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Case Based Research in Tourism, Travel, and Hospitality : Rethinking Theory and Practice
Case Based Research in Tourism, Travel, and Hospitality : Rethinking Theory and Practice
Autore Sigala Marianna
Edizione [1st ed.]
Pubbl/distr/stampa Singapore : , : Springer, , 2024
Descrizione fisica 1 online resource (271 pages)
Altri autori (Persone) FangMarcela
YearkAnastasia
AlbrechtJulia N
Vorobjovas-PintaOscar
ISBN 981-9718-91-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Intro -- Contents -- About the Editors -- Contents -- List of Figures -- List of Tables -- Chapter 1: Introduction: Case-Based Research in Tourism, Travel, and Hospitality: Rethinking Theory and Practice -- Introduction: Scope and Aims of the Book -- Authentic Learning and Authentic Assessment -- Case Study as a Method -- Book Content and Structure: How to Use the Case Studies -- References -- Part I: Leadership and Strategy -- Chapter 2: Leadership and Agility: What Can We Learn from Melbourne Quarantine Hotel During the COVID-19 Pandemic? -- Introduction -- Theoretical Background -- Leadership in Times of Disruptive Change -- Transformational Leadership Factors -- Transactional Leadership Factors -- Laissez-Faire Leadership Factor -- Strategic Agility -- Case Study Design Method -- Case Study Background -- Case Study Context: 'Hotel QH' -- The Rapid Strategic Turnaround -- Conflicting Views of Work Safety and Well-Being Support -- Changes Impacting Leadership -- The New Normal -- Discussion and Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Case Study Questions and Indicative Answers -- Teaching Approach and Strategy -- Appendices -- Appendix 1: Leadership Worksheet for Question Two -- Appendix 2: Leadership Traits Worksheet for Question Three -- References -- Chapter 3: COVID-19 Disruption at Mullaloo Wharf Apartment Hotel: Choosing a Strategic Route to Success -- Introduction -- Apartment Hotels -- Organisation's Internal and External Environment -- Porter's Generic Strategies -- Case Study Context -- Environmental Scanning: External and Internal Environments -- Tourism in WA -- Corporate and Business Travel -- Internal Environment -- Manager's Dilemma: What Are the Next Steps in the Post-COVID Disruption? -- Discussion and Questions -- Conclusion -- Teaching Note -- Case Summary.
Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Theoretical Perspectives to Guide Student's Discussion -- Apartment Hotels -- Environmental Scanning of Internal and External Environments -- Porter's Generic Strategies -- References -- Suggested Readings -- Chapter 4: Social Media and Crisis Communication: Managing or Creating a Crisis? Lessons Learnt from Hotel Amarilis -- Introduction -- Theoretical Background -- Crisis Communication in Tourism -- Crisis Communication: Matching the Type and Attribution of Crisis Responsibility -- Crisis Communication: Varying the Message and Focus Based on the Stage of the Crisis -- Social Media and Crisis Communication in Tourism -- Context of the Case Study -- Tourism, Greece and COVID-19 -- Amarilis Hotel -- Crisis Communication by Amarilis Hotel -- Questions for Discussions -- Conclusions -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Indicative Answers -- References -- Chapter 5: Sales Leadership in Tourism: The Case of Contiki Canada -- Introduction -- Contiki Tours: Organisational Overview -- Issues -- Findings -- How It Started: Canadians Leading the Way -- How the Industry Is Changing Alongside Them: Small Group Adventure -- Travel -- Things Are Changing Worldwide: How the Global Brand Was Affected -- Contiki's Next Step: How Their Strategy Evolved -- No More Problems: Why CSP Worked at Contiki -- Contiki Tour Results -- Discussion -- What to Do Now? -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Analysis -- Assignment Questions -- References -- Part II: Innovation and Entrepreneurship -- Chapter 6: Measuring Hotel and Resort Performances During and Post-COVID-19: A Balanced Scorecard Approach.
Introduction -- Theoretical Background -- The Balanced Scorecard Approach: Assessing Hotel and Resort Performance -- Traditional BSC Perspectives -- Environmental and Social Perspectives -- Hotel and Resort Benchmarking -- Data Collection -- Case Study Background: Resort#A -- Performance Measurement Systems and Practices in Resort#A -- Financial Perspective -- Customer Perspective -- Internal Process Perspective -- Leading and Growth Perspective -- Environmental Perspective -- Social Perspective -- Student Discussion and Activities -- BSC Perspectives -- Benchmarking -- Recommendations and Action Plan -- Further Research Directions -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Indicative Answers -- BSC Perspectives -- Benchmarking -- Recommendations and Action Plan -- Further Research Directions -- References -- Chapter 7: Yoho Bed: Scaling Up a Platform Business in the Hospitality Industry -- Introduction -- Background -- Early Challenges -- Tourism Industry in Sri Lanka -- The Business Idea -- The Market -- The Business Model -- Where to From Here? -- Pursue Organic Growth -- Pursue Expansive Growth -- Go International -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Discussion Questions -- Supplementary Readings -- Sharing Economy, Platforms, and Network Effects -- Strategy -- Marketing -- Sri Lanka Tourism -- Useful Websites -- References -- Chapter 8: Cutting Retention with a Knife: Managing COVID-19-Impacted Turnover Within the Rooms and Culinary Departments at Fairmont Banff Springs -- Introduction -- Job Embeddedness' Impact on Employee Turnover -- About Fairmont Banff Springs -- Impact of COVID-19 on the Hotel Industry.
Rethinking Retention at Fairmont Banff Springs -- Discussion -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Individual or Group Lesson Plan (60-70 min) -- Role-Playing Plan (50-60 min) -- Analysis -- Additional Readings -- References -- Chapter 9: Driving Innovation and Embracing Change During a Pandemic with Pricing and Analytics Automation: The Case of ALH Hotels -- Introduction -- ALH Hotels Case Study -- About ALH Hotels -- Transition to a Manual Revenue Management Process -- Impact of COVID-19 on ALH Hotels -- Finding the Right RM Solution -- Business Requirements -- Benefits to Automation -- The Solution: Pace Revenue -- Successful Results Throughout the Year -- Success Story: Nightcap at the Ship Inn Busselton, WA -- Reopening States and Markets: Looking Towards the Future -- Discussion and Questions -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Theoretical Perspectives to Guide Students' Discussion -- Individual or Group Work: In Class Discussion -- Assessment: Business Report or Group Presentation -- References -- Additional Reading Material -- Chapter 10: Closing the Service Innovation Gap in Hospitality Management: The Case of a Fast-Food Chain in Switzerland -- Introduction -- The Service Innovation Gap -- The Project -- Results -- Conclusions -- Case Study Questions -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach and Strategy -- Analysis: Sample of Indicative Answers -- Note -- References -- Chapter 11: Product Development for the HAJ Restaurant Chain Based on Financial, Resilience, and Stakeholder Perspectives -- Introduction -- Stakeholder Perspective in Product Development.
Resilience in Product Development -- Restaurants Strategy During Pandemic -- Background: HAJ Restaurant Chain -- Financial -- Resilience -- Stakeholders -- Discussion -- Management Perspectives -- Indicators -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Teaching Approach and Strategy -- Target Audience -- Recommendations -- Appendix 1: Proposed Teaching Plan -- References -- Part III: Sustainability and Community Engagement -- Chapter 12: Community Involvement in Cultural Heritage Tourism: The Case of Ngorongoro Conservation Area, Tanzania -- Introduction -- Community Involvement in Cultural Heritage Sites: An Overview of the Tourist Industry -- Maasai Cultural Heritage and Culture -- Impact of Covid-19 on Revenue Generated from Cultural-Related Activities at the Bomas -- Adapting to the Covid-19 Pandemic at Ngorongoro: The Case of Tanzania -- Discussion and Questions -- Research Activities -- Management Plan -- Conclusion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Approach -- References -- Additional Reading -- Chapter 13: Sustainable Tourism Development: The Challenges of Small Businesses in a Shadow Destination -- Introduction -- The Shadow Destination of Duved: Dilemmas for the Destination -- The Case of Outdoor Hub in Duved: Dilemmas for the Company -- Discussion -- Questions for Discussion -- Teaching Note -- Case Summary -- Teaching and Learning Objectives -- Target Audience -- Teaching Strategy and Activities -- Analysis -- References -- Chapter 14: Backwater Tourism and Houseboat Operations in Vembanad, Kerala: Competing Uses and Management Conflicts -- Study Context: Kerala and Its Backwaters -- Compromised Carrying Capacity of the Lake Due to Houseboat Operations -- Pre-1980s: Before the Commencement of Houseboat Tourism.
Post-1980 to Early 2000: Changing Use of Houseboats.
Record Nr. UNINA-9910855372103321
Sigala Marianna  
Singapore : , : Springer, , 2024
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
Autore Sigala Marianna
Pubbl/distr/stampa London ; ; New York : , : Routledge, , 2016
Descrizione fisica 1 online resource (339 p.)
