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Designing Texts [[electronic resource] ] : Teaching Visual Communication : Teaching Visual Communication
| Designing Texts [[electronic resource] ] : Teaching Visual Communication : Teaching Visual Communication |
| Autore | Brumberger Eva |
| Pubbl/distr/stampa | Amityville, : Baywood Publishing Company, Inc., 2013 |
| Descrizione fisica | 1 online resource (341 p.) |
| Disciplina | 302.2/2 |
| Altri autori (Persone) | NorthcutKathryn |
| Soggetto topico |
Interdisciplinary approach in education
Visual communication -- Study and teaching (Higher) |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-89503-787-4 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Designing Texts: Teaching Visual Communication""; ""Cover""; ""Title Page""; ""Copyright Page""; ""Table of Contents""; ""Introduction: Meeting the Challenge of Teaching Visual Communication""; ""PART 1 Visual Thinking and Problem Solving""; ""CHAPTER 1 How to Read Landscapes: A Method for Integrating Visual Communication in the Technical Communication Classroom""; ""CHAPTER 2 Design as Problem Solving""; ""CHAPTER 3 Designing a Visual Argument Course in an Era of Accelerating Technological Change""; ""CHAPTER 4 Teaching Form and Color as Emotion Triggers""
""PART 2 Contexts for Teaching and Learning""""CHAPTER 5 Teaching Visual Communication Through Community-Based Projects""; ""CHAPTER 6 Teaching Visual Communication Online: Methods for a Changing Classroom""; ""CHAPTER 7 Integrating Visual and Verbal: A Framework for Teaching and Assessment""; ""PART 3 Evaluation and Assessment""; ""CHAPTER 8 Evaluating Visual Communication""; ""CHAPTER 9 A Practical Guide to Classroom Assessment in Visual Communication Design""; ""CHAPTER 10 Evaluating and Assessing Designed Documents: Assignments, Projects, Portfolios, and More"" ""PART 4 Tools and Technologies""""CHAPTER 11 Balancing Act: A Guide to Analyzing Context and Developing a Technologically Appropriate Approach to Visual Communication Instruction""; ""CHAPTER 12 Teaching Students to Design Rhetorically: A Low-Tech Process Approach""; ""CHAPTER 13 Filling in the Gaps: Learning to Live With�and Teach With�Microsoft SmartArt""; ""PART 5 Concluding Thoughts""; ""CHAPTER 14 Teaching Visual Rhetoric""; ""Appendix""; ""Contributors""; ""Index""; ""Back Cover"" |
| Record Nr. | UNINA-9910462689603321 |
Brumberger Eva
|
||
| Amityville, : Baywood Publishing Company, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Designing Texts [[electronic resource] ] : Teaching Visual Communication : Teaching Visual Communication
| Designing Texts [[electronic resource] ] : Teaching Visual Communication : Teaching Visual Communication |
| Autore | Brumberger Eva |
| Pubbl/distr/stampa | Amityville, : Baywood Publishing Company, Inc., 2013 |
| Descrizione fisica | 1 online resource (341 p.) |
| Disciplina | 302.2/2 |
| Altri autori (Persone) | NorthcutKathryn |
| Soggetto topico |
Interdisciplinary approach in education
Visual communication -- Study and teaching (Higher) |
| ISBN |
1-351-86813-6
0-89503-787-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Designing Texts: Teaching Visual Communication""; ""Cover""; ""Title Page""; ""Copyright Page""; ""Table of Contents""; ""Introduction: Meeting the Challenge of Teaching Visual Communication""; ""PART 1 Visual Thinking and Problem Solving""; ""CHAPTER 1 How to Read Landscapes: A Method for Integrating Visual Communication in the Technical Communication Classroom""; ""CHAPTER 2 Design as Problem Solving""; ""CHAPTER 3 Designing a Visual Argument Course in an Era of Accelerating Technological Change""; ""CHAPTER 4 Teaching Form and Color as Emotion Triggers""
