Landing page optimization [[electronic resource] ] : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty
| Landing page optimization [[electronic resource] ] : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty |
| Autore | Ash Tim <1965-> |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | Indianapolis, Ind., : John Wiley & Sons, c2012 |
| Descrizione fisica | 1 online resource (483 p.) |
| Disciplina | 006.7 |
| Altri autori (Persone) |
PageRich
GintyMaura |
| Collana | Serious skills |
| Soggetto topico |
Web sites - Evaluation
Web sites - Testing Web sites - Design Internet marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-118-23453-7
1-299-18934-2 1-118-22072-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning. |
| Record Nr. | UNINA-9910462099203321 |
Ash Tim <1965->
|
||
| Indianapolis, Ind., : John Wiley & Sons, c2012 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Landing page optimization [[electronic resource] ] : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty
| Landing page optimization [[electronic resource] ] : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty |
| Autore | Ash Tim <1965-> |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | Indianapolis, Ind., : John Wiley & Sons, c2012 |
| Descrizione fisica | 1 online resource (483 p.) |
| Disciplina | 006.7 |
| Altri autori (Persone) |
PageRich
GintyMaura |
| Collana | Serious skills |
| Soggetto topico |
Web sites - Evaluation
Web sites - Testing Web sites - Design Internet marketing |
| ISBN |
1-118-23453-7
1-299-18934-2 1-118-22072-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning. |
| Record Nr. | UNINA-9910785603103321 |
Ash Tim <1965->
|
||
| Indianapolis, Ind., : John Wiley & Sons, c2012 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Landing page optimization : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty
| Landing page optimization : the definitive guide to testing and tuning for conversions / / Tim Ash, Rich Page, Maura Ginty |
| Autore | Ash Tim <1965-> |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | Indianapolis, Ind., : John Wiley & Sons, c2012 |
| Descrizione fisica | 1 online resource (483 p.) |
| Disciplina | 006.7 |
| Altri autori (Persone) |
PageRich
GintyMaura |
| Collana |
Sybex serious skills
Serious skills |
| Soggetto topico |
Web sites - Evaluation
Web sites - Testing Web sites - Design Internet marketing |
| ISBN |
9781118234532
1118234537 9781299189348 1299189342 9781118220726 1118220722 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning. |
| Record Nr. | UNINA-9910952299303321 |
Ash Tim <1965->
|
||
| Indianapolis, Ind., : John Wiley & Sons, c2012 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||