Disciplina 910.688
Altri autori (Persone) ChristouEvangelos
GretzelUlrike
Collana New Directions in Tourism Analysis
Soggetto topico Tourism - Social aspects
Hospitality industry - Social aspects
Social media
Soggetto genere / forma Electronic books.
ISBN 1-317-05379-6
1-315-60951-7
1-283-38274-1
9786613382740
1-4094-2092-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto pt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research.
Record Nr. UNINA-9910465482803321
Sigala Marianna  
London ; ; New York : , : Routledge, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
Autore Sigala Marianna
Pubbl/distr/stampa London ; ; New York : , : Routledge, , 2016
Descrizione fisica 1 online resource (339 p.)
Disciplina 910.688
Altri autori (Persone) ChristouEvangelos
GretzelUlrike
Collana New Directions in Tourism Analysis
Soggetto topico Tourism - Social aspects
Hospitality industry - Social aspects
Social media
ISBN 1-4094-8514-5
1-317-05379-6
1-315-60951-7
1-283-38274-1
9786613382740
1-4094-2092-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto pt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research.
Record Nr. UNINA-9910791991603321
Sigala Marianna  
London ; ; New York : , : Routledge, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
Autore Sigala Marianna
Pubbl/distr/stampa London ; ; New York : , : Routledge, , 2016
Descrizione fisica 1 online resource (339 p.)
Disciplina 910.688
Altri autori (Persone) ChristouEvangelos
GretzelUlrike
Collana New Directions in Tourism Analysis
Soggetto topico Tourism - Social aspects
Hospitality industry - Social aspects
Social media
ISBN 1-4094-8514-5
1-317-05379-6
1-315-60951-7
1-283-38274-1
9786613382740
1-4094-2092-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto pt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research.
Record Nr. UNINA-9910826524503321
Sigala Marianna  
London ; ; New York : , : Routledge, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Technology advances and innovation in wine tourism : new managerial approaches and cases / / Marianna Sigala and Coralie Haller
Technology advances and innovation in wine tourism : new managerial approaches and cases / / Marianna Sigala and Coralie Haller
Autore Sigala Marianna
Edizione [1st ed. 2023.]
Pubbl/distr/stampa Singapore : , : Springer, , [2023]
Descrizione fisica 1 online resource (287 pages)
Disciplina 910.285
Soggetto topico Tourism - Technological innovations
Wine industry
ISBN 981-19-8277-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Part I: Introduction -- Chapter 1. Thriving in wine tourism through technology and innovation: a survival or a competitiveness need? -- Part II: Technology and Wine tourism -- Chapter 2. Social Media, Wine Tourism and an Emerging Destination: A Case Study of Southern Sweden -- Chapter 3. Social media influencers, content and tourism: A study for the Swan Valley wine region -- Chapter 4. Design factors of mobile app in wine tourism: creating customer value through the whole wine tourism journey -- Chapter 5. Wine tourists’ mobility through mobile apps: A lost bet? -- Chapter 6. Tracking wine tourists’ movements using GPS: evidence from the Bairrada wine route, Portugal -- Chapter 7. Wine tourism next-gen: A case study of a virtual reality implementation in a wine cooperative in France -- Chapter 8. Riverland on the Verge: Promoting International Wine Tourism through virtual reality in Riverland, South Australia -- Chapter 9. The future of the wine tourism experience: the potential of smart(er) winescapes? -- Part III: INNOVATION AND WINE TOURISM -- Chapter 10. FOMENT: Promoting technology acceleration and adoption in the Australian and international wine tourism industry -- Chapter 11. Innovation, Collaboration and Wine Tourism in Canada’s Okanagan Valley: The British Columbia Beverage Technology Access Centre -- Chapter 12. Business awards and wine tourism: a source, spur and transfer of innovation -- Chapter 13. From Winemaking to Wine tourism: A Business Model Innovation. The Role of Value in Business Model Trajectory -- Chapter 14. «Fishing» for winemaking perfection in cloudy waters Underwater wineries: innovation genius or another marketing trick? Implications on wine & food tourism -- Chapter 15. Phygital innovations for wine tourism during the COVID-19 Pandemic: the case of the Jurançon Wine Cooperative in South West France -- Part IV: EPILOGUE -- Chapter 16. « Improvisational » Wine tourism an alternative model of deploying technological changes -- Index.
Record Nr. UNINA-9910640384903321
Sigala Marianna  
Singapore : , : Springer, , [2023]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui