Qualitative research in nursing and healthcare [[electronic resource] /] / Immy Holloway, Stephanie Wheeler |
Autore | Holloway Immy |
Edizione | [3rd ed.] |
Pubbl/distr/stampa | Chichester ; ; Ames, Iowa, : Wiley-Blackwell, 2010 |
Descrizione fisica | 1 online resource (366 p.) |
Disciplina | 610.73072 |
Altri autori (Persone) |
WheelerStephanie
HollowayImmy |
Soggetto topico |
Nursing - Research - Methodology
Qualitative research |
Soggetto genere / forma | Electronic books. |
ISBN |
1-118-71355-9
1-4443-1536-6 1-299-15957-5 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
The nature and utility of qualitative research -- The paradigm debate : the place of qualitative research -- Initial steps in the research process -- Ethical considerations -- The issue of supervision -- Interviewing -- Participant observation and documents as sources of data -- Focus groups as qualitative research -- Sampling and site selection -- Ethnography -- Grounded theory -- Narrative inquiry -- Phenomenology -- Action research -- Additional approaches -- Mixed methods : combining qualitative and quantitative research -- Data analysis, procedures, practices, and computers -- Establishing quality : trustworthiness or validity -- Writing up qualitative research.
pt. 1. Introduction to qualitative research : initial stages -- pt. 2. Data collection -- pt. 3. Approaches to qualitative research -- pt. 4. Data analysis and completion. |
Record Nr. | UNINA-9910452996903321 |
Holloway Immy | ||
Chichester ; ; Ames, Iowa, : Wiley-Blackwell, 2010 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Qualitative research methods in public relations and marketing communications / / Christine Daymon and Immy Holloway |
Autore | Daymon Christine <1952-, > |
Edizione | [2nd ed.] |
Pubbl/distr/stampa | New York : , : Routledge, , 2011 |
Descrizione fisica | 1 online resource (414 p.) |
Disciplina | 658.83 |
Altri autori (Persone) | HollowayImmy |
Soggetto topico |
Corporations - Public relations - Research - Methodology
Public relations - Research - Methodology Marketing research - Methodology Qualitative research |
Soggetto genere / forma | Electronic books. |
ISBN |
1-136-93503-7
1-282-88276-7 9786612882760 0-203-84654-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The nature and usefulness of qualitative research for public relations and marketing communications -- Selecting a topic and relating to your supervisor -- Reviewing the literature & writing the research proposal -- Ethical issues and access -- Ensuring the quality of research -- Choosing between different types of research -- Case studies -- Grounded theory -- Ethnography -- Discourse and critical discourse analysis -- Phenomenology -- Additional approaches : historical research and action research -- Sampling -- Interviews -- Focus groups -- Observation -- Written, visual, and multi-media materials -- Analyzing and interpreting the data -- Writing the report -- Mixed methods research -- Finishing off. |
Record Nr. | UNINA-9910459467503321 |
Daymon Christine <1952-, > | ||
New York : , : Routledge, , 2011 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Qualitative research methods in public relations and marketing communications / / Christine Daymon and Immy Holloway |
Autore | Daymon Christine <1952-, > |
Edizione | [2nd ed.] |
Pubbl/distr/stampa | New York : , : Routledge, , 2011 |
Descrizione fisica | 1 online resource (414 p.) |
Disciplina | 658.83 |
Altri autori (Persone) | HollowayImmy |
Soggetto topico |
Corporations - Public relations - Research - Methodology
Public relations - Research - Methodology Marketing research - Methodology Qualitative research |
ISBN |
1-136-93502-9
1-136-93503-7 1-282-88276-7 9786612882760 0-203-84654-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The nature and usefulness of qualitative research for public relations and marketing communications -- Selecting a topic and relating to your supervisor -- Reviewing the literature & writing the research proposal -- Ethical issues and access -- Ensuring the quality of research -- Choosing between different types of research -- Case studies -- Grounded theory -- Ethnography -- Discourse and critical discourse analysis -- Phenomenology -- Additional approaches : historical research and action research -- Sampling -- Interviews -- Focus groups -- Observation -- Written, visual, and multi-media materials -- Analyzing and interpreting the data -- Writing the report -- Mixed methods research -- Finishing off. |
Record Nr. | UNINA-9910785245303321 |
Daymon Christine <1952-, > | ||
New York : , : Routledge, , 2011 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Qualitative research methods in public relations and marketing communications / / Christine Daymon and Immy Holloway |
Autore | Daymon Christine <1952-, > |
Edizione | [2nd ed.] |
Pubbl/distr/stampa | New York : , : Routledge, , 2011 |
Descrizione fisica | 1 online resource (414 p.) |
Disciplina | 658.83 |
Altri autori (Persone) | HollowayImmy |
Soggetto topico |
Corporations - Public relations - Research - Methodology
Public relations - Research - Methodology Marketing research - Methodology Qualitative research |
ISBN |
1-136-93502-9
1-136-93503-7 1-282-88276-7 9786612882760 0-203-84654-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The nature and usefulness of qualitative research for public relations and marketing communications -- Selecting a topic and relating to your supervisor -- Reviewing the literature & writing the research proposal -- Ethical issues and access -- Ensuring the quality of research -- Choosing between different types of research -- Case studies -- Grounded theory -- Ethnography -- Discourse and critical discourse analysis -- Phenomenology -- Additional approaches : historical research and action research -- Sampling -- Interviews -- Focus groups -- Observation -- Written, visual, and multi-media materials -- Analyzing and interpreting the data -- Writing the report -- Mixed methods research -- Finishing off. |
Record Nr. | UNINA-9910799972303321 |
Daymon Christine <1952-, > | ||
New York : , : Routledge, , 2011 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Qualitative research methods in public relations and marketing communications / / Christine Daymon and Immy Holloway |
Autore | Daymon Christine <1952-, > |
Edizione | [2nd ed.] |
Pubbl/distr/stampa | New York : , : Routledge, , 2011 |
Descrizione fisica | 1 online resource (414 p.) |
Disciplina | 658.83 |
Altri autori (Persone) | HollowayImmy |
Soggetto topico |
Corporations - Public relations - Research - Methodology
Public relations - Research - Methodology Marketing research - Methodology Qualitative research |
ISBN |
1-136-93502-9
1-136-93503-7 1-282-88276-7 9786612882760 0-203-84654-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | The nature and usefulness of qualitative research for public relations and marketing communications -- Selecting a topic and relating to your supervisor -- Reviewing the literature & writing the research proposal -- Ethical issues and access -- Ensuring the quality of research -- Choosing between different types of research -- Case studies -- Grounded theory -- Ethnography -- Discourse and critical discourse analysis -- Phenomenology -- Additional approaches : historical research and action research -- Sampling -- Interviews -- Focus groups -- Observation -- Written, visual, and multi-media materials -- Analyzing and interpreting the data -- Writing the report -- Mixed methods research -- Finishing off. |
Record Nr. | UNINA-9910827377103321 |
Daymon Christine <1952-, > | ||
New York : , : Routledge, , 2011 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|