The gamification toolkit : dynamics, mechanics, and components for the win / / Kevin Werbach and Dan Hunter |
Autore | Werbach Kevin |
Pubbl/distr/stampa | Philadelphia, PA : , : Wharton Digital Press, , [2015] |
Descrizione fisica | 1 online resource (66 p.) |
Disciplina | 658.8 |
Soggetto topico |
Marketing - Social aspects
Social media - Economic aspects |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Contents; Introduction; Chapter One. Practical Gamification; Chapter Two. Dynamics-The Foundation; Chapter Three. Mechanics-Driving Action; Chapter Four. Components-Tactics in Motion; Chapter Five. Bringing It All Together; About the Authors; About Wharton Digital Press; About The Wharton School; Endnotes |
Record Nr. | UNINA-9910788297403321 |
Werbach Kevin | ||
Philadelphia, PA : , : Wharton Digital Press, , [2015] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
The gamification toolkit : dynamics, mechanics, and components for the win / / Kevin Werbach and Dan Hunter |
Autore | Werbach Kevin |
Pubbl/distr/stampa | Philadelphia, PA : , : Wharton Digital Press, , [2015] |
Descrizione fisica | 1 online resource (66 p.) |
Disciplina | 658.8 |
Soggetto topico |
Marketing - Social aspects
Social media - Economic aspects |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Contents; Introduction; Chapter One. Practical Gamification; Chapter Two. Dynamics-The Foundation; Chapter Three. Mechanics-Driving Action; Chapter Four. Components-Tactics in Motion; Chapter Five. Bringing It All Together; About the Authors; About Wharton Digital Press; About The Wharton School; Endnotes |
Record Nr. | UNINA-9910821808403321 |
Werbach Kevin | ||
Philadelphia, PA : , : Wharton Digital Press, , [2015] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|