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Hooked [[electronic resource] ] : how leaders connect, engage and inspire with storytelling / / Gabrielle Dolan, Yamini Naidu
| Hooked [[electronic resource] ] : how leaders connect, engage and inspire with storytelling / / Gabrielle Dolan, Yamini Naidu |
| Autore | Dolan Gabrielle |
| Pubbl/distr/stampa | Milton, Qld., : Wiley, 2013 |
| Descrizione fisica | 1 online resource (215 p.) |
| Disciplina | 650.1 |
| Altri autori (Persone) | NaiduYamini |
| Soggetto topico |
Business communication
Business presentations Oral interpretation Storytelling Success in business |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-118-63764-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; About the authors; Acknowledgements; Introduction; Chapter 1: What is business storytelling?; A story about storytelling; The buzz on business storytelling; Chapter 2: The importance of business storytelling; Face the facts: times have changed; Only dinosaurs stick with facts; Show me the love; Credibility is critical; The winning trifecta; The curse of knowledge; Chapter 3: Business storytelling styles; The four types of storyteller; Determining your style; Chapter 4: Crafting your stories; Establish your purpose; Establish who you're talking to; Where do stories come from?
The proven story formulaWhat else?; Chapter 5: Making your stories shine; Avoiding story roadblocks; Using humour with purpose; Negative and positive stories; The Story Impact Matrix; Story matching; Chapter 6: Practising and delivering stories; Practising your story; Delivering your story; Chapter 7: Secret storytelling business; Assessing your success; Reflection for perfection; The six Rs of storytelling; Aligning stories with actions; Chapter 8: Getting your stories out there; Facts tell-stories sell; Social media; Forget the elevator pitch; Stories to the rescue; Nailing that promotion Chapter 9: Implementing storytelling into your organisationShow me how to fish; Finding other people's stories; Organisational change; Communicating values; Your next event; Chapter 10: Giving it a go; Story index; Index |
| Record Nr. | UNINA-9910462975603321 |
Dolan Gabrielle
|
||
| Milton, Qld., : Wiley, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Hooked [[electronic resource] ] : how leaders connect, engage and inspire with storytelling / / Gabrielle Dolan, Yamini Naidu
| Hooked [[electronic resource] ] : how leaders connect, engage and inspire with storytelling / / Gabrielle Dolan, Yamini Naidu |
| Autore | Dolan Gabrielle |
| Pubbl/distr/stampa | Milton, Qld., : Wiley, 2013 |
| Descrizione fisica | 1 online resource (215 p.) |
| Disciplina | 650.1 |
| Altri autori (Persone) | NaiduYamini |
| Soggetto topico |
Business communication
Business presentations Oral interpretation Storytelling Success in business |
| ISBN | 1-118-63764-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; About the authors; Acknowledgements; Introduction; Chapter 1: What is business storytelling?; A story about storytelling; The buzz on business storytelling; Chapter 2: The importance of business storytelling; Face the facts: times have changed; Only dinosaurs stick with facts; Show me the love; Credibility is critical; The winning trifecta; The curse of knowledge; Chapter 3: Business storytelling styles; The four types of storyteller; Determining your style; Chapter 4: Crafting your stories; Establish your purpose; Establish who you're talking to; Where do stories come from?
The proven story formulaWhat else?; Chapter 5: Making your stories shine; Avoiding story roadblocks; Using humour with purpose; Negative and positive stories; The Story Impact Matrix; Story matching; Chapter 6: Practising and delivering stories; Practising your story; Delivering your story; Chapter 7: Secret storytelling business; Assessing your success; Reflection for perfection; The six Rs of storytelling; Aligning stories with actions; Chapter 8: Getting your stories out there; Facts tell-stories sell; Social media; Forget the elevator pitch; Stories to the rescue; Nailing that promotion Chapter 9: Implementing storytelling into your organisationShow me how to fish; Finding other people's stories; Organisational change; Communicating values; Your next event; Chapter 10: Giving it a go; Story index; Index |
| Record Nr. | UNINA-9910786957803321 |
|
Dolan Gabrielle
|
||
| Milton, Qld., : Wiley, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Hooked : how leaders connect, engage and inspire with storytelling / / Gabrielle Dolan, Yamini Naidu
| Hooked : how leaders connect, engage and inspire with storytelling / / Gabrielle Dolan, Yamini Naidu |
| Autore | Dolan Gabrielle |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Milton, Qld., : Wiley, 2013 |
| Descrizione fisica | 1 online resource (215 p.) |
| Disciplina | 650.1 |
| Altri autori (Persone) | NaiduYamini |
| Soggetto topico |
Business communication
Business presentations Oral interpretation Storytelling Success in business |
| ISBN | 1-118-63764-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; About the authors; Acknowledgements; Introduction; Chapter 1: What is business storytelling?; A story about storytelling; The buzz on business storytelling; Chapter 2: The importance of business storytelling; Face the facts: times have changed; Only dinosaurs stick with facts; Show me the love; Credibility is critical; The winning trifecta; The curse of knowledge; Chapter 3: Business storytelling styles; The four types of storyteller; Determining your style; Chapter 4: Crafting your stories; Establish your purpose; Establish who you're talking to; Where do stories come from?
The proven story formulaWhat else?; Chapter 5: Making your stories shine; Avoiding story roadblocks; Using humour with purpose; Negative and positive stories; The Story Impact Matrix; Story matching; Chapter 6: Practising and delivering stories; Practising your story; Delivering your story; Chapter 7: Secret storytelling business; Assessing your success; Reflection for perfection; The six Rs of storytelling; Aligning stories with actions; Chapter 8: Getting your stories out there; Facts tell-stories sell; Social media; Forget the elevator pitch; Stories to the rescue; Nailing that promotion Chapter 9: Implementing storytelling into your organisationShow me how to fish; Finding other people's stories; Organisational change; Communicating values; Your next event; Chapter 10: Giving it a go; Story index; Index |
| Record Nr. | UNINA-9910827314503321 |
|
Dolan Gabrielle
|
||
| Milton, Qld., : Wiley, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||