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Crowded Airwaves: Campaign Advertising in Elections
| Crowded Airwaves: Campaign Advertising in Elections |
| Autore | Thurber James A |
| Pubbl/distr/stampa | [Place of publication not identified], : Brookings Institution Press, 2000 |
| ISBN |
9780585365938
9780815765930 0-585-36593-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910455190303321 |
Thurber James A
|
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| [Place of publication not identified], : Brookings Institution Press, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Crowded airwaves: campaign advertising in elections
| Crowded airwaves: campaign advertising in elections |
| Autore | Thurber James A |
| Pubbl/distr/stampa | [Place of publication not identified], : Brookings Institution Press, 2000 |
| Descrizione fisica | 1 online resource (vii, 187 pages) : illustrations |
| Disciplina | 324.7/3/0973 |
| Soggetto topico | Advertising, Political |
| ISBN |
0-8157-8455-4
9780585365938 9780815765930 0-585-36593-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction / David A. Dulio, Candice J. Nelson, and James A. Thurber -- 2. Effectiveness of negative political advertising / Richard R. Lau and Lee Sigelman -- 3. Eliminate the negative? Categories of analysis for political advertisements / Kathleen Hall Jamieson, Paul Waldman, and Susan Sherr -- 4. How negative campaigning enhances knowledge of Senate elections / Kim Fridkin Kahn and Patrick J. Kenney -- 5. Agenda setting and campaign advertising in congressional elections / Paul S. Herrnson and Kelly D. Patterson -- 6. "Basic rule" voting: campaign impact on party- and approval-based voting / Shanto Iyengar and John R. Petrocik -- 7. How issue ads have reshaped American politics / Darrell M. West -- 8. Summary and conclusions / David A. Dulio, Candice J. Nelson, and James A. Thurber. |
| Record Nr. | UNINA-9910778983303321 |
|
Thurber James A
|
||
| [Place of publication not identified], : Brookings Institution Press, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||