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Impact of e-commerce on consumers and small firms [[electronic resource] /] / edited by Salvatore Zappalà and Colin Gray
| Impact of e-commerce on consumers and small firms [[electronic resource] /] / edited by Salvatore Zappalà and Colin Gray |
| Pubbl/distr/stampa | Aldershot, England ; ; Burlington, VT, : Ashgate, c2006 |
| Descrizione fisica | 1 online resource (281 p.) |
| Disciplina | 381/.142 |
| Altri autori (Persone) |
ZappalàSalvatore
GrayColin |
| Soggetto topico |
Electronic commerce
Internet marketing Small business - Computer networks Consumer behavior |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-351-15598-9
1-281-09725-X 9786611097257 0-7546-8122-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction / Colin Gray and Salvatore Zappalà -- Stage models of ICT adoption in small firms / Colin Gray -- Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati -- Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappalà and Guido Sarchielli -- Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen -- E-business and small firms in London / Jane Tebbutt -- The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins -- E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner -- Internet marketing and the Portuguese marketplace / Rute Xavier and Francisco Costa Pereira -- E-marketing adoption in organizations / Abdel Monim Shaltoni -- World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford -- Website usability : cognitive versus activity theory approaches / Elvis Mazzoni -- Consumption on the Internet / Laura Sartori -- Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler -- Risk perception in online shopping / Marco G. Mariani and Salvatore Zappalà -- The fun side of the Internet / Daniele Scarpi -- Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini -- Conclusions : common themes and future perspectives / Salvatore Zappalà and Colin Gray. |
| Record Nr. | UNINA-9910451304203321 |
| Aldershot, England ; ; Burlington, VT, : Ashgate, c2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Impact of e-commerce on consumers and small firms [[electronic resource] /] / edited by Salvatore Zappalà and Colin Gray
| Impact of e-commerce on consumers and small firms [[electronic resource] /] / edited by Salvatore Zappalà and Colin Gray |
| Pubbl/distr/stampa | Aldershot, England ; ; Burlington, VT, : Ashgate, c2006 |
| Descrizione fisica | 1 online resource (281 p.) |
| Disciplina | 381/.142 |
| Altri autori (Persone) |
ZappalàSalvatore
GrayColin |
| Soggetto topico |
Electronic commerce
Internet marketing Small business - Computer networks Consumer behavior |
| ISBN |
1-351-15598-9
1-281-09725-X 9786611097257 0-7546-8122-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction / Colin Gray and Salvatore Zappalà -- Stage models of ICT adoption in small firms / Colin Gray -- Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati -- Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappalà and Guido Sarchielli -- Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen -- E-business and small firms in London / Jane Tebbutt -- The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins -- E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner -- Internet marketing and the Portuguese marketplace / Rute Xavier and Francisco Costa Pereira -- E-marketing adoption in organizations / Abdel Monim Shaltoni -- World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford -- Website usability : cognitive versus activity theory approaches / Elvis Mazzoni -- Consumption on the Internet / Laura Sartori -- Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler -- Risk perception in online shopping / Marco G. Mariani and Salvatore Zappalà -- The fun side of the Internet / Daniele Scarpi -- Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini -- Conclusions : common themes and future perspectives / Salvatore Zappalà and Colin Gray. |
| Record Nr. | UNINA-9910784988703321 |
| Aldershot, England ; ; Burlington, VT, : Ashgate, c2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||