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The economics and financing of media companies [[electronic resource] /] / Robert G. Picard
| The economics and financing of media companies [[electronic resource] /] / Robert G. Picard |
| Autore | Picard Robert G |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New York, : Fordham University Press, 2011 |
| Descrizione fisica | ix, 274 p. : ill |
| Disciplina | 338.4/730223 |
| Soggetto topico |
Mass media - Economic aspects
Mass media - Finance |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-8232-4909-3 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Media firms as economic and business entities -- Business models, workflows, and value chains in media firms -- Distribution and retail sales of media -- economic forces affecting media -- The influence of the general economy on media -- Audiences and consumers -- Media, advertisers, and advertising -- Competition in media markets -- Concepts in media financing and financial management -- Capital markets and media firms -- The development of large media companies -- Trade and globalization in media products and services -- Indicators of financial and economic health of media firms. |
| Record Nr. | UNINA-9910463595203321 |
Picard Robert G
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| New York, : Fordham University Press, 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The economics and financing of media companies [[electronic resource] /] / Robert G. Picard
| The economics and financing of media companies [[electronic resource] /] / Robert G. Picard |
| Autore | Picard Robert G |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New York, : Fordham University Press, 2011 |
| Descrizione fisica | ix, 274 p. : ill |
| Disciplina | 338.4/730223 |
| Soggetto topico |
Mass media - Economic aspects
Mass media - Finance |
| ISBN | 0-8232-4909-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Media firms as economic and business entities -- Business models, workflows, and value chains in media firms -- Distribution and retail sales of media -- economic forces affecting media -- The influence of the general economy on media -- Audiences and consumers -- Media, advertisers, and advertising -- Competition in media markets -- Concepts in media financing and financial management -- Capital markets and media firms -- The development of large media companies -- Trade and globalization in media products and services -- Indicators of financial and economic health of media firms. |
| Record Nr. | UNINA-9910788460603321 |
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Picard Robert G
|
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| New York, : Fordham University Press, 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Media and Communications Policy Making : Processes, Dynamics and International Variations / / by Robert G. Picard
| Media and Communications Policy Making : Processes, Dynamics and International Variations / / by Robert G. Picard |
| Autore | Picard Robert G |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 |
| Descrizione fisica | 1 online resource (xii, 279 pages) : illustrations |
| Disciplina |
302.23
343.099 |
| Collana | Palgrave Global Media Policy and Business |
| Soggetto topico |
Mass media - Political aspects
Information technology - Law and legislation Mass media - Law and legislation Communication Media Policy and Politics IT Law, Media Law, Intellectual Property Media and Communication |
| ISBN |
9783030351731
3030351734 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction to media and communications policy studies -- 2. Policy-making environments and locales -- 3. Politics in the pursuit of policy outcomes -- 4. Media policy mechanisms and tools -- 5. Global policymaking -- 6. Regional policymaking -- 7. Domestic policymaking -- 8. Policy analysis -- 9. Policy evaluation and policy examination -- 10. Policy advocacy -- 11. Looking Forward. |
| Record Nr. | UNINA-9910484065103321 |
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Picard Robert G
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The press and the decline of democracy : the democratic socialist response in public policy / Robert G. Picard
| The press and the decline of democracy : the democratic socialist response in public policy / Robert G. Picard |
| Autore | Picard Robert G |
| Pubbl/distr/stampa | 1. ed. - Westport : Grenwood Press, 1985 |
| Descrizione fisica | xi, 173 p. ; 21 cm |
| Soggetto non controllato | GIORNALISMO - Aspetti politici |
| ISBN | 0-313-24915-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ita |
| Record Nr. | UNINA-990003815590403321 |
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Picard Robert G
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| 1. ed. - Westport : Grenwood Press, 1985 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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