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Strategies of adaptation in tourist communication : linguistic insights / / [edited] by Gudrun Held
| Strategies of adaptation in tourist communication : linguistic insights / / [edited] by Gudrun Held |
| Pubbl/distr/stampa | Leiden ; ; Boston : , : Brill, , [2018] |
| Descrizione fisica | 1 online resource (vi, 323 pages) |
| Disciplina | 910/.014 |
| Altri autori (Persone) | HeldGudrun |
| Collana | Utrecht studies in language and communication |
| Soggetto topico |
Intercultural communication - Case studies
Tourism - Language Tourism - Social aspects Discourse analysis - Social aspects Communication models Language and culture |
| ISBN |
9789004359574
9004359575 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front Matter -- Copyright page -- What Do Language Use and ‘The Tourist Gaze’ Have in Common? Introducing Studies on Adaptation Strategies in Tourist Communication / Gudrun Held -- Textual Practices -- Argumentative Strategies in Tourism Advertisements Promoting subjectTurkey – TurkishTurkey: How to Adapt to an International Audience / Manfred Kienpointner -- How Language Sets Imagination in Motion: A Phenomenological Approach to the Reading of Promotional Texts in the Tourist Industry / Sonja Kolberg , Sascha Demarmels and Ursina Kellerhals -- National Attributes Viewed through Tourism Discourse: The Case of subjectSloveniaSlovenia / Vesna Mikolič -- I NeedsubjectSpain – SpanishSpain – New Ways of Representing the Tourist Experience / Uta Helfrich -- Sustainable Tourism: A New Rhetoric in the Language of Tourism / Donella Antelmi -- Tourist Interactions -- The Local Language of Tourism in International Tourist Information Encounters: Adapting the What and the How / Adam Wilson -- Asymmetries and Adaptation in Guided Tours with subjectGerman – Germany – Austria – SwitzerlandGerman as a Foreign Language / Marcella Costa and Miriam Ravetto -- Genres -- The Generic Identity of Travel Guides: Ethos, Instruction, and Grammatical Metaphors / Francesca Santulli -- Strategies of Adaptation in the Translation of subjectGerman – Germany – Austria – SwitzerlandGerman and subjectItaly – ItalianItalian Travel Guides / Tania Baumann -- The Expression of Authorial Sensory Perception in Journalistic Travelogues: Narrative and Evidential Aspects / Martina Temmerman -- subjectMedia (print-media, AV-media, New Media, Social Media)Media -- Sonnenklar.tv: Advertising Travels via subjectTeleshoppingTeleshopping – A Linguistic and Multimodal Analysis / Sabine Wahl -- Authenticity and the Construction and Perception of Identity in Tourism Apps / Olga Denti -- Tripadvisor and Tourism: The Linguistic Behaviour of Consumers in the Tourism Industry 2.0 / Maria Rosaria Compagnone and Giuliana Fiorentino -- Museums Popularising Art on the Web: Lexical and Cluster Representations of subjectItaly – ItalianItaly and subjectSouth AfricaSouth Africa / Christina Samson. |
| Record Nr. | UNINA-9911097064903321 |
| Leiden ; ; Boston : , : Brill, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Strategies of adaptation in tourist communication : linguistic insights / / [edited] by Gudrun Held
| Strategies of adaptation in tourist communication : linguistic insights / / [edited] by Gudrun Held |
| Pubbl/distr/stampa | Leiden ; ; Boston : , : Brill, , [2018] |
| Descrizione fisica | 1 online resource (vi, 323 pages) |
| Disciplina | 910/.014 |
| Altri autori (Persone) | HeldGudrun |
| Collana | Utrecht studies in language and communication |
| Soggetto topico |
Intercultural communication - Case studies
Tourism - Language Tourism - Social aspects Discourse analysis - Social aspects Communication models Language and culture |
| ISBN |
9789004359574
9004359575 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front Matter -- Copyright page -- What Do Language Use and ‘The Tourist Gaze’ Have in Common? Introducing Studies on Adaptation Strategies in Tourist Communication / Gudrun Held -- Textual Practices -- Argumentative Strategies in Tourism Advertisements Promoting subjectTurkey – TurkishTurkey: How to Adapt to an International Audience / Manfred Kienpointner -- How Language Sets Imagination in Motion: A Phenomenological Approach to the Reading of Promotional Texts in the Tourist Industry / Sonja Kolberg , Sascha Demarmels and Ursina Kellerhals -- National Attributes Viewed through Tourism Discourse: The Case of subjectSloveniaSlovenia / Vesna Mikolič -- I NeedsubjectSpain – SpanishSpain – New Ways of Representing the Tourist Experience / Uta Helfrich -- Sustainable Tourism: A New Rhetoric in the Language of Tourism / Donella Antelmi -- Tourist Interactions -- The Local Language of Tourism in International Tourist Information Encounters: Adapting the What and the How / Adam Wilson -- Asymmetries and Adaptation in Guided Tours with subjectGerman – Germany – Austria – SwitzerlandGerman as a Foreign Language / Marcella Costa and Miriam Ravetto -- Genres -- The Generic Identity of Travel Guides: Ethos, Instruction, and Grammatical Metaphors / Francesca Santulli -- Strategies of Adaptation in the Translation of subjectGerman – Germany – Austria – SwitzerlandGerman and subjectItaly – ItalianItalian Travel Guides / Tania Baumann -- The Expression of Authorial Sensory Perception in Journalistic Travelogues: Narrative and Evidential Aspects / Martina Temmerman -- subjectMedia (print-media, AV-media, New Media, Social Media)Media -- Sonnenklar.tv: Advertising Travels via subjectTeleshoppingTeleshopping – A Linguistic and Multimodal Analysis / Sabine Wahl -- Authenticity and the Construction and Perception of Identity in Tourism Apps / Olga Denti -- Tripadvisor and Tourism: The Linguistic Behaviour of Consumers in the Tourism Industry 2.0 / Maria Rosaria Compagnone and Giuliana Fiorentino -- Museums Popularising Art on the Web: Lexical and Cluster Representations of subjectItaly – ItalianItaly and subjectSouth AfricaSouth Africa / Christina Samson. |
| Record Nr. | UNINA-9911142140003321 |
| Leiden ; ; Boston : , : Brill, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||