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Chinese Electric Vehicle Trailblazers : Navigating the Future of Car Manufacturing / / by Jan Y. Yang, Yunyi Gu, Zi Ling Tan
Chinese Electric Vehicle Trailblazers : Navigating the Future of Car Manufacturing / / by Jan Y. Yang, Yunyi Gu, Zi Ling Tan
Autore Yang Jan Y
Edizione [1st ed. 2023.]
Pubbl/distr/stampa Cham : , : Springer International Publishing : , : Imprint : Springer, , 2023
Descrizione fisica 1 online resource (XIII, 134 p. 1 illus.)
Disciplina 338.476292
Collana Business Guides on the Go
Soggetto topico Automobile industry and trade
Marketing research
Business intelligence
International economic integration
Globalization
Marketing
Business consultants
Automotive Industry
Market Research and Competitive Intelligence
Emerging Markets and Globalization
Business Consulting
ISBN 3-031-25145-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Chinese EV Players: From followers to trailblazers -- 2. The history of the Chinese EV industry -- 3. An overview of the EV stakeholders in China -- 4. Electrification – Routes to the future -- 5. Smartification – the holy grail of EV -- 6 Chinese route to market -- 7. Avoiding the innovation curse -- 8. On the march to Globalia -- 9. Roadblocks to success 10. What the future has in store.
Record Nr. UNINA-9910686786003321
Yang Jan Y  
Cham : , : Springer International Publishing : , : Imprint : Springer, , 2023
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Chinese M&As in Germany : An Integration Oriented and Value Enhancing Story / / by Jan Y. Yang, Lei Chen, Zheng Tang
Chinese M&As in Germany : An Integration Oriented and Value Enhancing Story / / by Jan Y. Yang, Lei Chen, Zheng Tang
Autore Yang Jan Y
Edizione [1st ed. 2019.]
Pubbl/distr/stampa Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019
Descrizione fisica 1 online resource (XXIII, 129 p. 44 illus., 8 illus. in color.)
Disciplina 658.049
Collana Management for Professionals
Soggetto topico International business enterprises
Strategic planning
Leadership
Production management
Business enterprises - Finance
International Business
Business Strategy and Leadership
Operations Management
Corporate Finance
ISBN 3-319-99405-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto An Overview of Recent Chinese M&A Activities -- Case Studies -- Expert Interviews -- Challenge Accepted. .
Record Nr. UNINA-9910337805503321
Yang Jan Y  
Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The Pricing Puzzle : How to Understand and Create Impactful Pricing for Your Products / / by Jan Y. Yang
The Pricing Puzzle : How to Understand and Create Impactful Pricing for Your Products / / by Jan Y. Yang
Autore Yang Jan Y
Edizione [1st ed. 2020.]
Pubbl/distr/stampa Cham : , : Springer International Publishing : , : Imprint : Springer, , 2020
Descrizione fisica 1 online resource (173 pages)
Disciplina 658.816
Soggetto topico Business
Management science
Sales management
Consumer behavior
Strategic planning
Leadership
Business and Management
Sales and Distribution
Consumer Behavior
Business Strategy and Leadership
ISBN 3-030-50777-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Oh price - Prelude -- The Power of Choice -- The Color of Pricing -- Good Morning Coffee -- (In)dispensable Spicy Chicken Wings -- Grocery Box in Parts -- Random Thoughts Up in the Air -- Carpe Diem -- The Tale of the Midnight Diner -- The Burden of Fame -- A Pricing Perspective on Double Eleven -- The Premium Mass Product -- A Chilled Coke in Tehran -- We Love Dynamic Pricing -- The Conundrum of Price Cut -- Behind the Scenes of Price Elasticity -- Profit Phobia -- iPricing -- The Milky Solution to a Luxury Problem -- The Coffee Revolution -- The Woes of MUJI -- Why Do We Want Price Inceases -- The Moral of Pricing -- Price in Pieces -- The Pricing Stories Continue.
Record Nr. UNINA-9910427043503321
Yang Jan Y  
Cham : , : Springer International Publishing : , : Imprint : Springer, , 2020
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui