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Shapeholders : business success in the age of activism / / Mark R. Kennedy
Shapeholders : business success in the age of activism / / Mark R. Kennedy
Autore Kennedy Mark <1957->
Pubbl/distr/stampa New York : , : Columbia University Press, , 2017
Descrizione fisica 1 online resource (304 pages)
Disciplina 658.4/08
Collana Columbia Business School Publishing
Soggetto topico Social responsibility of business
Corporations - Public relations
Corporations - Moral and ethical aspects
Corporate governance
Strategic planning
Soggetto genere / forma Electronic books.
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Preface -- Acknowledgments -- Introduction: From the Heart of a Businessman -- Who Are the Shapeholders? -- 1. Shapeholders -- 2. Social Activists -- 3. The Media -- 4. Politicians -- 5. Regulators -- Seven Steps to Shapeholder Success -- 6. Align with a Purpose -- 7. Anticipate -- 8. Assess -- 9. Avert -- 10. Acquiesce -- 11. Advance Common Interests -- 12. Assemble to Win -- 13. Pope Francis, a CEO Worth Emulating -- Notes -- Index
Record Nr. UNINA-9910466142003321
Kennedy Mark <1957->  
New York : , : Columbia University Press, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Shapeholders : business success in the age of activism / / Mark R. Kennedy
Shapeholders : business success in the age of activism / / Mark R. Kennedy
Autore Kennedy Mark <1957->
Pubbl/distr/stampa New York : , : Columbia University Press, , 2017
Descrizione fisica 1 online resource (304 pages)
Disciplina 658.4/08
Collana Columbia Business School Publishing
Soggetto topico Social responsibility of business
Corporations - Public relations
Corporations - Moral and ethical aspects
Corporate governance
Strategic planning
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Preface -- Acknowledgments -- Introduction: From the Heart of a Businessman -- Who Are the Shapeholders? -- 1. Shapeholders -- 2. Social Activists -- 3. The Media -- 4. Politicians -- 5. Regulators -- Seven Steps to Shapeholder Success -- 6. Align with a Purpose -- 7. Anticipate -- 8. Assess -- 9. Avert -- 10. Acquiesce -- 11. Advance Common Interests -- 12. Assemble to Win -- 13. Pope Francis, a CEO Worth Emulating -- Notes -- Index
Record Nr. UNINA-9910792964203321
Kennedy Mark <1957->  
New York : , : Columbia University Press, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Shapeholders : business success in the age of activism / / Mark R. Kennedy
Shapeholders : business success in the age of activism / / Mark R. Kennedy
Autore Kennedy Mark <1957->
Pubbl/distr/stampa New York : , : Columbia University Press, , 2017
Descrizione fisica 1 online resource (304 pages)
Disciplina 658.4/08
Collana Columbia Business School Publishing
Soggetto topico Social responsibility of business
Corporations - Public relations
Corporations - Moral and ethical aspects
Corporate governance
Strategic planning
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Preface -- Acknowledgments -- Introduction: From the Heart of a Businessman -- Who Are the Shapeholders? -- 1. Shapeholders -- 2. Social Activists -- 3. The Media -- 4. Politicians -- 5. Regulators -- Seven Steps to Shapeholder Success -- 6. Align with a Purpose -- 7. Anticipate -- 8. Assess -- 9. Avert -- 10. Acquiesce -- 11. Advance Common Interests -- 12. Assemble to Win -- 13. Pope Francis, a CEO Worth Emulating -- Notes -- Index
Record Nr. UNINA-9910820071103321
Kennedy Mark <1957->  
New York : , : Columbia University Press, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui