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Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak
| Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak |
| Autore | Kozak M (Metin), <1968-> |
| Pubbl/distr/stampa | Cambridge, MA, : CABI Pub., c2004 |
| Descrizione fisica | 1 online resource (234 p.) |
| Disciplina | 910/.68/4 |
| Soggetto topico |
Tourism - Management
Benchmarking (Management) |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-86627-6
9786610866274 0-85199-875-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index |
| Record Nr. | UNINA-9910455797403321 |
Kozak M (Metin), <1968->
|
||
| Cambridge, MA, : CABI Pub., c2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak
| Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak |
| Autore | Kozak M (Metin), <1968-> |
| Pubbl/distr/stampa | Cambridge, MA, : CABI Pub., c2004 |
| Descrizione fisica | 1 online resource (234 p.) |
| Disciplina | 910/.68/4 |
| Soggetto topico |
Tourism - Management
Benchmarking (Management) |
| ISBN |
1-280-86627-6
9786610866274 0-85199-875-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index |
| Record Nr. | UNINA-9910780322403321 |
|
Kozak M (Metin), <1968->
|
||
| Cambridge, MA, : CABI Pub., c2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak
| Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak |
| Autore | Kozak M (Metin), <1968-> |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Cambridge, MA, : CABI Pub., c2004 |
| Descrizione fisica | 1 online resource (234 p.) |
| Disciplina | 910/.68/4 |
| Soggetto topico |
Tourism - Management
Benchmarking (Management) |
| ISBN |
1-280-86627-6
9786610866274 0-85199-875-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index |
| Record Nr. | UNINA-9910817108503321 |
|
Kozak M (Metin), <1968->
|
||
| Cambridge, MA, : CABI Pub., c2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||