""PART 2 Contexts for Teaching and Learning""""CHAPTER 5 Teaching Visual Communication Through Community-Based Projects""; ""CHAPTER 6 Teaching Visual Communication Online: Methods for a Changing Classroom""; ""CHAPTER 7 Integrating Visual and Verbal: A Framework for Teaching and Assessment""; ""PART 3 Evaluation and Assessment""; ""CHAPTER 8 Evaluating Visual Communication""; ""CHAPTER 9 A Practical Guide to Classroom Assessment in Visual Communication Design""; ""CHAPTER 10 Evaluating and Assessing Designed Documents: Assignments, Projects, Portfolios, and More"" ""PART 4 Tools and Technologies""""CHAPTER 11 Balancing Act: A Guide to Analyzing Context and Developing a Technologically Appropriate Approach to Visual Communication Instruction""; ""CHAPTER 12 Teaching Students to Design Rhetorically: A Low-Tech Process Approach""; ""CHAPTER 13 Filling in the Gaps: Learning to Live With�and Teach With�Microsoft SmartArt""; ""PART 5 Concluding Thoughts""; ""CHAPTER 14 Teaching Visual Rhetoric""; ""Appendix""; ""Contributors""; ""Index""; ""Back Cover"" |
| Record Nr. | UNINA-9910787680403321 |
|
Brumberger Eva
|
||
| Amityville, : Baywood Publishing Company, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Designing Texts [[electronic resource] ] : Teaching Visual Communication : Teaching Visual Communication
| Designing Texts [[electronic resource] ] : Teaching Visual Communication : Teaching Visual Communication |
| Autore | Brumberger Eva |
| Pubbl/distr/stampa | Amityville, : Baywood Publishing Company, Inc., 2013 |
| Descrizione fisica | 1 online resource (341 p.) |
| Disciplina | 302.2/2 |
| Altri autori (Persone) | NorthcutKathryn |
| Soggetto topico |
Interdisciplinary approach in education
Visual communication -- Study and teaching (Higher) |
| ISBN |
1-351-86813-6
0-89503-787-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Designing Texts: Teaching Visual Communication""; ""Cover""; ""Title Page""; ""Copyright Page""; ""Table of Contents""; ""Introduction: Meeting the Challenge of Teaching Visual Communication""; ""PART 1 Visual Thinking and Problem Solving""; ""CHAPTER 1 How to Read Landscapes: A Method for Integrating Visual Communication in the Technical Communication Classroom""; ""CHAPTER 2 Design as Problem Solving""; ""CHAPTER 3 Designing a Visual Argument Course in an Era of Accelerating Technological Change""; ""CHAPTER 4 Teaching Form and Color as Emotion Triggers""
""PART 2 Contexts for Teaching and Learning""""CHAPTER 5 Teaching Visual Communication Through Community-Based Projects""; ""CHAPTER 6 Teaching Visual Communication Online: Methods for a Changing Classroom""; ""CHAPTER 7 Integrating Visual and Verbal: A Framework for Teaching and Assessment""; ""PART 3 Evaluation and Assessment""; ""CHAPTER 8 Evaluating Visual Communication""; ""CHAPTER 9 A Practical Guide to Classroom Assessment in Visual Communication Design""; ""CHAPTER 10 Evaluating and Assessing Designed Documents: Assignments, Projects, Portfolios, and More"" ""PART 4 Tools and Technologies""""CHAPTER 11 Balancing Act: A Guide to Analyzing Context and Developing a Technologically Appropriate Approach to Visual Communication Instruction""; ""CHAPTER 12 Teaching Students to Design Rhetorically: A Low-Tech Process Approach""; ""CHAPTER 13 Filling in the Gaps: Learning to Live With�and Teach With�Microsoft SmartArt""; ""PART 5 Concluding Thoughts""; ""CHAPTER 14 Teaching Visual Rhetoric""; ""Appendix""; ""Contributors""; ""Index""; ""Back Cover"" |
| Record Nr. | UNINA-9910823070403321 |
|
Brumberger Eva
|
||
| Amityville, : Baywood Publishing Company, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Experimental semiotics [[electronic resource] ] : studies on the emergence and evolution of human communication / / edited by Bruno Galantucci, Simon Garrod
| Experimental semiotics [[electronic resource] ] : studies on the emergence and evolution of human communication / / edited by Bruno Galantucci, Simon Garrod |
| Pubbl/distr/stampa | Amsterdam ; ; Philadelphia, : John Benjamins Pub. Co., 2012 |
| Descrizione fisica | 1 online resource (167 p.) |
| Disciplina | 302.2/2 |
| Altri autori (Persone) |
GalantucciBruno
GarrodS. C (Simon C.) |
| Collana | Benjamins current topics |
| Soggetto topico |
Semiotics
Communication models Interpersonal communication Nonverbal communication |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-59426-9
9786613906717 90-272-7369-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Experimental Semiotics; Editorial page; Title page; LCC data; Table of contents; Experimental semiotics; 1. Experimental semiotics: Recent past of a growing discipline; 2. Summary of contributions in this volume; 3. Future directions; Notes; References; Systematicity and arbitrariness in novel communication systems; 1. Introduction; 2. Previous work; 3. Current approach; 4. Experiment; 4.1 Participants; 4.2 Apparatus; 4.3 Stimuli; 4.4 Rules of the game; 4.5 Procedure; 5. Results: An example sign system; 6. Results: Systematicity; 6.1 Measuring systematicity; 6.2 Coding for systematicity
6.3 Reliability6.4 Results; 6.5 Systematicity discussion; 7. Results: Arbitrariness; 7.1 Procedure; 7.2 Results; 7.3 Arbitrariness discussion; 8. Final discussion; Acknowledgments; Notes; References; Appendix A: Instructions to participants; Appendix B: Instructions for coding systematicity; Can iterated learning explain the emergence of graphical symbols?; 1. Introduction; 2. Theoretical approaches to the evolution of language; 3. Experiments on the evolution of graphical communication; 4. Comparing iterated learning with interactive communication; 4.1 Experiment; 4.2 Participants 4.3 Task and procedure4.4 Results; 4.4.1 Identification accuracy; 4.4.2 Complexity; 4.4.3 Convergence of signs; 4.5 Discussion; 5. General discussion and conclusions; Acknowledgements; Notes; References; Exploring the cognitive infrastructure of communication; 1. Introduction; 2. The role of conventions; 3. The present study; 4. The Tacit Communication Game; 5. Experiment 1; 5.1 Method; 5.1.1 Participants; 5.1.2 Equipment; 5.1.3 Procedure; 5.1.4 Materials; 5.2 Results; 6. Experiment 2; 6.1 Method; 6.1.1 Participants; 6.1.2 Equipment; 6.1.3 Procedure; 6.1.4 Materials; 6.2 Results 6.3 TCG communication strategies7. Experiment 3; 7.1 Method; 7.1.1 Participants; 7.1.2 Equipment; 7.1.3 Procedure; 7.1.4 Training; 7.1.5 Materials; 7.2 Results; 8. Summary and conclusions; Acknowledgments; Notes; References; The evolution of communication: Humans may be exceptional; 1. Introduction; 2. The nature of communication; and the two-step hypothesis of its emergence; 3. Three case studies of the emergence of communication; 3.1 Simulated Khepera robots; 3.2 The evolution of animal signals; 3.3 Ontogenetic ritualisation; 4. The Embodied Communication Game; 5. Discussion AcknowledgementsReferences; The effects of rapidity of fading on communication systems; 1. Method; 1.1 The game; 1.2 Participants; 2. Results; 2.1 Performance; 2.2 Communicative power; 2.3 Form recombination; 3. Discussion; Notes; References; Investigating how cultural transmission leads to the appearance of design without a designer in human communication systems; 1. Introduction; 2. Design without a designer; 3. Iterated language learning; 4. General methodology; 5. Recent studies; 5.1 The data bottleneck; 5.2 The memory bottleneck; 5.3 Another kind of bottleneck: Forcing expressivity 5.4 Increasing early transmission fidelity |
| Record Nr. | UNINA-9910462360403321 |
| Amsterdam ; ; Philadelphia, : John Benjamins Pub. Co., 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Experimental semiotics [[electronic resource] ] : studies on the emergence and evolution of human communication / / edited by Bruno Galantucci, Simon Garrod
| Experimental semiotics [[electronic resource] ] : studies on the emergence and evolution of human communication / / edited by Bruno Galantucci, Simon Garrod |
| Pubbl/distr/stampa | Amsterdam ; ; Philadelphia, : John Benjamins Pub. Co., 2012 |
| Descrizione fisica | 1 online resource (167 p.) |
| Disciplina | 302.2/2 |
| Altri autori (Persone) |
GalantucciBruno
GarrodS. C (Simon C.) |
| Collana | Benjamins current topics |
| Soggetto topico |
Semiotics
Communication models Interpersonal communication Nonverbal communication |
| ISBN |
1-283-59426-9
9786613906717 90-272-7369-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Experimental Semiotics; Editorial page; Title page; LCC data; Table of contents; Experimental semiotics; 1. Experimental semiotics: Recent past of a growing discipline; 2. Summary of contributions in this volume; 3. Future directions; Notes; References; Systematicity and arbitrariness in novel communication systems; 1. Introduction; 2. Previous work; 3. Current approach; 4. Experiment; 4.1 Participants; 4.2 Apparatus; 4.3 Stimuli; 4.4 Rules of the game; 4.5 Procedure; 5. Results: An example sign system; 6. Results: Systematicity; 6.1 Measuring systematicity; 6.2 Coding for systematicity
6.3 Reliability6.4 Results; 6.5 Systematicity discussion; 7. Results: Arbitrariness; 7.1 Procedure; 7.2 Results; 7.3 Arbitrariness discussion; 8. Final discussion; Acknowledgments; Notes; References; Appendix A: Instructions to participants; Appendix B: Instructions for coding systematicity; Can iterated learning explain the emergence of graphical symbols?; 1. Introduction; 2. Theoretical approaches to the evolution of language; 3. Experiments on the evolution of graphical communication; 4. Comparing iterated learning with interactive communication; 4.1 Experiment; 4.2 Participants 4.3 Task and procedure4.4 Results; 4.4.1 Identification accuracy; 4.4.2 Complexity; 4.4.3 Convergence of signs; 4.5 Discussion; 5. General discussion and conclusions; Acknowledgements; Notes; References; Exploring the cognitive infrastructure of communication; 1. Introduction; 2. The role of conventions; 3. The present study; 4. The Tacit Communication Game; 5. Experiment 1; 5.1 Method; 5.1.1 Participants; 5.1.2 Equipment; 5.1.3 Procedure; 5.1.4 Materials; 5.2 Results; 6. Experiment 2; 6.1 Method; 6.1.1 Participants; 6.1.2 Equipment; 6.1.3 Procedure; 6.1.4 Materials; 6.2 Results 6.3 TCG communication strategies7. Experiment 3; 7.1 Method; 7.1.1 Participants; 7.1.2 Equipment; 7.1.3 Procedure; 7.1.4 Training; 7.1.5 Materials; 7.2 Results; 8. Summary and conclusions; Acknowledgments; Notes; References; The evolution of communication: Humans may be exceptional; 1. Introduction; 2. The nature of communication; and the two-step hypothesis of its emergence; 3. Three case studies of the emergence of communication; 3.1 Simulated Khepera robots; 3.2 The evolution of animal signals; 3.3 Ontogenetic ritualisation; 4. The Embodied Communication Game; 5. Discussion AcknowledgementsReferences; The effects of rapidity of fading on communication systems; 1. Method; 1.1 The game; 1.2 Participants; 2. Results; 2.1 Performance; 2.2 Communicative power; 2.3 Form recombination; 3. Discussion; Notes; References; Investigating how cultural transmission leads to the appearance of design without a designer in human communication systems; 1. Introduction; 2. Design without a designer; 3. Iterated language learning; 4. General methodology; 5. Recent studies; 5.1 The data bottleneck; 5.2 The memory bottleneck; 5.3 Another kind of bottleneck: Forcing expressivity 5.4 Increasing early transmission fidelity |
| Record Nr. | UNINA-9910785602803321 |
| Amsterdam ; ; Philadelphia, : John Benjamins Pub. Co., 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Experimental semiotics [[electronic resource] ] : studies on the emergence and evolution of human communication / / edited by Bruno Galantucci, Simon Garrod
| Experimental semiotics [[electronic resource] ] : studies on the emergence and evolution of human communication / / edited by Bruno Galantucci, Simon Garrod |
| Pubbl/distr/stampa | Amsterdam ; ; Philadelphia, : John Benjamins Pub. Co., 2012 |
| Descrizione fisica | 1 online resource (167 p.) |
