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The innovation manual [[electronic resource] ] : integrated strategies and practical tools for bringing value innovation to the market / / David Midgley
The innovation manual [[electronic resource] ] : integrated strategies and practical tools for bringing value innovation to the market / / David Midgley
Autore Midgley David
Pubbl/distr/stampa Chichester, England ; ; Hoboken, N.J., : John Wiley & Sons, c2009
Descrizione fisica 1 online resource (330 p.)
Disciplina 658.5/14
Soggetto topico Technological innovations - Management
ISBN 1-119-20632-4
1-282-93960-2
9786612939600
0-470-74484-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The three challenges of business innovation -- Creating advantage in the minds of many -- Chartering innovation within the organisation -- Selecting, preparing and supporting the right team -- Co-creating the innovation with customers -- Changing the organisation to deliver the innovation -- Building the market for the innovation -- Putting it all together.
Record Nr. UNINA-9910141048603321
Midgley David  
Chichester, England ; ; Hoboken, N.J., : John Wiley & Sons, c2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The innovation manual [[electronic resource] ] : integrated strategies and practical tools for bringing value innovation to the market / / David Midgley
The innovation manual [[electronic resource] ] : integrated strategies and practical tools for bringing value innovation to the market / / David Midgley
Autore Midgley David
Edizione [1st ed.]
Pubbl/distr/stampa Chichester, England ; ; Hoboken, N.J., : John Wiley & Sons, c2009
Descrizione fisica 1 online resource (330 p.)
Disciplina 658.5/14
Soggetto topico Technological innovations - Management
ISBN 1-119-20632-4
1-282-93960-2
9786612939600
0-470-74484-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto The three challenges of business innovation -- Creating advantage in the minds of many -- Chartering innovation within the organisation -- Selecting, preparing and supporting the right team -- Co-creating the innovation with customers -- Changing the organisation to deliver the innovation -- Building the market for the innovation -- Putting it all together.
Record Nr. UNINA-9910827464803321
Midgley David  
Chichester, England ; ; Hoboken, N.J., : John Wiley & Sons, c2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui