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Services--the export of the 21st century [[electronic resource] ] : a guidebook for US service exporters / / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr
Services--the export of the 21st century [[electronic resource] ] : a guidebook for US service exporters / / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr
Pubbl/distr/stampa San Rafael, Calif., : World Trade Press, c1997
Descrizione fisica 180 p. : ill
Disciplina 658.8/48
Altri autori (Persone) ReifJoe
DitterichKirsten M
LarsenMitch G
OstreaRobert A
Soggetto topico Service industries - United States - Marketing
Export marketing - United States
Foreign trade promotion - United States
Soggetto genere / forma Electronic books.
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910456350103321
San Rafael, Calif., : World Trade Press, c1997
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Services--the export of the 21st century [[electronic resource] ] : a guidebook for US service exporters / / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr
Services--the export of the 21st century [[electronic resource] ] : a guidebook for US service exporters / / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr
Pubbl/distr/stampa San Rafael, Calif., : World Trade Press, c1997
Descrizione fisica 180 p. : ill
Disciplina 658.8/48
Altri autori (Persone) ReifJoe
DitterichKirsten M
LarsenMitch G
OstreaRobert A
Soggetto topico Service industries - United States - Marketing
Export marketing - United States
Foreign trade promotion - United States
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910780121203321
San Rafael, Calif., : World Trade Press, c1997
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Services--the export of the 21st century : a guidebook for US service exporters / / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr
Services--the export of the 21st century : a guidebook for US service exporters / / Joe Reif ... [et al.] ; originally compiled by Kirsten M. Ditterich, Mitch G. Larsen, Robert A. Ostrea, Jr
Pubbl/distr/stampa San Rafael, Calif., : World Trade Press, c1997
Descrizione fisica 180 p. : ill
Disciplina 658.8/48
Altri autori (Persone) ReifJoe
DitterichKirsten M
LarsenMitch G
OstreaRobert A
Soggetto topico Service industries - United States - Marketing
Export marketing - United States
Foreign trade promotion - United States
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Intro -- Table of Contents -- 1 AN OVERVIEW OF SERVICE EXPORTS -- 2 GETTING READY TO EXPORT -- 3 MARKET RESEARCH -- 4 MARKETING -- 5 BARRIERS TO TRADE -- 6 US GOVERNMENT REGULATIONS -- 7 EXPORT FINANCE -- 8 SERVICE INDUSTRY ANALYSES -- Accounting -- Advertising -- Architecture, Engineering, & -- Construction -- Banking -- Biotechnology -- Computer Services -- Education & -- Training -- Entertainment -- Environmental Technologies -- Export Intermediaries -- Franchising -- Health and Medical -- Information Technology and Networking -- Insurance -- Legal -- Management and Public Relations -- Retailing -- Telecommunic ations -- Travel and Tourism -- Wholesaling -- APPENDICES -- Service Industry-Related Associations -- US Government Contacts -- Services Trade Statistics -- Bibliography -- NOTES -- World Trade Almanac World Trade Almanac.
Record Nr. UNINA-9910828544403321
San Rafael, Calif., : World Trade Press, c1997
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui