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Successful user experience : strategies and roadmaps / / Elizabeth Rosenzweig ; acquiring editor Todd Green ; designer Victoria Pearson
Successful user experience : strategies and roadmaps / / Elizabeth Rosenzweig ; acquiring editor Todd Green ; designer Victoria Pearson
Autore Rosenzweig Elizabeth
Edizione [First edition.]
Pubbl/distr/stampa Amsterdam, [Netherlands] : , : Morgan Kaufmann, , 2015
Descrizione fisica 1 online resource (371 p.)
Disciplina 004.019
Soggetto topico Human-computer interaction
User-centered system design
Design and technology
ISBN 0-12-801061-4
0-12-800985-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Front Cover""; ""Successful User Experience: Strategies and Roadmaps""; ""Copyright""; ""Dedication""; ""Contents""; ""Foreword""; ""Introduction""; ""Who is the book for?""; ""What is this book about?""; ""How to use this book""; ""About the Author""; ""Acknowledgments""; ""Case Studies""; ""Chapter 1: What is User Experience?""; ""Usable Technology Can Change the World""; ""UX Story: The Kodak Camera""; ""You Push the Button; We Do the Rest""; ""Usability and User Experience""; ""Usability""; ""UX is an Evolving Field""; ""The History, Necessity, and Growing Influence of UX""
""UX History Through Growth of Professional Organizations""""Why Does it Matter?""; ""References""; ""Bibliography""; ""Chapter 2: Design Thinking""; ""Design""; ""Elements of Design""; ""Design Thinking""; ""How Does Design Affect a Person?""; ""Persona""; ""Creativity and Innovation""; ""Creativity""; ""Innovation""; ""Where Do You Start?""; ""Iterate""; ""Key Concluding Recommendations""; ""References""; ""Bibliography""; ""Chapter 3: UX Thinking""; ""Applying Design Thinking to UX""; ""User Interface and Interaction Design""; ""Participatory Design""; ""Prototype and Wireframes""
""UX Design Thinking""""Principles of UX Design""; ""Methods to Kickstart UX Design Thinking""; ""Competitive Analysis""; ""Literature Review""; ""Persona and Use Cases""; ""Persona""; ""Use Case""; ""Information Architecture""; ""Putting It All Together""; ""Reference""; ""Bibliography""; ""Chapter 4: The Strategic Model""; ""The Strategic Model""; ""Technology Driven vs. Market Driven""; ""Technology Driven""; ""Market Driven""; ""UX Strategy for the Long Haul""; ""Building the Model""; ""Setting Goals""; ""Product Goals""; ""Business Goals""; ""UX Goals""; ""Aligning Goals""
""Meeting Goals""""Using Available Tools and Methodologies""; ""Benchmarks and Deliverables""; ""Bibliography""; ""Chapter 5: Beyond Mobile, Device Agnostic UX""; ""Device Agnostic UX""; ""Beyond WIMP""; ""Form Factors""; ""Successful UX for Mobile""; ""Context of Use""; ""Modes of Interaction""; ""Testing Mobile""; ""Where Is This Going?""; ""Reference""; ""Bibliography""; ""Chapter 6: Usability Inspection Methods""; ""Usability Evaluations""; ""What Can Be Evaluated?""; ""Empirical Method""; ""Inspection Methods""; ""Expert Reviews""; ""Competitive Analysis Expert Review""; ""Bibliography""
""Chapter 7: Usability Testing""""Usability Evaluations""; ""Empirical Methods""; ""A/B Testing""; ""Moderated Tests""; ""Qualitative vs. Quantitative""; ""How Many Users to Test""; ""Qualitative""; ""Quantitative""; ""Task-Based Usability Testing""; ""Open Ended Usability Testing""; ""Contextual-Based Usability Testing""; ""Think Aloud Protocol""; ""A Case for Quant""; ""Usability Testing and UX Strategy""; ""References""; ""Bibliography""; ""Chapter 8: Iterating on the Design""; ""Iterating on the Design""; ""Agile""; ""Manifesto for Agile Software Development""; ""Lean UX""
""Agile and Lean Practices Today""
Record Nr. UNINA-9910797430303321
Rosenzweig Elizabeth  
Amsterdam, [Netherlands] : , : Morgan Kaufmann, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Successful user experience : strategies and roadmaps / / Elizabeth Rosenzweig ; acquiring editor Todd Green ; designer Victoria Pearson
Successful user experience : strategies and roadmaps / / Elizabeth Rosenzweig ; acquiring editor Todd Green ; designer Victoria Pearson
Autore Rosenzweig Elizabeth
Edizione [First edition.]
Pubbl/distr/stampa Amsterdam, [Netherlands] : , : Morgan Kaufmann, , 2015
Descrizione fisica 1 online resource (371 p.)
Disciplina 004.019
Soggetto topico Human-computer interaction
User-centered system design
Design and technology
ISBN 0-12-801061-4
0-12-800985-3
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Front Cover""; ""Successful User Experience: Strategies and Roadmaps""; ""Copyright""; ""Dedication""; ""Contents""; ""Foreword""; ""Introduction""; ""Who is the book for?""; ""What is this book about?""; ""How to use this book""; ""About the Author""; ""Acknowledgments""; ""Case Studies""; ""Chapter 1: What is User Experience?""; ""Usable Technology Can Change the World""; ""UX Story: The Kodak Camera""; ""You Push the Button; We Do the Rest""; ""Usability and User Experience""; ""Usability""; ""UX is an Evolving Field""; ""The History, Necessity, and Growing Influence of UX""
""UX History Through Growth of Professional Organizations""""Why Does it Matter?""; ""References""; ""Bibliography""; ""Chapter 2: Design Thinking""; ""Design""; ""Elements of Design""; ""Design Thinking""; ""How Does Design Affect a Person?""; ""Persona""; ""Creativity and Innovation""; ""Creativity""; ""Innovation""; ""Where Do You Start?""; ""Iterate""; ""Key Concluding Recommendations""; ""References""; ""Bibliography""; ""Chapter 3: UX Thinking""; ""Applying Design Thinking to UX""; ""User Interface and Interaction Design""; ""Participatory Design""; ""Prototype and Wireframes""
""UX Design Thinking""""Principles of UX Design""; ""Methods to Kickstart UX Design Thinking""; ""Competitive Analysis""; ""Literature Review""; ""Persona and Use Cases""; ""Persona""; ""Use Case""; ""Information Architecture""; ""Putting It All Together""; ""Reference""; ""Bibliography""; ""Chapter 4: The Strategic Model""; ""The Strategic Model""; ""Technology Driven vs. Market Driven""; ""Technology Driven""; ""Market Driven""; ""UX Strategy for the Long Haul""; ""Building the Model""; ""Setting Goals""; ""Product Goals""; ""Business Goals""; ""UX Goals""; ""Aligning Goals""
""Meeting Goals""""Using Available Tools and Methodologies""; ""Benchmarks and Deliverables""; ""Bibliography""; ""Chapter 5: Beyond Mobile, Device Agnostic UX""; ""Device Agnostic UX""; ""Beyond WIMP""; ""Form Factors""; ""Successful UX for Mobile""; ""Context of Use""; ""Modes of Interaction""; ""Testing Mobile""; ""Where Is This Going?""; ""Reference""; ""Bibliography""; ""Chapter 6: Usability Inspection Methods""; ""Usability Evaluations""; ""What Can Be Evaluated?""; ""Empirical Method""; ""Inspection Methods""; ""Expert Reviews""; ""Competitive Analysis Expert Review""; ""Bibliography""
""Chapter 7: Usability Testing""""Usability Evaluations""; ""Empirical Methods""; ""A/B Testing""; ""Moderated Tests""; ""Qualitative vs. Quantitative""; ""How Many Users to Test""; ""Qualitative""; ""Quantitative""; ""Task-Based Usability Testing""; ""Open Ended Usability Testing""; ""Contextual-Based Usability Testing""; ""Think Aloud Protocol""; ""A Case for Quant""; ""Usability Testing and UX Strategy""; ""References""; ""Bibliography""; ""Chapter 8: Iterating on the Design""; ""Iterating on the Design""; ""Agile""; ""Manifesto for Agile Software Development""; ""Lean UX""
""Agile and Lean Practices Today""
Record Nr. UNINA-9910822269903321
Rosenzweig Elizabeth  
Amsterdam, [Netherlands] : , : Morgan Kaufmann, , 2015
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui