Info
Communication of politics : cross-cultural theory building in the practice of public relations and political marketing / Bruce I. Newman, Dejan Veréciéc, editors
| Communication of politics : cross-cultural theory building in the practice of public relations and political marketing / Bruce I. Newman, Dejan Veréciéc, editors |
| Pubbl/distr/stampa | New York : Haworth Political, c2002 |
| Descrizione fisica | 184 p. : ill. ; 23 cm |
| Disciplina | 324.73 |
| Altri autori (Persone) |
Newman, Bruce I
Veréciéc, Dejanauthor |
| Soggetto topico |
Comunicazione in politica - Stati Uniti
Comunicazione in politica - Gran Bretagna Comunicazione in politica - Slovenia |
| ISBN | 0789021595 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | The merging of public relations and political marketing -- Bruce I. Newman, Dejan Veréciéc -- The material culture of US elections / Philip John Davies -- News management and new managerialism / David Deacon, Wendy Monk -- New Labour / Jon White, Leslie de Chernatony -- Political marketing research in the 2000 U.S. election / Elaine Sherman, Leon G. Schiffman -- The 2000 American presidential election / Dennis W. Johnson -- Who pays the piper? / Phil Harris -- Communicative diplomacy for the 3rd millennium / Kristina Plavésak -- Models of voter behavior / Dejan Veréciéc, Iztok Verdnik -- Structural models of voter behavior in the 2000 Polish presidential election / Andrzej Falkowski, Wojciech Cwalina -- Testing a predictive model of voter behavior on the 2000 U.S. presidential election / Bruce I. Newman |
| Record Nr. | UNISALENTO-991002094639707536 |
| New York : Haworth Political, c2002 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Salento | ||
| ||
A cross-cultural theory of voter behavior / Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman
| A cross-cultural theory of voter behavior / Wojciech Cwalina, Andrzej Falkowski, Bruce I. Newman |
| Autore | Cwalina, Wojciech |
| Pubbl/distr/stampa | New York : Haworth Press, c2008 |
| Descrizione fisica | x, 252 p. : ill. ; 22 cm |
| Disciplina | 324.9 |
| Altri autori (Persone) |
Falkowski, Andrzejauthor
Newman, Bruce I |
| Soggetto topico |
Voting - Social aspects - Cross-cultural studies
Political participation - Cross-cultural studies Democratization |
| ISBN |
9780789027368
0789027364 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISALENTO-991001651729707536 |
Cwalina, Wojciech
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| New York : Haworth Press, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Salento | ||
| ||
Political marketing : theoretical and strategic foundations / Wojciech Cwalina, Andrzej Falkowski, and Bruce I. Newman
| Political marketing : theoretical and strategic foundations / Wojciech Cwalina, Andrzej Falkowski, and Bruce I. Newman |
| Autore | Cwalina, Wojciech |
| Pubbl/distr/stampa | Armonk, N.Y. : M.E. Sharpe, c2011 |
| Descrizione fisica | xi, 340 p. : ill. ; 24 cm |
| Disciplina | 324.73 |
| Altri autori (Persone) |
Falkowski, Andrzejauthor
Newman, Bruce I |
| Soggetto topico |
Campaign management
Political campaigns Marketing - Political aspects |
| ISBN | 9780765629166 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISALENTO-991001651799707536 |
|
Cwalina, Wojciech
|
||
| Armonk, N.Y. : M.E. Sharpe, c2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Salento | ||
| ||
Winning elections with political marketing / Philip John Davies, Bruce I. Newman, editors
| Winning elections with political marketing / Philip John Davies, Bruce I. Newman, editors |
| Pubbl/distr/stampa | New York : Haworth Press, c2006 |
| Descrizione fisica | xiii, 239 p. : ill. ; 23 cm |
| Disciplina | 324.730973 |
| Altri autori (Persone) |
Davies, Philipauthor
Newman, Bruce I |
| Soggetto topico |
Political campaigns
Campaign management Advertising, Political |
| ISBN |
0789033704
9780789033703 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISALENTO-991000603759707536 |
| New York : Haworth Press, c2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Salento | ||
| ||