Lifescale : how to live a more creative, productive and happy life / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , [2019] |
Descrizione fisica | 1 online resource (305 pages) |
Disciplina | 153.733 |
Soggetto topico |
Distraction (Psychology)
Information technology - Social aspects |
ISBN |
1-119-53585-9
1-119-53587-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Realize -- Awaken -- Refocus -- Believe -- Rekindle -- Reconsider -- Value -- Reorient -- Silence -- Liberate -- Purpose -- Energize -- Visualize -- Dive. |
Altri titoli varianti | How to live a more creative, productive and happy life |
Record Nr. | UNINA-9910793601103321 |
Solis Brian
![]() |
||
Hoboken, New Jersey : , : Wiley, , [2019] | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Lifescale : how to live a more creative, productive and happy life / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , [2019] |
Descrizione fisica | 1 online resource (305 pages) |
Disciplina | 153.733 |
Soggetto topico |
Distraction (Psychology)
Information technology - Social aspects |
ISBN |
1-119-53585-9
1-119-53587-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Realize -- Awaken -- Refocus -- Believe -- Rekindle -- Reconsider -- Value -- Reorient -- Silence -- Liberate -- Purpose -- Energize -- Visualize -- Dive. |
Altri titoli varianti | How to live a more creative, productive and happy life |
Record Nr. | UNINA-9910808702903321 |
Solis Brian
![]() |
||
Hoboken, New Jersey : , : Wiley, , [2019] | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
What's the future of business? [[electronic resource] ] : changing the way businesses create experiences / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, c2013 |
Descrizione fisica | 1 online resource (x, 218 p.) |
Disciplina | 658.4/06 |
Soggetto topico |
Customer relations
Customer services Social media Consumers |
Soggetto genere / forma | Electronic books. |
ISBN |
1-299-31478-3
1-118-45714-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Copyright; What's the Future of Business?: Changing the Way Businesses Create Experiences; Contents; Business . . . Meet Design; 0: Total Recall; The Voice of the Empowered Customer; So what?; What are customers to align with if we don't first define it? What do we want them to be a part of?; Are You Experienced?; #InnovateorDie; 1: Sorry, we're Closed: How to Survive Digital Darwinism; Disruptive Technology Is a Catalyst for Change, Not the Reason; The question is at what point does emerging technology or new behavior become disruptive?; 2: The Journey of Business Transformation
There's a Hero in Every One of UsThe Great Myth of Technology; This is the end of business as usual.; 3: Meet the New Generation of Customers . . . Generation C; So, how well do you know Gen Y? Let's find out . . .; Widening the View from Generation Y to Generation C; Different Times Call for Different Measures; 4: The New Customer Hierarchy; A New Era of Social Service: Promoting the Experiences of Customers; The Broken Link of Social Media Customer Service; But, if getting closer to customers is a key objective, why do many businesses neglect the first mile of customer experiences? Connecting the Dots in Social Media to Improve ExperiencesAnswer this question: What is the experience you want customers to have?; 5: The DIM Light at the end of the Funnel; Funnel Vision: Without Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment of truth, how do you fare and what shared experiences are awaiting your customer?; 7: The Ultimate Moment of Truth; The Ultimate Moment of Truth; Your work must focus on expressions, not impressions.; 8: Opening a Window into New Consumerism; Discovery Disrupted Opening the Door to a New Generation of Connected ConsumerismOpening the Windows to Digital Influence; 9: The Dynamic Customer Journey; The importance of the influence loop cannot be overstated. It affects every stage of the journey, every moment of truth.; 10: Inside the Ellipse: Embarking on the Dynamic Customer Journey; Formulation (Stimulus); Role Model: TOMS; Precommerce (Zero Moment of Truth); Role Model: Giantnerd; Commerce (First Moment of Truth); If you think that product experiences are out of your realm of responsibility, think again.; Postcommerce (Ultimate Moment of Truth) Role Model: Giffgaff11: Improving the UMOT to Optimize the ZMOT; 12: The Six Pillars of Social Commerce: Understanding the Psychology of Engagement; Hear No Evil. See No Evil. Speak No Evil.; However, the truth is that new media did not ""invent"" conversations, experiences, or opinions.; The A.R.T. of Engagement; The Psychology of Social Commerce; Heuristic Number 1: Social Proof-Follow the Crowd; Heuristic Number 2: Authority-The Guiding Light; Heuristic Number 3: Scarcity-Less Is More; Heuristic Number 4: Liking-Builds Bonds and Trust; Heuristic Number 5: Consistency Heuristic Number 6: Reciprocity-Pay It Forward |
Record Nr. | UNINA-9910465135403321 |
Solis Brian
![]() |
||
Hoboken, N.J., : John Wiley & Sons, c2013 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
What's the future of business? [[electronic resource] ] : changing the way businesses create experiences / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, c2013 |
Descrizione fisica | 1 online resource (x, 218 p.) |
Disciplina | 658.4/06 |
Soggetto topico |
Customer relations
Customer services Social media Consumers |
ISBN |
1-299-31478-3
1-118-45714-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Copyright; What's the Future of Business?: Changing the Way Businesses Create Experiences; Contents; Business . . . Meet Design; 0: Total Recall; The Voice of the Empowered Customer; So what?; What are customers to align with if we don't first define it? What do we want them to be a part of?; Are You Experienced?; #InnovateorDie; 1: Sorry, we're Closed: How to Survive Digital Darwinism; Disruptive Technology Is a Catalyst for Change, Not the Reason; The question is at what point does emerging technology or new behavior become disruptive?; 2: The Journey of Business Transformation
There's a Hero in Every One of UsThe Great Myth of Technology; This is the end of business as usual.; 3: Meet the New Generation of Customers . . . Generation C; So, how well do you know Gen Y? Let's find out . . .; Widening the View from Generation Y to Generation C; Different Times Call for Different Measures; 4: The New Customer Hierarchy; A New Era of Social Service: Promoting the Experiences of Customers; The Broken Link of Social Media Customer Service; But, if getting closer to customers is a key objective, why do many businesses neglect the first mile of customer experiences? Connecting the Dots in Social Media to Improve ExperiencesAnswer this question: What is the experience you want customers to have?; 5: The DIM Light at the end of the Funnel; Funnel Vision: Without Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment of truth, how do you fare and what shared experiences are awaiting your customer?; 7: The Ultimate Moment of Truth; The Ultimate Moment of Truth; Your work must focus on expressions, not impressions.; 8: Opening a Window into New Consumerism; Discovery Disrupted Opening the Door to a New Generation of Connected ConsumerismOpening the Windows to Digital Influence; 9: The Dynamic Customer Journey; The importance of the influence loop cannot be overstated. It affects every stage of the journey, every moment of truth.; 10: Inside the Ellipse: Embarking on the Dynamic Customer Journey; Formulation (Stimulus); Role Model: TOMS; Precommerce (Zero Moment of Truth); Role Model: Giantnerd; Commerce (First Moment of Truth); If you think that product experiences are out of your realm of responsibility, think again.; Postcommerce (Ultimate Moment of Truth) Role Model: Giffgaff11: Improving the UMOT to Optimize the ZMOT; 12: The Six Pillars of Social Commerce: Understanding the Psychology of Engagement; Hear No Evil. See No Evil. Speak No Evil.; However, the truth is that new media did not ""invent"" conversations, experiences, or opinions.; The A.R.T. of Engagement; The Psychology of Social Commerce; Heuristic Number 1: Social Proof-Follow the Crowd; Heuristic Number 2: Authority-The Guiding Light; Heuristic Number 3: Scarcity-Less Is More; Heuristic Number 4: Liking-Builds Bonds and Trust; Heuristic Number 5: Consistency Heuristic Number 6: Reciprocity-Pay It Forward |
Record Nr. | UNINA-9910792191303321 |
Solis Brian
![]() |
||
Hoboken, N.J., : John Wiley & Sons, c2013 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
What's the future of business? : changing the way businesses create experiences / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, c2013 |
Descrizione fisica | 1 online resource (x, 218 p.) |
Disciplina | 658.4/06 |
Soggetto topico |
Customer relations
Customer services Social media Consumers |
ISBN |
1-299-31478-3
1-118-45714-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Copyright; What's the Future of Business?: Changing the Way Businesses Create Experiences; Contents; Business . . . Meet Design; 0: Total Recall; The Voice of the Empowered Customer; So what?; What are customers to align with if we don't first define it? What do we want them to be a part of?; Are You Experienced?; #InnovateorDie; 1: Sorry, we're Closed: How to Survive Digital Darwinism; Disruptive Technology Is a Catalyst for Change, Not the Reason; The question is at what point does emerging technology or new behavior become disruptive?; 2: The Journey of Business Transformation
