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Campaigning for President : Strategy and Tactics, 2012 edition (2nd Edition) [[electronic resource]]
| Campaigning for President : Strategy and Tactics, 2012 edition (2nd Edition) [[electronic resource]] |
| Autore | Johnson Dennis W |
| Pubbl/distr/stampa | Florence, KY, USA, : Taylor and Francis, 20130601 |
| Descrizione fisica | 1 online resource (290 p.) |
| Disciplina | 324.9730932 |
| Soggetto topico |
POLITICAL SCIENCE
General Presidents - Election - 2012 - United States Political campaigns - United States Government - U.S Law, Politics & Government Political Institutions & Public Administration - U.S., Executive Branch |
| ISBN |
0-203-75814-5
1-135-01650-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910452549603321 |
Johnson Dennis W
|
||
| Florence, KY, USA, : Taylor and Francis, 20130601 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Campaigning for President : Strategy and Tactics, 2012 edition (2nd Edition) [[electronic resource]]
| Campaigning for President : Strategy and Tactics, 2012 edition (2nd Edition) [[electronic resource]] |
| Autore | Johnson Dennis W |
| Pubbl/distr/stampa | Florence, KY, USA, : Taylor and Francis, 20130601 |
| Descrizione fisica | 1 online resource (290 p.) |
| Disciplina | 324.9730932 |
| Soggetto topico |
POLITICAL SCIENCE
General Presidents - Election - 2012 - United States Political campaigns - United States Government - U.S Law, Politics & Government Political Institutions & Public Administration - U.S., Executive Branch |
| ISBN |
0-203-75814-5
1-135-01650-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910779747503321 |
|
Johnson Dennis W
|
||
| Florence, KY, USA, : Taylor and Francis, 20130601 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Campaigning for President : Strategy and Tactics, 2012 edition (2nd Edition) [[electronic resource]]
| Campaigning for President : Strategy and Tactics, 2012 edition (2nd Edition) [[electronic resource]] |
| Autore | Johnson Dennis W |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | Florence, KY, USA, : Taylor and Francis, 20130601 |
| Descrizione fisica | 1 online resource (290 p.) |
| Disciplina | 324.9730932 |
| Soggetto topico |
POLITICAL SCIENCE
General Presidents - Election - 2012 - United States Political campaigns - United States Government - U.S Law, Politics & Government Political Institutions & Public Administration - U.S., Executive Branch |
| ISBN |
0-203-75814-5
1-135-01650-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover -- Campaigning for President 2012 -- Title Page -- Copyright Page -- Table of Contents -- List of Illustrations -- Foreword -- Preface -- 1 The Election of 2012 -- Part 1 The Primaries -- 2 The Challenges Facing Obama -- 3 The Republican Primary Season: Strategic Positioning in the GOP Field -- Part 2 Money, Communication, and Issues -- 4 The Money Race: A New Era of Unlimited Funding? -- 5 Advances in Campaign Technology -- 6 Political Advertising: When More Meant Less -- 7 The Issues -- 8 Jobs and the Economy: Campaign Rhetoric and Reality -- Part 3 The General Election -- 9 Obama Campaigns for Re-election -- 10 Outside Voices: Super PACs, Parties, and Other Non-Candidate Actors -- 11 Romney for President: The Last 20th-Century Campaign -- 12 Democratic Strategy and Tactics During the General Election -- 13 Twelve for 2012: Consequential Choices by the Obama and Romney Presidential Campaigns -- Appendices -- A Timeline of the 2012 Presidential Campaign -- B Presidential and Vice-Presidential Candidates -- C Campaign Organizations and Consultants -- D 2012 Republican Primary and Caucus Results: Percentage of Vote and Delegates Won -- E General Election Results -- F Campaign Spending -- G Selected Campaign Advertisement Scripts -- H Remembering the Campaign of 2012 -- Notes on the Editor and Contributors -- Index. |
| Record Nr. | UNINA-9910809762603321 |
|
Johnson Dennis W
|
||
| Florence, KY, USA, : Taylor and Francis, 20130601 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||