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Lifescale : how to live a more creative, productive and happy life / / Brian Solis
Lifescale : how to live a more creative, productive and happy life / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , [2019]
Descrizione fisica 1 online resource (305 pages)
Disciplina 153.733
Soggetto topico Distraction (Psychology)
Information technology - Social aspects
ISBN 1-119-53585-9
1-119-53587-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Realize -- Awaken -- Refocus -- Believe -- Rekindle -- Reconsider -- Value -- Reorient -- Silence -- Liberate -- Purpose -- Energize -- Visualize -- Dive.
Altri titoli varianti How to live a more creative, productive and happy life
Record Nr. UNINA-9910793601103321
Solis Brian  
Hoboken, New Jersey : , : Wiley, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Lifescale : how to live a more creative, productive and happy life / / Brian Solis
Lifescale : how to live a more creative, productive and happy life / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : Wiley, , [2019]
Descrizione fisica 1 online resource (305 pages)
Disciplina 153.733
Soggetto topico Distraction (Psychology)
Information technology - Social aspects
ISBN 1-119-53585-9
1-119-53587-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Realize -- Awaken -- Refocus -- Believe -- Rekindle -- Reconsider -- Value -- Reorient -- Silence -- Liberate -- Purpose -- Energize -- Visualize -- Dive.
Altri titoli varianti How to live a more creative, productive and happy life
Record Nr. UNINA-9910808702903321
Solis Brian  
Hoboken, New Jersey : , : Wiley, , [2019]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
What's the future of business? [[electronic resource] ] : changing the way businesses create experiences / / Brian Solis
What's the future of business? [[electronic resource] ] : changing the way businesses create experiences / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2013
Descrizione fisica 1 online resource (x, 218 p.)
Disciplina 658.4/06
Soggetto topico Customer relations
Customer services
Social media
Consumers
Soggetto genere / forma Electronic books.
ISBN 1-299-31478-3
1-118-45714-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Copyright; What's the Future of Business?: Changing the Way Businesses Create Experiences; Contents; Business . . . Meet Design; 0: Total Recall; The Voice of the Empowered Customer; So what?; What are customers to align with if we don't first define it? What do we want them to be a part of?; Are You Experienced?; #InnovateorDie; 1: Sorry, we're Closed: How to Survive Digital Darwinism; Disruptive Technology Is a Catalyst for Change, Not the Reason; The question is at what point does emerging technology or new behavior become disruptive?; 2: The Journey of Business Transformation
There's a Hero in Every One of UsThe Great Myth of Technology; This is the end of business as usual.; 3: Meet the New Generation of Customers . . . Generation C; So, how well do you know Gen Y? Let's find out . . .; Widening the View from Generation Y to Generation C; Different Times Call for Different Measures; 4: The New Customer Hierarchy; A New Era of Social Service: Promoting the Experiences of Customers; The Broken Link of Social Media Customer Service; But, if getting closer to customers is a key objective, why do many businesses neglect the first mile of customer experiences?
Connecting the Dots in Social Media to Improve ExperiencesAnswer this question: What is the experience you want customers to have?; 5: The DIM Light at the end of the Funnel; Funnel Vision: Without Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment of truth, how do you fare and what shared experiences are awaiting your customer?; 7: The Ultimate Moment of Truth; The Ultimate Moment of Truth; Your work must focus on expressions, not impressions.; 8: Opening a Window into New Consumerism; Discovery Disrupted
Opening the Door to a New Generation of Connected ConsumerismOpening the Windows to Digital Influence; 9: The Dynamic Customer Journey; The importance of the influence loop cannot be overstated. It affects every stage of the journey, every moment of truth.; 10: Inside the Ellipse: Embarking on the Dynamic Customer Journey; Formulation (Stimulus); Role Model: TOMS; Precommerce (Zero Moment of Truth); Role Model: Giantnerd; Commerce (First Moment of Truth); If you think that product experiences are out of your realm of responsibility, think again.; Postcommerce (Ultimate Moment of Truth)
Role Model: Giffgaff11: Improving the UMOT to Optimize the ZMOT; 12: The Six Pillars of Social Commerce: Understanding the Psychology of Engagement; Hear No Evil. See No Evil. Speak No Evil.; However, the truth is that new media did not ""invent"" conversations, experiences, or opinions.; The A.R.T. of Engagement; The Psychology of Social Commerce; Heuristic Number 1: Social Proof-Follow the Crowd; Heuristic Number 2: Authority-The Guiding Light; Heuristic Number 3: Scarcity-Less Is More; Heuristic Number 4: Liking-Builds Bonds and Trust; Heuristic Number 5: Consistency
Heuristic Number 6: Reciprocity-Pay It Forward
Record Nr. UNINA-9910465135403321
Solis Brian  
Hoboken, N.J., : John Wiley & Sons, c2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
What's the future of business? [[electronic resource] ] : changing the way businesses create experiences / / Brian Solis
What's the future of business? [[electronic resource] ] : changing the way businesses create experiences / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2013
Descrizione fisica 1 online resource (x, 218 p.)
Disciplina 658.4/06
Soggetto topico Customer relations
Customer services
Social media
Consumers
ISBN 1-299-31478-3
1-118-45714-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Copyright; What's the Future of Business?: Changing the Way Businesses Create Experiences; Contents; Business . . . Meet Design; 0: Total Recall; The Voice of the Empowered Customer; So what?; What are customers to align with if we don't first define it? What do we want them to be a part of?; Are You Experienced?; #InnovateorDie; 1: Sorry, we're Closed: How to Survive Digital Darwinism; Disruptive Technology Is a Catalyst for Change, Not the Reason; The question is at what point does emerging technology or new behavior become disruptive?; 2: The Journey of Business Transformation
There's a Hero in Every One of UsThe Great Myth of Technology; This is the end of business as usual.; 3: Meet the New Generation of Customers . . . Generation C; So, how well do you know Gen Y? Let's find out . . .; Widening the View from Generation Y to Generation C; Different Times Call for Different Measures; 4: The New Customer Hierarchy; A New Era of Social Service: Promoting the Experiences of Customers; The Broken Link of Social Media Customer Service; But, if getting closer to customers is a key objective, why do many businesses neglect the first mile of customer experiences?
Connecting the Dots in Social Media to Improve ExperiencesAnswer this question: What is the experience you want customers to have?; 5: The DIM Light at the end of the Funnel; Funnel Vision: Without Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment of truth, how do you fare and what shared experiences are awaiting your customer?; 7: The Ultimate Moment of Truth; The Ultimate Moment of Truth; Your work must focus on expressions, not impressions.; 8: Opening a Window into New Consumerism; Discovery Disrupted
Opening the Door to a New Generation of Connected ConsumerismOpening the Windows to Digital Influence; 9: The Dynamic Customer Journey; The importance of the influence loop cannot be overstated. It affects every stage of the journey, every moment of truth.; 10: Inside the Ellipse: Embarking on the Dynamic Customer Journey; Formulation (Stimulus); Role Model: TOMS; Precommerce (Zero Moment of Truth); Role Model: Giantnerd; Commerce (First Moment of Truth); If you think that product experiences are out of your realm of responsibility, think again.; Postcommerce (Ultimate Moment of Truth)
Role Model: Giffgaff11: Improving the UMOT to Optimize the ZMOT; 12: The Six Pillars of Social Commerce: Understanding the Psychology of Engagement; Hear No Evil. See No Evil. Speak No Evil.; However, the truth is that new media did not ""invent"" conversations, experiences, or opinions.; The A.R.T. of Engagement; The Psychology of Social Commerce; Heuristic Number 1: Social Proof-Follow the Crowd; Heuristic Number 2: Authority-The Guiding Light; Heuristic Number 3: Scarcity-Less Is More; Heuristic Number 4: Liking-Builds Bonds and Trust; Heuristic Number 5: Consistency
Heuristic Number 6: Reciprocity-Pay It Forward
Record Nr. UNINA-9910792191303321
Solis Brian  
Hoboken, N.J., : John Wiley & Sons, c2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
What's the future of business? : changing the way businesses create experiences / / Brian Solis
What's the future of business? : changing the way businesses create experiences / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, N.J., : John Wiley & Sons, c2013
Descrizione fisica 1 online resource (x, 218 p.)
Disciplina 658.4/06
Soggetto topico Customer relations
Customer services
Social media
Consumers
ISBN 1-299-31478-3
1-118-45714-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Copyright; What's the Future of Business?: Changing the Way Businesses Create Experiences; Contents; Business . . . Meet Design; 0: Total Recall; The Voice of the Empowered Customer; So what?; What are customers to align with if we don't first define it? What do we want them to be a part of?; Are You Experienced?; #InnovateorDie; 1: Sorry, we're Closed: How to Survive Digital Darwinism; Disruptive Technology Is a Catalyst for Change, Not the Reason; The question is at what point does emerging technology or new behavior become disruptive?; 2: The Journey of Business Transformation
There's a Hero in Every One of UsThe Great Myth of Technology; This is the end of business as usual.; 3: Meet the New Generation of Customers . . . Generation C; So, how well do you know Gen Y? Let's find out . . .; Widening the View from Generation Y to Generation C; Different Times Call for Different Measures; 4: The New Customer Hierarchy; A New Era of Social Service: Promoting the Experiences of Customers; The Broken Link of Social Media Customer Service; But, if getting closer to customers is a key objective, why do many businesses neglect the first mile of customer experiences?
Connecting the Dots in Social Media to Improve ExperiencesAnswer this question: What is the experience you want customers to have?; 5: The DIM Light at the end of the Funnel; Funnel Vision: Without Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment of truth, how do you fare and what shared experiences are awaiting your customer?; 7: The Ultimate Moment of Truth; The Ultimate Moment of Truth; Your work must focus on expressions, not impressions.; 8: Opening a Window into New Consumerism; Discovery Disrupted
Opening the Door to a New Generation of Connected ConsumerismOpening the Windows to Digital Influence; 9: The Dynamic Customer Journey; The importance of the influence loop cannot be overstated. It affects every stage of the journey, every moment of truth.; 10: Inside the Ellipse: Embarking on the Dynamic Customer Journey; Formulation (Stimulus); Role Model: TOMS; Precommerce (Zero Moment of Truth); Role Model: Giantnerd; Commerce (First Moment of Truth); If you think that product experiences are out of your realm of responsibility, think again.; Postcommerce (Ultimate Moment of Truth)
Role Model: Giffgaff11: Improving the UMOT to Optimize the ZMOT; 12: The Six Pillars of Social Commerce: Understanding the Psychology of Engagement; Hear No Evil. See No Evil. Speak No Evil.; However, the truth is that new media did not ""invent"" conversations, experiences, or opinions.; The A.R.T. of Engagement; The Psychology of Social Commerce; Heuristic Number 1: Social Proof-Follow the Crowd; Heuristic Number 2: Authority-The Guiding Light; Heuristic Number 3: Scarcity-Less Is More; Heuristic Number 4: Liking-Builds Bonds and Trust; Heuristic Number 5: Consistency
Heuristic Number 6: Reciprocity-Pay It Forward
Altri titoli varianti What is the future of business?
Record Nr. UNINA-9910808247703321
Solis Brian  
Hoboken, N.J., : John Wiley & Sons, c2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
X : the experience when business meets design / / Brian Solis
X : the experience when business meets design / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : John Wiley & Sons, , 2015
Descrizione fisica 1 online resource (258 pages)
Disciplina 658.8/27
Soggetto topico Branding (Marketing)
Internet marketing
Customer relations
Web sites - Design
Soggetto genere / forma Electronic books.
ISBN 1-118-52680-5
1-119-17252-7
1-118-52639-2
Classificazione BUS000000BUS043000BUS016000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Machine generated contents note: 1.0 This is X 1.1 CX=$ 1.2 Mediumism=The Message 1.3 The Gift of Perspective 2.0 Nature vs. Nurture 2.1 Skeumorphis 2.2 Business Meets Design 2.3 Moments of Truth 3.0 Circle of Rife 3.1 CX Redux 3.2 The Grid 4.0 Digital First 4.1 Design for Humans 4.2 BX + UX + CX = X 4.3 Human Alogorithm 5.0 Maps Are Us 5.1 Journey Mapping 5.2 Experience Maps 6.0 Holy Persona 6.1 Storytelling 6.2 Storyboarding 7.0 Experience Flow 8.0 X is Alive! 8.1 Apple's Universe 9.0 This is Water Index .
Record Nr. UNINA-9910131544603321
Solis Brian  
Hoboken, New Jersey : , : John Wiley & Sons, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
X : the experience when business meets design / / Brian Solis
X : the experience when business meets design / / Brian Solis
Autore Solis Brian
Edizione [1st edition]
Pubbl/distr/stampa Hoboken, New Jersey : , : John Wiley & Sons, , 2015
Descrizione fisica 1 online resource (258 pages)
Disciplina 658.8/27
Soggetto topico Branding (Marketing)
Internet marketing
Customer relations
Web sites - Design
ISBN 1-118-52680-5
1-119-17252-7
1-118-52639-2
Classificazione BUS000000BUS043000BUS016000
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Machine generated contents note: 1.0 This is X 1.1 CX=$ 1.2 Mediumism=The Message 1.3 The Gift of Perspective 2.0 Nature vs. Nurture 2.1 Skeumorphis 2.2 Business Meets Design 2.3 Moments of Truth 3.0 Circle of Rife 3.1 CX Redux 3.2 The Grid 4.0 Digital First 4.1 Design for Humans 4.2 BX + UX + CX = X 4.3 Human Alogorithm 5.0 Maps Are Us 5.1 Journey Mapping 5.2 Experience Maps 6.0 Holy Persona 6.1 Storytelling 6.2 Storyboarding 7.0 Experience Flow 8.0 X is Alive! 8.1 Apple's Universe 9.0 This is Water Index .
Record Nr. UNINA-9910830103803321
Solis Brian  
Hoboken, New Jersey : , : John Wiley & Sons, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui