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Kommunikation der Corporate Social Responsibility in kleineren und mittleren Unternehmen / / von Elisabeth Pollhammer, Oliver Meixner
| Kommunikation der Corporate Social Responsibility in kleineren und mittleren Unternehmen / / von Elisabeth Pollhammer, Oliver Meixner |
| Autore | Pollhammer Elisabeth |
| Edizione | [1st ed. 2017.] |
| Pubbl/distr/stampa | Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2017 |
| Descrizione fisica | 1 online resource (XV, 127 S. 7 Abb.) |
| Disciplina | 174.4 |
| Collana | Studien zum Marketing natürlicher Ressourcen |
| Soggetto topico |
Business ethics
Marketing Agriculture - Economic aspects Business Ethics Agricultural Economics |
| ISBN | 3-658-16442-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | CSR in der Agrar- und Ernährungswirtschaft -- Social-Media-Anwendungen und -Plattformen -- Einflussfaktoren für KMU. |
| Record Nr. | UNINA-9910149631503321 |
Pollhammer Elisabeth
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| Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sustainable Consumer Behavior and Food Marketing
| Sustainable Consumer Behavior and Food Marketing |
| Autore | Meixner Oliver |
| Pubbl/distr/stampa | Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021 |
| Descrizione fisica | 1 online resource (264 p.) |
| Soggetto topico | Research and information: general |
| Soggetto non controllato |
animal welfare
aquaponics attitudes Bangladesh Bresse Gauloise carbon-friendly food choice experiment community engagement community-based tourism company canteens consumer behavior consumer behaviour cured ham discrete choice experiment dual-purpose breeds emotions environmental marketing faba beans food heritage food market food tourism food waste green consumer green product green products green purchase decision Kollbecksmoor latent construct model market instability n/a nonlinear empirical dynamics out-of-home catering palm oil free purchase intention rural development SEM small and medium enterprises social media spontaneous choice stockless structural equation modeling Structural Equation Modeling sustainability sustainable consumption sustainable development sustainable food consumption sustainable nutrition theoretical framework theory of planned behavior theory of planned behaviour trust variety seeking vegan vegan-organic veganic Vorwerkhuhn White Rock willingness to pay |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910557510303321 |
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Meixner Oliver
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| Basel, Switzerland, : MDPI - Multidisciplinary Digital Publishing Institute, 2021 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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