 |
| Collana | Asia-Pacific business series |
| Soggetto topico |
Industrial sociology - China
Corporate culture - China Interpersonal relations - China Business enterprises - Corrupt practices - China Business networks - China |
| ISBN |
1-281-12112-6
9786611121129 981-270-751-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface; CONTENTS; 1 Definition, Principles, and Philosophy of Guanxi; 2 Economic Perspective of Guanxi; 3 Guanxi and Firm Performance; 4 Organizational Dynamics and Guanxi; 5 Guanxi-Based Business Strategies; 6 Foreign Businesses and Guanxi; 7 Cuanxi, Corruption, and Governance; 8 Practical Guidelines to Guanxi Cultivation; Appendices; Bibliography; Index; About the Author |
| Record Nr. | UNINA-9910784038903321 |
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Luo Yadong
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| New Jersey, : World Scientific, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Guanxi and business / / Yadong Luo
| Guanxi and business / / Yadong Luo |
| Autore | Luo Yadong |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New Jersey, : World Scientific, 2007 |
| Descrizione fisica | 1 online resource (413 p.) |
| Disciplina | 306.30951 |
| Collana | Asia-Pacific business series |
| Soggetto topico |
Industrial sociology - China
Corporate culture - China Interpersonal relations - China Business enterprises - Corrupt practices - China Business networks - China |
| ISBN |
1-281-12112-6
9786611121129 981-270-751-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface; CONTENTS; 1 Definition, Principles, and Philosophy of Guanxi; 2 Economic Perspective of Guanxi; 3 Guanxi and Firm Performance; 4 Organizational Dynamics and Guanxi; 5 Guanxi-Based Business Strategies; 6 Foreign Businesses and Guanxi; 7 Cuanxi, Corruption, and Governance; 8 Practical Guidelines to Guanxi Cultivation; Appendices; Bibliography; Index; About the Author |
| Record Nr. | UNINA-9910815596903321 |
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Luo Yadong
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| New Jersey, : World Scientific, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The libidinal economy of China : gender, nationalism, and consumer culture / / Perry Johansson
| The libidinal economy of China : gender, nationalism, and consumer culture / / Perry Johansson |
| Autore | Vig Perry Johansson <1963-> |
| Pubbl/distr/stampa | Lanham [Maryland] : , : Lexington Books, , [2015] |
| Descrizione fisica | 1 online resource (153 p.) |
| Disciplina | 306.30951 |
| Soggetto topico |
Consumption (Economics) - Social aspects - China - History
Consumers - China - History Sex - China - History Sex role - China - History Feminine beauty (Aesthetics) - China - History |
| ISBN | 0-7391-9263-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction: consumer culture, nationalism, and the beauty of woman -- Femininity after Mao -- Repatriation of difference -- Fashion anxiety -- Breasts, modernity, and white skin -- To love a Western woman -- The sexual geopolitics of "China" -- Conclusion: the gaze of the other. |
| Record Nr. | UNINA-9910797513303321 |
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Vig Perry Johansson <1963->
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| Lanham [Maryland] : , : Lexington Books, , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The libidinal economy of China : gender, nationalism, and consumer culture / / Perry Johansson
| The libidinal economy of China : gender, nationalism, and consumer culture / / Perry Johansson |
| Autore | Vig Perry Johansson <1963-> |
| Pubbl/distr/stampa | Lanham [Maryland] : , : Lexington Books, , [2015] |
| Descrizione fisica | 1 online resource (153 p.) |
| Disciplina | 306.30951 |
| Soggetto topico |
Consumption (Economics) - Social aspects - China - History
Consumers - China - History Sex - China - History Sex role - China - History Feminine beauty (Aesthetics) - China - History |
| ISBN | 0-7391-9263-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction: consumer culture, nationalism, and the beauty of woman -- Femininity after Mao -- Repatriation of difference -- Fashion anxiety -- Breasts, modernity, and white skin -- To love a Western woman -- The sexual geopolitics of "China" -- Conclusion: the gaze of the other. |
| Record Nr. | UNINA-9910817876103321 |
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Vig Perry Johansson <1963->
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| Lanham [Maryland] : , : Lexington Books, , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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