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Arricchimento : una critica della merce / Luc Boltanski, Arnaud Esquerre
Arricchimento : una critica della merce / Luc Boltanski, Arnaud Esquerre
Autore Boltanski, Luc
Pubbl/distr/stampa Bologna : Il mulino, c2019
Descrizione fisica 584 p. ; 22 cm
Disciplina 306.342
305.5234
Altri autori (Persone) Esquerre, Arnaudauthor
Collana Collezione di testi e di studi. Sociologia
Soggetto topico Arricchimento - Sociologia
Beni di consumo - Sociologia
ISBN 9788815285287
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione und
Titolo uniforme
Record Nr. UNISALENTO-991003744339707536
Boltanski, Luc  
Bologna : Il mulino, c2019
Materiale a stampa
Lo trovi qui: Univ. del Salento
Opac: Controlla la disponibilità qui
The Bling Dynasty [[electronic resource] ] : Why the Reign of Chinese Luxury Shoppers Has Only Just Begun
The Bling Dynasty [[electronic resource] ] : Why the Reign of Chinese Luxury Shoppers Has Only Just Begun
Autore Rambourg Erwan
Pubbl/distr/stampa Hoboken, : Wiley, 2014
Descrizione fisica 1 online resource (280 p.)
Disciplina 305.5234
Collana Wiley Finance
Soggetto topico Fashion -- History
Luxury goods industry
Luxury
Art, Architecture & Applied Arts
Arts & Crafts
Soggetto genere / forma Electronic books.
ISBN 1-118-96971-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The Bling Dynasty; Contents; Acknowledgments; About the Author; List of Terms; Foreword; Introduction: The New Silk Road; Chinese Luxury Avatars; Calvin Li; Lewis Wang; Tiffany Ma; Brittany Chen; Hermes Zhou; The Middle-Class Kingdom; Who Am I to Tell You about This?; Bling Is Dead? Long Live Bling!; Part One WEST GOES EAST; Chapter 1 Eastern Promises, Delivered; Don't Believe the Hype? Come to Hong Kong; What It All Means for Luxury; Guys, Guanxi, Gifting; This Is a Man's World; Guanxi and Frustration of the Masses; Xi Is Serious; Same Same?; The Future Is Female; Summary
Chinese Luxury Consumer Pool about to BalloonLooking at the Über-Wealthy; Tapping into Middle-Class Expansion; With So Many Consumers, Is This Still Luxury?; History Approach; Scarcity Approach; Financial Approach; Too Much Cash; M&A as a Weapon to Overcome Ubiquity; Summary; Chapter 4 Deconstructing the Myth; The Art of Storytelling; Cartier: From Niche to a 'Must', and to Leadership Status; Louis Vuitton: Step Out and Be a Globetrotter; Insights over Brands: The Japanese Show the Way; Everything Has a Price: Don't Push It; Korean Brands: Leather Like Vodka, Anyone's Game
Louis Vuitton, Gucci in the Middle: Rejecting MainstreamThe Cost of Leadership; 'Going Lifestyle'; Summary; Part Two EAST GOES WEST; Chapter 5 The Trouble with Travel; Travel's Role in the 'Education' Process; The 'One City' Illusion and Selling to Non-Locals; From Groups to Individuals; Natural Penetration of Luxury: From CO-J-A-C to Korea; CO-J-A-C: An Appealing Theory of Evolution; The Korean Wave Goes Further; Summary; Chapter 6 Why Chinese Travel and Where To; From France's Popular Front to China's Popular Pastime: Governments Supporting Travel
The T-R-A-V-E-L Equation: Why Chinese Are Buying Luxury AbroadTime: On Luxury's Side; Regulation: Just Because I Can Means I Probably Will; Affordability: Cheap Travel, Cheaper Products; Validation: Look at Me, I'm Famous; Experience: Better Products, Better Service; Legitimacy; Asia over Europe for Now? And the United States Tomorrow?; Macau Madness; Why Europe Is Losing Out to Asia; The United States: The Next Eldorado?; Summary; Part Three EAST MEETS EAST; Chapter 7 Are Chinese Brands a Threat to Western Models?; Here's Where I Get My Kit From . . .
Consumerama: Areas of Non-Compete and Battlegrounds between Chinese and Imported Brands
Record Nr. UNINA-9910465503703321
Rambourg Erwan  
Hoboken, : Wiley, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The bling dynasty [[electronic resource] ] : why the reign of Chinese luxury shoppers has only just begun
The bling dynasty [[electronic resource] ] : why the reign of Chinese luxury shoppers has only just begun
Autore Rambourg Erwan
Pubbl/distr/stampa Hoboken, : Wiley, 2014
Descrizione fisica 1 online resource (280 p.)
Disciplina 305.5234
Collana Wiley Finance
Soggetto topico Fashion -- History
Luxury goods industry
Luxury
Art, Architecture & Applied Arts
Arts & Crafts
ISBN 1-118-96971-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The Bling Dynasty; Contents; Acknowledgments; About the Author; List of Terms; Foreword; Introduction: The New Silk Road; Chinese Luxury Avatars; Calvin Li; Lewis Wang; Tiffany Ma; Brittany Chen; Hermes Zhou; The Middle-Class Kingdom; Who Am I to Tell You about This?; Bling Is Dead? Long Live Bling!; Part One WEST GOES EAST; Chapter 1 Eastern Promises, Delivered; Don't Believe the Hype? Come to Hong Kong; What It All Means for Luxury; Guys, Guanxi, Gifting; This Is a Man's World; Guanxi and Frustration of the Masses; Xi Is Serious; Same Same?; The Future Is Female; Summary
Chinese Luxury Consumer Pool about to BalloonLooking at the Über-Wealthy; Tapping into Middle-Class Expansion; With So Many Consumers, Is This Still Luxury?; History Approach; Scarcity Approach; Financial Approach; Too Much Cash; M&A as a Weapon to Overcome Ubiquity; Summary; Chapter 4 Deconstructing the Myth; The Art of Storytelling; Cartier: From Niche to a 'Must', and to Leadership Status; Louis Vuitton: Step Out and Be a Globetrotter; Insights over Brands: The Japanese Show the Way; Everything Has a Price: Don't Push It; Korean Brands: Leather Like Vodka, Anyone's Game
Louis Vuitton, Gucci in the Middle: Rejecting MainstreamThe Cost of Leadership; 'Going Lifestyle'; Summary; Part Two EAST GOES WEST; Chapter 5 The Trouble with Travel; Travel's Role in the 'Education' Process; The 'One City' Illusion and Selling to Non-Locals; From Groups to Individuals; Natural Penetration of Luxury: From CO-J-A-C to Korea; CO-J-A-C: An Appealing Theory of Evolution; The Korean Wave Goes Further; Summary; Chapter 6 Why Chinese Travel and Where To; From France's Popular Front to China's Popular Pastime: Governments Supporting Travel
The T-R-A-V-E-L Equation: Why Chinese Are Buying Luxury AbroadTime: On Luxury's Side; Regulation: Just Because I Can Means I Probably Will; Affordability: Cheap Travel, Cheaper Products; Validation: Look at Me, I'm Famous; Experience: Better Products, Better Service; Legitimacy; Asia over Europe for Now? And the United States Tomorrow?; Macau Madness; Why Europe Is Losing Out to Asia; The United States: The Next Eldorado?; Summary; Part Three EAST MEETS EAST; Chapter 7 Are Chinese Brands a Threat to Western Models?; Here's Where I Get My Kit From . . .
Consumerama: Areas of Non-Compete and Battlegrounds between Chinese and Imported Brands
Record Nr. UNINA-9910786601703321
Rambourg Erwan  
Hoboken, : Wiley, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The bling dynasty [[electronic resource] ] : why the reign of Chinese luxury shoppers has only just begun
The bling dynasty [[electronic resource] ] : why the reign of Chinese luxury shoppers has only just begun
Autore Rambourg Erwan
Edizione [1st ed.]
