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Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
| Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger |
| Autore | Lerbinger Otto |
| Pubbl/distr/stampa | Mahwah, N.J. : , : Lawrence Erlbaum, , 2006 |
| Descrizione fisica | 1 online resource (496 p.) |
| Disciplina | 659.2/85 |
| Collana | LEA's communication series |
| Soggetto topico |
Corporations - Public relations
Corporations - Political activity Social responsibility of business |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-135-59998-X
1-135-59999-8 1-282-32610-4 9786612326103 1-4106-1726-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; I: Introduction; 1 An Overview of Corporate Public Affairs; II: Interest Group Strategies; 2 Interest Group Strategies and Forms of Opinion Leader Communication; 3 Conflict Resolution: Mediation and Negotiation; III: Media Strategies; 4 Proactive Media Relations; 5 Gaining Semicontrol Over the Media: Broadcast Appearances; 6 Gaining Complete Control Over the Media: Advocacy Advertising; 7 Holding the Media Accountable and Suing; 8 Bypassing the News Media: Direct Communication; IV: Governmental Strategies; 9 Direct Lobbying; 10 Grassroots Lobbying; 11 Electoral Activities
12 Litigation CommunicationV: Dominance Versus Competition; 13 Ascendancy of Corporate Power; 14 Constructing a Competitive Political Marketplace; 15 Heeding the Public Interest; Author Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Y; Z; Subject Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z; |
| Record Nr. | UNINA-9910457880603321 |
Lerbinger Otto
|
||
| Mahwah, N.J. : , : Lawrence Erlbaum, , 2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger
| Corporate public affairs : interacting with interest groups, media, and government / / Otto Lerbinger |
| Autore | Lerbinger Otto |
| Pubbl/distr/stampa | Mahwah, N.J. : , : Lawrence Erlbaum, , 2006 |
| Descrizione fisica | 1 online resource (496 p.) |
| Disciplina | 659.2/85 |
| Collana | LEA's communication series |
| Soggetto topico |
Corporations - Public relations
Corporations - Political activity Social responsibility of business |
| ISBN |
1-135-59998-X
1-135-59999-8 1-282-32610-4 9786612326103 1-4106-1726-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; I: Introduction; 1 An Overview of Corporate Public Affairs; II: Interest Group Strategies; 2 Interest Group Strategies and Forms of Opinion Leader Communication; 3 Conflict Resolution: Mediation and Negotiation; III: Media Strategies; 4 Proactive Media Relations; 5 Gaining Semicontrol Over the Media: Broadcast Appearances; 6 Gaining Complete Control Over the Media: Advocacy Advertising; 7 Holding the Media Accountable and Suing; 8 Bypassing the News Media: Direct Communication; IV: Governmental Strategies; 9 Direct Lobbying; 10 Grassroots Lobbying; 11 Electoral Activities
12 Litigation CommunicationV: Dominance Versus Competition; 13 Ascendancy of Corporate Power; 14 Constructing a Competitive Political Marketplace; 15 Heeding the Public Interest; Author Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Y; Z; Subject Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; Y; Z; |
| Record Nr. | UNINA-9910784485303321 |
|
Lerbinger Otto
|
||
| Mahwah, N.J. : , : Lawrence Erlbaum, , 2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
| The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger |
| Autore | Lerbinger Otto |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (396 p.) |
| Disciplina | 658.4/056 |
| Collana | Routledge communication series |
| Soggetto topico |
Conflict management
Crisis management |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-415-89228-7
1-280-68710-X 9786613664044 0-203-22213-X 1-136-59415-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Understanding crises -- 2. Risk management : preparing for the worst -- 3. Crisis communication -- 4. Image restoration strategies in crisis communication -- 5. Natural crises -- 6. Biological crises -- 7. Technological crises -- 8. Confrontation crises -- 9. Crises of malevolence -- 10. Crises of mismanagement -- 11. Crises of skewed management values -- 12. Crises of deception -- 13. Crises of management misconduct -- 14. Learning from crises. |
| Record Nr. | UNINA-9910462306103321 |
|
Lerbinger Otto
|
||
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger
| The crisis manager : facing disasters, conflicts, and failures / / Otto Lerbinger |
| Autore | Lerbinger Otto |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (396 p.) |
| Disciplina | 658.4/056 |
| Collana | Routledge communication series |
| Soggetto topico |
Conflict management
Crisis management |
| ISBN |
1-136-59414-0
0-415-89228-7 1-280-68710-X 9786613664044 0-203-22213-X 1-136-59415-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Understanding crises -- 2. Risk management : preparing for the worst -- 3. Crisis communication -- 4. Image restoration strategies in crisis communication -- 5. Natural crises -- 6. Biological crises -- 7. Technological crises -- 8. Confrontation crises -- 9. Crises of malevolence -- 10. Crises of mismanagement -- 11. Crises of skewed management values -- 12. Crises of deception -- 13. Crises of management misconduct -- 14. Learning from crises. |
| Record Nr. | UNINA-9910790223503321 |
|
Lerbinger Otto
|
||
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||