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Showmen, sell it hot! : movies as merchandise in golden era hollywood / / John McElwee
Showmen, sell it hot! : movies as merchandise in golden era hollywood / / John McElwee
Autore McElwee John Plonk
Pubbl/distr/stampa Pittsburgh, Pennsylvania : , : GoodKnight Books, , 2013
Descrizione fisica 1 online resource (724 p.)
Disciplina 791.430688
Soggetto topico Motion pictures - United States - Marketing
Advertising - Motion pictures
Soggetto genere / forma Electronic books.
ISBN 0-9962740-3-0
0-9962740-1-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title Page; Copyright; Dedication; Contents; Prologue: Unsung Heroes; 1. About Those So-called "Good Old Days"; 2. All Aboard the Mutilation Express; 3. Titillated to Distraction; 4. When Rko Flew down to Rio; 5. Metro and the Marxes; 6. Metro's Jean Harlow Closeout Sale; 7. The Pair That Curled Your Hair; 8. The Great Jesse James Box-office Raid; 9. John Ford's Evergreen Stagecoach; 10. The Three Million Dollar Splurge; 11. Campaigning for Kane; 12. The Thinking Man's Exploitation Shockers; 13. Stateside Theatres of War; 14. Paramount's Road to Sunset Boulevard
15. Wilder's Ace Goes in the Hole 16. Forgotten But Not Gone: My Son John; 17. Metro and the Red Badge Blow off; 18. Columbia and Kazan's Waterfront Haul; 19. The Mighty Monarch of Melodramas; 20. "100 Percent Pure Gravy"; 21. Universal Makes Box-office Music; 22. Warner Bros. And the James Dean Cult; 23. I Call It "Fashion Noir"; 24. Psycho Salesmanship; 25. A Memphis Screamiere; 26. Exhibition's Baby Jane Blastoff; 27. Warner Bros.' Bull's-eye Selling of Bonnie and Clyde; Epilogue: Lights out; Chapter Notes; Index; About the Author; Praise for Showmen, Sell It Hot!
Record Nr. UNINA-9910460504303321
McElwee John Plonk  
Pittsburgh, Pennsylvania : , : GoodKnight Books, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Showmen, sell it hot! : movies as merchandise in golden era hollywood / / John McElwee
Showmen, sell it hot! : movies as merchandise in golden era hollywood / / John McElwee
Autore McElwee John Plonk
Pubbl/distr/stampa Pittsburgh, Pennsylvania : , : GoodKnight Books, , 2013
Descrizione fisica 1 online resource (724 p.)
Disciplina 791.430688
Soggetto topico Motion pictures - United States - Marketing
Advertising - Motion pictures
ISBN 0-9962740-3-0
0-9962740-1-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title Page; Copyright; Dedication; Contents; Prologue: Unsung Heroes; 1. About Those So-called "Good Old Days"; 2. All Aboard the Mutilation Express; 3. Titillated to Distraction; 4. When Rko Flew down to Rio; 5. Metro and the Marxes; 6. Metro's Jean Harlow Closeout Sale; 7. The Pair That Curled Your Hair; 8. The Great Jesse James Box-office Raid; 9. John Ford's Evergreen Stagecoach; 10. The Three Million Dollar Splurge; 11. Campaigning for Kane; 12. The Thinking Man's Exploitation Shockers; 13. Stateside Theatres of War; 14. Paramount's Road to Sunset Boulevard
15. Wilder's Ace Goes in the Hole 16. Forgotten But Not Gone: My Son John; 17. Metro and the Red Badge Blow off; 18. Columbia and Kazan's Waterfront Haul; 19. The Mighty Monarch of Melodramas; 20. "100 Percent Pure Gravy"; 21. Universal Makes Box-office Music; 22. Warner Bros. And the James Dean Cult; 23. I Call It "Fashion Noir"; 24. Psycho Salesmanship; 25. A Memphis Screamiere; 26. Exhibition's Baby Jane Blastoff; 27. Warner Bros.' Bull's-eye Selling of Bonnie and Clyde; Epilogue: Lights out; Chapter Notes; Index; About the Author; Praise for Showmen, Sell It Hot!
Record Nr. UNINA-9910797358803321
McElwee John Plonk  
Pittsburgh, Pennsylvania : , : GoodKnight Books, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Showmen, sell it hot! : movies as merchandise in golden era hollywood / / John McElwee
Showmen, sell it hot! : movies as merchandise in golden era hollywood / / John McElwee
Autore McElwee John Plonk
Pubbl/distr/stampa Pittsburgh, Pennsylvania : , : GoodKnight Books, , 2013
Descrizione fisica 1 online resource (724 p.)
Disciplina 791.430688
Soggetto topico Motion pictures - United States - Marketing
Advertising - Motion pictures
ISBN 0-9962740-3-0
0-9962740-1-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title Page; Copyright; Dedication; Contents; Prologue: Unsung Heroes; 1. About Those So-called "Good Old Days"; 2. All Aboard the Mutilation Express; 3. Titillated to Distraction; 4. When Rko Flew down to Rio; 5. Metro and the Marxes; 6. Metro's Jean Harlow Closeout Sale; 7. The Pair That Curled Your Hair; 8. The Great Jesse James Box-office Raid; 9. John Ford's Evergreen Stagecoach; 10. The Three Million Dollar Splurge; 11. Campaigning for Kane; 12. The Thinking Man's Exploitation Shockers; 13. Stateside Theatres of War; 14. Paramount's Road to Sunset Boulevard
15. Wilder's Ace Goes in the Hole 16. Forgotten But Not Gone: My Son John; 17. Metro and the Red Badge Blow off; 18. Columbia and Kazan's Waterfront Haul; 19. The Mighty Monarch of Melodramas; 20. "100 Percent Pure Gravy"; 21. Universal Makes Box-office Music; 22. Warner Bros. And the James Dean Cult; 23. I Call It "Fashion Noir"; 24. Psycho Salesmanship; 25. A Memphis Screamiere; 26. Exhibition's Baby Jane Blastoff; 27. Warner Bros.' Bull's-eye Selling of Bonnie and Clyde; Epilogue: Lights out; Chapter Notes; Index; About the Author; Praise for Showmen, Sell It Hot!
Record Nr. UNINA-9910826485903321
McElwee John Plonk  
Pittsburgh, Pennsylvania : , : GoodKnight Books, , 2013
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui