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Political Marketing and the 2015 UK General Election / / edited by Darren G. Lilleker, Mark Pack
| Political Marketing and the 2015 UK General Election / / edited by Darren G. Lilleker, Mark Pack |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016 |
| Descrizione fisica | 1 online resource (XI, 151 p. 3 illus., 1 illus. in color.) |
| Disciplina | 320.014 |
| Collana | Palgrave Studies in Political Marketing and Management |
| Soggetto topico |
Communication in politics
Elections Political Communication Electoral Politics |
| ISBN | 1-137-58440-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Election strategies, campaign themes and target voters / Andrew Mullen -- Manifestos as an extended branding campaign / Andrew White -- Party branding : a case study of online political posters / Vincent Campbell -- Political party advertising and marketing strategies in the 2015 UK election / Janine Dermody -- Strategic media management / Darren G. Lilleker -- Digital political marketing / Anthony Ridge-Newman -- The battle for Brighton : the view from cyberspace / Ivor Gaber -- Lessons for political marketing from 2015 / Darren G. Lilleker. |
| Record Nr. | UNINA-9910255306303321 |
| London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Visual Political Communication / / edited by Anastasia Veneti, Daniel Jackson, Darren G. Lilleker
| Visual Political Communication / / edited by Anastasia Veneti, Daniel Jackson, Darren G. Lilleker |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2019 |
| Descrizione fisica | 1 online resource (XXI, 288 p. 35 illus., 16 illus. in color.) |
| Disciplina | 320.014 |
| Soggetto topico |
Political communication
Europe—Politics and government Elections Political sociology Communication Political Communication European Politics Electoral Politics Political Sociology Media and Communication |
| ISBN | 3-030-18729-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1 Introduction: Visual Political Communication (Darren G. Lilleker, Anastasia Veneti, Daniel Jackson) -- Part I Theoretical and Methodological Issues in Visual Political Communication -- 2 The Digital Transformation of Visual Politics (Paul Messaris) -- 3 The power of visual political communication: pictorial politics through the lens of communication psychology (Darren G. Lilleker) -- 4 The Interdisciplinary Roots and Digital Branches of Visual Political Communication Research (Roman Gerodimos) -- 5 Visual Methods for Political Communication Research: Modes and Affordances (Luc Pauwels, University of Antwerp) -- Part II The Use of Visuals in Political Campaigning -- 6 From Analogue to Digital Negativity ‒ Attacks and Counter-Attacks, Satire and Absurdism on Election Posters Offline and Online (Bengt Johansson, Christina Holtz-Bacha) -- 7 Political parties and their pictures. Visual communication on Instagram in Swedish and Norwegian election campaigns (Uta Russmann, Jakob Svensson, Anders Olof Larsson) -- 8 Visual Political Communication in Italian electoral campaigns (Edoardo Novelli) -- Part III Visual Governance -- 9 The Visual Presidency of Donald Trump First Hundred Days: Political Image Making and Digital Media (Ryan T. Strand, Dan Schill) -- 10 Greek Political Leaders on Instragram: Between ‘soft’ and ‘hard’ personalisation (Stamatis Poulakidakos, Iliana Giannouli) -- 11The political power of smiling. How politicians’ displays of happiness affect viewers’ gaze behavior and political judgments (Michael Sülflow, Marcus Maurer) -- Part IV Citizen-led Forms of Visual Political Communication -- 12 #MoreInCommon: Collective Mourning Practices on Twitter and the Iconisation of Jo Cox (Katy Parry) -- 13 Picturing the political: Embodied visuality of protest imagery (Bolette B. Blaagaard) -- 14 Connective Politics, Videos and Algorithms: YouTube’s Mediation of Audiovisual Political Communication (Andrea Medrado, Simone do Vale, Adilson Cabral). |
| Record Nr. | UNINA-9910338027603321 |
| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Voters or consumers [[electronic resource] ] : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion
| Voters or consumers [[electronic resource] ] : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion |
| Pubbl/distr/stampa | Newcastle, U.K., : Cambridge Scholars Pub., 2008 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 323.6 |
| Altri autori (Persone) |
LillekerDarren G
ScullionRichard |
| Soggetto topico |
Political participation
Political sociology Political campaigns Marketing - Political aspects Consumer behavior - Political aspects Communication in politics |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-4438-1075-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | TABLE OF CONTENTS; PREFACE; INTRODUCTION; UNINTENDED POLITICS OF INVESTING; THE CONSTRUCTION OF THE POLITICAL CONSUMER OR POLITICS; THE IMPACT OF THE MARKET ON THE CHARACTER OF CITIZENSHIP, AND THE CONSEQUENCES OF THIS FOR POLITICAL ENGAGEMENT; BRANDING THE MAYOR; BRAND BLAIR; GEORGE W, THE MARLBORO MAN AND THE MESSIAH; CITIZENS, CONSUMERS AND THE DEMANDS OF MARKET-DRIVEN NEWS; CONSUMING ELECTIONS? AN ANALYSIS OF YOUTH (NON)VOTING BEHAVIOUR; SHIFTING COGNITIVE GEARS; THE LIFEWORLD MODEL; CONCLUSION; CONTRIBUTORS |
| Record Nr. | UNINA-9910462605403321 |
| Newcastle, U.K., : Cambridge Scholars Pub., 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Voters or consumers [[electronic resource] ] : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion
| Voters or consumers [[electronic resource] ] : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion |
| Pubbl/distr/stampa | Newcastle, U.K., : Cambridge Scholars Pub., 2008 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 323.6 |
| Altri autori (Persone) |
LillekerDarren G
ScullionRichard |
| Soggetto topico |
Political participation
Political sociology Political campaigns Marketing - Political aspects Consumer behavior - Political aspects Communication in politics |
| ISBN | 1-4438-1075-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | TABLE OF CONTENTS; PREFACE; INTRODUCTION; UNINTENDED POLITICS OF INVESTING; THE CONSTRUCTION OF THE POLITICAL CONSUMER OR POLITICS; THE IMPACT OF THE MARKET ON THE CHARACTER OF CITIZENSHIP, AND THE CONSEQUENCES OF THIS FOR POLITICAL ENGAGEMENT; BRANDING THE MAYOR; BRAND BLAIR; GEORGE W, THE MARLBORO MAN AND THE MESSIAH; CITIZENS, CONSUMERS AND THE DEMANDS OF MARKET-DRIVEN NEWS; CONSUMING ELECTIONS? AN ANALYSIS OF YOUTH (NON)VOTING BEHAVIOUR; SHIFTING COGNITIVE GEARS; THE LIFEWORLD MODEL; CONCLUSION; CONTRIBUTORS |
| Record Nr. | UNINA-9910786038403321 |
| Newcastle, U.K., : Cambridge Scholars Pub., 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Voters or consumers : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion
| Voters or consumers : imagining the contemporary electorate / / edited by Darren Lilleker and Richard Scullion |
| Pubbl/distr/stampa | Newcastle, U.K., : Cambridge Scholars Pub., 2008 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 323.6 |
| Altri autori (Persone) |
LillekerDarren G
ScullionRichard |
| Soggetto topico |
Political participation
Political sociology Political campaigns Marketing - Political aspects Consumer behavior - Political aspects Communication in politics |
| ISBN | 1-4438-1075-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | TABLE OF CONTENTS; PREFACE; INTRODUCTION; UNINTENDED POLITICS OF INVESTING; THE CONSTRUCTION OF THE POLITICAL CONSUMER OR POLITICS; THE IMPACT OF THE MARKET ON THE CHARACTER OF CITIZENSHIP, AND THE CONSEQUENCES OF THIS FOR POLITICAL ENGAGEMENT; BRANDING THE MAYOR; BRAND BLAIR; GEORGE W, THE MARLBORO MAN AND THE MESSIAH; CITIZENS, CONSUMERS AND THE DEMANDS OF MARKET-DRIVEN NEWS; CONSUMING ELECTIONS? AN ANALYSIS OF YOUTH (NON)VOTING BEHAVIOUR; SHIFTING COGNITIVE GEARS; THE LIFEWORLD MODEL; CONCLUSION; CONTRIBUTORS |
| Record Nr. | UNINA-9910806111003321 |
| Newcastle, U.K., : Cambridge Scholars Pub., 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||