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Marketing in an audiology practice / / Brian Taylor, AuD ; contributors, Curtis J. Alcock [and five others]
| Marketing in an audiology practice / / Brian Taylor, AuD ; contributors, Curtis J. Alcock [and five others] |
| Autore | Taylor Brian |
| Pubbl/distr/stampa | San Diego, California : , : Plural Publishing, , 2015 |
| Descrizione fisica | 1 online resource (393 p.) |
| Disciplina | 617.80068 |
| Soggetto topico | Audiology |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-59756-796-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Introduction; Contributors; 1. Developing aStrategy and Brand for Your Practice: Pillar-of-Community Marketing; 2. Using Marketing to Shape People's Attitudes to Hearing Care; 3. A Practical Guide to a Marketing Strategy and Plan; 4. Marketing in a Modern Practice: A Real-World Perspective; 5. Disease State Marketing and Interventional Audiology; 6. Social Media and Digital Marketing; 7. Marketing University and Other Nonprofit Audiology Clinics; Index |
| Record Nr. | UNINA-9910460873203321 |
Taylor Brian
|
||
| San Diego, California : , : Plural Publishing, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Marketing in an audiology practice / / Brian Taylor, AuD ; contributors, Curtis J. Alcock [and five others]
| Marketing in an audiology practice / / Brian Taylor, AuD ; contributors, Curtis J. Alcock [and five others] |
| Autore | Taylor Brian |
| Pubbl/distr/stampa | San Diego, California : , : Plural Publishing, , 2015 |
| Descrizione fisica | 1 online resource (393 p.) |
| Disciplina | 617.80068 |
| Soggetto topico | Audiology |
| ISBN | 1-59756-796-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Introduction; Contributors; 1. Developing aStrategy and Brand for Your Practice: Pillar-of-Community Marketing; 2. Using Marketing to Shape People's Attitudes to Hearing Care; 3. A Practical Guide to a Marketing Strategy and Plan; 4. Marketing in a Modern Practice: A Real-World Perspective; 5. Disease State Marketing and Interventional Audiology; 6. Social Media and Digital Marketing; 7. Marketing University and Other Nonprofit Audiology Clinics; Index |
| Record Nr. | UNINA-9910797294703321 |
|
Taylor Brian
|
||
| San Diego, California : , : Plural Publishing, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Marketing in an audiology practice / / Brian Taylor, AuD ; contributors, Curtis J. Alcock [and five others]
| Marketing in an audiology practice / / Brian Taylor, AuD ; contributors, Curtis J. Alcock [and five others] |
| Autore | Taylor Brian |
| Pubbl/distr/stampa | San Diego, California : , : Plural Publishing, , 2015 |
| Descrizione fisica | 1 online resource (393 p.) |
| Disciplina | 617.80068 |
| Soggetto topico | Audiology |
| ISBN | 1-59756-796-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Introduction; Contributors; 1. Developing aStrategy and Brand for Your Practice: Pillar-of-Community Marketing; 2. Using Marketing to Shape People's Attitudes to Hearing Care; 3. A Practical Guide to a Marketing Strategy and Plan; 4. Marketing in a Modern Practice: A Real-World Perspective; 5. Disease State Marketing and Interventional Audiology; 6. Social Media and Digital Marketing; 7. Marketing University and Other Nonprofit Audiology Clinics; Index |
| Record Nr. | UNINA-9910827094103321 |
|
Taylor Brian
|
||
| San Diego, California : , : Plural Publishing, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||