There's a Hero in Every One of UsThe Great Myth of Technology; This is the end of business as usual.; 3: Meet the New Generation of Customers . . . Generation C; So, how well do you know Gen Y? Let's find out . . .; Widening the View from Generation Y to Generation C; Different Times Call for Different Measures; 4: The New Customer Hierarchy; A New Era of Social Service: Promoting the Experiences of Customers; The Broken Link of Social Media Customer Service; But, if getting closer to customers is a key objective, why do many businesses neglect the first mile of customer experiences? Connecting the Dots in Social Media to Improve ExperiencesAnswer this question: What is the experience you want customers to have?; 5: The DIM Light at the end of the Funnel; Funnel Vision: Without Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment of truth, how do you fare and what shared experiences are awaiting your customer?; 7: The Ultimate Moment of Truth; The Ultimate Moment of Truth; Your work must focus on expressions, not impressions.; 8: Opening a Window into New Consumerism; Discovery Disrupted Opening the Door to a New Generation of Connected ConsumerismOpening the Windows to Digital Influence; 9: The Dynamic Customer Journey; The importance of the influence loop cannot be overstated. It affects every stage of the journey, every moment of truth.; 10: Inside the Ellipse: Embarking on the Dynamic Customer Journey; Formulation (Stimulus); Role Model: TOMS; Precommerce (Zero Moment of Truth); Role Model: Giantnerd; Commerce (First Moment of Truth); If you think that product experiences are out of your realm of responsibility, think again.; Postcommerce (Ultimate Moment of Truth) Role Model: Giffgaff11: Improving the UMOT to Optimize the ZMOT; 12: The Six Pillars of Social Commerce: Understanding the Psychology of Engagement; Hear No Evil. See No Evil. Speak No Evil.; However, the truth is that new media did not ""invent"" conversations, experiences, or opinions.; The A.R.T. of Engagement; The Psychology of Social Commerce; Heuristic Number 1: Social Proof-Follow the Crowd; Heuristic Number 2: Authority-The Guiding Light; Heuristic Number 3: Scarcity-Less Is More; Heuristic Number 4: Liking-Builds Bonds and Trust; Heuristic Number 5: Consistency Heuristic Number 6: Reciprocity-Pay It Forward |
Altri titoli varianti | What is the future of business? |
Record Nr. | UNINA-9910808247703321 |
Solis Brian
![]() |
||
Hoboken, N.J., : John Wiley & Sons, c2013 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
X : the experience when business meets design / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, , 2015 |
Descrizione fisica | 1 online resource (258 pages) |
Disciplina | 658.8/27 |
Soggetto topico |
Branding (Marketing)
Internet marketing Customer relations Web sites - Design |
Soggetto genere / forma | Electronic books. |
ISBN |
1-118-52680-5
1-119-17252-7 1-118-52639-2 |
Classificazione | BUS000000BUS043000BUS016000 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Machine generated contents note: 1.0 This is X 1.1 CX=$ 1.2 Mediumism=The Message 1.3 The Gift of Perspective 2.0 Nature vs. Nurture 2.1 Skeumorphis 2.2 Business Meets Design 2.3 Moments of Truth 3.0 Circle of Rife 3.1 CX Redux 3.2 The Grid 4.0 Digital First 4.1 Design for Humans 4.2 BX + UX + CX = X 4.3 Human Alogorithm 5.0 Maps Are Us 5.1 Journey Mapping 5.2 Experience Maps 6.0 Holy Persona 6.1 Storytelling 6.2 Storyboarding 7.0 Experience Flow 8.0 X is Alive! 8.1 Apple's Universe 9.0 This is Water Index . |
Record Nr. | UNINA-9910131544603321 |
Solis Brian
![]() |
||
Hoboken, New Jersey : , : John Wiley & Sons, , 2015 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
X : the experience when business meets design / / Brian Solis |
Autore | Solis Brian |
Edizione | [1st edition] |
Pubbl/distr/stampa | Hoboken, New Jersey : , : John Wiley & Sons, , 2015 |
Descrizione fisica | 1 online resource (258 pages) |
Disciplina | 658.8/27 |
Soggetto topico |
Branding (Marketing)
Internet marketing Customer relations Web sites - Design |
ISBN |
1-118-52680-5
1-119-17252-7 1-118-52639-2 |
Classificazione | BUS000000BUS043000BUS016000 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Machine generated contents note: 1.0 This is X 1.1 CX=$ 1.2 Mediumism=The Message 1.3 The Gift of Perspective 2.0 Nature vs. Nurture 2.1 Skeumorphis 2.2 Business Meets Design 2.3 Moments of Truth 3.0 Circle of Rife 3.1 CX Redux 3.2 The Grid 4.0 Digital First 4.1 Design for Humans 4.2 BX + UX + CX = X 4.3 Human Alogorithm 5.0 Maps Are Us 5.1 Journey Mapping 5.2 Experience Maps 6.0 Holy Persona 6.1 Storytelling 6.2 Storyboarding 7.0 Experience Flow 8.0 X is Alive! 8.1 Apple's Universe 9.0 This is Water Index . |
Record Nr. | UNINA-9910830103803321 |
Solis Brian
![]() |
||
Hoboken, New Jersey : , : John Wiley & Sons, , 2015 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|