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Better business / / Michael R. Solomon, Mary Anne Poatsy and Kendall Martin
Better business / / Michael R. Solomon, Mary Anne Poatsy and Kendall Martin
Autore Solomon Michael R.
Edizione [Fourth edition, Global edition.]
Pubbl/distr/stampa Harlow, England : , : Pearson, , 2016
Descrizione fisica 1 online resource (600 pages) : color illustrations, photographs
Disciplina 650
Collana Always Learning
Soggetto topico Business
Commerce
Entrepreneurship
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Better Business, GLOBAL EDITION -- Half Title Page -- Title page -- Copyright -- Dedication -- Brief Contents -- Contents -- About the Authors -- Acknowledgments -- Reviewers -- Preface -- Letter from the Authors -- Prologue -- Part 1: LOOKING AT THE BUSINESS ENVIRONMENT -- CHAPTER 1: Business Basics -- The Business Landscape -- Business Defined -- The Factors of Production -- THE LIST: Ten Tech Entrepreneurs-Under 30. Very Successful -- Common Business Challenges and Opportunities -- Competition -- ON TARGET: Nantucket Nectars: Tom and Tom's Partnership -- BizChat: Apple: Taking a Bite Out of Microsoft? -- Social Environment -- Globalization -- Technological Changes -- Types of Businesses -- Local and Regional Businesses -- National Businesses -- Multinational (International) Businesses -- Taking Business Personally -- Chapter 1: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- CHAPTER 2: Economics and Banking -- The Basics of Economics -- Economics Defined -- Economic Systems -- Planned Economic Systems -- Market Economies -- Mixed Economies -- Business and Economics -- Determining Price: Supply and Demand -- Supply -- Demand -- Factors That Determine Price -- Factors That Affect Demand -- Factors That Shift Supply -- Degrees of Competition -- Monopolies -- ON TARGET: Keurig's Monopoly -- Duopolies and Oligopolies -- Monopolistic Competition -- BizChat: Is Sirius XM Radio a Monopoly? -- Perfect Competition -- Economic Indicators -- Gross Domestic Product -- THE LIST: Countries by GDP, 2012 -- Consumer and Producer Price Indices -- The Unemployment Rate -- BizChat: How Much Money Do You Need to Get By? -- Productivity of Firms -- Government and the Economy -- Economic Policies -- Fiscal Policy.
OFF THE MARK: The Dodd-Frank Act and the Consumer Financial Production Bureau -- Monetary Policy -- Reserve Requirements -- Short-Term Interest Rates -- Open Market Operations -- Chapter 2: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- CHAPTER 3: Ethics in Business -- Ethics: The Basics -- Ethics Defined -- Systems of Ethical Conduct -- Personal Ethics -- BizChat: Can Living Ethically Make You Happy? -- Personal Ethics Meets Business Ethics -- You as a Person and as an Employee -- Identifying a Company's Ethics -- Corporate Social Responsibility -- The Five Pillars of Corporate Social Responsibility -- OFF THE MARK: Marketing Campaign Meets Ethics -- THE LIST: Nine Causes Americans Think Charities Should Focus On -- The Conflict of CSR in the Business Environment -- The Benefits of CSR -- Measuring CSR -- BizChat: Corporations as People -- CSR and Social Networking -- The Challenges of CSR -- The Effects of CSR on Society -- The Effects of Individuals on CSR -- Dangers of a Weak Ethical Focus -- Legal Regulations and Legal Compliance -- Recovering from Weak Ethical Conduct -- Business Opportunities Created by Ethical Needs -- Creating New Markets with an Ethical Focus -- Businesses Going Green -- How Businesses Develop an Ethical Environment -- Ethical Focus from the Start -- Ethical Focus Every Day -- ON TARGET: Playing the Ethics Game -- Chapter 3: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- CHAPTER 4: Business in a Global Economy -- What Is Globalization? -- THE LIST: Powerful People to Know -- The Effects of Globalization -- Reasons for the Rise in Globalization -- Global Business Trends -- THE LIST: Countries in Which It Is Easy to Start a Business, 2013 -- International Trade.
International Competition -- Fostering Competitiveness -- The Benefits and Costs of International Trade -- Free Trade and Protectionism -- Types of Trade Barriers -- Trade Barriers: Winners and Losers -- International Organizations Promoting Free Trade -- Regional Free Trade Agreements -- Conducting Business Internationally -- International Business Strategies -- Entering Foreign Markets -- The Advantages and Disadvantages of Each Entry Mode -- International Business: Economic Factors and Challenges -- The Role of Exchange Rates -- THE LIST: Top U.S. Trading Partners, 2014 -- BizChat: Which Is Better-A Strong Dollar or a Weak Dollar? -- Other Economic Challenges to Conducting International Business -- Creating Successful International Businesses -- Sociocultural Challenges -- OFF THE MARK: International Business Blunders -- Political Challenges -- Legal Challenges -- Ethical Challenges -- Chapter 4: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- MINI CHAPTER 1: Business Law -- Part 2: STARTING AND STRUCTURING A BUSINESS -- CHAPTER 5: Small Business and the Entrepreneur -- Small Business: The Mainstream of the American Economy -- Small Business and the Economy -- Small Business and the Workforce -- Reasons for Starting a Small Business -- THE LIST: Ten Great Industries for Starting a Business -- The Impact of Technology on Small Businesses -- Social Media and Mobile Marketing -- OFF THE MARK: iSmell -- Entrepreneurs and the American Dream -- The Traits of Successful Entrepreneurs -- Types of Entrepreneurs -- Entrepreneurial Teams -- ON TARGET: Origami Owl -- Buying Franchises and Existing Businesses -- Franchising Basics -- Pros and Cons of Franchising -- Franchising Considerations -- Buying an Existing Business -- The Risks of Small Businesses and Where to Get Help.
Why So Many Small Businesses Fail -- BizChat: What's in a Name? -- Getting Help -- Financing Considerations -- Cash and Credit -- Small Business Loans and Grants -- Angel and Venture Capital Financing -- BizChat: Conducting a SWOT Analysis -- Chapter 5: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- CHAPTER 6: Forms of Business Ownership -- Sole Proprietorships -- Starting a Sole Proprietorship -- Advantages and Disadvantages -- Partnerships -- Advantages and Disadvantages of Partnerships -- Elements of a Partnership Agreement -- BizChat: How Do You Find the Right Business Partner? -- Types of Partnerships -- Corporations -- Advantages of Incorporation -- Structure of a Corporation -- Disadvantages of Incorporation -- S Corporations -- Limited Liability Companies -- Comparing Forms of Ownership -- Not-for-Profit and Cooperatives -- THE LIST: Largest Not-for-Profit Organizations -- Not-for-Profit Organizations -- Cooperatives -- Mergers and Acquisitions -- Mergers versus Acquisitions -- Advantages of Mergers and Acquisitions -- OFF THE MARK: AOL-Time Warner Merger -- Types of Mergers -- Disadvantages of Mergers -- Chapter 6: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- MINI CHAPTER 2: Constructing an Effective Business Plan -- Part 3: MANAGING A BUSINESS AND EMPLOYEES -- CHAPTER 7: Business Management and Organization -- The Foundations of Management -- Business Management -- Levels of Management -- OFF THE MARK: How Are Managers Responsible for Employee Behavior? -- The Skills of Successful Managers -- BizChat: Social Media: How Do Web-Based Tools Make Time Management Easier? -- Strategic Planning -- Vision and Mission Statement -- SWOT Analysis -- Tactical and Operational Planning.
Contingency Planning -- The Functions of Management: Organizing -- Organization Structures -- Changing Structures -- Alternative Organizational Structures -- THE LIST: Bits of Advice for Managers -- The Functions of Management: Controlling -- Controlling to Stay on Course -- Control Strategies -- ON TARGET: Pest Control Company Controls Its Fleet -- Chapter 7: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- CHAPTER 8: Motivation, Leadership, and Teamwork -- Motivation -- Personal Motivation -- Motivating Employees -- Traditional Theories of Motivation -- Motivational Theories in the Modern Workplace -- Evolution of Motivational Theories -- Leadership -- Traits of Leadership -- OFF THE MARK: Masataka Shimizu -- Leadership and Corporate Culture -- BizChat: Do You Have to Be Tall to Be a Leader? -- ON TARGET: Southwest Airlines -- Teamwork -- The Advantages of Teams in the Workplace -- The Challenges of Teams in the Workplace -- Best Practices for Teams -- ON TARGET: Red Teamers in the Military -- Your Role on a Team -- Chapter 8: Summary -- Key Terms -- Self Test -- Team Time -- Ethics and Corporate Social Responsibility -- Web Exercises -- References -- CHAPTER 9: Human Resource Management -- Human Resource Management -- Managing Staffing Needs -- BizChat: Social Media and Privacy -- Hiring -- Training and Evaluating Employees -- Training Methods and Requirements -- Performance Appraisals and Alternatives -- Compensating, Scheduling, Promoting, and Terminating Employees -- Compensation Strategies -- Benefits -- Alternative Scheduling and Work Arrangements -- Contingent Workers -- Promotions -- THE LIST: Top 10 Ways to Get Promoted -- Terminating Employees -- Retirement -- Managing Workplace Diversity -- Benefits and Challenges of Diversity.
OFF THE MARK: One Diversity Training Does Not Fit All.
Record Nr. UNINA-9910154955803321
Solomon Michael R.  
Harlow, England : , : Pearson, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Technology in action complete / / Alan Evans, Kendall Martin, Mary Anne Poatsy
Technology in action complete / / Alan Evans, Kendall Martin, Mary Anne Poatsy
Autore Evans Alan
Edizione [Twelfth edition, Global edition.]
Pubbl/distr/stampa Harlow, England : , : Pearson, , 2016
Descrizione fisica 1 online resource (627 pages) : color illustrations
Disciplina 004
Collana Always Learning
Soggetto topico Microcomputers
Computer networks
Information technology
ISBN 1-292-09968-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910154764403321
Evans Alan  
Harlow, England : , : Pearson, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui