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Bildsemiotik : Grundlagen und exemplarische Analysen visueller Kommunikation / / Thomas Friedrich, Gerhard Schweppenhäuser
Bildsemiotik : Grundlagen und exemplarische Analysen visueller Kommunikation / / Thomas Friedrich, Gerhard Schweppenhäuser
Autore Friedrich Thomas <1959 February 9->
Edizione [2., erweiterte Auflage.]
Pubbl/distr/stampa Basel : , : Birkhäuser, , [2017]
Descrizione fisica 1 online resource (144 pages) : illustrations
Disciplina 302.226
Soggetto topico Semiotics
Visual communication
DESIGN / General
DESIGN / Graphic Arts / General
Soggetto genere / forma Electronic books.
ISBN 3-0356-1430-X
3-0356-1436-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Frontmatter -- Inhalt -- Vorwort -- 01_Theorie und Begründung -- 02_Kommunikation mit Bild und Text -- 03_Was heißt »Semiotik«? -- 04_Sechs Beispiele aus dem werblichen Bereich -- 05_Vier Beispiele aus anderen Bereichen -- 06_Visuelle Rhetorik -- 07_Die strukturale Analyse der Rhetorik des Bildes -- 08_Ausblick: Zur Semiotik des bewegten Bildes -- Abbildungsnachweise -- Literaturangaben -- Analytisches Inhaltsverzeichnis
Record Nr. UNINA-9910466878303321
Friedrich Thomas <1959 February 9->  
Basel : , : Birkhäuser, , [2017]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Bildsemiotik : Grundlagen und exemplarische Analysen visueller Kommunikation / / Thomas Friedrich, Gerhard Schweppenhäuser
Bildsemiotik : Grundlagen und exemplarische Analysen visueller Kommunikation / / Thomas Friedrich, Gerhard Schweppenhäuser
Autore Friedrich Thomas <1959 February 9->
Edizione [2., erweiterte Auflage.]
Pubbl/distr/stampa Basel : , : Birkhäuser, , [2017]
Descrizione fisica 1 online resource (144 pages) : illustrations
Disciplina 302.226
Soggetto topico Semiotics
Visual communication
DESIGN / General
DESIGN / Graphic Arts / General
ISBN 3-0356-1430-X
3-0356-1436-9
Classificazione DES000000DES007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Frontmatter -- Inhalt -- Vorwort -- 01_Theorie und Begründung -- 02_Kommunikation mit Bild und Text -- 03_Was heißt »Semiotik«? -- 04_Sechs Beispiele aus dem werblichen Bereich -- 05_Vier Beispiele aus anderen Bereichen -- 06_Visuelle Rhetorik -- 07_Die strukturale Analyse der Rhetorik des Bildes -- 08_Ausblick: Zur Semiotik des bewegten Bildes -- Abbildungsnachweise -- Literaturangaben -- Analytisches Inhaltsverzeichnis
Record Nr. UNINA-9910796343503321
Friedrich Thomas <1959 February 9->  
Basel : , : Birkhäuser, , [2017]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Bildsemiotik : Grundlagen und exemplarische Analysen visueller Kommunikation / / Thomas Friedrich, Gerhard Schweppenhäuser
Bildsemiotik : Grundlagen und exemplarische Analysen visueller Kommunikation / / Thomas Friedrich, Gerhard Schweppenhäuser
Autore Friedrich Thomas <1959 February 9->
Edizione [2., erweiterte Auflage.]
Pubbl/distr/stampa Basel : , : Birkhäuser, , [2017]
Descrizione fisica 1 online resource (144 pages) : illustrations
Disciplina 302.226
Soggetto topico Semiotics
Visual communication
DESIGN / General
DESIGN / Graphic Arts / General
ISBN 3-0356-1430-X
3-0356-1436-9
Classificazione DES000000DES007000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Frontmatter -- Inhalt -- Vorwort -- 01_Theorie und Begründung -- 02_Kommunikation mit Bild und Text -- 03_Was heißt »Semiotik«? -- 04_Sechs Beispiele aus dem werblichen Bereich -- 05_Vier Beispiele aus anderen Bereichen -- 06_Visuelle Rhetorik -- 07_Die strukturale Analyse der Rhetorik des Bildes -- 08_Ausblick: Zur Semiotik des bewegten Bildes -- Abbildungsnachweise -- Literaturangaben -- Analytisches Inhaltsverzeichnis
Record Nr. UNINA-9910828332303321
Friedrich Thomas <1959 February 9->  
Basel : , : Birkhäuser, , [2017]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Come i grafici mentono : capire meglio le informazioni visive / Alberto Cairo
Come i grafici mentono : capire meglio le informazioni visive / Alberto Cairo
Autore Cairo, Alberto <1974- >
Pubbl/distr/stampa Milano, : R. Cortina, 2020
Descrizione fisica 253 p. : ill. ; 23 cm
Disciplina 302.226
001.4226
Collana Scienza e idee
Soggetto non controllato Grafici
ISBN 978-88-328-5173-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Record Nr. UNINA-9910436852603321
Cairo, Alberto <1974- >  
Milano, : R. Cortina, 2020
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Journal of visual political communication
Journal of visual political communication
Pubbl/distr/stampa Bristol : , : Intellect Ltd, , 2020-
Disciplina 302.226
Soggetto topico Posters
Political posters
Visual communication
Communication in politics
Soggetto genere / forma Periodicals.
ISSN 2633-3740
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Altri titoli varianti JVPC
Record Nr. UNINA-9910647790103321
Bristol : , : Intellect Ltd, , 2020-
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / / Amy Balliett
Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / / Amy Balliett
Autore Balliett Amy
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , [2020]
Descrizione fisica 1 online resource (242 pages)
Disciplina 302.226
Soggetto topico Visual communication
ISBN 1-119-68026-3
1-119-68032-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Environmental influences and the rise of visual content -- Visual content and human nature -- Quality visual content reigns supreme -- Rule 1: always think about con-text -- Rule 2: small visual cues have a large impact -- Rule 3: there's no gold at the end of that rainbow -- Rule 4: good visual strategists ask "WTF?!" -- Rule 5: avoid the stigma of stock -- Rule 6: stand out at the cocktail party -- Rule 7: use proper data viz throughout -- Rule 8: commit to the truth and prove it -- Rules are meant to be broken -- You can't create great content without a great team and process -- Going the freelance route -- Building an in-house team.
Record Nr. UNINA-9910798925803321
Balliett Amy  
Hoboken, New Jersey : , : Wiley, , [2020]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / / Amy Balliett
Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / / Amy Balliett
Autore Balliett Amy
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , [2020]
Descrizione fisica 1 online resource (242 pages)
Disciplina 302.226
Soggetto topico Visual communication
ISBN 1-119-68026-3
1-119-68032-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Environmental influences and the rise of visual content -- Visual content and human nature -- Quality visual content reigns supreme -- Rule 1: always think about con-text -- Rule 2: small visual cues have a large impact -- Rule 3: there's no gold at the end of that rainbow -- Rule 4: good visual strategists ask "WTF?!" -- Rule 5: avoid the stigma of stock -- Rule 6: stand out at the cocktail party -- Rule 7: use proper data viz throughout -- Rule 8: commit to the truth and prove it -- Rules are meant to be broken -- You can't create great content without a great team and process -- Going the freelance route -- Building an in-house team.
Record Nr. UNINA-9910823238503321
Balliett Amy  
Hoboken, New Jersey : , : Wiley, , [2020]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Studies in visual communication
Studies in visual communication
Pubbl/distr/stampa [Philadelphia, PA] : , : [Annenberg School Press], , [1980-1985]
Disciplina 302.226
302.2
Soggetto topico Visual perception - Social aspects
Communication - Social aspects
Communication - Psychological aspects
Communication - Aspect social
Communication - Aspect psychologique
Perception visuelle - Aspect social
Communications research and methodology
Soggetto genere / forma Periodicals.
ISSN 2326-8492
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Altri titoli varianti SVC
Record Nr. UNISA-996204956203316
[Philadelphia, PA] : , : [Annenberg School Press], , [1980-1985]
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Studies in visual communication
Studies in visual communication
Pubbl/distr/stampa [Philadelphia, PA] : , : [Annenberg School Press], , [1980-1985]
Disciplina 302.226
302.2
Soggetto topico Visual perception - Social aspects
Communication - Social aspects
Communication - Psychological aspects
Communication - Aspect social
Communication - Aspect psychologique
Perception visuelle - Aspect social
Communications research and methodology
Soggetto genere / forma Periodicals.
ISSN 2326-8492
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Altri titoli varianti SVC
Record Nr. UNINA-9910291158803321
[Philadelphia, PA] : , : [Annenberg School Press], , [1980-1985]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Visual politics in the global South / / Anastasia Veneti and Maria Rovisco, editors
Visual politics in the global South / / Anastasia Veneti and Maria Rovisco, editors
Edizione [First edition.]
Pubbl/distr/stampa Cham, Switzerland : , : Palgrave Macmillan, , [2023]
Descrizione fisica 1 online resource (XXIII, 331 pages) : illustrations (some color)
Disciplina 302.226
Collana Political Campaigning and Communication Series
Soggetto topico Visual communication - Political aspects
ISBN 9783031227820
3031227824
3-031-22782-4
9783031227813
3031227816
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Chapter 1- Introduction to Visual Politics in the Global South -- Part One- Campaigns, governance, and visual politics -- Chapter 2- Playing with accents in the Khede Kasra campaign in Lebanon: Multimodality in visual politics -- Chapter 3- Elections and social media cultures: politics, women and visuals in West Bengal, India -- Chapter 4- Visualising Hegemony and Resistance: A Multimodal Critical Discourse Analysis of “Covid-19 Hero” on Chinese Social Media -- Chapter 5- The visual construction of Andrés Manuel López Obrador’s populist communication on Facebook -- Chapter 6- Los Pinos, a Presidential Residence: Farándula politics and populism 2.0 in Mexican visual culture -- Chapter 7- Representing Change and Continuity. A Visual Analysis of Television Political Advertising for the 2020 Constitutional Plebiscite in Chile -- Chapter 8- Mapping the formats and significance of signs and meaning in political campaigns in Ghanaian elections -- Part Two- Activism, citizenship and citizen-led visual communication -- Chapter 9- The “Capuchas” Revolution: a performative icon of the Chilean Feminist Movement -- Chapter 10- Visualizing the transversal, parochial, and naïve – the artist as citizen’s trope -- Chapter 11- The visual politics of extractivism -- Chapter 12- ‘Abaixando a Máquina 2’/ Lowering the Camera 2: the power of professional photojournalism in changing the course of the 2013 mass protests in Rio de Janeiro -- Chapter 13- Protest Images of the 2014 Gaza war in the South Africa media -- Chapter 14- The appropriation of visual campaigns by the Laklãnõ people (Brazil). .
Record Nr. UNINA-9910686778703321
Cham, Switzerland : , : Palgrave Macmillan, , [2023]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui