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Mind the gap [[electronic resource] ] : creating your successful business strategy / / Susannah Schofield
| Mind the gap [[electronic resource] ] : creating your successful business strategy / / Susannah Schofield |
| Autore | Schofield Susannah |
| Pubbl/distr/stampa | London, : Kogan Page Limited, 2013 |
| Descrizione fisica | 1 online resource (240 p.) |
| Disciplina | 658.4/012 |
| Soggetto topico |
Strategic planning
Business planning |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-7494-6879-3 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Endorsements; Acknowledgements; 01 Setting the scene; The future state; The Dice Matrix Model: don't leave success to chance; Do things differ in today's business world?; Business and the savvy consumer: what customers really want; 02 Lies, more lies and statistics!; 03 Quotes from the famous, infamous and wise; 04 Killer questions: Their thoughts, your business; Whose business is it!?; The world we live in; The generation gap; Their secret views: your successful business; 05 The world tomorrow: Embrace the future; Marketing in today's world; Making money from technology
The mobile phone market: the future and your business06 The world's gone crazy: A sign of the times!; 07 The 100 Matrix: What people really think; The questions; The answers; The results; 08 The Dice Matrix Model: Time to succeed; How DMM works; Stage 1: tactical questions for customers and employees (first outputs); Stage 2: strategic alignment of tactical results (second outputs); Stage 3: gap analysis (third outputs); One stage further: the 3D dimension; 09 This way to success...; Index |
| Record Nr. | UNINA-9910462902203321 |
Schofield Susannah
|
||
| London, : Kogan Page Limited, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Mind the gap [[electronic resource] ] : creating your successful business strategy / / Susannah Schofield
| Mind the gap [[electronic resource] ] : creating your successful business strategy / / Susannah Schofield |
| Autore | Schofield Susannah |
| Pubbl/distr/stampa | London, : Kogan Page Limited, 2013 |
| Descrizione fisica | 1 online resource (240 p.) |
| Disciplina | 658.4/012 |
| Soggetto topico |
Strategic planning
Business planning |
| ISBN | 0-7494-6879-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Endorsements; Acknowledgements; 01 Setting the scene; The future state; The Dice Matrix Model: don't leave success to chance; Do things differ in today's business world?; Business and the savvy consumer: what customers really want; 02 Lies, more lies and statistics!; 03 Quotes from the famous, infamous and wise; 04 Killer questions: Their thoughts, your business; Whose business is it!?; The world we live in; The generation gap; Their secret views: your successful business; 05 The world tomorrow: Embrace the future; Marketing in today's world; Making money from technology
The mobile phone market: the future and your business06 The world's gone crazy: A sign of the times!; 07 The 100 Matrix: What people really think; The questions; The answers; The results; 08 The Dice Matrix Model: Time to succeed; How DMM works; Stage 1: tactical questions for customers and employees (first outputs); Stage 2: strategic alignment of tactical results (second outputs); Stage 3: gap analysis (third outputs); One stage further: the 3D dimension; 09 This way to success...; Index |
| Record Nr. | UNINA-9910786120603321 |
|
Schofield Susannah
|
||
| London, : Kogan Page Limited, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||