La démarche stratégique : Entreprendre et croître / / Katia Richomme-Huet, Gilles Guieu, Gilles Paché |
Autore | Arrègle Jean-Luc |
Pubbl/distr/stampa | Aix-en-Provence, : Presses universitaires de Provence, 2021 |
Descrizione fisica | 251 pages ; ; 24 cm |
Altri autori (Persone) |
BocquetRachel
BonnetMarc Chanut-GuieuCécile ColletisGabriel DesbrièresPhilippe DesreumauxAlain de FreymanJulien DingamyoNdouba EminSandrine GasseYvon GuieuGilles JoffrePatrick KœnigGérard LevetJean-Louis Levy-TadjineThierry Le RoyFrédéric MarchesnayMichel MathéJean-Charles MayrhoferUlrike MbengueAbabacar MesseghemKarim MoallaEmna MotheCaroline PachéGilles Richomme-HuetKatia SavallHenri SilemAhmed TorrèsOlivier TrikiDora VéryPhilippe ZardetVéronique |
Collana | Travail & gouvernance |
Soggetto topico |
Strategic planning
Business planning |
Soggetto non controllato |
entreprise
gouvernance management stratégique |
ISBN | 979-1-03-656946-3 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | fre |
Record Nr. | UNINA-9910496039803321 |
Arrègle Jean-Luc
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Aix-en-Provence, : Presses universitaires de Provence, 2021 | ||
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Lo trovi qui: Univ. Federico II | ||
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Global Phenomena and Social Sciences [[electronic resource] ] : An Interdisciplinary and Comparative Approach / / edited by Jean-Sylvestre Bergé, Sophie Harnay, Ulrike Mayrhofer, Lionel Obadia |
Edizione | [1st ed. 2018.] |
Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2018 |
Descrizione fisica | 1 online resource (XV, 147 p. 10 illus.) |
Disciplina | 327.1 |
Soggetto topico |
Globalization
Public administration Economic development Social change Anthropology Public Administration Development and Social Change |
ISBN | 3-319-60180-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Forward -- Introduction -- Chapter 1: Political Science -- Chapter 2: Management -- Chapter 3: Economics -- Chapter 4: Anthropology -- Chapter 5: Law. . |
Record Nr. | UNINA-9910300514303321 |
Cham : , : Springer International Publishing : , : Imprint : Springer, , 2018 | ||
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Lo trovi qui: Univ. Federico II | ||
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Key success factors of SME internationalisation : a cross-country perspective / / edited by Noémie Dominguez, Ulrike Mayrhofer |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing Limited, , [2018] |
Descrizione fisica | 1 online resource (287 pages) |
Disciplina | 658.022 |
Collana | International business and management series |
Soggetto topico |
Small business - Management
International business enterprises |
Soggetto genere / forma | Electronic books. |
ISBN |
1-78754-279-3
1-78754-277-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910480348003321 |
Bingley, UK : , : Emerald Publishing Limited, , [2018] | ||
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Lo trovi qui: Univ. Federico II | ||
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Key success factors of SME Internationalisation : a cross-country perspective / / edited by Noémie Dominguez, Ulrike Mayrhofer |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing Limited, , [2018] |
Descrizione fisica | 1 online resource (287 pages) |
Disciplina | 658.022 |
Collana | International Business and Management |
Soggetto topico |
Small business - Management
International business enterprises Globalization Business & Economics - International - General International business |
ISBN |
1-78754-279-3
1-78754-277-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910793182203321 |
Bingley, UK : , : Emerald Publishing Limited, , [2018] | ||
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Lo trovi qui: Univ. Federico II | ||
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Key success factors of SME Internationalisation : a cross-country perspective / / edited by Noémie Dominguez, Ulrike Mayrhofer |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing Limited, , [2018] |
