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Function follows strategy : architects' strategies from the fifties to the present / / Eduard Sancho Pou
| Function follows strategy : architects' strategies from the fifties to the present / / Eduard Sancho Pou |
| Autore | Sancho Pou Eduard |
| Pubbl/distr/stampa | Munich, [Germany] : , : Edition Detail, , 2015 |
| Descrizione fisica | 1 online resource (194 pages) : color illustrations, photographs |
| Disciplina | 720.23 |
| Collana | DETAIL Special |
| Soggetto topico |
Architectural practice
Architectural practice - History |
| Soggetto genere / forma | Electronic books. |
| ISBN | 3-95553-197-X |
| Classificazione | ZH 2730 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Frontmatter -- Contents -- PREFACE -- PROLOGUE -- INTRODUCTION: WHERE ARE WE AND HOW DID WE GETH ERE? -- Marketing: HOW TO SELL ACCORDING TO THE RULES OF MARKETING -- Icons: HOW TO SELL ARCHITECTURE THROUGH ICONIC BUILDINGS AND FAMILIAR IMAGES -- Politics: HOW TO RECOGNIZE THE PEOPLE AND PROBLEMS BEHIND THE FIGURES AND GRAPHICS -- Throng: IDEAS FOR A FAST-GROWING POPULATION (IS THERE A MODEL THAT CAN BE REPEATED AT WILL?) -- Developer: THE ATTEMPT TO GENERATE DEMAND,OR THE ARCHITECT AS PROJECT DEVELOPER -- N°1: MAKING THE RULES -- OUTLOOK -- EPILOGUE -- INTERVIEW: A CONVERSATION WITH ART GENSLER AND BJARKE INGELS -- BIBLIOGRAPHY -- INDEX -- EDUARD SANCHO POU -- ACKNOWLEDGEMENTS |
| Record Nr. | UNINA-9910465035303321 |
Sancho Pou Eduard
|
||
| Munich, [Germany] : , : Edition Detail, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Function follows strategy : architects' strategies from the fifties to the present / / Eduard Sancho Pou
| Function follows strategy : architects' strategies from the fifties to the present / / Eduard Sancho Pou |
| Autore | Sancho Pou Eduard |
| Pubbl/distr/stampa | Munich, [Germany] : , : Edition Detail, , 2015 |
| Descrizione fisica | 1 online resource (194 pages) : color illustrations, photographs |
| Disciplina | 720.23 |
| Collana | DETAIL Special |
| Soggetto topico |
Architectural practice
Architectural practice - History |
| ISBN | 3-95553-197-X |
| Classificazione | ZH 2730 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Frontmatter -- Contents -- PREFACE -- PROLOGUE -- INTRODUCTION: WHERE ARE WE AND HOW DID WE GETH ERE? -- Marketing: HOW TO SELL ACCORDING TO THE RULES OF MARKETING -- Icons: HOW TO SELL ARCHITECTURE THROUGH ICONIC BUILDINGS AND FAMILIAR IMAGES -- Politics: HOW TO RECOGNIZE THE PEOPLE AND PROBLEMS BEHIND THE FIGURES AND GRAPHICS -- Throng: IDEAS FOR A FAST-GROWING POPULATION (IS THERE A MODEL THAT CAN BE REPEATED AT WILL?) -- Developer: THE ATTEMPT TO GENERATE DEMAND,OR THE ARCHITECT AS PROJECT DEVELOPER -- N°1: MAKING THE RULES -- OUTLOOK -- EPILOGUE -- INTERVIEW: A CONVERSATION WITH ART GENSLER AND BJARKE INGELS -- BIBLIOGRAPHY -- INDEX -- EDUARD SANCHO POU -- ACKNOWLEDGEMENTS |
| Record Nr. | UNINA-9910789457903321 |
|
Sancho Pou Eduard
|
||
| Munich, [Germany] : , : Edition Detail, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Function follows strategy : architects' strategies from the fifties to the present / / Eduard Sancho Pou
| Function follows strategy : architects' strategies from the fifties to the present / / Eduard Sancho Pou |
| Autore | Sancho Pou Eduard |
| Pubbl/distr/stampa | Munich, [Germany] : , : Edition Detail, , 2015 |
| Descrizione fisica | 1 online resource (194 pages) : color illustrations, photographs |
| Disciplina | 720.23 |
| Collana | DETAIL Special |
| Soggetto topico |
Architectural practice
Architectural practice - History |
| ISBN | 3-95553-197-X |
| Classificazione | ZH 2730 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Frontmatter -- Contents -- PREFACE -- PROLOGUE -- INTRODUCTION: WHERE ARE WE AND HOW DID WE GETH ERE? -- Marketing: HOW TO SELL ACCORDING TO THE RULES OF MARKETING -- Icons: HOW TO SELL ARCHITECTURE THROUGH ICONIC BUILDINGS AND FAMILIAR IMAGES -- Politics: HOW TO RECOGNIZE THE PEOPLE AND PROBLEMS BEHIND THE FIGURES AND GRAPHICS -- Throng: IDEAS FOR A FAST-GROWING POPULATION (IS THERE A MODEL THAT CAN BE REPEATED AT WILL?) -- Developer: THE ATTEMPT TO GENERATE DEMAND,OR THE ARCHITECT AS PROJECT DEVELOPER -- N°1: MAKING THE RULES -- OUTLOOK -- EPILOGUE -- INTERVIEW: A CONVERSATION WITH ART GENSLER AND BJARKE INGELS -- BIBLIOGRAPHY -- INDEX -- EDUARD SANCHO POU -- ACKNOWLEDGEMENTS |
| Record Nr. | UNINA-9910815635503321 |
|
Sancho Pou Eduard
|
||
| Munich, [Germany] : , : Edition Detail, , 2015 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||