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Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi
| Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi |
| Autore | Raghavarao Damaraju |
| Pubbl/distr/stampa | Boca Raton : , : CRC Press, Taylor & Francis, , 2011 |
| Descrizione fisica | 1 online resource (194 p.) |
| Disciplina | 658.8/343 |
| Altri autori (Persone) |
WileyJames B
ChitturiPallavi |
| Soggetto topico |
Conjoint analysis (Marketing)
Consumers' preferences |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-429-13228-X
1-4200-9997-3 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front cover; Contents; Preface; About the Authors; Chapter 1: Introduction; Chapter 2: Some Statistical Concepts; Chapter 3: Generic Designs; Chapter 4: Designs with Ordered Attributes; Chapter 5: Reducing Choice Set Sizes; Chapter 6: Availability (Cross-Effects) Designs; Chapter 7: Sequential Methods; Chapter 8: Mixture Designs; References; Index; Back cover |
| Record Nr. | UNINA-9910459898703321 |
Raghavarao Damaraju
|
||
| Boca Raton : , : CRC Press, Taylor & Francis, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi
| Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi |
| Autore | Raghavarao Damaraju |
| Pubbl/distr/stampa | Boca Raton : , : CRC Press, Taylor & Francis, , 2011 |
| Descrizione fisica | 1 online resource (194 p.) |
| Disciplina | 658.8/343 |
| Altri autori (Persone) |
WileyJames B
ChitturiPallavi |
| Soggetto topico |
Conjoint analysis (Marketing)
Consumers' preferences |
| ISBN |
0-429-13228-X
1-4200-9997-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front cover; Contents; Preface; About the Authors; Chapter 1: Introduction; Chapter 2: Some Statistical Concepts; Chapter 3: Generic Designs; Chapter 4: Designs with Ordered Attributes; Chapter 5: Reducing Choice Set Sizes; Chapter 6: Availability (Cross-Effects) Designs; Chapter 7: Sequential Methods; Chapter 8: Mixture Designs; References; Index; Back cover |
| Record Nr. | UNINA-9910785004403321 |
|
Raghavarao Damaraju
|
||
| Boca Raton : , : CRC Press, Taylor & Francis, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi
| Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi |
| Autore | Raghavarao Damaraju |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Boca Raton, Fla., : CRC Press, c2011 |
| Descrizione fisica | 1 online resource (194 p.) |
| Disciplina | 658.8/343 |
| Altri autori (Persone) |
WileyJames B
ChitturiPallavi |
| Soggetto topico |
Conjoint analysis (Marketing)
Consumers' preferences |
| ISBN |
1-04-006640-2
0-429-13228-X 1-4200-9997-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front cover; Contents; Preface; About the Authors; Chapter 1: Introduction; Chapter 2: Some Statistical Concepts; Chapter 3: Generic Designs; Chapter 4: Designs with Ordered Attributes; Chapter 5: Reducing Choice Set Sizes; Chapter 6: Availability (Cross-Effects) Designs; Chapter 7: Sequential Methods; Chapter 8: Mixture Designs; References; Index; Back cover |
| Record Nr. | UNINA-9910808669903321 |
|
Raghavarao Damaraju
|
||
| Boca Raton, Fla., : CRC Press, c2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||