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How strategic communication shapes value and innovation in society / / edited by Betteke Van Ruler, Iekje Smit, Øyvind Ihlen, Stefania Romenti
| How strategic communication shapes value and innovation in society / / edited by Betteke Van Ruler, Iekje Smit, Øyvind Ihlen, Stefania Romenti |
| Pubbl/distr/stampa | London, [England] : , : Emerald Publishing, , 2017 |
| Descrizione fisica | 1 online resource (206 pages) |
| Disciplina | 395.520943 |
| Collana | Advances in public relations and communication management |
| Soggetto topico |
Business communication - Great Britain
Business communication - France Business communication - Germany Business & Economics, Public Relations Public relations |
| ISBN |
1-78743-014-6
1-78714-716-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prelims -- Educating society's future PR practitioners: an exploration of 'preparedness' as a qualitative indicator of higher education performance -- Contextualising change in public sector organisations -- When a nation's leader is under siege: managing personal reputation and engaging in public diplomacy -- Towards a societal discourse with the government? A comparative content analysis on the development of social media communication by the British, French and German National Governments 2011 - 2015 -- Lessons learned: communication studies in transition -- Secrets of public affairs -- Social media: the dialogue myth? How organizations use social media for stakeholder dialogue -- Clarifying skills and competencies in organisational decision making - perceptions of finnish communication professionals -- Reputation: a cross-disciplinary study of key concepts in public relations, business administration, and public administration -- About the Contributors -- Index. |
| Record Nr. | UNINA-9910794804903321 |
| London, [England] : , : Emerald Publishing, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
How strategic communication shapes value and innovation in society / / edited by Betteke Van Ruler, Iekje Smit, Øyvind Ihlen, Stefania Romenti
| How strategic communication shapes value and innovation in society / / edited by Betteke Van Ruler, Iekje Smit, Øyvind Ihlen, Stefania Romenti |
| Pubbl/distr/stampa | London, [England] : , : Emerald Publishing, , 2017 |
| Descrizione fisica | 1 online resource (206 pages) |
| Disciplina | 395.520943 |
| Collana | Advances in public relations and communication management |
| Soggetto topico |
Business communication - Great Britain
Business communication - France Business communication - Germany Business & Economics, Public Relations Public relations |
| ISBN |
1-78743-014-6
1-78714-716-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prelims -- Educating society's future PR practitioners: an exploration of 'preparedness' as a qualitative indicator of higher education performance -- Contextualising change in public sector organisations -- When a nation's leader is under siege: managing personal reputation and engaging in public diplomacy -- Towards a societal discourse with the government? A comparative content analysis on the development of social media communication by the British, French and German National Governments 2011 - 2015 -- Lessons learned: communication studies in transition -- Secrets of public affairs -- Social media: the dialogue myth? How organizations use social media for stakeholder dialogue -- Clarifying skills and competencies in organisational decision making - perceptions of finnish communication professionals -- Reputation: a cross-disciplinary study of key concepts in public relations, business administration, and public administration -- About the Contributors -- Index. |
| Record Nr. | UNINA-9910809970603321 |
| London, [England] : , : Emerald Publishing, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||