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The bloomberg way : a guide for reporters and editors / / editor-in-chief Matthew Winkler ; with Jennifer Sondag , standards editor ; Americas
| The bloomberg way : a guide for reporters and editors / / editor-in-chief Matthew Winkler ; with Jennifer Sondag , standards editor ; Americas |
| Autore | Winkler Matthew |
| Edizione | [Twenty-fifth anniversary edition.] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, , 2014 |
| Descrizione fisica | 1 online resource (300 p.) |
| Disciplina | 070.4/4965 |
| Collana | Bloomberg |
| Soggetto topico | Journalism, Commercial |
| ISBN |
1-118-84231-6
1-118-84233-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
The Bloomberg Way: A Guide for Reporters and Editors; Copyright; Contents; Introduction; Acknowledgments; Chapter 1: The Bloomberg Way; Guiding Principles; Ethical Standards; Chapter 2: The Five Fs; Chapter 3: The Four-Paragraph Lead; Headlines; Leads; Size and Scope; Reinforcing the Lead; Quotations; Details; Nut Paragraphs; To Be Sure; Chapter 4: Show, Don't Tell; Characterizations; Assertions; Anecdotes; Chapter 5: Writing Well Matters; Precision and Brevity; Jargon; Clichés; Word Echoes; Tense and Voice; Concise Writing; Chapter 6: Preparation; How to Prepare; Source Development
Curtain-Raisers Templates; Chapter 7: Headlines; Improving Headlines; Headline Style; Grammar and Punctuation; Stand-Alone Headlines; Story Subheads; Avoiding Headline Errors; Chapter 8: Covering News; Breaking News; News Releases; Attribution; Anonymous Sources; Corrections; Sending Corrections; Rumor and Speculation; Media Summaries; Story Mechanics; Complete Coverage; Chapter 9: People; Interviewing; Obituaries; Chapter 10: Enterprise; Idea to Story; Preparing a Pitch; Types of Enterprise; Reporting; A Model of Reporting; Writing the Story; Chapter 11: Ethics; Working for Bloomberg Covering Bloomberg Fairness; Public Responsibilities; Endorsements and Paying Our Way; Plagiarism; Access; Transparency; Accuracy; Contests; Conduct; Libel; Red Flags; Avoiding a Libel Claim; Chapter 12: How We Work; Reporters; Interviewing; Accuracy; Editors; Editing Checklist; Bloomberg First Word; Going Online; Chapter 13: The Data Advantage; More News-Inspired Functions; Functions for Markets; Functions for Stocks; Functions for Bonds; Functions for Currencies; Functions for Commodities; Functions for Companies; Functions for Economies; Functions for Government Chapter 14: Five Easy Pieces Chapter 15: Markets; How to Cover Markets; Four Pillars of Market Reporting; Writing Market Leads; Keeping Stories Fresh; Technical Analysis; Markets Enterprise; Stocks; Themes for Stocks; Bonds; Government Bonds; Themes for Government Bonds; Corporate Bonds; Themes for Corporate Bonds; Swaps; Money Markets; Currencies; Covering Currency Markets; Themes for Currencies; Commodities; Themes for Commodities; Chapter 16: Companies; Market Perspective; Debt; Earnings; Mergers and Acquisitions; Valuation; Value Comparisons; Financing; Initial Public Offerings; Bond Sales Repurchases and Dividends Company Exclusives; Chapter 17: Economies; Covering Economies; Economy Enterprise; Chapter 18: Government; Follow the Money; Financing Government; Opinion Polls; Government Exclusives; Chapter 19: Grammar; Agreement of Subject and Verb; Commas; Hyphens; Only; Which and That; Has and Have; Who and Whom; Chapter 20: Words and Terms |
| Record Nr. | UNINA-9910787866303321 |
Winkler Matthew
|
||
| Hoboken, New Jersey : , : John Wiley & Sons, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The bloomberg way : a guide for reporters and editors / / editor-in-chief Matthew Winkler ; with Jennifer Sondag , standards editor ; Americas
| The bloomberg way : a guide for reporters and editors / / editor-in-chief Matthew Winkler ; with Jennifer Sondag , standards editor ; Americas |
| Autore | Winkler Matthew |
| Edizione | [Twenty-fifth anniversary edition.] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, , 2014 |
| Descrizione fisica | 1 online resource (300 p.) |
| Disciplina | 070.4/4965 |
| Collana | Bloomberg |
| Soggetto topico | Journalism, Commercial |
| ISBN |
1-118-84231-6
1-118-84233-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
The Bloomberg Way: A Guide for Reporters and Editors; Copyright; Contents; Introduction; Acknowledgments; Chapter 1: The Bloomberg Way; Guiding Principles; Ethical Standards; Chapter 2: The Five Fs; Chapter 3: The Four-Paragraph Lead; Headlines; Leads; Size and Scope; Reinforcing the Lead; Quotations; Details; Nut Paragraphs; To Be Sure; Chapter 4: Show, Don't Tell; Characterizations; Assertions; Anecdotes; Chapter 5: Writing Well Matters; Precision and Brevity; Jargon; Clichés; Word Echoes; Tense and Voice; Concise Writing; Chapter 6: Preparation; How to Prepare; Source Development
Curtain-Raisers Templates; Chapter 7: Headlines; Improving Headlines; Headline Style; Grammar and Punctuation; Stand-Alone Headlines; Story Subheads; Avoiding Headline Errors; Chapter 8: Covering News; Breaking News; News Releases; Attribution; Anonymous Sources; Corrections; Sending Corrections; Rumor and Speculation; Media Summaries; Story Mechanics; Complete Coverage; Chapter 9: People; Interviewing; Obituaries; Chapter 10: Enterprise; Idea to Story; Preparing a Pitch; Types of Enterprise; Reporting; A Model of Reporting; Writing the Story; Chapter 11: Ethics; Working for Bloomberg Covering Bloomberg Fairness; Public Responsibilities; Endorsements and Paying Our Way; Plagiarism; Access; Transparency; Accuracy; Contests; Conduct; Libel; Red Flags; Avoiding a Libel Claim; Chapter 12: How We Work; Reporters; Interviewing; Accuracy; Editors; Editing Checklist; Bloomberg First Word; Going Online; Chapter 13: The Data Advantage; More News-Inspired Functions; Functions for Markets; Functions for Stocks; Functions for Bonds; Functions for Currencies; Functions for Commodities; Functions for Companies; Functions for Economies; Functions for Government Chapter 14: Five Easy Pieces Chapter 15: Markets; How to Cover Markets; Four Pillars of Market Reporting; Writing Market Leads; Keeping Stories Fresh; Technical Analysis; Markets Enterprise; Stocks; Themes for Stocks; Bonds; Government Bonds; Themes for Government Bonds; Corporate Bonds; Themes for Corporate Bonds; Swaps; Money Markets; Currencies; Covering Currency Markets; Themes for Currencies; Commodities; Themes for Commodities; Chapter 16: Companies; Market Perspective; Debt; Earnings; Mergers and Acquisitions; Valuation; Value Comparisons; Financing; Initial Public Offerings; Bond Sales Repurchases and Dividends Company Exclusives; Chapter 17: Economies; Covering Economies; Economy Enterprise; Chapter 18: Government; Follow the Money; Financing Government; Opinion Polls; Government Exclusives; Chapter 19: Grammar; Agreement of Subject and Verb; Commas; Hyphens; Only; Which and That; Has and Have; Who and Whom; Chapter 20: Words and Terms |
| Record Nr. | UNINA-9910820559103321 |
|
Winkler Matthew
|
||
| Hoboken, New Jersey : , : John Wiley & Sons, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The Bloomberg way [[electronic resource] ] : a guide for reporters and editors / / Matthew Winkler
| The Bloomberg way [[electronic resource] ] : a guide for reporters and editors / / Matthew Winkler |
| Autore | Winkler Matthew |
| Edizione | [[12th ed.].] |
| Pubbl/distr/stampa | Hoboken, N.J., : Bloomberg Press, 2012 |
| Descrizione fisica | 1 online resource (398 p.) |
| Disciplina | 070.4/4965 |
| Collana | Bloomberg |
| Soggetto topico | Journalism, Commercial |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-299-31427-9
1-118-14988-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
The Bloomberg Way: A Guide for Reporters and Editors; Contents; Introduction; Acknowledgments; Chapter 1: The Bloomberg Way; Chapter 2: Principles; Chapter 3: The Five Fs; Chapter 4: The Four-Paragraph Lead; Headlines; Leads; Size and Scope; Reinforcing the Lead; Quotations; Details; Nut Paragraphs; To Be Sure; Chapter 5: Five Easy Pieces; Chapter 6: Show, Don't Tell; Characterizations; Assertions; Anecdotes; Chapter 7: Writing Well Matters; Precision and Brevity; Jargon; Cliches; Word Echoes; Tense and Voice; Story Length; Chapter 8: Headlines; Chapter 9: Preparation; Collecting String
Top 10sCurtain-Raisers; Templates; Chapter 10: Covering News; Breaking News; News Releases; Rumor and Speculation; Media Summaries; Complete Coverage; Chapter 11: Ethics; Fairness; Public Responsibilities; Endorsements; Plagiarism; Working for Bloomberg; Transparency; Covering Bloomberg; Accuracy; Corrections; Sending Corrections; Sourcing; Attribution; Anonymous Sources; Conduct; Libel; Red Flags; Avoiding Libel; Chapter 12: Enterprise; Idea to Story; Preparing a Pitch; Types of Enterprise; Reporting; A Model of Reporting; Organizing the Story; The Rest of the Story Chapter 13: Chart of the DayChapter 14: How We Work; Reporters; Interviewing; Accuracy; Editors; Editing Checklist; Team Leaders; Bureau Chiefs; Chapter 15: Markets; How to Cover Markets; Four Pillars of Market Coverage; Writing Market Leads; Keeping Market Stories Fresh; Weekly Perspective; Technical Analysis; Functions for Markets; Stocks; Stock Market Leads; Themes for Stocks; Functions for Stocks; Bonds; Government Bonds; Themes for Government Bonds; Government Bond Leads; Corporate Bonds; Themes for Corporate Bonds; Swaps; Money Markets; Functions for Bonds; Currencies Covering Currency MarketsThemes for Currencies; Functions for Currencies; Commodities; Themes for Commodities; Functions for Commodities; Chapter 16: Companies; Market Perspective; Shares Up and Down; Debt; Credit-Default Swaps; Earnings; Mergers and Acquisitions; Valuation; Value Comparisons; Financing; Initial Public Offerings; Bond Sales; Repurchases and Dividends; Functions for Companies; Chapter 17: Economies; Covering Economies; Functions for Economies; Chapter 18: Politics and Policy; Follow the Money; Financing Government; Opinion Polls; Chapter 19: People; Chapter 20: Stories Story HeadlinesStyle and Punctuation; Stand-Alone Headlines; Subheadlines; Trashlines; Datelines; Bylines; Links; Coding; Updates; Summaries; Fairness for Summaries; Voices; Sending to Newspapers; AV; Chapter 21: Questions; Stock Activity; Equity and Debt Sales; Loans and Lines of Credit; Management Changes; Stock Buybacks; Dividend Payments; Interest and Principal Payments; Mergers and Acquisitions; Bankruptcies; Litigation; Regulation; Products and Services; Property, Plant and Equipment; Contracts and Agreements; Chapter 22: Grammar; Agreement of Subject and Verb; Commas; Hyphens; Only That |
| Record Nr. | UNINA-9910457497803321 |
|
Winkler Matthew
|
||
| Hoboken, N.J., : Bloomberg Press, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The Bloomberg way [[electronic resource] ] : a guide for reporters and editors / / Matthew Winkler
| The Bloomberg way [[electronic resource] ] : a guide for reporters and editors / / Matthew Winkler |
| Autore | Winkler Matthew |
| Edizione | [[12th ed.].] |
| Pubbl/distr/stampa | Hoboken, N.J., : Bloomberg Press, 2012 |
| Descrizione fisica | 1 online resource (398 p.) |
| Disciplina | 070.4/4965 |
| Collana | Bloomberg |
| Soggetto topico | Journalism, Commercial |
| ISBN |
1-299-31427-9
1-118-14988-2 |
| Classificazione | REF026000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
The Bloomberg Way: A Guide for Reporters and Editors; Contents; Introduction; Acknowledgments; Chapter 1: The Bloomberg Way; Chapter 2: Principles; Chapter 3: The Five Fs; Chapter 4: The Four-Paragraph Lead; Headlines; Leads; Size and Scope; Reinforcing the Lead; Quotations; Details; Nut Paragraphs; To Be Sure; Chapter 5: Five Easy Pieces; Chapter 6: Show, Don't Tell; Characterizations; Assertions; Anecdotes; Chapter 7: Writing Well Matters; Precision and Brevity; Jargon; Cliches; Word Echoes; Tense and Voice; Story Length; Chapter 8: Headlines; Chapter 9: Preparation; Collecting String
Top 10sCurtain-Raisers; Templates; Chapter 10: Covering News; Breaking News; News Releases; Rumor and Speculation; Media Summaries; Complete Coverage; Chapter 11: Ethics; Fairness; Public Responsibilities; Endorsements; Plagiarism; Working for Bloomberg; Transparency; Covering Bloomberg; Accuracy; Corrections; Sending Corrections; Sourcing; Attribution; Anonymous Sources; Conduct; Libel; Red Flags; Avoiding Libel; Chapter 12: Enterprise; Idea to Story; Preparing a Pitch; Types of Enterprise; Reporting; A Model of Reporting; Organizing the Story; The Rest of the Story Chapter 13: Chart of the DayChapter 14: How We Work; Reporters; Interviewing; Accuracy; Editors; Editing Checklist; Team Leaders; Bureau Chiefs; Chapter 15: Markets; How to Cover Markets; Four Pillars of Market Coverage; Writing Market Leads; Keeping Market Stories Fresh; Weekly Perspective; Technical Analysis; Functions for Markets; Stocks; Stock Market Leads; Themes for Stocks; Functions for Stocks; Bonds; Government Bonds; Themes for Government Bonds; Government Bond Leads; Corporate Bonds; Themes for Corporate Bonds; Swaps; Money Markets; Functions for Bonds; Currencies Covering Currency MarketsThemes for Currencies; Functions for Currencies; Commodities; Themes for Commodities; Functions for Commodities; Chapter 16: Companies; Market Perspective; Shares Up and Down; Debt; Credit-Default Swaps; Earnings; Mergers and Acquisitions; Valuation; Value Comparisons; Financing; Initial Public Offerings; Bond Sales; Repurchases and Dividends; Functions for Companies; Chapter 17: Economies; Covering Economies; Functions for Economies; Chapter 18: Politics and Policy; Follow the Money; Financing Government; Opinion Polls; Chapter 19: People; Chapter 20: Stories Story HeadlinesStyle and Punctuation; Stand-Alone Headlines; Subheadlines; Trashlines; Datelines; Bylines; Links; Coding; Updates; Summaries; Fairness for Summaries; Voices; Sending to Newspapers; AV; Chapter 21: Questions; Stock Activity; Equity and Debt Sales; Loans and Lines of Credit; Management Changes; Stock Buybacks; Dividend Payments; Interest and Principal Payments; Mergers and Acquisitions; Bankruptcies; Litigation; Regulation; Products and Services; Property, Plant and Equipment; Contracts and Agreements; Chapter 22: Grammar; Agreement of Subject and Verb; Commas; Hyphens; Only That |
| Record Nr. | UNINA-9910781438503321 |
|
Winkler Matthew
|
||
| Hoboken, N.J., : Bloomberg Press, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||