The gamification toolkit : dynamics, mechanics, and components for the win / / Kevin Werbach and Dan Hunter
| The gamification toolkit : dynamics, mechanics, and components for the win / / Kevin Werbach and Dan Hunter |
| Autore | Werbach Kevin |
| Pubbl/distr/stampa | Philadelphia, PA : , : Wharton Digital Press, , [2015] |
| Descrizione fisica | 1 online resource (66 p.) |
| Disciplina | 658.8 |
| Soggetto topico |
Marketing - Social aspects
Social media - Economic aspects |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Introduction; Chapter One. Practical Gamification; Chapter Two. Dynamics-The Foundation; Chapter Three. Mechanics-Driving Action; Chapter Four. Components-Tactics in Motion; Chapter Five. Bringing It All Together; About the Authors; About Wharton Digital Press; About The Wharton School; Endnotes |
| Record Nr. | UNINA-9910788297403321 |
Werbach Kevin
|
||
| Philadelphia, PA : , : Wharton Digital Press, , [2015] | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The gamification toolkit : dynamics, mechanics, and components for the win / / Kevin Werbach and Dan Hunter
| The gamification toolkit : dynamics, mechanics, and components for the win / / Kevin Werbach and Dan Hunter |
| Autore | Werbach Kevin |
| Pubbl/distr/stampa | Philadelphia, PA : , : Wharton Digital Press, , [2015] |
| Descrizione fisica | 1 online resource (66 p.) |
| Disciplina | 658.8 |
| Soggetto topico |
Marketing - Social aspects
Social media - Economic aspects |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Introduction; Chapter One. Practical Gamification; Chapter Two. Dynamics-The Foundation; Chapter Three. Mechanics-Driving Action; Chapter Four. Components-Tactics in Motion; Chapter Five. Bringing It All Together; About the Authors; About Wharton Digital Press; About The Wharton School; Endnotes |
| Record Nr. | UNINA-9910821808403321 |
Werbach Kevin
|
||
| Philadelphia, PA : , : Wharton Digital Press, , [2015] | ||
| Lo trovi qui: Univ. Federico II | ||
| ||