Pubbl/distr/stampa Hoboken, : Wiley, 2014
Descrizione fisica 1 online resource (280 p.)
Disciplina 305.5234
Collana Wiley Finance
Soggetto topico Fashion -- History
Luxury goods industry
Luxury
Art, Architecture & Applied Arts
Arts & Crafts
ISBN 1-118-96971-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The Bling Dynasty; Contents; Acknowledgments; About the Author; List of Terms; Foreword; Introduction: The New Silk Road; Chinese Luxury Avatars; Calvin Li; Lewis Wang; Tiffany Ma; Brittany Chen; Hermes Zhou; The Middle-Class Kingdom; Who Am I to Tell You about This?; Bling Is Dead? Long Live Bling!; Part One WEST GOES EAST; Chapter 1 Eastern Promises, Delivered; Don't Believe the Hype? Come to Hong Kong; What It All Means for Luxury; Guys, Guanxi, Gifting; This Is a Man's World; Guanxi and Frustration of the Masses; Xi Is Serious; Same Same?; The Future Is Female; Summary
Chinese Luxury Consumer Pool about to BalloonLooking at the Über-Wealthy; Tapping into Middle-Class Expansion; With So Many Consumers, Is This Still Luxury?; History Approach; Scarcity Approach; Financial Approach; Too Much Cash; M&A as a Weapon to Overcome Ubiquity; Summary; Chapter 4 Deconstructing the Myth; The Art of Storytelling; Cartier: From Niche to a 'Must', and to Leadership Status; Louis Vuitton: Step Out and Be a Globetrotter; Insights over Brands: The Japanese Show the Way; Everything Has a Price: Don't Push It; Korean Brands: Leather Like Vodka, Anyone's Game
Louis Vuitton, Gucci in the Middle: Rejecting MainstreamThe Cost of Leadership; 'Going Lifestyle'; Summary; Part Two EAST GOES WEST; Chapter 5 The Trouble with Travel; Travel's Role in the 'Education' Process; The 'One City' Illusion and Selling to Non-Locals; From Groups to Individuals; Natural Penetration of Luxury: From CO-J-A-C to Korea; CO-J-A-C: An Appealing Theory of Evolution; The Korean Wave Goes Further; Summary; Chapter 6 Why Chinese Travel and Where To; From France's Popular Front to China's Popular Pastime: Governments Supporting Travel
The T-R-A-V-E-L Equation: Why Chinese Are Buying Luxury AbroadTime: On Luxury's Side; Regulation: Just Because I Can Means I Probably Will; Affordability: Cheap Travel, Cheaper Products; Validation: Look at Me, I'm Famous; Experience: Better Products, Better Service; Legitimacy; Asia over Europe for Now? And the United States Tomorrow?; Macau Madness; Why Europe Is Losing Out to Asia; The United States: The Next Eldorado?; Summary; Part Three EAST MEETS EAST; Chapter 7 Are Chinese Brands a Threat to Western Models?; Here's Where I Get My Kit From . . .
Consumerama: Areas of Non-Compete and Battlegrounds between Chinese and Imported Brands
Record Nr. UNINA-9910813667803321
Rambourg Erwan  
Hoboken, : Wiley, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Economic Wealth Creation and the Social Division of Labour [[electronic resource] ] : Volume I: Institutions and Trust / / by Robert P. Gilles
Economic Wealth Creation and the Social Division of Labour [[electronic resource] ] : Volume I: Institutions and Trust / / by Robert P. Gilles
Autore Gilles Robert P
Edizione [1st ed. 2018.]
Pubbl/distr/stampa Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2018
Descrizione fisica 1 online resource (XV, 315 p. 33 illus., 27 illus. in color.)
Disciplina 305.5234
Soggetto topico Economic theory
Political economy
Microeconomics
Evolutionary economics
Labor economics
Economic policy
Economic Theory/Quantitative Economics/Mathematical Methods
International Political Economy
Institutional/Evolutionary Economics
Labor Economics
Economic Policy
ISBN 3-319-76397-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Chapter 1: The principles of economic wealth creation -- Chapter 2: Of bubbles and crises – A history of wealth creation -- Chapter 3: A framework for modeling wealth creation -- Chapter 4: Economic relationships and trust -- Chapter 5: The entrepreneurial function. .
Record Nr. UNINA-9910299638303321
Gilles Robert P  
Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2018
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Estilos de desarrollo y buen vivir / / Ana Grondona, compiladora
Estilos de desarrollo y buen vivir / / Ana Grondona, compiladora
Pubbl/distr/stampa Buenos Aires : , : CLACSO, , 2016
Descrizione fisica 1 online resource (212 páginas)
Disciplina 305.5234
Collana Historia del Presente
Soggetto topico Wealth - Social aspects
Riqueza - Aspectos sociales
Development economics - Social aspects
Economía del desarrollo - Aspectos sociales
Soggetto genere / forma Libros electronicos.
ISBN 987-722-496-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione spa
Nota di contenuto Naturaleza de los estilos de desarrollo / Alfredo E. Calcagno -- Ciencia, cientificismo y (estilos de) desarrollo / Ana Grondona -- Cuestion ecológica, buen vivir y debates sobre estilos de desarrollo / Victoria Haidar -- Las pautas de consumo como problema / Ramiro Coviello y Pablo Pryluka -- Planificar una "nueva sociedad" / Paula Lucía Aguilar -- Unidad latinoamericana y desarrollo en ALBA y buen vivir / Pilar Fiuza y Celeste Viedma.
Record Nr. UNINA-9910367644803321
Buenos Aires : , : CLACSO, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
I super ricchi : una nuova categoria sociale nell'analisi dell'autore de I persuasori occulti / Vance Packard
I super ricchi : una nuova categoria sociale nell'analisi dell'autore de I persuasori occulti / Vance Packard
Autore PACKARD, Vance
Pubbl/distr/stampa Milano : Bompiani, 1990
Disciplina 305.5234
Soggetto topico Ricchi - Comportamento
ISBN 88-452-1617-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNISA-990003657840203316
PACKARD, Vance  
Milano : Bompiani, 1990
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
The New Luxury Experience [[electronic resource] ] : Creating the Ultimate Customer Experience / / by Wided Batat
The New Luxury Experience [[electronic resource] ] : Creating the Ultimate Customer Experience / / by Wided Batat
Autore Batat Wided
Edizione [1st ed. 2019.]
Pubbl/distr/stampa Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019
Descrizione fisica 1 online resource (252 pages)
Disciplina 305.5234
Collana Management for Professionals
Soggetto topico Luxury goods industry
Customer relations—Management
Motivation research (Marketing)
Internet marketing
Luxury
Customer Relationship Management
Consumer Behavior
Online Marketing/Social Media
ISBN 3-030-01671-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Preface -- Part I:The Evolution of Luxury: From Object to Experience -- Chapter 1: Luxury, Back to Origins -- Chapter 2: The New Experiential Luxury Marketing Model -- Chapter 3: Customer Experience to Keep Up with Changing Consumer and New Luxury Consumption Trends -- Part II: The Big Five Strategies to Designing the Ultimate Luxury Experience -- Chapter 4: Capturing Luxury Customer Values -- Chapter 5: Experiential Branding of Luxury -- Chapter 6: Experiential Setting Design -- Chapter 7: Luxury Staff Training -- Chapter 8: Consumer Initiation into Luxury -- Part III: Challenges for the Future of Luxury Experience -- Chapter 9: Alternative Market Research for Understanding Luxury Experience -- Chapter 10: How Millennials and Post-Millennials are Reshaping Luxury -- Chapter 11: Is Luxury Experience Compatible with CSR? -- Conclusion. .
Record Nr. UNINA-9910337808403321
Batat Wided  
Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui