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Contemporary Retail Marketing in Emerging Economies : The Case of Ghana’s Supermarket Chains / / by David Eshun Yawson, Fred A. Yamoah
| Contemporary Retail Marketing in Emerging Economies : The Case of Ghana’s Supermarket Chains / / by David Eshun Yawson, Fred A. Yamoah |
| Autore | Yawson David Eshun |
| Edizione | [1st ed. 2022.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2022 |
| Descrizione fisica | 1 online resource (247 pages) |
| Disciplina |
780
658.80091724 |
| Collana | Palgrave Studies of Marketing in Emerging Economies |
| Soggetto topico |
Marketing - Africa
Retail trade - Africa Supermarkets International business enterprises Marketing Trade and Retail International Business African Business |
| ISBN | 3-031-11661-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1: Introduction to Contemporary Retail Marketing in Emerging Economies: Ghana’s Supermarket Chains -- Chapter 2: Modern Retail Marketing and Supermarket Loyalty Cards Programme -- Chapter 3: The TESCO Club Card Loyalty Programme - The Gold Standard -- Chapter 4: The Ghanaian Supermarket Industry -- Chapter 5: The Current Supermarket Chains Marketing Infrastructure in Ghana -- Chapter 6: The Next Generation of Supermarkets Marketing in Ghana -- Chapter 7: Value Capture and Beneficiary Stakeholders of the Next Generation of Supermarkets Marketing -- Chapter 8:Challenges, Paradoxes, Dilemmas and Strategies for Success of the Next Generation of Supermarkets Marketing. |
| Record Nr. | UNINA-9910616401103321 |
Yawson David Eshun
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2022 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Corporate Management Ecosystem in Emerging Economies : Global Perspectives / / edited by Fred A. Yamoah and Adnan ul Haque
| Corporate Management Ecosystem in Emerging Economies : Global Perspectives / / edited by Fred A. Yamoah and Adnan ul Haque |
| Edizione | [First edition.] |
| Pubbl/distr/stampa | Cham, Switzerland : , : Macmillan Palgrave, , [2023] |
| Descrizione fisica | 1 online resource (482 pages) |
| Disciplina | 658.4 |
| Soggetto topico | Corporate governance |
| ISBN | 3-031-41578-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Intro -- Contents -- Notes on Contributors -- List of Figures -- List of Tables -- Introduction to Corporate Management Ecosystem -- 1 Introduction -- 2 Core Concepts -- 3 Emerging Economies -- 4 Individual Chapter Analysis -- References -- Emerging Economies: Nature and Dynamics -- 1 Introduction -- 2 The Nature of Emerging Economies -- 3 The Dynamics Within Emerging Economies -- References -- The Effect of Sourcing Strategies on Supplier's Performance in the Upstream Oil and Gas Industry, Ghana -- 1 Introduction -- 2 Literature Review -- 3 Research Methodology -- 4 Results Findings and Discussions -- 5 Conclusion and Recommendations -- References -- Examining the Effect of Minimum Wage on Employment in the Malaysian Manufacturing Sector -- 1 Introduction -- 2 Literature Review -- 3 Materials and Methods -- 4 Results -- Descriptive Statistics Analysis -- Regression Analysis -- 5 Findings and Discussions -- 6 Conclusion -- References -- Leveraging International Student Mobility to Enhance the Competitiveness of Developing Countries in the Global Market -- 1 Introduction -- 2 Definition of International Student Mobility -- 3 Overview of the Benefits of International Student Mobility -- 4 Importance of Closing the Skills Gap in Developing Countries -- 5 Explanation of the Skills Gap -- 6 The Impact of the Skills Gap on the Competitiveness of Developing Countries -- 7 The Need for a Solution to Close the Skills Gap -- 8 The Role of International Student Mobility in Closing the Skills Gap -- 9 Evidence of the Effectiveness of International Student Mobility in Closing the Skills Gap -- 10 The Benefits of International Student Mobility for the Students and the Host Country -- 11 The Benefits of International Student Mobility for Developing Countries.
12 Challenges and Opportunities in Implementing International Student Mobility -- 13 Conclusion -- References -- Corporate Governance as a Catalyst to Performance of Banks in Ghana: The Moderating Role of Firm Controls and Strategy -- 1 Introduction -- 2 Literature Review -- 3 Hypotheses Development -- 4 Research Methodology -- 5 Results, Findings and Discussion -- Descriptive Statistics (Table 1) -- 6 Conclusion and Recommendations -- Establish Good Relationship Between Board of Directors and Management -- Promote Good Corporate Governance -- Develop New Strategies and Have Firm Controls over Management -- References -- A Framework for Understanding Agribusiness Stakeholders Decision-Making Dynamics in the Pesticide Industry of Pakistan -- 1 Introduction -- 2 Literature Review and Hypotheses Development -- Theory of Planned Behavior -- Pesticides -- Farmers Attitude Toward Pesticide Use -- Protective Behavior Concerning Pesticide Use -- Knowledge of Pesticide Use -- Attitude Toward Pesticide Use -- Past Health Experience with Pesticides -- Intention on Pesticide Use -- Knowledge of Pesticides Use Toward Protective Behavior Concerning Pesticides Use -- Intention to Reduce Pesticides Use Toward Protective Behavior Concerning Pesticides Use -- Past Health Experience with Pesticides Toward Protective Behavior Concerning Pesticides Use -- Mediating Effect of Attitude Toward Pesticides Use on the Relationship Between Knowledge of Pesticides and Farmers' Protective Behavior Concerning Pesticides Use -- Mediating Effect Attitude Toward Pesticides Use on the Relationship between Intention to Reduce Pesticides Use and Farmers' Protective Behavior Concerning Pesticides Use -- Mediating Role of the Attitude Toward Pesticides on the Relationship Between Past Health Experience with Pesticide and Farmers' Protective Behavior Concerning Pesticide Use. Research Framework -- 3 Research Methodology -- 4 Data Analysis -- Reliability Analysis -- Kaiser-Meyer-Olkin (KMO) and Bartlett's Test -- Response Rate -- Respondent Demographics -- Crop Type -- Experience of Respondents -- Age of the Respondent -- Qualification of Respondents -- Discriminant Validity -- Correlation -- Structural Equation Modeling -- Summary of the Findings (Table 11) -- 5 Conclusion -- 6 Suggestions -- 7 Limitation and Recommendation -- References -- Innovation Management in the Public Sector: How Leaders Oversee Employees' Innovative Work Behaviour? -- 1 Introduction -- 2 Theory and Hypotheses Development -- Leadership and Innovative Work Behaviour -- Leadership and Job Autonomy -- Job Autonomy and Innovative Work Behaviour -- Leadership, Job Autonomy and Innovative Work Behaviour -- 3 Research Methodology -- Design and Participants -- Measures -- Analysis Strategy -- Hypothesis Testing -- 4 Results -- 5 Findings and Discussions -- Theoretical Implications -- Practical Implications -- Limitations and Future Recommendations -- 6 Conclusion -- References -- Challenges and Implications of Cryptocurrencies, Central Bank Digital Currencies, and Electronic Money -- 1 Introduction -- 2 Can Bitcoin Serve as a Medium of Exchange? -- 3 What Are the Risks Associated with Cryptocurrencies? -- Legal Certainty and Sound Governance -- Money Laundering: Terrorist Activities and Illicit Activities -- 4 Cyber Security and Operational Resilience -- 5 Market Integrity and Bitcoin -- Data Privacy and Portability -- Consumer and Investor Protection -- Tax Compliance -- Monetary and Financial: Hedging and Monetary Policy Transmission -- The International Trading System -- 6 Fair Competition: Cross-border Effectiveness -- 7 Recommendations -- 8 Conclusion -- References -- On the Prospects of Sustainable Tourism in Bangladesh. 1 Introduction -- 2 Literature Review -- The Concept of Sustainable Tourism -- 3 Bangladesh in Terms of Sustainable Tourism -- 4 Tourist Destinations in some Major Cities of Bangladesh -- Dhaka -- Chittagong -- Sylhet -- 5 Sundarbans -- 6 Marketing and Developmental Strategies -- Strategies in Sylhet -- Strategies in Chittagong -- Strategies in Dhaka -- 7 Challenges Related to Sustainable Tourism in Bangladesh -- 8 Recent Progress (in Terms of Sustainable Tourism) -- 9 Recommendations -- 10 Conclusion -- References -- Impact of Bank's Customer Relationship Management on Customer Satisfaction and Loyalty of SMEs: The Moderating Role of Advisory Services and Capacity Building -- 1 Introduction -- 2 Literature Review -- SMEs in Ghana -- Product and Service Innovation Success -- Knowledge Management on Customer Satisfaction -- Functional Diversity -- Strategic Alignment -- Organizational Capabilities -- Competitive Environment -- Product/Service Characteristics -- Role of Advisory Services in the Relationship Between Customer Focus and Customer Satisfaction -- Empirical Review of Literature -- 3 Research Methodology -- 4 Results, Findings and Discussions -- Measurement of Validity and Reliability -- Measurement of Scales -- Common Method Variance -- Quantitative Data Analysis Procedure -- Demographic Description (Table 1) -- Test of Homogeneity (Table 2) -- Organizational Capabilities and Success of Product/Service Innovation -- Competitive Environment and Success of Product/Service Innovation -- Product/Service Characteristics and Success of Product/Service Innovation -- Moderating Role of Functional Diversity -- Moderating Role of Functional Diversity in the Organizational Capability and the Success of Product/Service Innovation Relationship. Moderating Role of Functional Diversity in the Competitive Environment and the Success of Product/Service Innovation Relationship -- Moderating Role of Strategic Alignment -- Moderating Role of Strategic Alignment in the Organizational Capability and the Success of Product/Service Innovation Relationship -- Moderating Role of Strategic Alignment in the Competitive Environment and the Success of Product/Service Innovation Relationship -- Moderating Role of Strategic Alignment in the Product Characteristics and the Success of Product/Service Innovation Relationship -- 5 Qualitative Case Study Data Analysis -- 6 Conclusion and Recommendations -- References -- Identifying the Global Demand for Cross-Border Higher Education of Malaysian Public Universities -- 1 Introduction -- 2 Enrolment Patterns -- 3 Results and Discussions -- 4 Conclusion and Policy Implications -- References -- Business Schools and Their Connections with the Labour Market: An Exploratory Analysis of Pakistani Public Universities -- 1 Introduction -- 2 Literature Review -- 3 Research Methodology -- 4 Findings and Discussions -- 5 Conclusion and Recommendations -- References -- Accountability Systems of Non-governmental Organisations (NGOs): Case Study from Ghana -- 1 Introduction -- 2 Literature Review -- Institutional Theory -- The Theoretical Framework for the Study -- 3 Research Methodology -- 4 Findings and Discussions -- 5 Conclusion and Recommendations -- References -- Iran's Challenges in Maintaining Sustainable Development: From the Lens of Ecotourism -- 1 Introduction -- 2 Literature Review -- 3 Research Methodology -- 4 Findings and Discussions -- 5 Conclusion and Recommendations -- References -- Emerging Economies in Eastern Europe: Corporate Social Responsibility -- 1 Introduction -- 2 Literature Review -- The Growing Role of CSR in Emerging Economies. CSR Outlook in Emerging Economies of Eastern Europe. |
| Record Nr. | UNINA-9910799482903321 |
| Cham, Switzerland : , : Macmillan Palgrave, , [2023] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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