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Local Hollywood [[electronic resource] /] / Ben Goldsmith, Susan Ward, Tom O'Regan
| Local Hollywood [[electronic resource] /] / Ben Goldsmith, Susan Ward, Tom O'Regan |
| Autore | Goldsmith Ben <1967-> |
| Pubbl/distr/stampa | St Lucia, Qld., : University of Queensland Press, 2010 |
| Descrizione fisica | 1 online resource (305 p.) |
| Disciplina | 791.430232 |
| Altri autori (Persone) |
WardSusan
O'ReganTom |
| Soggetto topico |
Motion picture industry
Motion picture industry - Australia - Queensland Motion picture studios Motion picture studios - Australia - Queensland Motion picture locations Motion picture locations - Australia - Queensland Motion pictures - Production and direction Motion pictures - Production and direction - Australia - Queensland |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-7022-3801-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; About the Author; Title Page; Copyright Page; Dedication; Contents; Chapter 1 Global and Local Hollywood; Chapter 2 Inventing a Local Hollywood; Chapter 3 The Greenfields Location; Chapter 4 The Junior Partner; Chapter 5 Film Friendliness; Chapter 6 Local Hollywood's Location Space; Chapter 7 Learning from a Local Hollywood; Acknowledgements; Notes; List of productions; Index |
| Record Nr. | UNINA-9910457192903321 |
Goldsmith Ben <1967->
|
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| St Lucia, Qld., : University of Queensland Press, 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Local Hollywood [[electronic resource] /] / Ben Goldsmith, Susan Ward, Tom O'Regan
| Local Hollywood [[electronic resource] /] / Ben Goldsmith, Susan Ward, Tom O'Regan |
| Autore | Goldsmith Ben <1967-> |
| Pubbl/distr/stampa | St Lucia, Qld., : University of Queensland Press, 2010 |
| Descrizione fisica | 1 online resource (305 p.) |
| Disciplina | 791.430232 |
| Altri autori (Persone) |
WardSusan
O'ReganTom |
| Soggetto topico |
Motion picture industry
Motion picture industry - Australia - Queensland Motion picture studios Motion picture studios - Australia - Queensland Motion picture locations Motion picture locations - Australia - Queensland Motion pictures - Production and direction Motion pictures - Production and direction - Australia - Queensland |
| ISBN | 0-7022-3801-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; About the Author; Title Page; Copyright Page; Dedication; Contents; Chapter 1 Global and Local Hollywood; Chapter 2 Inventing a Local Hollywood; Chapter 3 The Greenfields Location; Chapter 4 The Junior Partner; Chapter 5 Film Friendliness; Chapter 6 Local Hollywood's Location Space; Chapter 7 Learning from a Local Hollywood; Acknowledgements; Notes; List of productions; Index |
| Record Nr. | UNINA-9910781638403321 |
|
Goldsmith Ben <1967->
|
||
| St Lucia, Qld., : University of Queensland Press, 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rating the Audience : the business of media / / Mark Balnaves, Tom O'Regan with Ben Goldsmith
| Rating the Audience : the business of media / / Mark Balnaves, Tom O'Regan with Ben Goldsmith |
| Autore | Balnaves Mark |
| Pubbl/distr/stampa | London : , : Bloomsbury Academic, , 2011 |
| Descrizione fisica | 1 online resource (xvi, 272 pages) |
| Soggetto topico |
Mass media - Audiences
Internet users - Measurement |
| ISBN | 1-84966-462-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISA-996214901303316 |
|
Balnaves Mark
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||
| London : , : Bloomsbury Academic, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
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Rating the audience : the business of media / / Mark Balnaves, Tom O'Regan and Ben Goldsmith
| Rating the audience : the business of media / / Mark Balnaves, Tom O'Regan and Ben Goldsmith |
| Autore | Balnaves Mark |
| Pubbl/distr/stampa | London, : Bloomsbury Academic, 2011 |
| Descrizione fisica | 1 online resource (289 p.) |
| Disciplina | 302.23 |
| Altri autori (Persone) |
O'ReganTom
GoldsmithBen |
| Soggetto topico | Mass media - Ratings and rankings |
| ISBN |
1-283-47914-1
9786613479143 1-84966-460-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; List of Figures; List of Tables; Preface; Acknowledgements; 1. Why the Ratings Are Important; Introduction; The Single Number; Summary; 2. The Convention; 'The Crossleys' - Archibald Crossley; Arthur C. Nielsen (and the 'Black Box'); Bill McNair and George Anderson; New Forms of Knowledge about Audiences; Theorizing the Convention; Summary; 3. The Panel and the Survey; The Ratings Intellectuals; Lazarsfeld; The Very Idea of Measurement; Single Source: 'The Holy Grail'; Summary; 4. The Audit; Taming Error; Invisible Audiences; The BBC: Robert Silvey's Thermometer and Barometer
Summary5. The Technologies of Counting; The Diffusion of Ratings Technology; Proliferation of Channels and Measurement; Neuroscience, Neuromarketing and New Technologies of Measurement; Timeshifting and Technologies of Counting; The Increasing Technical Complexity of Audience Measurement; Calls for Harmonization; Summary; 6. The Ratings Provider; The Official Truth; The Silent Revolution; Superior Technology': ATR-OzTAM and ACNielsen Controversy in Australia; Superior Technology': Nielsen versus Hooper, Nielsen versus Arbitron; Summary; 7. The Networks (and Other Media Providers) TV EconomicsStandardization; Small Audiences and Set-top Boxes; United Kingdom; Summary; 8. Advertisers and Media Planners; The Dual Persona of the Advertiser; The Media Planner; Cost Efficiency and the Curve of Experience; The Competent User; Summary; 9. The Audience; The Modern Audience; The Average Household and the Representative Individual; Home Studies and the Public; Audience Consent; The Knowledge Aggregators; Summary; 10. The Critics; The Broader Context; The Bogart Persona; Objections to Ratings; Setting Limits to Statistics; Problems with Increases in Scale Impersonal Secondary DataDeprofessionalization of Media Research; Summary; 11. The Future of Ratings; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z |
| Record Nr. | UNINA-9910597896603321 |
|
Balnaves Mark
|
||
| London, : Bloomsbury Academic, 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rating the Audience : the business of media / / Mark Balnaves, Tom O'Regan with Ben Goldsmith
| Rating the Audience : the business of media / / Mark Balnaves, Tom O'Regan with Ben Goldsmith |
| Autore | Balnaves Mark |
| Pubbl/distr/stampa | London : , : Bloomsbury Academic, , 2011 |
| Descrizione fisica | 1 online resource (xvi, 272 pages) |
| Soggetto topico |
Mass media - Audiences
Internet users - Measurement |
| ISBN |
9781849664622
1849664625 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910132456103321 |
|
Balnaves Mark
|
||
| London : , : Bloomsbury Academic, , 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||