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Loyalty schemes in retailing : a comparison of stand-alone and multi-partner programs / / Nicolas Hoffmann ; sponsored by the WU Vienna University of Economics and Business ; cover design, Atelier Platen
Loyalty schemes in retailing : a comparison of stand-alone and multi-partner programs / / Nicolas Hoffmann ; sponsored by the WU Vienna University of Economics and Business ; cover design, Atelier Platen
Autore Hoffmann Nicolas <1983->
Pubbl/distr/stampa Frankfurt am Main, Germany : , : PL Academic Research, , 2013
Descrizione fisica 1 online resource (297 p.)
Disciplina 658.8/343
Altri autori (Persone) PlatenAtelier
Collana Forschungsergebnisse der Wirtschaftsuniversität Wien
Soggetto topico Customer loyalty
Consumer satisfaction
Retail trade
ISBN 3-653-03515-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Cover; Table of Contents; Index of Tables; Index of Figures; 1. Introduction; 1.1 Problem Definition; 1.2 Research Objective; 1.3 Structure of This Paper; 2. Loyalty; 2.1 Definition; 2.1.1 Historical Development of the Loyalty Definition; 2.1.2 An Attempt at Pinpointing the Terms; 2.2 Exploring the Emergence of Loyalty; 2.2.1 Classifying the Reasons for Loyalty Formation; 2.2.2 The S-O-R Model as a Way Out; 2.2.3 Conclusion; 2.3 Customer Loyalty Schemes and Loyalty; 2.3.1 Predominantly Positive Evidence; 2.3.2 Predominantly Negative Evidence; 2.3.3 Possible Explanations for the Mixed Results
2.3.4 Reflection3. Loyalty Schemes; 3.1 Definition; 3.2 Historical Development and Current Spread; 3.3 Types of Loyalty Schemes; 3.3.1 B2C vs. B2B; 3.3.2 Stand-Alone vs. Shared vs. Coalition; 3.3.3 Within Sector vs. Across Sector; 3.3.4 In-House vs. Outsourced Administration; 3.3.5 Target Group; 3.3.6 Open vs. Closed; 3.3.7 Member Limit; 3.3.8 Reward Structure; 3.4 The Value of Data; 3.4.1 Data Mining; 3.4.2 A Look at Retailing and Market Basket Analysis; 3.5 Characteristics of Loyalty Schemes; 3.5.1 Benefits; 3.5.2 Drawbacks; 4. Coalition Schemes; 4.1 Scheme Types
4.1.1 Retail-Oriented Coalitions4.1.2 Airline Coalitions; 4.1.3 Other Variations; 4.2 Differences to Stand-Alone Programs; 4.2.1 Advantages; 4.2.2 Disadvantages; 4.3 Success Factors; 4.4 Impact, Spread, and Customer Perception; 4.5 The Next Evolutionary Step?; 5. Empirical Study Design; 5.1 Study Configuration; 5.1.1 Qualitative Component; 5.1.2 Quantitative Component; 5.1.3 Overview of the Subjects of Study; 5.2 The First Stage of Developing a Conceptual Framework: A Look at Satisfaction; 5.3 Theoretical Reference Points; 5.3.1 Motivational Theories; 5.3.2 Transaction Cost Theory
5.3.3 Social Exchange Theory5.3.4 Learning Theory; 5.3.5 Theory of Perceived Risk; 5.3.6 Theory of Cognitive Dissonance; 5.3.7 Other Theories; 5.4 Finalizing the Conceptual Model and the Hypotheses; 5.4.1 The Relationship between Loyalty Program Membership, Store Satisfaction, and Loyalty; 5.4.2 The Effect of Shopper Characteristics; 5.4.3 The Influence of Competing Loyalty Program Memberships; 5.5 Construct Operationalization; 5.5.1 Store Satisfaction; 5.5.2 Loyalty; 5.5.3 Economic Shopping Orientation; 6. Empirical Study Results; 6.1 Sample Description and Data Cleansing Processes
6.2 Extended Descriptive Statistics6.2.1 Demographic, Socio-Economic, and Other Shopper Characteristics; 6.2.2 Loyalty Cards; 6.2.3 Satisfaction and Loyalty; 6.2.4 Purchase Behavior; 6.2.5 Common Loyalty Program Member-Specific Items; 6.2.6 Remaining Coalition Scheme-Specific Items; 6.2.7 Remaining Stand-Alone Scheme-Specific Items; 6.3 Main Model Test; 6.3.1 Reliability and Validity; 6.3.2 Hypothesis 1; 6.3.3 Hypothesis 2; 6.3.4 Hypothesis 3; 6.3.5 Hypothesis 4; 6.3.6 Hypotheses 5a + b; 6.3.7 Hypothesis 6; 6.3.8 The Multi-Partner vs. Stand-Alone Comparison; 6.4 Qualitative Study Roundup
7. Conclusion
Record Nr. UNINA-9910297051303321
Hoffmann Nicolas <1983->  
Frankfurt am Main, Germany : , : PL Academic Research, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Muslima theology : the voices of Muslim women theologians / / Ednan Aslan, Marcia Hermansen, Elif Medeni (eds.) ; cover design, Olaf Gloeckler, Atelier Platen
Muslima theology : the voices of Muslim women theologians / / Ednan Aslan, Marcia Hermansen, Elif Medeni (eds.) ; cover design, Olaf Gloeckler, Atelier Platen
Pubbl/distr/stampa Frankfurt am Main, [Germany] : , : Peter Lang Edition, , 2013
Descrizione fisica 1 online resource (344 p.)
Disciplina 297.2082
Collana Wiener Islamstudien
Soggetto topico Women in Islam
Islam - Doctrines
Women theologians - Islamic countries
ISBN 3-653-03238-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Table of Contents; Series editor's foreword; Introduction. The New Voices of Muslim Women Theologians; ISLAMIC LIBERALISM; FEMALE SOCIAL AND POLITICAL ACTIVISM AND THE FEMINIST MOVEMENT; SCRIPTURAL FEMINIST METHODOLOGIES IN OTHER RELIGIONS; PIETISTIC MOVEMENTS: ISL AMIST OR ISLAMIC FEMINISMS?; MUSLIM WOMEN AS THEOLOGIANS; THE PAPERS; Part 1: Muslim Women as Theologians: Historical and Contemporary Perspectives; Part 2: Religious Anthropology and Muslim Women; Part 3: Muslim Women and Islamic Religious Law; Part 4: Muslima Constructive Theology
Early Community Politics and the Marginalization of Women in Islamic Intellectual HistoryMuslim Women as Religious Scholars: A Historical Survey; Introduction; The importance of women's engagement with the foundational sources; Women and the tradition of Qur'anic exegesis; Women and the Transmission of Hadith; Women and the legacy of fiqh; 'Ā'isha: Reclaiming a tradition of women's engagement; Conclusion; Feminist Readings of the Qur'an: Social, Political, and Religious Implications; QUESTIONS OF TERMINOLOGY; FOUNDING MYTHS, PATRIARCHAL READINGS; The use of historical myths in classical texts
CONCLUSIONAPPENDIX; Transnational Islamic Feminist Networks; National Organizations; Collaboration in International Networks; Muslim Feminist Theology in the United States; 1. Introduction; 2. Biographical Profiles; 3. Historical Contextualization; 4. Holistic/Intra-textual Reading; 5. Tawhị̄dic Paradigm; 6. Future Directions; Woman and Man's "fall": A Qur'anic Theological Perspective; First Reference: Sūra 2: Al-Baqara: 35-39; Second Reference: Sūra 7: Al-A'rāf: 19-25; Third Reference: Sūra 20: Tạ̄-Hā: 115-123
DIFFERENCES BETWEEN GENESIS, CHAPTER 3 AND THE QUR'ANIC TEXTS RELATING TO THE HUMAN PAIR'S DEPARTURE FROMAL-JANNA1. Reason for the Beguiling of the Human Pair; a. Sūra 2: Al-Baqara: 30-34, read as follows:; b. Sūra 15: Al-Hịjr: 26-43; c. Sūra 17: Al-Isrā': 61-64; d. Sūra 18: Al-Kahf: 50; e. Sūra 38: Sạ̄d: 71-85; 2. The Responsibility for the Act of Disobedience; 3. The Act of Disobedience and its Consequences; In Summation; The Position of Woman in the Creation: A Qur'anic Perspective; Introduction; Relevant Verses:; Common Origin of Male and Female Human Beings and Qur'anic Terminology
The Treatment of the Verse in Exegesis
Record Nr. UNINA-9910213855803321
Frankfurt am Main, [Germany] : , : Peter Lang Edition, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui