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Airport marketing / / Nigel Halpern and Anne Graham
| Airport marketing / / Nigel Halpern and Anne Graham |
| Autore | Halpern Nigel |
| Pubbl/distr/stampa | New York : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (xvii, 225 pages ) : illustrations |
| Disciplina | 387.7/360688 |
| Altri autori (Persone) | GrahamAnne |
| Soggetto topico |
Airports - Economic aspects
Airports - Management Aeronautics, Commercial - Economic aspects |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-136-30655-2
0-203-11790-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution. |
| Record Nr. | UNINA-9910463453903321 |
Halpern Nigel
|
||
| New York : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Airport marketing / / Nigel Halpern and Anne Graham
| Airport marketing / / Nigel Halpern and Anne Graham |
| Autore | Halpern Nigel |
| Pubbl/distr/stampa | New York : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (xvii, 225 pages ) : illustrations |
| Disciplina | 387.7/360688 |
| Altri autori (Persone) | GrahamAnne |
| Soggetto topico |
Airports - Economic aspects
Airports - Management Aeronautics, Commercial - Economic aspects |
| ISBN |
1-136-30655-2
0-203-11790-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution. |
| Record Nr. | UNINA-9910786849003321 |
|
Halpern Nigel
|
||
| New York : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Airport marketing / / Nigel Halpern and Anne Graham
| Airport marketing / / Nigel Halpern and Anne Graham |
| Autore | Halpern Nigel |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | New York : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (xvii, 225 pages ) : illustrations |
| Disciplina | 387.7/360688 |
| Altri autori (Persone) | GrahamAnne |
| Soggetto topico |
Airports - Economic aspects
Airports - Management Aeronautics, Commercial - Economic aspects |
| ISBN |
1-136-30655-2
0-203-11790-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- The airport marketing environment -- The market for airport services -- Airport marketing research -- Airport marketing planning -- The airport product -- Airport pricing -- Promotion of airports -- Airport distribution. |
| Record Nr. | UNINA-9910815751603321 |
|
Halpern Nigel
|
||
| New York : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||