| Disciplina | 302.2/2 |
| Altri autori (Persone) |
GalantucciBruno
GarrodS. C (Simon C.) |
| Collana | Benjamins current topics |
| Soggetto topico |
Semiotics
Communication models Interpersonal communication Nonverbal communication |
| ISBN |
1-283-59426-9
9786613906717 90-272-7369-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Experimental Semiotics; Editorial page; Title page; LCC data; Table of contents; Experimental semiotics; 1. Experimental semiotics: Recent past of a growing discipline; 2. Summary of contributions in this volume; 3. Future directions; Notes; References; Systematicity and arbitrariness in novel communication systems; 1. Introduction; 2. Previous work; 3. Current approach; 4. Experiment; 4.1 Participants; 4.2 Apparatus; 4.3 Stimuli; 4.4 Rules of the game; 4.5 Procedure; 5. Results: An example sign system; 6. Results: Systematicity; 6.1 Measuring systematicity; 6.2 Coding for systematicity
6.3 Reliability6.4 Results; 6.5 Systematicity discussion; 7. Results: Arbitrariness; 7.1 Procedure; 7.2 Results; 7.3 Arbitrariness discussion; 8. Final discussion; Acknowledgments; Notes; References; Appendix A: Instructions to participants; Appendix B: Instructions for coding systematicity; Can iterated learning explain the emergence of graphical symbols?; 1. Introduction; 2. Theoretical approaches to the evolution of language; 3. Experiments on the evolution of graphical communication; 4. Comparing iterated learning with interactive communication; 4.1 Experiment; 4.2 Participants 4.3 Task and procedure4.4 Results; 4.4.1 Identification accuracy; 4.4.2 Complexity; 4.4.3 Convergence of signs; 4.5 Discussion; 5. General discussion and conclusions; Acknowledgements; Notes; References; Exploring the cognitive infrastructure of communication; 1. Introduction; 2. The role of conventions; 3. The present study; 4. The Tacit Communication Game; 5. Experiment 1; 5.1 Method; 5.1.1 Participants; 5.1.2 Equipment; 5.1.3 Procedure; 5.1.4 Materials; 5.2 Results; 6. Experiment 2; 6.1 Method; 6.1.1 Participants; 6.1.2 Equipment; 6.1.3 Procedure; 6.1.4 Materials; 6.2 Results 6.3 TCG communication strategies7. Experiment 3; 7.1 Method; 7.1.1 Participants; 7.1.2 Equipment; 7.1.3 Procedure; 7.1.4 Training; 7.1.5 Materials; 7.2 Results; 8. Summary and conclusions; Acknowledgments; Notes; References; The evolution of communication: Humans may be exceptional; 1. Introduction; 2. The nature of communication; and the two-step hypothesis of its emergence; 3. Three case studies of the emergence of communication; 3.1 Simulated Khepera robots; 3.2 The evolution of animal signals; 3.3 Ontogenetic ritualisation; 4. The Embodied Communication Game; 5. Discussion AcknowledgementsReferences; The effects of rapidity of fading on communication systems; 1. Method; 1.1 The game; 1.2 Participants; 2. Results; 2.1 Performance; 2.2 Communicative power; 2.3 Form recombination; 3. Discussion; Notes; References; Investigating how cultural transmission leads to the appearance of design without a designer in human communication systems; 1. Introduction; 2. Design without a designer; 3. Iterated language learning; 4. General methodology; 5. Recent studies; 5.1 The data bottleneck; 5.2 The memory bottleneck; 5.3 Another kind of bottleneck: Forcing expressivity 5.4 Increasing early transmission fidelity |
| Record Nr. | UNINA-9910820890003321 |
| Amsterdam ; ; Philadelphia, : John Benjamins Pub. Co., 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Image studies : theory and practice / / Sunil Manghani
| Image studies : theory and practice / / Sunil Manghani |
| Autore | Manghani Sunil |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | Abingdon, Oxon : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (298 p.) |
| Disciplina | 302.2/2 |
| Soggetto topico |
Visual communication
Visual sociology Popular culture Image (Philosophy) |
| Soggetto genere / forma | Electronic books. |
| Soggetto non controllato | UmU kursbok |
| ISBN |
0-203-13491-5
1-283-86241-7 1-136-48320-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Defining images -- pt. 2. Image practices. |
| Record Nr. | UNINA-9910462930103321 |
|
Manghani Sunil
|
||
| Abingdon, Oxon : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Image studies : a practical approach / / Sunil Manghani
| Image studies : a practical approach / / Sunil Manghani |
| Autore | Manghani Sunil |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | Abingdon, Oxon : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (298 p.) |
| Disciplina | 302.2/2 |
| Soggetto topico |
Visual communication
Visual sociology Popular culture Image (Philosophy) |
| ISBN |
1-136-48319-5
0-203-13491-5 1-283-86241-7 1-136-48320-9 |
| Classificazione | PER004030SOC052000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Defining images -- pt. 2. Image practices. |
| Altri titoli varianti | Image studies : a practical approach |
| Record Nr. | UNINA-9910786593303321 |
|
Manghani Sunil
|
||
| Abingdon, Oxon : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Image studies : a practical approach / / Sunil Manghani
| Image studies : a practical approach / / Sunil Manghani |
| Autore | Manghani Sunil |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | Abingdon, Oxon : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (298 p.) |
| Disciplina | 302.2/2 |
| Soggetto topico |
Visual communication
Visual sociology Popular culture Image (Philosophy) |
| ISBN |
1-136-48319-5
0-203-13491-5 1-283-86241-7 1-136-48320-9 |
| Classificazione | PER004030SOC052000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Defining images -- pt. 2. Image practices. |
| Altri titoli varianti | Image studies : a practical approach |
| Record Nr. | UNINA-9910827110603321 |
|
Manghani Sunil
|
||
| Abingdon, Oxon : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Multimodal studies : exploring issues and domains / / edited by Kay L. O'Halloran and Bradley A. Smith
| Multimodal studies : exploring issues and domains / / edited by Kay L. O'Halloran and Bradley A. Smith |
| Pubbl/distr/stampa | New York : , : Routledge, , 2011 |
| Descrizione fisica | 1 online resource (xvii, 269 pages) : illustrations |
| Disciplina | 302.2/2 |
| Altri autori (Persone) |
O'HalloranKay L
SmithBradley A |
| Collana | Routledge studies in multimodality |
| Soggetto topico |
Modality (Linguistics)
Semiotics |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-46111-0
9786613461117 1-136-81117-6 0-203-82884-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
1. Multimodal Studies -- Part I. Issues in Multimodal Studies -- 2. The Decomposability of Semiotic Modes -- 3. Speech and Writing: Intonation within Multimodal Studies -- 4. Visual Space and Ideology: A Critical Cognitive Analysis of Spatial Orientations in Advertising -- 5. The Music Table Revisited: Problems of Changing Levels of Detail and Abstraction in a Tangible Representation -- 6. Enregistering Identity in Indonesian Television Serials: A Multimodal Analysis -- 7. The Semiotics of Decoration -- Part II. Domains of Multimodal Studies -- 8. Multimodality and Social Actions in 'Personal Publishing' Text: From the German 'Poetry Album' to Web 2.0 'Social Network Sites' -- 9. Knowledge Communication in Green Corporate Marketing: A Multimodal Discourse Analysis of an Ecomagination Video -- 10. The Implications of Multimodality for Media Literacy -- 11. The Changing Pedagogic Landscape of Subject English in UK Classrooms --
12. Picture Books for Young Children of Different Ages: The Changing Relationships between Images and Words -- 13. Semiotisation Processes of Space: From Drawing Our Homes to Styling Them -- 14. Art vs. Computer Animation: Integrity and Technology in South Park. |
| Record Nr. | UNINA-9910461321403321 |
| New York : , : Routledge, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