Descrizione fisica | 1 online resource (287 pages) |
Disciplina | 658.022 |
Collana | International Business and Management |
Soggetto topico |
Small business - Management
International business enterprises Globalization Business & Economics - International - General International business |
ISBN |
1-78754-279-3
1-78754-277-7 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Intro -- Key Success Factors of SME Internationalisation -- Contents -- About the Authors -- List of Contributors -- Introduction -- References -- Part I: Major Drivers of SME Internationalisation -- Chapter 1: A Global Mindset - Still a Prerequisite for Successful SME Internationalisation? -- Introduction -- Global Mindset and SME Internationalisation -- Effectual Logic and SME Internationalisation -- Synthesis and Propositions -- Research Design -- Finland as a Research Setting -- Data Collection -- Measures -- The Relationship Between Global Mindset, Effectuation and SME Performance -- Discussion -- Conclusion -- Acknowledgements -- References -- Chapter 2: Entrepreneurial Marketing as a Key Driver of Early and Sustained Internationalisation -- Introduction -- The New Venture in Conditions of Uncertainty -- The Role of Marketing in Core Business Processes -- Innovation and Business Development Processes through Experimentation -- Market Sensing -- Leveraging, Extending and Enriching Scarce Resources -- Customer Relationship and Value Chain Management -- Entrepreneurial Marketing and its Impact on Early and Sustained Internationalisation -- Conclusion -- References -- Sitography -- Chapter 3: The Impact of Inter-Firm Collaborations on SME Internationalisation -- Introduction -- Marketing Collaboration and International SMEs -- Collaborative Market Positioning -- Inter-Firm Market Orientation -- Inter-Firm Brand Orientation -- The Interaction Effect of IFMO and IFBO -- Collaborative Market Development -- Inter-Firm Entrepreneurial Orientation -- Inter-Firm Learning Orientation -- Transfer of Local Market Knowledge -- The Interaction Effect of IFLO and IFEO -- Conclusions -- References -- Chapter 4: Entry Mode Strategies: Are SMEs Any Different? -- Introduction -- Foreign Entry Strategies: An Overview -- Foreign Entry Strategies and SMEs.
Data and Sample -- Descriptive Statistics -- Determinants of Ownership Mode Choices -- Conclusions -- Notes -- References -- Chapter 5: The High-Performing SMEs in Traditional Manufacturing Sectors: Innovation and Foreign Operation Modes -- Introduction -- Conceptual Background and Hypotheses Development -- A KBV of Foreign Operation Modes -- The RBV and the Classical Determinants of Competitiveness -- Organisational Innovation -- Marketing Capabilities -- Network Capabilities -- Size and Experience -- Methodology -- Measurement of Variables -- Results -- Discussion -- Conclusions -- Acknowledgements -- References -- Part II: Key Success Factors of SME Internationalisation in Mature Markets -- Chapter 6: The Role of Support Services During the Internationalisation of Finnish Software SMEs -- Introduction -- Literature Review -- Export Promotion Programmes and Internationalisation Support Services -- Use of the Programmes and Services in Internationalisation as well as their Potential Impact -- Finnish Software Industry: Vision and Internationalisation Challenges -- Empirical Survey -- Method -- Sample -- Instrument -- Overview of the Pre-selected Support Service Providers -- Results -- Awareness, Use and Quality of the Services -- Impact of the Services Used -- Phases of Internationalisation and the Use of Support Services -- Discussion and Conclusions -- References -- Chapter 7: How Can Promotion Agencies Impact SME Internationalisation? The Case of the French Company Slat -- Introduction -- Slat, an SME Expanding into International Markets -- Presentation of the SLAT Company -- The Internationalisation Process of SLAT -- The Role of Accompaniment for the International Development of Slat -- The Accompaniment by ERAI -- The Impact of the Accompaniment on the Internationalisation Process -- Conclusion -- Acknowledgements -- References. Chapter 8: Internationalisation Strategies and Processes of the German Mittelstand -- Introduction -- The German Mittelstand -- Operating in Niche Markets -- Choosing a Focus or Differentiation Strategy -- Expanding Beyond the Home Market -- Growing in an Incremental and Organic Way -- Relying on Internal Financing -- Putting the Emphasis on Production and Operational Effectiveness and Efficiency -- Having a Long-Term View -- Showing a Deliberate Stakeholder Orientation -- Establishing a Strong Corporate Culture -- Sticking to Traditional Employment Practices -- Balancing Conservatism with Flexibility and Innovation -- Internationalisation of the German Mittelstand -- Market Entry Strategies -- Target Market Strategies -- Timing Strategies -- Allocation Strategies -- Coordination Strategies -- Internationalisation Processes -- Conclusion -- Outlook -- References -- Chapter 9: Market Entry Strategies, Innovation and Performance of SMEs in the Service Sector -- Introduction -- Theoretical Foundations of Service Firm Internationalisation and Innovation -- Methodology -- Sample and Construct Measurement -- Research Setting -- Results and Discussion -- Theoretical and Managerial Implications -- Conclusion -- References -- Part III: Key Success Factors of SME Internationalisation in Emerging Markets -- Chapter 10: Québec SME Risk Management and Exports to Asian Countries -- Introduction -- Theoretical Framework -- Barriers, Uncertainty and Risk -- Export Barriers -- Uncertainty and Risk -- Risk Management -- Propensity to Take Risk and Export Activities -- Risk Management Mechanisms and Export Activity -- Methodology -- Sample -- Variables -- Dependent Variable -- Propensity to Take Risk -- Risk Management Measures -- Results -- Discussion -- Conclusion -- Acknowledgements -- Note -- References. Chapter 11: Succeeding in the Chinese Market: The Case of the French Company Mixel Agitators -- Introduction -- Mixel Agitators: An International SME -- The Arrival of a New CEO, Starting Point of a New Expansion Strategy -- 1991: First Steps in the Chinese Market -- 2005: Creation of the First Foreign Subsidiary, Mixel Beijing -- Results and Discussion -- Conclusion -- Acknowledgements -- Note -- References -- Chapter 12: Strategies for Internationalisation: How Chinese SMEs Deal with Distance and Market Entry Speed -- Introduction -- SMEs in China -- Theoretical Background -- The Uppsala Theory of Internationalisation -- The INV Theory -- International Ambidexterity and Catching up -- Case Studies -- Case 1: SW - Internationalisation with Reverse Order -- Case 2: QZ - High and Low Distance Market Entry -- Case 3: EB - Both Accelerated and Low Speed, High and Low Distance -- Discussion -- Conclusion and Implications -- Note -- References -- Chapter 13: Motivations to Internationalise: Evidence from Brazilian Shoe Firms -- Introduction -- Literature Review -- Motivations to Internationalise -- Government Incentives/Tax Reductions -- Opportunities to Export a Product or Service -- Follow Customers Abroad -- Defensive Reasons: The Competition, Domestic Market Saturation and the Need of Survival -- Geographic Diversification and Exploiting Different Economic Conditions -- Exploiting Product Life Cycle -- Achieve Economies of Scale and Improve Productivity -- Opportunity Seeking, Networks, Growth, Increase Sales and Profit and Brand Awareness -- Search for Specialised Knowledge and Technology -- Search for Resources/Inputs -- Evidence and Discussion -- General Description of Firms and a Brief History of Each Firm and How It Is Operating in the International Market -- Firm A -- Firm B -- Firm C -- Firm D -- Firm E -- Firm F -- Modes of Entry. Motivations Over Time -- Early Influences -- Recent Motivations -- Conclusion -- References -- Conclusion -- Index. |
Record Nr. | UNINA-9910810271703321 |
Bingley, UK : , : Emerald Publishing Limited, , [2018] | ||
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Lo trovi qui: Univ. Federico II | ||
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