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Multimodal metaphor [[electronic resource] /] / edited by Charles J. Forceville, Eduardo Urios-Aparisi
| Multimodal metaphor [[electronic resource] /] / edited by Charles J. Forceville, Eduardo Urios-Aparisi |
| Pubbl/distr/stampa | Berlin ; ; New York, : Mouton de Gruyter, c2009 |
| Descrizione fisica | 1 online resource (486 p.) |
| Disciplina | 302.2 |
| Altri autori (Persone) |
ForcevilleCh (Charles)
Urios-AparisiEduardo <1964-> |
| Collana | Applications of cognitive linguistics |
| Soggetto topico |
Metaphor
Figures of speech |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-282-34534-6
9786612345340 |
| Classificazione | ET 425 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- Table of contents -- List of contributors -- Preface -- I. Setting the Scene -- Chapter 1. Introduction -- Chapter 2. Non-verbal and multimodal metaphor in a cognitivist framework: Agendas for research -- II. Multimodal Metaphor in Advertising -- Chapter 3. Brand images: Multimodal metaphor in corporate branding messages -- Chapter 4. Cutting across the senses: Imagery in winespeak and audiovisual promotion -- Chapter 5. Interaction of multimodal metaphor and metonymy in TV commercials: Four case studies -- Chapter 6. Nonverbal and multimodal manifestations of metaphors and metonymies: A case study -- III. Multimodal Metaphor in Political Cartoons -- Chapter 7. Visual metaphor versus verbal metaphor: A unified account -- Chapter 8. Metaphor in political cartoons: Exploring audience responses -- Chapter 9. Image alignment in multimodal metaphor -- Chapter 10. Visual metaphoric conceptualization in editorial cartoons -- IV. Metaphors of Emotion in Comics, Manga, and Animation -- Chapter 11. Anger in Asterix: The metaphorical representation of anger in comics and animated films -- Chapter 12. Pictorial metaphors of emotion in Japanese comics -- V. Metaphor in Spoken Language and Co-Speech Gesture -- Chapter 13. Words, gestures, and beyond: Forms of multimodal metaphor in the use of spoken language -- Chapter 14. Metonymy first, metaphor second: A cognitive semiotic approach to multimodal figures of thought in co-speech gesture -- VI. Metaphor Involving Music and Sound -- Chapter 15. Music, language, and multimodal metaphor -- Chapter 16. The role of non-verbal sound and music in multimodal metaphor -- VII. Metaphor and Film -- Chapter 17. Multimodal metaphor in classical film theory from the 1920's to the 1950's -- Chapter 18. Multimodal expressions of the HUMAN VICTIM IS ANIMAL metaphor in horror films -- Back matter |
| Record Nr. | UNINA-9910455108003321 |
| Berlin ; ; New York, : Mouton de Gruyter, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Multimodal metaphor [[electronic resource] /] / edited by Charles J. Forceville, Eduardo Urios-Aparisi
| Multimodal metaphor [[electronic resource] /] / edited by Charles J. Forceville, Eduardo Urios-Aparisi |
| Pubbl/distr/stampa | Berlin ; ; New York, : Mouton de Gruyter, c2009 |
| Descrizione fisica | 1 online resource (486 p.) |
| Disciplina | 302.2 |
| Altri autori (Persone) |
ForcevilleCh (Charles)
Urios-AparisiEduardo <1964-> |
| Collana | Applications of cognitive linguistics |
| Soggetto topico |
Metaphor
Figures of speech |
| Soggetto non controllato |
Cognitive linguistics
pragmatics visual communication |
| ISBN |
1-282-34534-6
9786612345340 |
| Classificazione | ET 425 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- Table of contents -- List of contributors -- Preface -- I. Setting the Scene -- Chapter 1. Introduction -- Chapter 2. Non-verbal and multimodal metaphor in a cognitivist framework: Agendas for research -- II. Multimodal Metaphor in Advertising -- Chapter 3. Brand images: Multimodal metaphor in corporate branding messages -- Chapter 4. Cutting across the senses: Imagery in winespeak and audiovisual promotion -- Chapter 5. Interaction of multimodal metaphor and metonymy in TV commercials: Four case studies -- Chapter 6. Nonverbal and multimodal manifestations of metaphors and metonymies: A case study -- III. Multimodal Metaphor in Political Cartoons -- Chapter 7. Visual metaphor versus verbal metaphor: A unified account -- Chapter 8. Metaphor in political cartoons: Exploring audience responses -- Chapter 9. Image alignment in multimodal metaphor -- Chapter 10. Visual metaphoric conceptualization in editorial cartoons -- IV. Metaphors of Emotion in Comics, Manga, and Animation -- Chapter 11. Anger in Asterix: The metaphorical representation of anger in comics and animated films -- Chapter 12. Pictorial metaphors of emotion in Japanese comics -- V. Metaphor in Spoken Language and Co-Speech Gesture -- Chapter 13. Words, gestures, and beyond: Forms of multimodal metaphor in the use of spoken language -- Chapter 14. Metonymy first, metaphor second: A cognitive semiotic approach to multimodal figures of thought in co-speech gesture -- VI. Metaphor Involving Music and Sound -- Chapter 15. Music, language, and multimodal metaphor -- Chapter 16. The role of non-verbal sound and music in multimodal metaphor -- VII. Metaphor and Film -- Chapter 17. Multimodal metaphor in classical film theory from the 1920's to the 1950's -- Chapter 18. Multimodal expressions of the HUMAN VICTIM IS ANIMAL metaphor in horror films -- Back matter |
| Record Nr. | UNINA-9910778208803321 |
| Berlin ; ; New York, : Mouton de Gruyter, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Multimodal metaphor / / edited by Charles J. Forceville, Eduardo Urios-Aparisi
| Multimodal metaphor / / edited by Charles J. Forceville, Eduardo Urios-Aparisi |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Berlin ; ; New York, : Mouton de Gruyter, c2009 |
| Descrizione fisica | 1 online resource (486 p.) |
| Disciplina | 302.2 |
| Altri autori (Persone) |
ForcevilleCh (Charles)
Urios-AparisiEduardo <1964-> |
| Collana | Applications of cognitive linguistics |
| Soggetto topico |
Metaphor
Figures of speech |
| ISBN |
1-282-34534-6
9786612345340 |
| Classificazione | ET 425 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- Table of contents -- List of contributors -- Preface -- I. Setting the Scene -- Chapter 1. Introduction -- Chapter 2. Non-verbal and multimodal metaphor in a cognitivist framework: Agendas for research -- II. Multimodal Metaphor in Advertising -- Chapter 3. Brand images: Multimodal metaphor in corporate branding messages -- Chapter 4. Cutting across the senses: Imagery in winespeak and audiovisual promotion -- Chapter 5. Interaction of multimodal metaphor and metonymy in TV commercials: Four case studies -- Chapter 6. Nonverbal and multimodal manifestations of metaphors and metonymies: A case study -- III. Multimodal Metaphor in Political Cartoons -- Chapter 7. Visual metaphor versus verbal metaphor: A unified account -- Chapter 8. Metaphor in political cartoons: Exploring audience responses -- Chapter 9. Image alignment in multimodal metaphor -- Chapter 10. Visual metaphoric conceptualization in editorial cartoons -- IV. Metaphors of Emotion in Comics, Manga, and Animation -- Chapter 11. Anger in Asterix: The metaphorical representation of anger in comics and animated films -- Chapter 12. Pictorial metaphors of emotion in Japanese comics -- V. Metaphor in Spoken Language and Co-Speech Gesture -- Chapter 13. Words, gestures, and beyond: Forms of multimodal metaphor in the use of spoken language -- Chapter 14. Metonymy first, metaphor second: A cognitive semiotic approach to multimodal figures of thought in co-speech gesture -- VI. Metaphor Involving Music and Sound -- Chapter 15. Music, language, and multimodal metaphor -- Chapter 16. The role of non-verbal sound and music in multimodal metaphor -- VII. Metaphor and Film -- Chapter 17. Multimodal metaphor in classical film theory from the 1920's to the 1950's -- Chapter 18. Multimodal expressions of the HUMAN VICTIM IS ANIMAL metaphor in horror films -- Back matter |
| Record Nr. | UNINA-9910811426603321 |
| Berlin ; ; New York, : Mouton de Gruyter, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Prosody and humor / / edited by Salvatore Attardo, Manuela Maria Wagner and Eduardo Urios-Aparisi
| Prosody and humor / / edited by Salvatore Attardo, Manuela Maria Wagner and Eduardo Urios-Aparisi |
| Pubbl/distr/stampa | Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2013] |
| Descrizione fisica | 1 online resource (198 pages) |
| Disciplina | 808.7 |
| Altri autori (Persone) |
AttardoSalvatore <1962->
Urios-AparisiEduardo <1964-> WagnerManuela |
| Collana | Benjamins current topics |
| Soggetto topico |
Versification
Wit and humor |
| Soggetto genere / forma | Electronic books. |
| ISBN | 90-272-7118-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Recognizing sarcasm without language : a cross-linguistic study of English and Cantonese / Henry S. Cheang and Marc D. Pell -- Prosodic and multimodal markers of humor in conversation / Salvatore Attardo, Lucy Pickering, and Amanda Baker -- Prosody in spontaneous humor : evidence for encryption / Thomas Flamson, Gregory A. Bryant, and H. Clark Barrett -- Formulaic jokes in interaction : the prosody of riddle openings / Christy Bird -- Verbal irony in the wild / Gregory A. Bryant -- Rich pitch : the humorous effects of deaccent and L+H pitch accent / Ann Wennerstrom -- Does prosody play a specific role in conversational humor? / Roxane Bertrand and Béatrice Priego-Valverde -- Prosody of humor in Sex and the City / Eduardo Urios-Aparisi and Manuela Wagner. |
| Record Nr. | UNINA-9910453762903321 |
| Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2013] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Prosody and humor / / edited by Salvatore Attardo, Manuela Maria Wagner and Eduardo Urios-Aparisi
| Prosody and humor / / edited by Salvatore Attardo, Manuela Maria Wagner and Eduardo Urios-Aparisi |
| Pubbl/distr/stampa | Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2013] |
| Descrizione fisica | 1 online resource (198 pages) |
| Disciplina | 808.7 |
| Altri autori (Persone) |
AttardoSalvatore <1962->
Urios-AparisiEduardo <1964-> WagnerManuela |
| Collana | Benjamins current topics |
| Soggetto topico |
Versification
Wit and humor |
| ISBN | 90-272-7118-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Recognizing sarcasm without language : a cross-linguistic study of English and Cantonese / Henry S. Cheang and Marc D. Pell -- Prosodic and multimodal markers of humor in conversation / Salvatore Attardo, Lucy Pickering, and Amanda Baker -- Prosody in spontaneous humor : evidence for encryption / Thomas Flamson, Gregory A. Bryant, and H. Clark Barrett -- Formulaic jokes in interaction : the prosody of riddle openings / Christy Bird -- Verbal irony in the wild / Gregory A. Bryant -- Rich pitch : the humorous effects of deaccent and L+H pitch accent / Ann Wennerstrom -- Does prosody play a specific role in conversational humor? / Roxane Bertrand and Béatrice Priego-Valverde -- Prosody of humor in Sex and the City / Eduardo Urios-Aparisi and Manuela Wagner. |
| Record Nr. | UNINA-9910790784403321 |
| Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2013] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Prosody and humor / / edited by Salvatore Attardo, Manuela Maria Wagner and Eduardo Urios-Aparisi
| Prosody and humor / / edited by Salvatore Attardo, Manuela Maria Wagner and Eduardo Urios-Aparisi |
| Pubbl/distr/stampa | Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2013] |
| Descrizione fisica | 1 online resource (198 pages) |
| Disciplina | 808.7 |
| Altri autori (Persone) |
AttardoSalvatore <1962->
Urios-AparisiEduardo <1964-> WagnerManuela |
| Collana | Benjamins current topics |
| Soggetto topico |
Versification
Wit and humor |
| ISBN | 90-272-7118-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Recognizing sarcasm without language : a cross-linguistic study of English and Cantonese / Henry S. Cheang and Marc D. Pell -- Prosodic and multimodal markers of humor in conversation / Salvatore Attardo, Lucy Pickering, and Amanda Baker -- Prosody in spontaneous humor : evidence for encryption / Thomas Flamson, Gregory A. Bryant, and H. Clark Barrett -- Formulaic jokes in interaction : the prosody of riddle openings / Christy Bird -- Verbal irony in the wild / Gregory A. Bryant -- Rich pitch : the humorous effects of deaccent and L+H pitch accent / Ann Wennerstrom -- Does prosody play a specific role in conversational humor? / Roxane Bertrand and Béatrice Priego-Valverde -- Prosody of humor in Sex and the City / Eduardo Urios-Aparisi and Manuela Wagner. |
| Record Nr. | UNINA-9910807243003321 |
| Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2013] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||