Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi |
Autore | Raghavarao Damaraju |
Pubbl/distr/stampa | Boca Raton : , : CRC Press, Taylor & Francis, , 2011 |
Descrizione fisica | 1 online resource (194 p.) |
Disciplina | 658.8/343 |
Altri autori (Persone) |
WileyJames B
ChitturiPallavi |
Soggetto topico |
Conjoint analysis (Marketing)
Consumers' preferences |
Soggetto genere / forma | Electronic books. |
ISBN |
0-429-13228-X
1-4200-9997-3 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front cover; Contents; Preface; About the Authors; Chapter 1: Introduction; Chapter 2: Some Statistical Concepts; Chapter 3: Generic Designs; Chapter 4: Designs with Ordered Attributes; Chapter 5: Reducing Choice Set Sizes; Chapter 6: Availability (Cross-Effects) Designs; Chapter 7: Sequential Methods; Chapter 8: Mixture Designs; References; Index; Back cover |
Record Nr. | UNINA-9910459898703321 |
Raghavarao Damaraju
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Boca Raton : , : CRC Press, Taylor & Francis, , 2011 | ||
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Lo trovi qui: Univ. Federico II | ||
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Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi |
Autore | Raghavarao Damaraju |
Pubbl/distr/stampa | Boca Raton : , : CRC Press, Taylor & Francis, , 2011 |
Descrizione fisica | 1 online resource (194 p.) |
Disciplina | 658.8/343 |
Altri autori (Persone) |
WileyJames B
ChitturiPallavi |
Soggetto topico |
Conjoint analysis (Marketing)
Consumers' preferences |
ISBN |
0-429-13228-X
1-4200-9997-3 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front cover; Contents; Preface; About the Authors; Chapter 1: Introduction; Chapter 2: Some Statistical Concepts; Chapter 3: Generic Designs; Chapter 4: Designs with Ordered Attributes; Chapter 5: Reducing Choice Set Sizes; Chapter 6: Availability (Cross-Effects) Designs; Chapter 7: Sequential Methods; Chapter 8: Mixture Designs; References; Index; Back cover |
Record Nr. | UNINA-9910785004403321 |
Raghavarao Damaraju
![]() |
||
Boca Raton : , : CRC Press, Taylor & Francis, , 2011 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Choice-based conjoint analysis : models and designs / / Damaraju Raghavarao, James B. Wiley, Pallavi Chitturi |
Autore | Raghavarao Damaraju |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Boca Raton : , : CRC Press, Taylor & Francis, , 2011 |
Descrizione fisica | 1 online resource (194 p.) |
Disciplina | 658.8/343 |
Altri autori (Persone) |
WileyJames B
ChitturiPallavi |
Soggetto topico |
Conjoint analysis (Marketing)
Consumers' preferences |
ISBN |
1-04-006640-2
0-429-13228-X 1-4200-9997-3 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front cover; Contents; Preface; About the Authors; Chapter 1: Introduction; Chapter 2: Some Statistical Concepts; Chapter 3: Generic Designs; Chapter 4: Designs with Ordered Attributes; Chapter 5: Reducing Choice Set Sizes; Chapter 6: Availability (Cross-Effects) Designs; Chapter 7: Sequential Methods; Chapter 8: Mixture Designs; References; Index; Back cover |
Record Nr. | UNINA-9910808669903321 |
Raghavarao Damaraju
![]() |
||
Boca Raton : , : CRC Press, Taylor & Francis, , 2011 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|