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Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
Autore Lerbinger Otto
Pubbl/distr/stampa Mahwah, N.J. : , : Lawrence Erlbaum, , 2006
Descrizione fisica 1 online resource (496 p.)
Disciplina 659.2/85
Collana LEA's communication series
Soggetto topico Corporations - Public relations
Corporations - Political activity
Social responsibility of business
Soggetto genere / forma Electronic books.
ISBN 1-135-59998-X
1-135-59999-8
1-282-32610-4
9786612326103
1-4106-1726-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Contents; Preface; I: Introduction; 1 An Overview of Corporate Public Affairs; II: Interest Group Strategies; 2 Interest Group Strategies and Forms of Opinion Leader Communication; 3 Conflict Resolution: Mediation and Negotiation; III: Media Strategies; 4 Proactive Media Relations; 5 Gaining Semicontrol Over the Media: Broadcast Appearances; 6 Gaining Complete Control Over the Media: Advocacy Advertising; 7 Holding the Media Accountable and Suing; 8 Bypassing the News Media: Direct Communication; IV: Governmental Strategies; 9 Direct Lobbying; 10 Grassroots Lobbying; 11 Electoral Activities
12 Litigation CommunicationV: Dominance Versus Competition; 13 Ascendancy of Corporate Power; 14 Constructing a Competitive Political Marketplace; 15 Heeding the Public Interest; Author Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Y; Z; Subject Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z;
Record Nr. UNINA-9910457880603321
Lerbinger Otto  
Mahwah, N.J. : , : Lawrence Erlbaum, , 2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
Autore Lerbinger Otto
Pubbl/distr/stampa Mahwah, N.J. : , : Lawrence Erlbaum, , 2006
Descrizione fisica 1 online resource (496 p.)
Disciplina 659.2/85
Collana LEA's communication series
Soggetto topico Corporations - Public relations
Corporations - Political activity
Social responsibility of business
ISBN 1-135-59998-X
1-135-59999-8
1-282-32610-4
9786612326103
1-4106-1726-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Contents; Preface; I: Introduction; 1 An Overview of Corporate Public Affairs; II: Interest Group Strategies; 2 Interest Group Strategies and Forms of Opinion Leader Communication; 3 Conflict Resolution: Mediation and Negotiation; III: Media Strategies; 4 Proactive Media Relations; 5 Gaining Semicontrol Over the Media: Broadcast Appearances; 6 Gaining Complete Control Over the Media: Advocacy Advertising; 7 Holding the Media Accountable and Suing; 8 Bypassing the News Media: Direct Communication; IV: Governmental Strategies; 9 Direct Lobbying; 10 Grassroots Lobbying; 11 Electoral Activities
12 Litigation CommunicationV: Dominance Versus Competition; 13 Ascendancy of Corporate Power; 14 Constructing a Competitive Political Marketplace; 15 Heeding the Public Interest; Author Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Y; Z; Subject Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z;
Record Nr. UNINA-9910784485303321
Lerbinger Otto  
Mahwah, N.J. : , : Lawrence Erlbaum, , 2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
Autore Lerbinger Otto
Edizione [1st ed.]
Pubbl/distr/stampa Mahwah, N.J., : Lawrence Erlbaum, c2006
Descrizione fisica 1 online resource (496 p.)
Disciplina 659.2/85
Collana LEA's communication series
Soggetto topico Corporations - Public relations
Corporations - Political activity
Social responsibility of business
ISBN 1-135-59998-X
1-135-59999-8
1-282-32610-4
9786612326103
1-4106-1726-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Contents; Preface; I: Introduction; 1 An Overview of Corporate Public Affairs; II: Interest Group Strategies; 2 Interest Group Strategies and Forms of Opinion Leader Communication; 3 Conflict Resolution: Mediation and Negotiation; III: Media Strategies; 4 Proactive Media Relations; 5 Gaining Semicontrol Over the Media: Broadcast Appearances; 6 Gaining Complete Control Over the Media: Advocacy Advertising; 7 Holding the Media Accountable and Suing; 8 Bypassing the News Media: Direct Communication; IV: Governmental Strategies; 9 Direct Lobbying; 10 Grassroots Lobbying; 11 Electoral Activities
12 Litigation CommunicationV: Dominance Versus Competition; 13 Ascendancy of Corporate Power; 14 Constructing a Competitive Political Marketplace; 15 Heeding the Public Interest; Author Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Y; Z; Subject Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z;
Record Nr. UNINA-9910817757003321
Lerbinger Otto  
Mahwah, N.J., : Lawrence Erlbaum, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
Autore Lerbinger Otto
Edizione [2nd ed.]
Pubbl/distr/stampa New York : , : Routledge, , 2012
Descrizione fisica 1 online resource (396 p.)
Disciplina 658.4/056
Collana Routledge communication series
Soggetto topico Conflict management
Crisis management
Soggetto genere / forma Electronic books.
ISBN 0-415-89228-7
1-280-68710-X
9786613664044
0-203-22213-X
1-136-59415-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Understanding crises -- 2. Risk management : preparing for the worst -- 3. Crisis communication -- 4. Image restoration strategies in crisis communication -- 5. Natural crises -- 6. Biological crises -- 7. Technological crises -- 8. Confrontation crises -- 9. Crises of malevolence -- 10. Crises of mismanagement -- 11. Crises of skewed management values -- 12. Crises of deception -- 13. Crises of management misconduct -- 14. Learning from crises.
Record Nr. UNINA-9910462306103321
Lerbinger Otto  
New York : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
Autore Lerbinger Otto
Edizione [2nd ed.]
Pubbl/distr/stampa New York : , : Routledge, , 2012
Descrizione fisica 1 online resource (396 p.)
Disciplina 658.4/056
Collana Routledge communication series
Soggetto topico Conflict management
Crisis management
ISBN 1-136-59414-0
0-415-89228-7
1-280-68710-X
9786613664044
0-203-22213-X
1-136-59415-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Understanding crises -- 2. Risk management : preparing for the worst -- 3. Crisis communication -- 4. Image restoration strategies in crisis communication -- 5. Natural crises -- 6. Biological crises -- 7. Technological crises -- 8. Confrontation crises -- 9. Crises of malevolence -- 10. Crises of mismanagement -- 11. Crises of skewed management values -- 12. Crises of deception -- 13. Crises of management misconduct -- 14. Learning from crises.
Record Nr. UNINA-9910790223503321
Lerbinger Otto  
New York : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
Autore Lerbinger Otto
Edizione [2nd ed.]
Pubbl/distr/stampa New York, : Routledge, 2012
Descrizione fisica 1 online resource (396 p.)
Disciplina 658.4/056
Collana Routledge communication series
Soggetto topico Conflict management
Crisis management
ISBN 1-136-59414-0
0-415-89228-7
1-280-68710-X
9786613664044
0-203-22213-X
1-136-59415-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Understanding crises -- 2. Risk management : preparing for the worst -- 3. Crisis communication -- 4. Image restoration strategies in crisis communication -- 5. Natural crises -- 6. Biological crises -- 7. Technological crises -- 8. Confrontation crises -- 9. Crises of malevolence -- 10. Crises of mismanagement -- 11. Crises of skewed management values -- 12. Crises of deception -- 13. Crises of management misconduct -- 14. Learning from crises.
Record Nr. UNINA-9910812406903321
Lerbinger Otto  
New York, : Routledge, 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui